---
title: "Tattoo Kit — £705K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/tattoo-kit"
last_updated: "2026-08-09T13:40:36.833Z"
locale: en
meta:
  description: "Niche score 55/100 · £705K/yr market · 949K searches/yr · £35.39 avg price. Weak search conversion (2.1%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · £705K/yr market · 949K searches/yr · £35.39 avg price. Weak search conversion (2.1%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Tattoo Kit — £705K/yr Amazon UK Niche (2026) - Flapen"
---

# **tattoo kit**

**Worth a look**

Shows low returns (0.7%), but weak search conversion (2.1%) keeps it on the watch list.

Market size 69Growth 27Conversion 26Competition 41Returns 97Price range 93Avg price 95Brand share 29Review moat 86Quality gap 52

**Returns**

**Incredible****0.7%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****£35.39**

avg listing price — sweet spot $15–$100

**Price range**

**Great****£13.06–£86.34**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Great****276.44**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Good****£705K**

£705K/yr · 949K searches

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****60%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****87%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+1.5%**

90-day search growth — must beat 0% to launch

**Conversion**

**Okay****2.1%**

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United Kingdom niche tracking, tattoo kit is a £705K/yr Amazon United Kingdom market (949K searches/yr). The top 5 brands hold 87% of demand. Verdict: Worth a look — 55/100.

Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **tattoo kit market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**15K–20K**</dd><dd>avg 250–500/product</dd>

<dt>**Revenue / yr**</dt><dd>**£531K–£708K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**2.1%**</dd>

<dt>**Avg BSR**</dt><dd>**#321**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**26%**</dd>

<dt>**Out of stock**</dt><dd>**13.2%**</dd>

<dt>**Avg brand age**</dt><dd>**30 months**</dd>

<dt>**Avg seller age**</dt><dd>**185 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**10 **▼falling

**Sellers**

**13**

**Top-5 brand share**

**87%**

Top 20: 100%

**Top-5 click share**

**60%**

Top 20: 92%

**Open market**

**9%**

- POSEIDON44% - Neebol16% - STIGMA12% - RHEIN9% - Solong Tattoo7% - PFARRER4% - Open — no brand owns it (4 brands, 9%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +1.5% search growth over the last 90 days.

23K18KHoliday '24Spike '25 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

[**Open Trend **](https://flapen.com/research/uk/beauty/tattoo-kit/trend)

## **Top tattoo kit search terms**

- **tattoo gun**266K/yr+25.7%1.8% conv. - **tattoo kit**309K/yr-19.6%1.5% conv. - **tattoo machine**83K/yr-4.6%1.1% conv. - **tattoo pen**46K/yr-1.2%0.5% conv. - **tattoo gun kit**34K/yr+17.8%2.0% conv. - **tattoo kit for beginners**14K/yr+194.9%1.4% conv. - **tattoo machines**25K/yr+1.9%0.7% conv. - **tatoo gun kit**23K/yr-0.6%1.8% conv. - **tattoo gun kit for beginners with ink**22K/yr+20.2%2.4% conv. - **tattoo machine kit**21K/yr+8.7%1.6% conv. [**All search terms **](https://flapen.com/research/uk/beauty/tattoo-kit/search-terms)

