[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-uk-beauty-scalp-moisturiser":3,"research-sidebar-rollups":843},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":51,"baselines":88,"demand":93,"seasonality":408,"brandShare":421,"products":443,"feedback":614,"searchTerms":770,"related":809,"lastUpdated":36},"956080d9b8615d8adf7bd08e1b3c01da","uk",{"flag":5,"name":7,"currency":8},"United Kingdom","GBP",{"nodeId":10,"label":11,"slug":12,"href":13},"117333031","Beauty","beauty","\u002Fresearch\u002Fuk\u002Fbeauty",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":21,"avgRating":22,"avgReviewCount":23,"avgPrice":24,"priceMin":25,"priceMax":26,"productCount":27,"unitsSoldMax":28,"sponsoredPct":29,"returnRate":30,"successfulLaunches360":31,"newProducts360":31,"amazonNicheId":4,"title":32,"slug":33,"href":34,"leafCategoryName":35,"scrapedAt":36,"brandCount":37,"brandCountYearAgo":38,"sellerCount":39,"signals":40,"avgBsr":41,"pageQuality":42,"unitsSoldMin":43,"unitsSoldAvgMin":44,"unitsSoldAvgMax":45,"revenueMin":46,"revenueMax":47,"avgBrandAgeMonths":48,"avgSellerAgeDays":49,"top20ClickShare":50,"top20BrandShare":50,"primePct":50,"oosRate":42},59857,68099,1.0873,-0.1535,0.1183,0.6507,0.8996,4.35,1536,7.43,4.61,14.55,17,6000,0.8824,0.0012,2,"scalp moisturiser","scalp-moisturiser","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fscalp-moisturiser","Scalp Treatments","2026-07-21T00:40:52.369155+00:00",10,9,134,[],53,0,5000,250,500,37150,44580,56,155,1,{"score":52,"verdict":53,"components":54},42,"skip",[55,60,62,66,69,72,75,80,83,86],{"key":56,"score":57,"weight":58,"raw":59},"marketSize",15,0.15,59856.91,{"key":61,"score":27,"weight":58,"raw":18},"growth",{"key":63,"score":64,"weight":65,"raw":19},"conversion",94,0.1,{"key":67,"score":68,"weight":58,"raw":20},"competition",33,{"key":70,"score":71,"weight":65,"raw":21},"brandShare",25,{"key":73,"score":74,"weight":65,"raw":22},"qualityGap",67,{"key":76,"score":77,"weight":78,"raw":79},"reviewMoat",50,0.05,1536.18,{"key":81,"score":82,"weight":65,"raw":30},"returns",99,{"key":84,"score":85,"weight":78,"raw":24},"avgPrice",21,{"key":87,"score":42,"weight":78,"raw":42},"priceRange",{"avgRating":89,"medianPrice":90,"medianReturnRate":91,"nichesTracked":92},4.36,12.12,0.0064,27606,{"points":94,"droppedPartialWeek":407},[95,98,101,104,107,110,113,116,119,122,125,128,131,134,137,140,143,146,149,152,155,158,161,164,167,170,173,176,179,182,185,188,191,194,197,200,203,206,209,212,215,218,221,224,227,230,233,236,239,242,245,248,251,254,257,260,263,266,269,272,275,278,281,284,287,290,293,296,299,302,305,308,311,314,317,320,323,326,329,332,335,338,341,344,347,350,353,356,359,362,365,368,371,374,377,380,383,386,389,392,395,398,401,404],{"week":96,"volume":97},"2024-07-21",3045,{"week":99,"volume":100},"2024-07-28",2269,{"week":102,"volume":103},"2024-08-04",2385,{"week":105,"volume":106},"2024-08-11",2141,{"week":108,"volume":109},"2024-08-18",1990,{"week":111,"volume":112},"2024-08-25",2280,{"week":114,"volume":115},"2024-09-01",2318,{"week":117,"volume":118},"2024-09-08",2176,{"week":120,"volume":121},"2024-09-15",2382,{"week":123,"volume":124},"2024-09-22",2599,{"week":126,"volume":127},"2024-09-29",2528,{"week":129,"volume":130},"2024-10-06",2480,{"week":132,"volume":133},"2024-10-13",3015,{"week":135,"volume":136},"2024-10