---
title: "Oud and Roses Perfume — £62K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/oud-and-roses-perfume"
last_updated: "2026-08-09T13:42:47.875Z"
locale: en
meta:
description: "Niche score 43/100 · £62K/yr market · 81K searches/yr · £32.75 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · £62K/yr market · 81K searches/yr · £32.75 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Oud and Roses Perfume — £62K/yr Amazon UK Niche (2026) - Flapen"
---
# **oud and roses perfume**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 16Growth 15Conversion 29Competition 19Returns 99Price range 95Avg price 95Brand share 0Review moat 97Quality gap 84
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Review moat**
**Incredible****63.85**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Incredible****£32.75**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****£22.98–£52.52**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Okay****2.3%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Bad****78%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****£62K**
£62K/yr · 81K searches
**Growth**
**Bad****-20.4%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, oud and roses perfume is a £62K/yr Amazon United Kingdom market (81K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 43/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **oud and roses perfume market data**
- **Units sold / yr**
- **1K–1K**
- avg 0–100/product
- **Revenue / yr**
- **£33K–£41K**
- units × avg price
- **Conversion rate**
- **2.3%**
- **Avg BSR**
- **#593**
- **Page quality**
- **0%**
- **Prime**
- **77%**
- **Sponsored**
- **8%**
- **Out of stock**
- **12.3%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **153 days**
## **Competition & brand share**
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**2 **▼falling
**Sellers**
**30**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**78%**
Top 20: 100%
**Open market**
**0%**
- Ahmed Al Maghribi58% - IBRAQ42%
## **Demand**
Weekly Amazon search volume, last 15 weeks — -20.4% search growth over the last 90 days.
2K2KApr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26
[**Open Trend **](https://flapen.com/research/uk/beauty/oud-and-roses-perfume/trend)
## **Top oud and roses perfume search terms**
- **ahmed al maghribi perfume**42K/yr-33.2%1.2% conv. - **ahmed al maghribi**15K/yr-22.1%0.7% conv. - **kaaf ahmed al maghribi**11K/yr+21.3%3.7% conv. - **kaaf**3K/yr+41.1%3.9% conv. - **ahmad al maghrabi perfume**5K/yr-20.4%0.4% conv. - **summer oud ahmed al maghribi**5K/yr-9.5%4.0% conv. [**All search terms **](https://flapen.com/research/uk/beauty/oud-and-roses-perfume/search-terms)
## **Top oud and roses perfume products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£6K20%£12K30%£19K40%£25K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 13 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Kaaf by Ahmed Al Maghribi for Unisex - 3.38 oz Extrait De Parfum Spray**Ahmed Al Maghribi**£25.03**4.2★268 rev](https://www.amazon.co.uk/dp/B0F5WSMWGZ) [2**Ahmed Al Maghribi Summer Oud Extrait de Parfum 60ml Unisex Oriental Woody Fragrance with Cypriol Saffron Rose Amber & Oud Accord - Premium Long Lasting EDP**IBRAQ**£31.78**4.2★19 rev](https://www.amazon.co.uk/dp/B0G2G3DZVL) [3**Ahmed Al Maghribi Marj Extrait de Parfum 60ml Unisex Citrus Floral & Woody Fragrance with Bergamot Pink Pepper Patchouli Amber Musk & Agarwood Long Lasting EDP**IBRAQ**£41.31**4.2★42 rev](https://www.amazon.co.uk/dp/B0G4B4V6CW) [4**Oud and roses eau de parfum 60ml | For men and women | Turkish Rose | Oud | Lavender | Sandalwood | Amber | Musk | HIGH OIL CONCENTRATION**Ahmed Al Maghribi**£35.24**4.2★186 rev](https://www.amazon.co.uk/dp/B09CSYGN6J) [5**Ahmed Al Maghribi Kaaf Eau de Parfum 100ml Unisex Fresh Floral & Woody Scent with Red Fruits Watermelon Sicilian Orange Lotus Jasmine & White Musk Long Lasting EDP**IBRAQ**£28.83**3.3★4 rev](https://www.amazon.co.uk/dp/B0G4B57QQQ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Ahmed Al Maghribi Black Fume Eau de Parfum 100ml Smoky Woody & Amber Arabian Fragrance with Raspberry Orris Burnt Wood Oud Tobacco & Ambroxan Strong Projection Long Lasting EDP**Ahmed Al