## **Top tattoo kit products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£71K20%£141K30%£212K40%£282K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![POSEIDON Tattoo Gun Kit Wireless Tattoo Pen Kit with Long-Lasting Battery & Complete Starter Supplies | Professional Cordless Tattoo Machine for Beginners | Includes 20 Needles Inks Practice Skin](https://m.media-amazon.com/images/I/51o2IqYgSlL.jpg)**POSEIDON Tattoo Gun Kit Wireless Tattoo Pen Kit with Long-Lasting Battery & Complete Starter Supplies | Professional Cordless Tattoo Machine for Beginners | Includes 20 Needles Inks Practice Skin**POSEIDON**£22.94**4.1★50 rev](https://www.amazon.co.uk/dp/B0GDS9PWV1) [2![Neebol Tattoo Gun Kit for Beginners Wireless Tattoo Gun with 1600mAh Battery Tattoo Pen Machine 10 Cartridge Needles Black & Color Ink Set Complete Tattoo Kit](https://m.media-amazon.com/images/I/51U8gupjx1L.jpg)**Neebol Tattoo Gun Kit for Beginners Wireless Tattoo Gun with 1600mAh Battery Tattoo Pen Machine 10 Cartridge Needles Black & Color Ink Set Complete Tattoo Kit**Neebol**£20.14**4.6★230 rev](https://www.amazon.co.uk/dp/B0FK566TNC) [3![STIGMA Wireless Tattoo Machine Kit Rotary Complete Tattoo Set with 20Pcs Tattoo Cartridges Needles and Wireless Power Supply Battery for Beginners and Artists STP89KITP802-2](https://m.media-amazon.com/images/I/51jtOljN5PL.jpg)**STIGMA Wireless Tattoo Machine Kit Rotary Complete Tattoo Set with 20Pcs Tattoo Cartridges Needles and Wireless Power Supply Battery for Beginners and Artists STP89KITP802-2**STIGMA**£38.05**4.4★1,340 rev](https://www.amazon.co.uk/dp/B0D83DW3LT) [4![RHEIN Tattoo Gun Kit Tattoo Pen Machine with 1600mAh Battery Adjustable Voltages 10Pcs Cartridge Needles 7 Inks RNP76KITUK-7](https://m.media-amazon.com/images/I/51UoVdP4JpL.jpg)**RHEIN Tattoo Gun Kit Tattoo Pen Machine with 1600mAh Battery Adjustable Voltages 10Pcs Cartridge Needles 7 Inks RNP76KITUK-7**RHEIN**£22.68**4.2★696 rev](https://www.amazon.co.uk/dp/B0F21LKLRM) [5![POSEIDON Wireless Tattoo Pen Kit - Professional Cordless Tattoo Gun with 1500mAh Battery & 20 Cartridge Needles | Complete Tattoo Machine Kit for Beginners](https://m.media-amazon.com/images/I/51jnche+pAL.jpg)**POSEIDON Wireless Tattoo Pen Kit - Professional Cordless Tattoo Gun with 1500mAh Battery & 20 Cartridge Needles | Complete Tattoo Machine Kit for Beginners**POSEIDON**£33.28**4.5★111 rev](https://www.amazon.co.uk/dp/B0D1Y21DVR)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![POSEIDON Tattoo Gun Kit Rotary Tattoo Machine with 2×1200mAh Capacity Tattoo Batteries Tattoo Pen 20 Tattoo Cartridge Needles Black & Color Ink Set tattoo kit for beginners complete set](https://m.media-amazon.com/images/I/51IabQ4zXsL.jpg)**POSEIDON Tattoo Gun Kit Rotary Tattoo Machine with 2×1200mAh Capacity Tattoo Batteries Tattoo Pen 20 Tattoo Cartridge Needles Black & Color Ink Set tattoo kit for beginners complete set**Gaea**£21.85**10 rev3mo ago](https://www.amazon.co.uk/dp/B0GWMLBVVX) [![STIGMA Wireless Rotary Tattoo Pen Machine - 1800 mAh Battery 2PCS with 20Pcs Cartridge Needles 10Pcs Ink Tattoo Machine Kit ST-TKE101AUK-7](https://m.media-amazon.com/images/I/51+V8alfVrL.jpg)**STIGMA Wireless Rotary Tattoo Pen Machine - 1800 mAh Battery 2PCS with 20Pcs Cartridge Needles 10Pcs Ink Tattoo Machine Kit ST-TKE101AUK-7**STIGMA**£86.34**6 rev3mo ago](https://www.amazon.co.uk/dp/B0GQ4CFX4X) [![STIGMA Wireless Tattoo Gun Kit Rotary Pen Machine Kit with 2 Batteries 11 Tattoo inks 20 Cartridge Needles Transfer Paper Tattoo Supplies forArtists & Beginners ST-TKP101AUK-3](https://m.media-amazon.com/images/I/512BJg90gDL.jpg)**STIGMA Wireless Tattoo Gun Kit Rotary Pen