---
title: "Trend — rumi wig - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/rumi-wig/trend"
last_updated: "2026-08-09T18:33:22.450Z"
locale: en
meta:
  description: "Niche score 58/100 · £401K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 58/100 · £401K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — rumi wig - Flapen"
---

# **rumi wig**

**Worth a look**

Shows beatable incumbent ratings (3.7★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 55Growth 0Conversion 77Competition 56Returns 79Price range 34Avg price 35Brand share 78Review moat 95Quality gap 98

**Quality gap**

**Incredible****3.7★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Great****107.61**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Great****1.8%**

return rate — above 5% kills the launch gate

**Brand share**

**Great****57%**

top-5 brand share — no brand owns this niche

**Conversion**

**Great****7.6%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Good****51%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Good****£401K**

£401K/yr · 518K searches

**Avg price**

**Okay****£10.18**

avg listing price — sweet spot $15–$100

**Price range**

**Okay****£4.63–£20.34**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Bad****-53.4%**

90-day search growth — must beat 0% to launch

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500") [** Quality Gap**](https://flapen.com/research/niches?market=uk&signal=quality_gap "Avg rating < 4.0")

## Trend