---
title: "Pheromone Perfume for Men — £86K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/pheromone-perfume-for-men"
last_updated: "2026-08-09T17:03:25.711Z"
locale: en
meta:
description: "Niche score 52/100 · £86K/yr market · 160K searches/yr · £19.88 avg price. Soft demand (-29.7% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · £86K/yr market · 160K searches/yr · £19.88 avg price. Soft demand (-29.7% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Pheromone Perfume for Men — £86K/yr Amazon UK Niche (2026) - Flapen"
---
# **pheromone perfume for men**
**Worth a look**
Shows low returns (0.5%), but soft demand (-29.7% this quarter) keeps it on the watch list.
Market size 21Growth 10Conversion 34Competition 62Returns 98Price range 84Avg price 87Brand share 55Review moat 24Quality gap 97
**Returns**
**Incredible****0.5%**
return rate — above 5% kills the launch gate
**Quality gap**
**Incredible****3.8★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Great****£19.88**
avg listing price — sweet spot $15–$100
**Price range**
**Great****£5.31–£77.76**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****48%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Good****72%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Okay****2.7%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Bad****5,969.23**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****£86K**
£86K/yr · 160K searches
**Growth**
**Bad****-29.7%**
90-day search growth — must beat 0% to launch
**Signals**[** Quality Gap**](https://flapen.com/research/niches?market=uk&signal=quality_gap "Avg rating < 4.0")
According to Flapen's Amazon United Kingdom niche tracking, pheromone perfume for men is a £86K/yr Amazon United Kingdom market (160K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Oct–Dec. Verdict: Worth a look — 52/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **pheromone perfume for men market data**
- **Units sold / yr**
- **5K–6K**
- avg 100–250/product
- **Revenue / yr**
- **£99K–£119K**
- units × avg price
- **Conversion rate**
- **2.7%**
- **Avg BSR**
- **#200**
- **Page quality**
- **0%**
- **Prime**
- **88%**
- **Sponsored**
- **81%**
- **Out of stock**
- **30.2%**
- **Avg brand age**
- **53 months**
- **Avg seller age**
- **164 days**
## **Competition & brand share**
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **▼falling
**Sellers**
**68**
**Top-5 brand share**
**72%**
Top 20: 100%
**Top-5 click share**
**48%**
Top 20: 94%
**Open market**
**22%**
- RawChemistry28% - LEXICOCZ17% - LunarEclipse10% - Ann Summers10% - Cupids7% - Androstenonum increases sexual desire in women (subliminal perception)6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -29.7% search growth over the last 90 days.
8K6KSpike '24Holiday '24Spike '25Prime Day '25 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Dec · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/uk/beauty/pheromone-perfume-for-men/trend)
## **Top pheromone perfume for men search terms**
- **pheromone perfume for men**48K/yr+10.4%3.0% conv. - **cupids hypnosis cologne for men**42K/yr-54.9%4.3% conv. - **cupid**22K/yr-63.0%0.5% conv. - **cupids**7K/yr-40.3%1.0% conv. - **cupid cologne for men**12K/yr-78.6%4.0% conv. - **pheromone cologne for men**2K/yr+10.1%2.4% conv. - **cupid hypnosis**10K/yr-43.8%1.6% conv. - **cupid perfume**2K/yr+4.7%1.9% conv. - **cupids cologne**7K/yr-91.7%3.6% conv. - **cupid cologne**3K/yr-57.9%1.2% conv. [**All search terms **](https://flapen.com/research/uk/beauty/pheromone-perfume-for-men/search-terms)
## **Top pheromone perfume for men products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%£3K8%£7K12%£10K16%£14K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**RawChemistry Raw Pheromone Infused Cologne for Men Mens Cologne Spray Infused with Pheromones Raw Fragrance for Men**RawChemistry**£27.98**4.1★8,135 rev](https://www.amazon.co.uk/dp/B08GG7VBJ8) [2**Mens Cologne Eau de Parfum New Upgraded Formula 3.0 Fresh & Long-Lasting Scent Pheromone Perfume for Men Boosts Charisma & Presence 50ml**LEXICOCZ**£25.11**4.2★6 rev](https://www.amazon.co.uk/dp/B0G922KPM8) [3**Ann Summers Dark Desires Pheromone Perfume for Men (100ml Eau de Toilette) - Long-Lasting Mens Aftershave with Red Fruit & Jasmine - Bold Masculine Scent to Enhance Attraction**Ann Summers**£14.90**4.1★31 rev](https://www.amazon.co.uk/dp/B0G5YT7NBQ) [4**Cupids Original Edp Hypnosis 2.0 Eau de Cologne with Pheromone Infusion for Scent Pheromone Perfume 50 ml**Cupids**£77.76**3.6★4,102 rev](https://www.amazon.co.uk/dp/B0CW6MGQ3Z) [5**Pheromone Perfume for Men Luxury Cologne with Long-Lasting Fragrance to Attract Women & Show Handsome Charm**Viiikup**£6.94**4.1★13 