Machine Kit with 2 Batteries 11 Tattoo inks 20 Cartridge Needles Transfer Paper Tattoo Supplies forArtists & Beginners ST-TKP101AUK-3**STIGMA**£38.16**11 rev4mo ago](https://www.amazon.co.uk/dp/B0GQ3XHQT2) [![POSEIDON Cordless Tattoo Gun Kit for Beginners Tattoo Pen Kit with 2300mAh Battery 20 Needles Inks & Practice Skin Complete Tattoo Machine kit Tattoo Supplies](https://m.media-amazon.com/images/I/51etbeKRznL.jpg)**POSEIDON Cordless Tattoo Gun Kit for Beginners Tattoo Pen Kit with 2300mAh Battery 20 Needles Inks & Practice Skin Complete Tattoo Machine kit Tattoo Supplies**Gaea**£25.88**12 rev5mo ago](https://www.amazon.co.uk/dp/B0GJS73Z57) [![POSEIDON Tattoo Gun Kit Wireless Tattoo Pen Kit with Long-Lasting Battery & Complete Starter Supplies | Professional Cordless Tattoo Machine for Beginners | Includes 20 Needles Inks Practice Skin](https://m.media-amazon.com/images/I/51o2IqYgSlL.jpg)**POSEIDON Tattoo Gun Kit Wireless Tattoo Pen Kit with Long-Lasting Battery & Complete Starter Supplies | Professional Cordless Tattoo Machine for Beginners | Includes 20 Needles Inks Practice Skin**POSEIDON**£22.94**50 rev6mo ago](https://www.amazon.co.uk/dp/B0GDS9PWV1)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![STIGMA Wireless Tattoo Gun Kit Rotary Pen Machine Kit with 2 Batteries 11 Tattoo inks 20 Cartridge Needles Transfer Paper Tattoo Supplies forArtists & Beginners ST-TKP101AUK-3](https://m.media-amazon.com/images/I/512BJg90gDL.jpg)**STIGMA Wireless Tattoo Gun Kit Rotary Pen Machine Kit with 2 Batteries 11 Tattoo inks 20 Cartridge Needles Transfer Paper Tattoo Supplies forArtists & Beginners ST-TKP101AUK-3**STIGMA**£38.16**4.7★**▲ 236%**](https://www.amazon.co.uk/dp/B0GQ3XHQT2) [![POSEIDON Tattoo Gun Kit Wireless Tattoo Pen Kit with 2 Long-Lasting Batteries & Complete Starter Supplies Professional Cordless Tattoo Machine for Beginners Includes 20 Needles Inks Practice Skin](https://m.media-amazon.com/images/I/51VaMEF+S2L.jpg)**POSEIDON Tattoo Gun Kit Wireless Tattoo Pen Kit with 2 Long-Lasting Batteries & Complete Starter Supplies Professional Cordless Tattoo Machine for Beginners Includes 20 Needles Inks Practice Skin**POSEIDON**£25.20**4.1★**▲ 234%**](https://www.amazon.co.uk/dp/B0GDT5JMXS) [![STIGMA Wireless Rotary Tattoo Pen Machine - 1800 mAh Battery 2PCS with 20Pcs Cartridge Needles 10Pcs Ink Tattoo Machine Kit ST-TKE101AUK-7](https://m.media-amazon.com/images/I/51+V8alfVrL.jpg)**STIGMA Wireless Rotary Tattoo Pen Machine - 1800 mAh Battery 2PCS with 20Pcs Cartridge Needles 10Pcs Ink Tattoo Machine Kit ST-TKE101AUK-7**STIGMA**£86.34**4.6★**▲ 232%**](https://www.amazon.co.uk/dp/B0GQ4CFX4X) [![POSEIDON Tattoo Gun Kit Rotary Tattoo Machine with 2×1200mAh Capacity Tattoo Batteries Tattoo Pen 20 Tattoo Cartridge Needles Black & Color Ink Set tattoo kit for beginners complete set](https://m.media-amazon.com/images/I/51IabQ4zXsL.jpg)**POSEIDON Tattoo Gun Kit Rotary Tattoo Machine with 2×1200mAh Capacity Tattoo Batteries Tattoo Pen 20 Tattoo Cartridge Needles Black & Color Ink Set tattoo kit for beginners complete set**Gaea**£21.85**4.8★**▲ 229%**](https://www.amazon.co.uk/dp/B0GWMLBVVX) [![POSEIDON Tattoo Gun Kit Wireless Tattoo Pen Kit with Long-Lasting Battery & Complete Starter Supplies | Professional Cordless Tattoo Machine for Beginners | Includes 20 Needles Inks Practice Skin](https://m.media-amazon.com/images/I/51o2IqYgSlL.jpg)**POSEIDON Tattoo Gun Kit Wireless Tattoo Pen Kit with Long-Lasting Battery & Complete Starter Supplies | Professional Cordless Tattoo Machine for Beginners | Includes 20 Needles Inks Practice Skin**POSEIDON**£22.94**4.1★**▲ 221%**](https://www.amazon.co.uk/dp/B0GDS9PWV1)