-20",2412,{"week":138,"volume":139},"2024-10-27",2434,{"week":141,"volume":142},"2024-11-03",1234,{"week":144,"volume":145},"2024-11-10",1255,{"week":147,"volume":148},"2024-11-17",1080,{"week":150,"volume":151},"2024-11-24",1412,{"week":153,"volume":154},"2024-12-01",1847,{"week":156,"volume":157},"2024-12-08",1495,{"week":159,"volume":160},"2024-12-15",1374,{"week":162,"volume":163},"2024-12-22",1449,{"week":165,"volume":166},"2024-12-29",1211,{"week":168,"volume":169},"2025-01-05",1615,{"week":171,"volume":172},"2025-01-12",1590,{"week":174,"volume":175},"2025-01-19",1557,{"week":177,"volume":178},"2025-01-26",1651,{"week":180,"volume":181},"2025-02-02",1931,{"week":183,"volume":184},"2025-02-09",1866,{"week":186,"volume":187},"2025-02-16",1675,{"week":189,"volume":190},"2025-02-23",1784,{"week":192,"volume":193},"2025-03-02",1892,{"week":195,"volume":196},"2025-03-09",1880,{"week":198,"volume":199},"2025-03-16",1546,{"week":201,"volume":202},"2025-03-23",1562,{"week":204,"volume":205},"2025-03-30",1599,{"week":207,"volume":208},"2025-04-06",2911,{"week":210,"volume":211},"2025-04-13",3275,{"week":213,"volume":214},"2025-04-20",2867,{"week":216,"volume":217},"2025-04-27",2943,{"week":219,"volume":220},"2025-05-04",3418,{"week":222,"volume":223},"2025-05-11",3585,{"week":225,"volume":226},"2025-05-18",3158,{"week":228,"volume":229},"2025-05-25",2616,{"week":231,"volume":232},"2025-06-01",2786,{"week":234,"volume":235},"2025-06-08",2961,{"week":237,"volume":238},"2025-06-15",2781,{"week":240,"volume":241},"2025-06-22",2338,{"week":243,"volume":244},"2025-06-29",2762,{"week":246,"volume":247},"2025-07-06",2701,{"week":249,"volume":250},"2025-07-13",3823,{"week":252,"volume":253},"2025-07-20",2451,{"week":255,"volume":256},"2025-07-27",2486,{"week":258,"volume":259},"2025-08-03",2200,{"week":261,"volume":262},"2025-08-10",2953,{"week":264,"volume":265},"2025-08-17",2452,{"week":267,"volume":268},"2025-08-24",2682,{"week":270,"volume":271},"2025-08-31",2831,{"week":273,"volume":274},"2025-09-07",2926,{"week":276,"volume":277},"2025-09-14",2812,{"week":279,"volume":280},"2025-09-21",2853,{"week":282,"volume":283},"2025-09-28",3348,{"week":285,"volume":286},"2025-10-05",3206,{"week":288,"volume":289},"2025-10-12",4170,{"week":291,"volume":292},"2025-10-19",3100,{"week":294,"volume":295},"2025-10-26",3463,{"week":297,"volume":298},"2025-11-02",4273,{"week":300,"volume":301},"2025-11-09",4253,{"week":303,"volume":304},"2025-11-16",4457,{"week":306,"volume":307},"2025-11-23",4576,{"week":309,"volume":310},"2025-11-30",5046,{"week":312,"volume":313},"2025-12-07",4372,{"week":315,"volume":316},"2025-12-14",3788,{"week":318,"volume":319},"2025-12-21",3723,{"week":321,"volume":322},"2025-12-28",3400,{"week":324,"volume":325},"2026-01-04",4287,{"week":327,"volume":328},"2026-01-11",4553,{"week":330,"volume":331},"2026-01-18",4003,{"week":333,"volume":334},"2026-01-25",4304,{"week":336,"volume":337},"2026-02-01",4630,{"week":339,"volume":340},"2026-02-08",4453,{"week":342,"volume":343},"2026-02-15",4186,{"week":345,"volume":346},"2026-02-22",4097,{"week":348,"volume":349},"2026-03-01",5300,{"week":351,"volume":352},"2026-03-08",5343,{"week":354,"volume":355},"2026-03-15",5875,{"week":357,"volume":358},"2026-03-22",5270,{"week":360,"volume":361},"2026-03-29",5290,{"week":363,"volume":364