Maghribi**£26.06**5 rev6mo ago](https://www.amazon.co.uk/dp/B0GHT7C23B) [**Ahmed Al Maghribi Kaaf Noir Eau de Parfum 100ml Citrus Aromatic & Woody Arabian Fragrance with Blood Orange Lemon Lavender Vetiver & Ambroxan Long Lasting EDP**IBRAQ**£27.79**8 rev6mo ago](https://www.amazon.co.uk/dp/B0GGC9712J) [**Ahmed Al Maghribi Marj Extrait de Parfum 60ml Unisex Citrus Floral & Woody Fragrance with Bergamot Pink Pepper Patchouli Amber Musk & Agarwood Long Lasting EDP**IBRAQ**£41.31**42 rev7mo ago](https://www.amazon.co.uk/dp/B0G4B4V6CW) [**Ahmed Al Maghribi Kaaf Eau de Parfum 100ml Unisex Fresh Floral & Woody Scent with Red Fruits Watermelon Sicilian Orange Lotus Jasmine & White Musk Long Lasting EDP**IBRAQ**£28.83**4 rev7mo ago](https://www.amazon.co.uk/dp/B0G4B57QQQ) [**Ahmed Al Maghribi Ignite Oud Eau de Parfum 60ml Unisex Woody & Smoky Fragrance with Geranium Leather Cedarwood Patchouli Amber Musk & Sandalwood Long Lasting EDP**IBRAQ**£38.06**8 rev7mo ago](https://www.amazon.co.uk/dp/B0G4B9Y7LZ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Ahmed Al Maghribi Ignite Oud Eau de Parfum 60ml Unisex Woody & Smoky Fragrance with Geranium Leather Cedarwood Patchouli Amber Musk & Sandalwood Long Lasting EDP**IBRAQ**£38.06**4.2★**▲ 83%**](https://www.amazon.co.uk/dp/B0G4B9Y7LZ) [**Ahmed Al Maghribi Kaaf Noir Extrait de Parfum 100ml Spray**Ahmed Al Maghribi**£29.99**4.3★**▲ 69%**](https://www.amazon.co.uk/dp/B0FSYQPNM6) [**Ahmed Al Maghribi Black Fume Eau de Parfum 100ml Smoky Woody & Amber Arabian Fragrance with Raspberry Orris Burnt Wood Oud Tobacco & Ambroxan Strong Projection Long Lasting EDP**Ahmed Al Maghribi**£26.06**4.1★**▲ 66%**](https://www.amazon.co.uk/dp/B0GHT7C23B) [**Ahmed Al Maghribi Kaaf Noir Eau de Parfum 100ml Citrus Aromatic & Woody Arabian Fragrance with Blood Orange Lemon Lavender Vetiver & Ambroxan Long Lasting EDP**IBRAQ**£27.79**4.2★**▲ 50%**](https://www.amazon.co.uk/dp/B0GGC9712J) [**Rose Noir by Ahmed Al Maghribi for Women - 2.53 oz Extrait De Parfum Spray**Ahmed Al Maghribi**£32.02**4.7★**▲ 19%**](https://www.amazon.co.uk/dp/B0F5WS4P9V)
**~~View all trending →~~**
## **What buyers say about oud and roses perfume**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**66%
*“Great smell”*
**Quality-Overall**9%
*“Good quality”*
**Value For Money**4%
*“Good for the price”*
**Durability**3%
*“really long lasting”*
**Advertised Vs Actual Product**2%
*“I got exactly what I ordered”*
**Suitability Hot Weather**2%
*“Summer oud is nice”*
**Gifting Purpose**2%
*“Perfect gift everyone”*
**Suitability Oily Skin**2%
*“Super strong due to a 44% oil concentration”*
**Color**2%
*“BLUE”*
**Cleansing**1%
*“sticking to a clean fresh profile”*
### **What buyers complain about **
**Smell**37%
*“Did not like smell”*
**Durability**12%
*“Lasting isnt that great”*
**Strength**10%
*“isnt as strong as people make out”*
**Quality-Overall**6%
*“I don't understand why the rating is too low,,,”*
**Value For Money**3%
*“WASTE OF MONEY”*
**Hard Feel**3%
*“Hard nozzle”*
**Oily/Greasy**2%
*“high oil concentration”*
**Stain Resistance**2%
*“Be careful as it has high oil concentration so will stain white shirt”*
### **Top return reasons **
**Smell**52%
**Leak-Proof**13%
**Strength**6%
**Quality-Overall**5%
**Functionality-Overall**4%
**Advertised Vs Actual Product**4%
**Value For Money**4%
**Defective Material/Parts**3%
**Durability**3%
**Size-Overall**1%
## **Common questions**
- **Is oud and roses perfume profitable to sell on Amazon United Kingdom?**
- The niche generates £62K/yr across 13 tracked products. 9 of 11 products launched in the last 360 days are still selling. 90-day search growth is -20.4%. Flapen's verdict: Skip it (43/100).
- **How competitive is the oud and roses perfume niche?**
- 2 brands and 30 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in oud and roses perfume?**
- Top complaints mined from reviews: Smell, Durability, Strength. The return rate is 0.1%.
- **What does it cost to enter the oud and roses perfume niche?**
- Listings span £22.98–£52.52; the average listing price is £32.75 (sweet spot $15–$100). The average incumbent carries 64 reviews — the moat a new listing must climb.
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