**~~View all trending →~~**

## **What buyers say about tattoo kit**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Ease Of Use**18%

*“easy to handle”*

**Value For Money**16%

*“Excellent value”*

**Quality-Overall**15%

*“Excellent product”*

**Battery Life**9%

*“Long lasting batteries”*

**Charging**5%

*“It came fully charged”*

**Weight Light**5%

*“It offers a lightweight”*

**Comfort-Overall**5%

*“comfortable to use”*

**Advertised Vs Actual Product**3%

*“Seems to work well and as advertised”*

**Design-Overall**3%

*“the ergonomic design makes it easy to maintain precision during long practice sessions”*

**Instructions/User Manual/Troubleshooting**2%

*“it had clear instructions which are very easy to follow”*

### **What buyers complain about **

**Functionality-Overall**13%

*“Wont turn on at all”*

**Color**10%

*“The Coloured Inks are a little iffy”*

**Quality-Overall**10%

*“And the one I brought this time is a lot lower quality”*

**Value For Money**7%

*“you're looking in the wrong price bracket”*

**Durability**6%

*“Only had it few months hardly used an its dont work needle dont move no more”*

**Advertised Vs Actual Product**6%

*“Cd marker pen instead of a tattoo pen? 3 stars because the tattoo pen it comes with, in which I would have freehand drawn on skin to tattoo with, literally says cd marker on it, and you definitely should not use a cd marker to fix up your tattoo stencil or freehand on your skin”*

**Charging**5%

*“Charged once the machine wont turn back on also has really burnt smell from charging port”*

**Defective Material/Parts**4%

*“Anyones machine go dead then just stop working”*

**Thickness**4%

*“its very thick”*

**Material Quality**4%

*“made from cheap non durable materials”*

### **Top return reasons **

**Functionality-Overall**31%

**Defective Material/Parts**12%

**Charging**9%

**Durability**9%

**Quality-Overall**7%

**Advertised Vs Actual Product**5%

**Heating**5%

**Value For Money**3%

**Ethical Trade/Fair Trade**2%

**Skin Health**2%

## **Common questions**

<dl>

<dt>**Is tattoo kit profitable to sell on Amazon United Kingdom?**</dt><dd>The niche generates £705K/yr across 27 tracked products. 5 of 13 products launched in the last 360 days are still selling. 90-day search growth is +1.5%. Flapen's verdict: Worth a look (55/100).</dd>

<dt>**How competitive is the tattoo kit niche?**</dt><dd>10 brands and 13 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 87% of demand.</dd>

<dt>**What do buyers complain about in tattoo kit?**</dt><dd>Top complaints mined from reviews: Functionality-Overall, Color, Quality-Overall. The return rate is 0.7%.</dd>

<dt>**When does demand for tattoo kit peak?**</dt><dd>Demand is steady year-round — the busiest month runs 1.2× the quietest.</dd>

<dt>**What does it cost to enter the tattoo kit niche?**</dt><dd>Listings span £13.06–£86.34; the average listing price is £35.39 (sweet spot $15–$100). The average incumbent carries 276 reviews — the moat a new listing must climb.</dd>

</dl>

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