},"2026-04-05",5654,{"week":366,"volume":367},"2026-04-12",4811,{"week":369,"volume":370},"2026-04-19",5207,{"week":372,"volume":373},"2026-04-26",4830,{"week":375,"volume":376},"2026-05-03",1338,{"week":378,"volume":379},"2026-05-10",1486,{"week":381,"volume":382},"2026-05-17",1411,{"week":384,"volume":385},"2026-05-24",1476,{"week":387,"volume":388},"2026-05-31",1147,{"week":390,"volume":391},"2026-06-07",1399,{"week":393,"volume":394},"2026-06-14",1238,{"week":396,"volume":397},"2026-06-21",1097,{"week":399,"volume":400},"2026-06-28",1084,{"week":402,"volume":403},"2026-07-05",955,{"week":405,"volume":406},"2026-07-12",862,false,[409,410,411,412,413,414,415,416,417,418,419,420],1.0442870732480711,1.0913597757858238,1.2608392347531974,1.4404601573181586,0.7736116462262167,0.7267654915349526,0.8240825664612962,0.863403392686596,0.9433058331524361,1.0762007698838356,1.0868780683879,0.8927561136664042,{"top":422,"otherBrandCount":441,"otherClickShare":442},[423,426,429,432,435,438],{"brand":424,"clickShare":425},"Head & Shoulders",0.6194999999999999,{"brand":427,"clickShare":428},"E45",0.10740000000000001,{"brand":430,"clickShare":431},"Eucerin",0.0761,{"brand":433,"clickShare":434},"Nizoral",0.0661,{"brand":436,"clickShare":437},"The Bald Brothers",0.0305,{"brand":439,"clickShare":440},"The INKEY List",0.0269,4,0.07350000000000001,[444,455,466,476,486,495,505,515,526,534,544,552,563,575,583,592,603],{"asin":445,"title":446,"brand":424,"imageUrl":447,"price":448,"rating":449,"reviews":450,"clickShare90":451,"clickShare360":452,"launchDate":453,"amazonUrl":454},"B0DJ8Z8RTH","Head & Shoulders DermaXPro Instant Moisturiser Scalp Serum 145ml with Niacinamide and Ceramide Complex for a Dry Tight Scalp. Leave-In Serum with Lightweight Feel Helps to Boost Scalp Moisture","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31YpgO2DLYL.jpg",5.47,4.5,328,0.2738,0.2642,"2024-09-30","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0DJ8Z8RTH",{"asin":456,"title":457,"brand":424,"imageUrl":458,"price":459,"rating":460,"reviews":461,"clickShare90":462,"clickShare360":463,"launchDate":464,"amazonUrl":465},"B09RF8PHRM","Head & Shoulders DERMAXPRO Mosturising Scalp Balm Hair Conditioner Anti Dandruff With Aloe & Vitamin E 72h of Lasting Hydration For Dry Scalp 145 ml (Packing May Vary)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31ZXY4NRyUL.jpg",5.03,4.3,744,0.1184,0.1533,"2022-01-28","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB09RF8PHRM",{"asin":467,"title":468,"brand":424,"imageUrl":469,"price":470,"rating":449,"reviews":471,"clickShare90":472,"clickShare360":473,"launchDate":474,"amazonUrl":475},"B0GBY25T1Y","Head & Shoulders DermaXPro Dry Scalp & Hair Mask 300ml with Scalp Massager","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51Ybi-ggBUL.jpg",8.88,141,0.095,0.0463,"2025-12-22","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0GBY25T1Y",{"asin":477,"title":478,"brand":427,"imageUrl":479,"price":480,"rating":460,"reviews":481,"clickShare90":482,"clickShare360":483,"launchDate":484,"amazonUrl":485},"B0FN4RNCWL","E45 Hydrating Scalp Serum Protects Against Dryness Itch & Irritation Helps Reduce Dandruff & Sebum Moisturises Sensitive Skin Fragrance Free 