---
title: "Search terms — purple shampoo and conditioner for blonde hair - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/purple-shampoo-and-conditioner-for-blonde-hair/search-terms"
last_updated: "2026-08-09T17:43:32.493Z"
locale: en
meta:
  description: "Niche score 54/100 · £196K/yr market · 194K searches/yr. A deep review moat (4,196 avg reviews) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · £196K/yr market · 194K searches/yr. A deep review moat (4,196 avg reviews) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — purple shampoo and conditioner for blonde hair - Flapen"
---

# **purple shampoo and conditioner for blonde hair**

**Worth a look**

Shows low returns (0.0%), but a deep review moat (4,196 avg reviews) keeps it on the watch list.

Market size 39Growth 54Conversion 86Competition 58Returns 100Price range 31Avg price 35Brand share 48Review moat 25Quality gap 37

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****9.8%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Good****50%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Good****+26.5%**

90-day search growth — must beat 0% to launch

**Brand share**

**Okay****76%**

top-5 brand share — brands hold most of the demand

**Market size**

**Okay****£196K**

£196K/yr · 194K searches

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Okay****£10.24**

avg listing price — sweet spot $15–$100

**Price range**

**Okay****£1.21–£21.18**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Bad****4,195.68**

avg incumbent reviews — the moat a new listing must climb

## Search terms