rev](https://www.amazon.co.uk/dp/B0FVXRH23Y)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Mens Cologne Eau de Parfum New Upgraded Formula 3.0 Fresh & Long-Lasting Scent Pheromone Perfume for Men Boosts Charisma & Presence 50ml**LEXICOCZ**£25.11**6 rev7mo ago](https://www.amazon.co.uk/dp/B0G922KPM8) [**Mens Cologne Eau de Parfum New Upgraded Formula 3.0 Fresh & Long-Lasting Scent Pheromone Perfume for Men Boosts Charisma & Presence**LEXICOCZ**£24.65**0 rev7mo ago](https://www.amazon.co.uk/dp/B0GVJPQKMR) [**Mens Eau de Perfume Cu-pid Cologn-e for Mens Cupi-d Hypnosis Pheromone Cologne for Men Hypnosis Pheromones Perfume for Mens Lasting Romantic Cupids Charm Perfume Gift for Him**Shefave**£9.34**3 rev7mo ago](https://www.amazon.co.uk/dp/B0G8GNSHS2) [**Ann Summers Dark Desires Pheromone Perfume for Men (100ml Eau de Toilette) - Long-Lasting Mens Aftershave with Red Fruit & Jasmine - Bold Masculine Scent to Enhance Attraction**Ann Summers**£14.90**31 rev7mo ago](https://www.amazon.co.uk/dp/B0G5YT7NBQ) [**30ml Pheromone Perfume for Men Long Lasting Perfume for Men Mens P/erfume Cologne Romantic Cologne Spray Mens Parfum P/heromone C/ologne Portable P/heromone C/ologne Man P/erfume to Handsome Charm**OKMINI**£5.31**5 rev8mo ago](https://www.amazon.co.uk/dp/B0G2345KYY)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Mens Cologne Eau de Parfum New Upgraded Formula 3.0 Fresh & Long-Lasting Scent Pheromone Perfume for Men Boosts Charisma & Presence**LEXICOCZ**£24.65**0.0★**▲ 431%**](https://www.amazon.co.uk/dp/B0GVJPQKMR) [**RawChemistry - A Pheromone Infused Mens Cologne Gift Set - Set of 3 Colognes**RawChemistry**£32.62**4.2★**▲ 430%**](https://www.amazon.co.uk/dp/B0BGJCZDKW) [**RawChemistry Midnight Pheromone Infused Cologne for Men 1 oz.**RawChemistry**£18.67**4.1★**▲ 318%**](https://www.amazon.co.uk/dp/B08GG94NLL) [**RawChemistry for Him - A Pheromone Infused Cologne Oil - Bold Extra Strength Formula 15 ml.**RawChemistry**£23.92**3.8★**▲ 245%**](https://www.amazon.co.uk/dp/B014LYHMOM) [**30ml Pheromone Perfume for Men Long Lasting Perfume for Men Mens P/erfume Cologne Romantic Cologne Spray Mens Parfum P/heromone C/ologne Portable P/heromone C/ologne Man P/erfume to Handsome Charm**OKMINI**£5.31**4.2★**▲ 200%**](https://www.amazon.co.uk/dp/B0G2345KYY)
**~~View all trending →~~**
## **What buyers say about pheromone perfume for men**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**63%
*“Good aroma”*
**Quality-Overall**12%
*“Overall, a great value set with good variety”*
**Value For Money**8%
*“Good deal”*
**Gifting Purpose**4%
*“It's good for a gift”*
**Durability**4%
*“it performs well with decent longevity”*
**Suitability Winter Weather**1%
*“Its perfect for evenings, special occasions, or colder weather,”*
**Size-Overall**0%
*“actually decent size ones”*
**Efficiency**0%
*“It works, it makes meeting women a breeze”*
**Ingredients-Overall**0%
*“Like the substance of product”*
**Soft Feel**0%
*“It feels confident”*
### **What buyers complain about **
**Smell**44%
*“weak scent”*
**Durability**14%
*“Doesn't last”*
**Quality-Overall**8%
*“The box is cheaply made”*
**Value For Money**7%
*“Too expensive for what it is”*
**Functionality-Overall**3%
*“Two of the bottles didn't work”*
**Advertised Vs Actual Product**3%
*“Not as good ad I thought”*
**Leak-Proof**2%
*“Bottle leaked everywhere”*
**Defective Material/Parts**2%
*“Products failed its standard”*
**Allergies**1%
*“Rash”*
**Strength**1%
*“not as strong as promised”*
### **Top return reasons **
**Smell**53%
**Quality-Overall**11%
**Advertised Vs Actual Product**5%
**Value For Money**4%
**Leak-Proof**4%
**Size-Overall**4%
**Defective Material/Parts**4%
**Functionality-Overall**3%
**Product Condition**3%
**Durability**3%
## **Common questions**
- **Is pheromone perfume for men profitable to sell on Amazon United Kingdom?**
- The niche generates £86K/yr across 26 tracked products. 1 of 12 products launched in the last 360 days are still selling. 90-day search growth is -29.7%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the pheromone perfume for men niche?**
- 14 brands and 68 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 72% of demand.
- **What do buyers complain about in pheromone perfume for men?**
- Top complaints mined from reviews: Smell, Durability, Quality-Overall. The return rate is 0.5%.
- **When does demand for pheromone perfume for men peak?**
- Demand peaks in Oct–Dec; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the pheromone perfume for men niche?**
- Listings span £5.31–£77.76; the average listing price is £19.88 (sweet spot $15–$100). The average incumbent carries 5,969 reviews — the moat a new listing must climb.
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