150ml","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31GCSIi2sPL.jpg",11.17,348,0.0874,0.1202,"2008-08-21","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0FN4RNCWL",{"asin":487,"title":488,"brand":430,"imageUrl":489,"price":490,"rating":460,"reviews":491,"clickShare90":431,"clickShare360":492,"launchDate":493,"amazonUrl":494},"B00CBTL4YO","Eucerin DermoCapillaire Calming Urea Scalp Treatment 100ml Intensive After Shower Leave-In Hair Serum Psoriasis Scalp Treatment for Itchy Flaky Dry Scalp Hydrating and Soothing Scalp Serum","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31Ft4fb6jrL.jpg",9.82,3081,0.0647,"2013-04-12","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB00CBTL4YO",{"asin":496,"title":497,"brand":433,"imageUrl":498,"price":499,"rating":500,"reviews":501,"clickShare90":434,"clickShare360":502,"launchDate":503,"amazonUrl":504},"B0D73H447R","Nizoral Scalp Soothing Leave-in Treatment Proven to Sooth Scalp Irritation Prevents Dry Itchy & Flaky Scalps Returning Soothes Itchiness between Washes Use on Wet or Dry Hair 1 x 100ml","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41flEQUj5bL.jpg",5.72,4.4,793,0.0487,"2024-06-14","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0D73H447R",{"asin":506,"title":507,"brand":424,"imageUrl":508,"price":509,"rating":460,"reviews":510,"clickShare90":511,"clickShare360":512,"launchDate":513,"amazonUrl":514},"B0D1XZV4S8","Head & Shoulders DermaXPro Gentle Scalp Care Serum 145ml with Manuka Honey and Ceramide Complex. Protects Dry Skin and Boosts Scalp Hydration for Up to 72H. Lightweight Feel","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31kInjCofoL.jpg",5.35,130,0.0453,0.0402,"2024-04-17","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0D1XZV4S8",{"asin":516,"title":517,"brand":424,"imageUrl":518,"price":519,"rating":520,"reviews":521,"clickShare90":522,"clickShare360":523,"launchDate":524,"amazonUrl":525},"B0FYJ4X5Q4","Head & Shoulders DermaXPro Pure Scalp Hydrator 145ml for Dry Scalp Rinse-Off Lightweight Feel Balm Free from Sulphated Surfactants Silicones and Dyes with Ceramide Complex","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31J+PoUG0nL.jpg",5.52,4.2,52,0.0396,0.0156,"2025-10-30","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0FYJ4X5Q4",{"asin":527,"title":528,"brand":436,"imageUrl":529,"price":26,"rating":460,"reviews":530,"clickShare90":437,"clickShare360":531,"launchDate":532,"amazonUrl":533},"B09JSV8NRT","The Bald Brothers Bald Head Care for Men | Everyday Face & Scalp Care | Matte No Grease Vegan | Daily Mens Moisturiser Fragrance Free","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41jXPWOxuNL.jpg",1458,0.0409,"2021-10-19","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB09JSV8NRT",{"asin":535,"title":536,"brand":424,"imageUrl":537,"price":538,"rating":441,"reviews":539,"clickShare90":540,"clickShare360":541,"launchDate":542,"amazonUrl":543},"B0BPYNQRFM","Head & Shoulders Hair Growth Serum Dandruff Scalp Treatment DermaXPRO Leave-in Conditioner Helps Support Hair Growth Niacinamide & Caffeine For Dry Scalp and Thinning Hair 145ml","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31q9kPg0LeL.jpg",5.34,183,0.0296,0.0479,"2022-12-13","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0BPYNQRFM",{"asin":545,"title":546,"brand":439,"imageUrl":547,"price":548,"rating":500,"reviews":549,"clickShare90":440,"clickShare360":540,"launchDate":550,"amazonUrl":551},"B09K8GQW8V","The