---
title: "Tattoo Pens — £56K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/tattoo-pens"
last_updated: "2026-08-09T11:47:19.688Z"
locale: en
meta:
description: "Niche score 57/100 · £56K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 57/100 · £56K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Tattoo Pens — £56K/yr Amazon UK Niche (2026) - Flapen"
---
# **tattoo pens**
**Worth a look**
Shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 14Growth 52Conversion 54Competition 73Returns 98Price range 50Avg price 28Brand share 86Review moat 46Quality gap 65
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Brand share**
**Great****49%**
top-5 brand share — no brand owns this niche
**Competition**
**Good****41%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Good****4.4%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Good****+22.9%**
90-day search growth — must beat 0% to launch
**Price range**
**Good****£2.80–£27.31**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Okay****1,851.19**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Okay****£9.34**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****£56K**
£56K/yr · 136K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United Kingdom niche tracking, tattoo pens is a £56K/yr Amazon United Kingdom market (136K searches/yr). The top 5 brands hold 49% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 57/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **tattoo pens market data**
- **Units sold / yr**
- **6K–8K**
- avg 250–500/product
- **Revenue / yr**
- **£56K–£75K**
- units × avg price
- **Conversion rate**
- **4.4%**
- **Avg BSR**
- **#604**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **78%**
- **Out of stock**
- **7.7%**
- **Avg brand age**
- **26 months**
- **Avg seller age**
- **192 days**
## **Competition & brand share**
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**25 **▲rising
**Sellers**
**55**
**Top-5 brand share**
**49%**
Top 20: 96%
**Top-5 click share**
**41%**
Top 20: 87%
**Open market**
**45%**
- HAWINK13% - Oiomniv12% - Bodymark10% - ToVii7% - GBK7% - PFARRER7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +22.9% search growth over the last 90 days.
6K4KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 2.8×
[**Open Trend **](https://flapen.com/research/uk/beauty/tattoo-pens/trend)
## **Top tattoo pens search terms**
- **tattoo pens for skin**22K/yr+62.5%4.5% conv. - **tattoo pens**27K/yr+14.5%2.9% conv. - **temporary tattoo pens**12K/yr+14.5%2.0% conv. - **tattoo pens for kids**23K/yr-12.8%4.8% conv. - **temporary tattoo pen**6K/yr+44.4%1.8% conv. - **body pens**3K/yr+78.2%3.6% conv. - **skin safe markers**3K/yr+25.7%2.0% conv. - **body art pens**3K/yr+56.3%3.6% conv. - **tattoo marker pen for skin**4K/yr+9.7%3.2% conv. - **tattoo pens for skin temporary**4K/yr+28.4%2.3% conv. [**All search terms **](https://flapen.com/research/uk/beauty/tattoo-pens/search-terms)
## **Top tattoo pens products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%£2K8%£4K12%£7K16%£9K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**HAWINK Temporary Tattoo Markers for Skin 10 Body Dual-End Markers and 56 Tattoo Stencils for Adults Christmas Party Tattoo Pens Make Bold and Fine Lines ZYH2208001KIT**HAWINK**£8.97**4.4★2,620 rev](https://www.amazon.co.uk/dp/B0BJ2BTYL1) [2**Oiomniv Temporary Tattoo Markers for Skin 15 PCS Tattoo Pens Body Markers Dual-End for Kids Adults 62 Tattoo Stencils 2 Tattoos Stickers Glitter Matte Face Paint Markers Kits Skin Safe**Oiomniv**£12.33**4.4★187 rev](https://www.amazon.co.uk/dp/B0FZFSYVZZ) [3**GBK 6Pcs Skin Marker Pen for Eyebrow Lips & Body Art Temporary Tattoo Markers with Paper Ruler Brow Position Mapping Pencil for Beauty Drawing (Purple)**GBK**£5.73**5.0★14 rev](https://www.amazon.co.uk/dp/B0G391B6DH) [4**PORUPAEL 10 Colours Temporary Tattoo Pen Temporary Tattoo Markers for Skin Tattoo Pen Kit Body Markers for Kids and Adults Art Marker Pens for Kids and Adults Party Festival Dress Up**PORUPAEL**£8.36**4.0★21 rev](https://www.amazon.co.uk/dp/B0DX262CKT) [5**BIC BodyMark Temporary Tattoo Markers for Skin Color Collection Flexible Brush Tip 8-Count Pack of Assorted Colors Skin-Safe* Cosmetic Quality (MTBP81-AST) 1 Count (Pack of 8)**Bodymark**£27.31**4.4★24,575 rev](https://www.amazon.co.uk/dp/B07MMZ8Y1V)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Sovano Temporary Tattoo Markers for Skin 15 Tattoo Pens Dual-End for Kids Adults Skin Safe Body Markers with 82 Tattoo Stencils Body Art Pens Glitter Metallic Matte Washable**Sovano**£11.87**69 rev3mo ago](https://www.amazon.co.uk/dp/B0GF2L327H) [**Unihuby 12Pcs