---
title: "Search terms — styptic powder dog - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/styptic-powder-dog/search-terms"
last_updated: "2026-08-09T14:19:44.034Z"
locale: en
meta:
  description: "Niche score 41/100 · £42K/yr market · 37K searches/yr · £8.27 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 41/100 · £42K/yr market · 37K searches/yr · £8.27 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — styptic powder dog - Flapen"
---

# **styptic powder dog**

**Skip it**

A small market ($42K/yr) — this niche doesn't clear our bar today.

Market size 10Growth 20Conversion 96Competition 24Returns 99Price range 22Avg price 23Brand share 56Review moat 52Quality gap 24

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****13.6%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Good****72%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Good****1,408.31**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Bad****72%**

top-5 click share — a locked-up shelf

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Bad****£8.27**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****£3.00–£18.48**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Bad****-9.7%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****£42K**

£42K/yr · 37K searches

## Search terms