---
title: "Search terms — silk hair ties - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/silk-hair-ties/search-terms"
last_updated: "2026-08-09T15:21:55.640Z"
locale: en
meta:
  description: "Niche score 51/100 · £108K/yr market · 141K searches/yr · £10.49 avg price. Soft demand (-13.5% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · £108K/yr market · 141K searches/yr · £10.49 avg price. Soft demand (-13.5% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — silk hair ties - Flapen"
---

# **silk hair ties**

**Worth a look**

Shows low returns (0.4%), but soft demand (-13.5% this quarter) keeps it on the watch list.

Market size 26Growth 18Conversion 76Competition 63Returns 98Price range 64Avg price 37Brand share 53Review moat 44Quality gap 48

**Returns**

**Incredible****0.4%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****7.3%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****£2.57–£37.15**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****47%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****73%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****2,066.49**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Okay****£10.49**

avg listing price — sweet spot $15–$100

**Market size**

**Okay****£108K**

£108K/yr · 141K searches

**Growth**

**Bad****-13.5%**

90-day search growth — must beat 0% to launch

## Search terms