---
title: "Search terms — proshield plus skin protectant - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/proshield-plus-skin-protectant/search-terms"
last_updated: "2026-08-09T13:42:51.362Z"
locale: en
meta:
  description: "Niche score 48/100 · £232K/yr market · 42K searches/yr · £20.82 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 48/100 · £232K/yr market · 42K searches/yr · £20.82 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — proshield plus skin protectant - Flapen"
---

# **proshield plus skin protectant**

**Skip it**

A concentrated shelf (top 5 take 89% of clicks) — this niche doesn't clear our bar today.

Market size 44Growth 25Conversion 100Competition 9Returns 100Price range 85Avg price 90Brand share 17Review moat 80Quality gap 16

**Conversion**

**Incredible****26.6%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****£20.82**

avg listing price — sweet spot $15–$100

**Price range**

**Great****£9.55–£53.03**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Great****400.63**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****£232K**

£232K/yr · 42K searches

**Growth**

**Bad****-0.6%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****93%**

top-5 brand share — brand-locked demand

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****89%**

top-5 click share — a locked-up shelf

## Search terms