---
title: "Trend — spot cream - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/spot-cream/trend"
last_updated: "2026-08-09T18:38:52.752Z"
locale: en
meta:
  description: "Niche score 38/100 · £139K/yr market · 89K searches/yr · £8.38 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 38/100 · £139K/yr market · 89K searches/yr · £8.38 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — spot cream - Flapen"
---

# **spot cream**

**Skip it**

Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.

Market size 31Growth 20Conversion 99Competition 10Returns 99Price range 26Avg price 23Brand share 7Review moat 47Quality gap 38

**Conversion**

**Incredible****18.7%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Review moat**

**Okay****1,797.44**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****£139K**

£139K/yr · 89K searches

**Price range**

**Okay****£2.25–£19.59**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Bad****£8.38**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-10.7%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****88%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****97%**

top-5 brand share — brand-locked demand

## Trend