INKEY List Salicylic Acid Exfoliating Scalp Treatment 150ml Hydrating Scalp Oil Moisturizing Scalp Scrub Suitable For All Hair Types","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F319XzxRUJJL.jpg",9.19,1726,"2021-10-25","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB09K8GQW8V",{"asin":553,"title":554,"brand":555,"imageUrl":556,"price":557,"rating":500,"reviews":558,"clickShare90":559,"clickShare360":560,"launchDate":561,"amazonUrl":562},"B07L52C9HT","MooGoo Scalp Cream - For Mild Cradle Cap & Seborrheic Dermatitis Soothing Relief for Dry Itchy Flaky Scalp Skin Babies & Adults 120 g","MooGoo","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31GnG32smhL.jpg",11.29,388,0.0221,0.0175,"2018-12-05","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB07L52C9HT",{"asin":564,"title":565,"brand":566,"imageUrl":567,"price":568,"rating":569,"reviews":570,"clickShare90":571,"clickShare360":572,"launchDate":573,"amazonUrl":574},"B0CZTYG4V1","Aussie SOS Supercharged Hydration Hair & Scalp Mask 500ml to Soothe Dry Scalp and Rehydrate Extremely Dry Thirsty Hair. 100 Hours of Hydration. Infused with Australian Superfoods. Vegan Formula","Aussie","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F4146TdSFF5L.jpg",5.38,4.6,253,0.0203,0.0125,"2024-04-04","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0CZTYG4V1",{"asin":576,"title":577,"brand":427,"imageUrl":578,"price":25,"rating":449,"reviews":579,"clickShare90":580,"clickShare360":581,"launchDate":484,"amazonUrl":582},"B001RYUCQU","E45 Dry Scalp Shampoo for Very Dry Itchy and Flaky Scalp - Anti Dandruff Shampoo with hydrating Vitamin B5 Free from fragrance soap and perfume 200ml","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31tvm3m0yjL.jpg",6828,0.02,0.0208,"https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB001RYUCQU",{"asin":584,"title":585,"brand":424,"imageUrl":586,"price":587,"rating":500,"reviews":588,"clickShare90":589,"clickShare360":590,"launchDate":464,"amazonUrl":591},"B09RF2V5D5","Head & Shoulders DERMAXPRO Anti-Dandruff Scalp Treatment 145ml With Aloe Vera & Hyaluronic Acid Hydrating Scalp Balm 72h Lasting Hydration for Dry Scalp","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31J77r0mBZL.jpg",4.62,471,0.0178,0.0352,"https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB09RF2V5D5",{"asin":593,"title":594,"brand":595,"imageUrl":596,"price":597,"rating":500,"reviews":598,"clickShare90":599,"clickShare360":600,"launchDate":601,"amazonUrl":602},"B000EGK550","Jamaican Mango & Lime - Island Oil 237ml (Pack of 1) - Lubricates scalps Nourishes roots and strengthens locks. Helps soothe dry scalp. Sulphate and Paraben Free.","Jamaican Mango & Lime","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31aRLCF06bL.jpg",6.02,3792,0.0159,0.0228,"2010-11-25","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB000EGK550",{"asin":604,"title":605,"brand":606,"imageUrl":607,"price":608,"rating":520,"reviews":609,"clickShare90":610,"clickShare360":611,"launchDate":612,"amazonUrl":613},"B07DJK7R2B","Scalp Treatment Products from Australian Bodycare for Dry Itchy Flaky Scalp & Hair Dandruff Spots & Pimples | Daily Care for People with Eczema or Psoriasis | Hair Cleanser for Men & Women (150ml)","Australian