---
title: "Search terms — pride - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/pride/search-terms"
last_updated: "2026-08-09T19:25:51.553Z"
locale: en
meta:
  description: "Niche score 63/100 · £45K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 63/100 · £45K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — pride - Flapen"
---

# **pride**

**Worth a look**

Shows demand growing +309.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 11Growth 100Conversion 29Competition 89Returns 98Price range 0Avg price 17Brand share 96Review moat 96Quality gap 50

**Growth**

**Incredible****+309.4%**

90-day search growth — must beat 0% to launch

**Returns**

**Incredible****0.4%**

return rate — above 5% kills the launch gate

**Brand share**

**Incredible****33%**

top-5 brand share — no brand owns this niche

**Review moat**

**Incredible****72.5**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Great****26%**

top-5 click share — an open shelf

**Quality gap**

**Good****4.5★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****2.3%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Bad****£5.95**

avg listing price — sweet spot $15–$100

**Market size**

**Bad****£45K**

£45K/yr · 329K searches

**Price range**

**Bad****£2.54–£12.17**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500") [** Out of Stock**](https://flapen.com/research/niches?market=uk&signal=out_of_stock "OOS rate > 10%")

## Search terms