Dual-Tip Tattoo Pens Temporary Tattoo Markers for Skin 81 Design Patterns 5Pcs Tattoos Stencils ChristmasKids Gift**Unihuby**£8.82**3 rev5mo ago](https://www.amazon.co.uk/dp/B0GJKZQXMW) [**AYBUY Temporary Tattoo Markers for Skin 10 Colour Body Markers Tattoo Pen Kit for Kids and Adults Marker Pens for Kids and Adults Christmas Halloween Party Festival Dress Up**AYBUY**£5.16**4 rev6mo ago](https://www.amazon.co.uk/dp/B0GF26C7GM) [**Oiomniv Temporary Tattoo Markers for Skin 15PCS Dual-End Tattoo Pens Body Markers for Kids Adults 78 Tattoo Stencils 2 Face Gems Stickers Glitter Matte Tattoo Pens Flexible Brush Tip Skin Safe**Oiomniv**£12.19**72 rev6mo ago](https://www.amazon.co.uk/dp/B0G3PBDJM1) [**Oiomniv Temporary Tattoo Markers for Skin 15 PCS Tattoo Pens Body Markers Dual-End for Kids Adults 62 Tattoo Stencils 2 Tattoos Stickers Glitter Matte Face Paint Markers Kits Skin Safe**Oiomniv**£12.33**187 rev7mo ago](https://www.amazon.co.uk/dp/B0FZFSYVZZ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Sovano Temporary Tattoo Markers for Skin 15 Tattoo Pens Dual-End for Kids Adults Skin Safe Body Markers with 82 Tattoo Stencils Body Art Pens Glitter Metallic Matte Washable**Sovano**£11.87**4.4★**▲ 458%**](https://www.amazon.co.uk/dp/B0GF2L327H) [**Unihuby 12Pcs Dual-Tip Tattoo Pens Temporary Tattoo Markers for Skin 81 Design Patterns 5Pcs Tattoos Stencils ChristmasKids Gift**Unihuby**£8.82**5.0★**▲ 365%**](https://www.amazon.co.uk/dp/B0GJKZQXMW) [**GBK 6Pcs Skin Marker Pen for Eyebrow Lips & Body Art Temporary Tattoo Markers with Paper Ruler Brow Position Mapping Pencil for Beauty Drawing (Purple)**GBK**£5.73**5.0★**▲ 337%**](https://www.amazon.co.uk/dp/B0G391B6DH) [**Temporary Tattoo Pens for Skin 10 Body Marker +72 Glitter Tattoo Stencils**RAZET**£7.54**4.6★**▲ 336%**](https://www.amazon.co.uk/dp/B0DXFDLLHB) [**AYBUY Temporary Tattoo Markers for Skin 10 Colour Body Markers Tattoo Pen Kit for Kids and Adults Marker Pens for Kids and Adults Christmas Halloween Party Festival Dress Up**AYBUY**£5.16**5.0★**▲ 328%**](https://www.amazon.co.uk/dp/B0GF26C7GM)
**~~View all trending →~~**
## **What buyers say about tattoo pens**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**22%
*“The colours are vibrant”*
**Ease Of Use**11%
*“Easy To Use”*
**Ease Of Cleaning**7%
*“Its been a fun activity for playdates and parties, and everything is easy to use and clean up afterwards”*
**Quality-Overall**6%
*“They're great quality pens”*
**Design-Overall**6%
*“They have produced some stunning designs”*
**Value For Money**5%
*“Good price”*
**Gifting Purpose**4%
*“Great as a gift”*
**Fun/Entertainment Experience**3%
*“Great fun”*
**Durability**3%
*“Good longevity”*
**Paint Quality**3%
*“Once on, the designs look clear and the colours show up nicely”*
### **What buyers complain about **
**Color**10%
*“some had barely any pigmentation at all”*
**Durability**8%
*“Product comes off very easily does not last”*
**Smudge Resistance**6%
*“its even stained my table”*
**Ease Of Cleaning**4%
*“They are difficult to wash off”*
**Adhesion/Stickiness**3%
*“it definitely didnt stick down as well”*
**Functionality-Overall**3%
*“Did not work”*
**Natural Resource Wastage**3%
*“Waste of time and money”*
**Quality-Overall**3%
*“Poor quality ingredients rubs off eaisey”*
**Stain Resistance**3%
*“Stains everything although designed for marking skin”*
**Value For Money**2%
*“expensive for what they are”*
### **Top return reasons **
**Functionality-Overall**33%
**Color**12%
**Leak-Proof**7%
**Dry/Empty Ink**7%
**Quality-Overall**5%
**Moist/Dry**5%
**Advertised Vs Actual Product**5%
**Smudge Resistance**4%
**Durability**4%
**Instructions/User Manual/Troubleshooting**2%
## **Common questions**
- **Is tattoo pens profitable to sell on Amazon United Kingdom?**
- The niche generates £56K/yr across 32 tracked products. 1 of 13 products launched in the last 360 days are still selling. 90-day search growth is +22.9%. Flapen's verdict: Worth a look (57/100).
- **How competitive is the tattoo pens niche?**
- 25 brands and 55 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 49% of demand.
- **What do buyers complain about in tattoo pens?**
- Top complaints mined from reviews: Color, Durability, Smudge Resistance. The return rate is 0.4%.
- **When does demand for tattoo pens peak?**
- Demand peaks in Nov–Dec; the busiest month runs 2.8× the quietest.
- **What does it cost to enter the tattoo pens niche?**
- Listings span £2.80–£27.31; the average listing price is £9.34 (sweet spot $15–$100). The average incumbent carries 1,851 reviews — the moat a new listing must climb.
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