[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-sidebar-rollups":3,"research-niche-uk-beauty-olaplex-no-6":137},[4,11,18,25,32,39,46,53,60,67,74,81,88,95,102,109,116,123,130],{"nodeId":5,"label":6,"slug":7,"href":8,"nichesTracked":9,"marketSizeTotal":10},"11052591","Home & Garden","home-garden","\u002Fresearch\u002Fuk\u002Fhome-garden",5777,1496729572,{"nodeId":12,"label":13,"slug":14,"href":15,"nichesTracked":16,"marketSizeTotal":17},"344155031","Grocery","grocery","\u002Fresearch\u002Fuk\u002Fgrocery",2977,930144869,{"nodeId":19,"label":20,"slug":21,"href":22,"nichesTracked":23,"marketSizeTotal":24},"66280031","Health & Personal Care","health-personal-care","\u002Fresearch\u002Fuk\u002Fhealth-personal-care",2063,840581432,{"nodeId":26,"label":27,"slug":28,"href":29,"nichesTracked":30,"marketSizeTotal":31},"560800","Electronics & Photo","electronics-photo","\u002Fresearch\u002Fuk\u002Felectronics-photo",1488,662299037,{"nodeId":33,"label":34,"slug":35,"href":36,"nichesTracked":37,"marketSizeTotal":38},"117333031","Beauty","beauty","\u002Fresearch\u002Fuk\u002Fbeauty",2481,653104681,{"nodeId":40,"label":41,"slug":42,"href":43,"nichesTracked":44,"marketSizeTotal":45},"79904031","DIY & Tools","diy-tools","\u002Fresearch\u002Fuk\u002Fdiy-tools",2225,502438109,{"nodeId":47,"label":48,"slug":49,"href":50,"nichesTracked":51,"marketSizeTotal":52},"340832031","Computers & Accessories","computers-accessories","\u002Fresearch\u002Fuk\u002Fcomputers-accessories",1028,445978821,{"nodeId":54,"label":55,"slug":56,"href":57,"nichesTracked":58,"marketSizeTotal":59},"11961408031","Fashion","fashion","\u002Fresearch\u002Fuk\u002Ffashion",2461,370780225,{"nodeId":61,"label":62,"slug":63,"href":64,"nichesTracked":65,"marketSizeTotal":66},"340841031","Pet Supplies","pet-supplies","\u002Fresearch\u002Fuk\u002Fpet-supplies",875,283781189,{"nodeId":68,"label":69,"slug":70,"href":71,"nichesTracked":72,"marketSizeTotal":73},"595314","Toys & Games","toys-games","\u002Fresearch\u002Fuk\u002Ftoys-games",1773,238165752,{"nodeId":75,"label":76,"slug":77,"href":78,"nichesTracked":79,"marketSizeTotal":80},"319530011","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fuk\u002Fsports-outdoors",792,192105477,{"nodeId":82,"label":83,"slug":84,"href":85,"nichesTracked":86,"marketSizeTotal":87},"192414031","Stationery & Office Supplies","stationery-office-supplies","\u002Fresearch\u002Fuk\u002Fstationery-office-supplies",835,166331511,{"nodeId":89,"label":90,"slug":91,"href":92,"nichesTracked":93,"marketSizeTotal":94},"60032031","Baby Products","baby-products","\u002Fresearch\u002Fuk\u002Fbaby-products",638,162171515,{"nodeId":96,"label":97,"slug":98,"href":99,"nichesTracked":100,"marketSizeTotal":101},"248878031","Automotive","automotive","\u002Fresearch\u002Fuk\u002Fautomotive",811,162029817,{"nodeId":103,"label":104,"slug":105,"href":106,"nichesTracked":107,"marketSizeTotal":108},"5866055031","Business, Industry & Science","business-industry-science","\u002Fresearch\u002Fuk\u002Fbusiness-industry-science",741,147753245,{"nodeId":110,"label":111,"slug":112,"href":113,"nichesTracked":114,"marketSizeTotal":115},"213078031","Lighting","lighting","\u002Fresearch\u002Fuk\u002Flighting",370,66322056,{"nodeId":117,"label":118,"slug":119,"href":120,"nichesTracked":121,"marketSizeTotal":122},"908799031","Large