Bodycare","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31UpgW9V4aL.jpg",8.36,5399,0.0152,0.0197,"2018-06-15","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB07DJK7R2B",{"love":615,"hate":686,"returnReasons":749},[616,623,630,637,644,651,658,665,672,679],{"topic":617,"percentOfMentions":618,"verbatims":619},"Quality-Overall",0.1411,[620,621,622],"This is a super brand with a great reputation","Excellent product","It is well-made",{"topic":624,"percentOfMentions":625,"verbatims":626},"Moist\u002FDry",0.10779999999999999,[627,628,629],"it provides hydration","very hydrating","Nice moisturiser",{"topic":631,"percentOfMentions":632,"verbatims":633},"Smell",0.0768,[634,635,636],"The scent is clean","The subtle scent is a nice bonus too","Lovely smell",{"topic":638,"percentOfMentions":639,"verbatims":640},"Value For Money",0.0683,[641,642,643],"Good value for money","Value for money","Good price",{"topic":645,"percentOfMentions":646,"verbatims":647},"Efficiency",0.0574,[648,649,650],"Works perfectly","Very effective","seeing an improvement",{"topic":652,"percentOfMentions":653,"verbatims":654},"Advertised Vs Actual Product",0.057,[655,656,657],"Does the job perfectly","Does what it claims","Works well, as expected",{"topic":659,"percentOfMentions":660,"verbatims":661},"Soft Feel",0.056100000000000004,[662,663,664],"Silky smooth","Hair is so soft","my hair is softer",{"topic":666,"percentOfMentions":667,"verbatims":668},"Allergies",0.047599999999999996,[669,670,671],"doesnt cause any irritation","greatly reduced irritation","no more itching",{"topic":673,"percentOfMentions":674,"verbatims":675},"Ease Of Use",0.0326,[676,677,678],"Easy to use","Its easy to spread","Its a straightforward",{"topic":680,"percentOfMentions":681,"verbatims":682},"Suitability Dry Skin",0.030699999999999998,[683,684,685],"It does work best for dryness and irritation","effective dry skin remedy","Effective for dry skin",[687,693,700,706,712,718,725,731,737,743],{"topic":666,"percentOfMentions":688,"verbatims":689},0.19010000000000002,[690,691,692],"sometimes made it more irritated in places","Itchy head","I had itching",{"topic":694,"percentOfMentions":695,"verbatims":696},"Functionality-Overall",0.1107,[697,698,699],"Didn't work for me","Ineffective","has done nothing",{"topic":624,"percentOfMentions":701,"verbatims":702},0.0818,[703,704,705],"Very poor hydration of the skin","does not hydrate atall","lack of moisture",{"topic":631,"percentOfMentions":707,"verbatims":708},0.06559999999999999,[709,710,711],"not very strong smell","It smells awful","Slight smell",{"topic":638,"percentOfMentions":713,"verbatims":714},0.04769999999999999,[715,716,717],"Waste of money","Quite expensive","Really expensive for what its is",{"topic":719,"percentOfMentions":720,"verbatims":721},"Leak-Proof",0.0207,[722,723,724],"Leaked","Product arrived today with screw cap missing that should be on top of bottle hence product leaking","It really did leak",{"topic":726,"percentOfMentions":720,"verbatims":727},"Symptom Reduction",[728,729,730],"Its not a cure so dont expect miracles","unfortunately there was no improvement","I didn't notice any real improvement",{"topic":732,"percentOfMentions":571,"verbatims":733},"Oily\u002FGreasy",[734,735,736],"not so much greasy just hair feels strange","also hair was greasy","Very greasy, made my hair