---
title: "Trend — sulphur soap - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/sulphur-soap/trend"
last_updated: "2026-08-09T16:15:47.722Z"
locale: en
meta:
  description: "Niche score 38/100 · £69K/yr market · 101K searches/yr · £6.66 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 38/100 · £69K/yr market · 101K searches/yr · £6.66 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — sulphur soap - Flapen"
---

# **sulphur soap**

**Skip it**

Prices mostly outside the sweet spot ($4.17–$8.45) — this niche doesn't clear our bar today.

Market size 17Growth 10Conversion 88Competition 15Returns 100Price range 0Avg price 19Brand share 29Review moat 36Quality gap 77

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****10.3%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****2,932.22**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****88%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Bad****£6.66**

avg listing price — sweet spot $15–$100

**Market size**

**Bad****£69K**

£69K/yr · 101K searches

**Competition**

**Bad****82%**

top-5 click share — a locked-up shelf

**Growth**

**Bad****-29.3%**

90-day search growth — must beat 0% to launch

**Price range**

**Bad****£4.17–£8.45**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## Trend