---
title: "Search terms — red nail polish - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/red-nail-polish/search-terms"
last_updated: "2026-08-09T13:43:55.798Z"
locale: en
meta:
  description: "Niche score 47/100 · £109K/yr market · 193K searches/yr · £4.55 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 47/100 · £109K/yr market · 193K searches/yr · £4.55 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — red nail polish - Flapen"
---

# **red nail polish**

**Skip it**

Prices mostly outside the sweet spot ($2.10–$9.58) — this niche doesn't clear our bar today.

Market size 26Growth 54Conversion 95Competition 21Returns 99Price range 0Avg price 13Brand share 31Review moat 18Quality gap 81

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****12.4%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Growth**

**Good****+27.0%**

90-day search growth — must beat 0% to launch

**Brand share**

**Okay****87%**

top-5 brand share — brands hold most of the demand

**Market size**

**Okay****£109K**

£109K/yr · 193K searches

**Competition**

**Bad****74%**

top-5 click share — a locked-up shelf

**Review moat**

**Bad****17,443**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Bad****£4.55**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****£2.10–£9.58**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## Search terms