worse",{"topic":738,"percentOfMentions":611,"verbatims":739},"Hair Related",[740,741,742],"my hair looks worse","My hair's falling out - I blamed it on my age","you can't feel where it has been applied on wet hair + it doesn't easily spread across the scalp",{"topic":652,"percentOfMentions":744,"verbatims":745},0.0182,[746,747,748],"Not what it used to be","so at least the pics are definitely misleading","Misleading product",[750,752,754,757,758,760,763,765,767,769],{"reason":719,"pct":751},0.2639,{"reason":694,"pct":753},0.1528,{"reason":755,"pct":756},"Product Condition",0.0799,{"reason":624,"pct":639},{"reason":652,"pct":759},0.0613,{"reason":761,"pct":762},"Suitability Short Hair",0.0556,{"reason":732,"pct":764},0.0313,{"reason":766,"pct":764},"Ingredients-Overall",{"reason":631,"pct":768},0.0278,{"reason":617,"pct":768},[771,775,780,785,790,795,799,804],{"term":32,"volume":772,"growthQoq":773,"conversionRate":774},34233,-0.2449,0.0662,{"term":776,"volume":777,"growthQoq":778,"conversionRate":779},"scalp moisturiser for dry flaky scalp",9803,0.1966,0.0554,{"term":781,"volume":782,"growthQoq":783,"conversionRate":784},"head and shoulders scalp moisturiser",7081,-0.154,0.1194,{"term":786,"volume":787,"growthQoq":788,"conversionRate":789},"scalp cream",4542,-0.0656,0.0347,{"term":791,"volume":792,"growthQoq":793,"conversionRate":794},"head and shoulders scalp",3775,-0.1432,0.0852,{"term":796,"volume":797,"growthQoq":798,"conversionRate":784},"head and shoulders scalp serum",3092,-0.0896,{"term":800,"volume":801,"growthQoq":802,"conversionRate":803},"head and shoulders serum",2809,-0.1818,0.0773,{"term":805,"volume":806,"growthQoq":807,"conversionRate":808},"diprosalic scalp application",2764,-0.3324,0.0321,[810,817,822,828,833,838],{"title":811,"href":812,"score":813,"verdict":814,"marketSize":815,"growth90":816},"cellulite massager","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fcellulite-massager",68,"watch",199354.35,0.3101,{"title":818,"href":819,"score":813,"verdict":814,"marketSize":820,"growth90":821},"anti chafing stick","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fanti-chafing-stick",446298.88,1.742,{"title":823,"href":824,"score":813,"verdict":825,"marketSize":826,"growth90":827},"mens aftershave","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fmens-aftershave","launch",4994254.67,0.1999,{"title":829,"href":830,"score":813,"verdict":814,"marketSize":831,"growth90":832},"face gems","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fface-gems",155770.32,1.8406,{"title":834,"href":835,"score":813,"verdict":814,"marketSize":836,"growth90":837},"england face paint","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fengland-face-paint",19880.84,23.8723,{"title":839,"href":840,"score":813,"verdict":814,"marketSize":841,"growth90":842},"primus aged garlic","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fprimus-aged-garlic",17916.43,1.4424,[844,851,858,865,872,875,882,889,896,903,910,917,924,931,938,945,952,959,966],{"nodeId":845,"label":846,"slug":847,"href":848,"nichesTracked":849,"marketSizeTotal":850},"11052591","Home & Garden","home-garden","\u002Fresearch\u002Fuk\u002Fhome-garden",5777,1496729572,{"nodeId":852,"label":853,"slug":854,"href":855,"nichesTracked":856,"marketSizeTotal":857},"344155031","Grocery","grocery","\u002Fresearch\u002Fuk\u002Fgrocery",2977,930144869,{"nodeId":859,"label":860,"slug":861,"href":862,"nichesTracked":863,"marketSizeTotal":864},"66280031","Health & Personal Care","health-personal-care","\u002Fresearch\u002Fuk\u002Fhealth-personal-care",2063,840581432,{"nodeId":866,"label":867,"slug":868,"href":869,"nichesTracked":870,"marketSizeTotal":871},"560800","Electronics & Photo","electronics-photo","\u002Fresearch\u002Fuk\u002Felectronics-photo",1488,662299037,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":873,"marketSizeTotal":874},2481,653104681,{"nodeId":876,"label":877,"slug":878,"href":879,"nichesTracked":880,"marketSizeTotal":881},"79904031","DIY & Tools","diy-tools","\u002Fresearch\u002Fuk\u002Fdiy-tools",2225,502438109,{"nodeId":883,"label":884,"slug":885,"href":886,"nichesTracked":887,"marketSizeTotal":888},"340832031","Computers & Accessories","computers-accessories","\u002Fresearch\u002Fuk\u002Fcomputers-accessories",1028,445978821,{"nodeId":890,"label":891,"slug":892,"href":893,"nichesTracked":894,"marketSizeTotal":895},"11961408031","Fashion","fashion","\u002Fresearch\u002Fuk\u002Ffashion",2461,370780225,{"nodeId":897,"label":898,"slug":899,"href":900,"nichesTracked":901,"marketSizeTotal":902},"340841031","Pet Supplies","pet-supplies","\u002Fresearch\u002Fuk\u002Fpet-supplies",875,283781189,{"nodeId":904,"label":905,"slug":906,"href":907,"nichesTracked":908,"marketSizeTotal":909},"595314","Toys & Games","toys-games","\u002Fresearch\u002Fuk\u002Ftoys-games",1773,238165752,{"nodeId":911,"label":912,"slug":913,"href":914,"nichesTracked":915,"marketSizeTotal":916},"319530011","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fuk\u002Fsports-outdoors",792,192105477,{"nodeId":918,"label":919,"slug":920,"href":921,"nichesTracked":922,"marketSizeTotal":923},"192414031","Stationery & Office Supplies","stationery-office-supplies","\u002Fresearch\u002Fuk\u002Fstationery-office-supplies",835,166331511,{"nodeId":925,"label":926,"slug":927,"href":928,"nichesTracked":929,"marketSizeTotal":930},"60032031","Baby Products","baby-products","\u002Fresearch\u002Fuk\u002Fbaby-products",638,162171515,{"nodeId":932,"label":933,"slug":934,"href":935,"nichesTracked":936,"marketSizeTotal":937},"248878031","Automotive","automotive","\u002Fresearch\u002Fuk\u002Fautomotive",811,162029817,{"nodeId":939,"label":940,"slug":941,"href":942,"nichesTracked":943,"marketSizeTotal":944},"5866055031","Business, Industry & Science","business-industry-science","\u002Fresearch\u002Fuk\u002Fbusiness-industry-science",741,147753245,{"nodeId":946,"label":947,"slug":948,"href":949,"nichesTracked":950,"marketSizeTotal":951},"213078031","Lighting","lighting","\u002Fresearch\u002Fuk\u002Flighting",370,66322056,{"nodeId":953,"label":954,"slug":955,"href":956,"nichesTracked":957,"marketSizeTotal":958},"908799031","Large Appliances","large-appliances","\u002Fresearch\u002Fuk\u002Flarge-appliances",75,45125377,{"nodeId":960,"label":961,"slug":962,"href":963,"nichesTracked":964,"marketSizeTotal":965},"340838031","Musical Instruments & DJ","musical-instruments-dj","\u002Fresearch\u002Fuk\u002Fmusical-instruments-dj",171,40128933,{"nodeId":967,"label":968,"slug":969,"href":970,"nichesTracked":71,"marketSizeTotal":971},"72954031","Everything Else","everything-else","\u002Fresearch\u002Fuk\u002Feverything-else",1318358]