Appliances","large-appliances","\u002Fresearch\u002Fuk\u002Flarge-appliances",75,45125377,{"nodeId":124,"label":125,"slug":126,"href":127,"nichesTracked":128,"marketSizeTotal":129},"340838031","Musical Instruments & DJ","musical-instruments-dj","\u002Fresearch\u002Fuk\u002Fmusical-instruments-dj",171,40128933,{"nodeId":131,"label":132,"slug":133,"href":134,"nichesTracked":135,"marketSizeTotal":136},"72954031","Everything Else","everything-else","\u002Fresearch\u002Fuk\u002Feverything-else",25,1318358,{"amazonNicheId":138,"marketplaceFlag":139,"country":140,"category":143,"niche":144,"verdict":176,"baselines":210,"demand":215,"seasonality":523,"brandShare":536,"products":540,"feedback":568,"searchTerms":681,"related":731,"lastUpdated":164},"505d9803-88f9-4b52-a7a1-848843f2d2a8","uk",{"flag":139,"name":141,"currency":142},"United Kingdom","GBP",{"nodeId":33,"label":34,"slug":35,"href":36},{"marketSize":145,"searchVolume":146,"growth360":147,"growth90":148,"searchConversion":149,"top5ClickShare":150,"top5BrandShare":150,"avgRating":151,"avgReviewCount":152,"avgPrice":153,"priceMin":154,"priceMax":155,"productCount":156,"unitsSoldMax":157,"sponsoredPct":158,"returnRate":159,"successfulLaunches360":150,"newProducts360":150,"amazonNicheId":138,"title":160,"slug":161,"href":162,"leafCategoryName":163,"scrapedAt":164,"brandCount":150,"brandCountYearAgo":150,"sellerCount":165,"signals":166,"avgBsr":167,"pageQuality":158,"unitsSoldMin":168,"unitsSoldAvgMin":169,"unitsSoldAvgMax":170,"revenueMin":171,"revenueMax":172,"avgBrandAgeMonths":173,"avgSellerAgeDays":174,"top20ClickShare":150,"top20BrandShare":150,"primePct":150,"oosRate":175},307648,99337,0.4695,0.0095,0.1319,1,4.6,38215,23.48,17.28,31.51,3,20000,0,0.0024,"olaplex no 6","olaplex-no-6","\u002Fresearch\u002Fuk\u002Fbeauty\u002Folaplex-no-6","Shampoos & Conditioners","2026-07-21T00:49:37.269808+00:00",2,[],55,15000,4000,5000,352200,469600,70,152,0.25,{"score":177,"verdict":178,"components":179},43,"skip",[180,185,188,192,194,196,198,202,205,208],{"key":181,"score":182,"weight":183,"raw":184},"marketSize",51,0.15,307647.88,{"key":186,"score":187,"weight":183,"raw":148},"growth",26,{"key":189,"score":190,"weight":191,"raw":149},"conversion",96,0.1,{"key":193,"score":158,"weight":183,"raw":150},"competition",{"key":195,"score":158,"weight":191,"raw":150},"brandShare",{"key":197,"score":135,"weight":191,"raw":151},"qualityGap",{"key":199,"score":200,"weight":201,"raw":152},"reviewMoat",6,0.05,{"key":203,"score":204,"weight":191,"raw":159},"returns",99,{"key":206,"score":207,"weight":201,"raw":153},"avgPrice",95,{"key":209,"score":207,"weight":201,"raw":150},"priceRange",{"avgRating":211,"medianPrice":212,"medianReturnRate":213,"nichesTracked":214},4.36,12.12,0.0064,27606,{"points":216,"droppedPartialWeek":522},[217,220,223,226,229,232,235,238,241,244,247,250,253,256,259,262,265,268,271,274,277,280,283,286,289,292,295,298,301,304,307,310,313,316,319,322,325,328,331,334,337,340,343,346,348,351,354,357,360,363,366,369,372,375,378,381,383,386,389,392,395,398,401,404,407,410,413,416,418,421,424,427,430,433,436,439,442,444,447,450,453,456,459,462,465,468,471,474,477,480,483,486,489,492,495,498,501,504,507,510,513,515,518,520],{"week":218,"volume":219},"2024-07-21",3520,{"week":221,"volume":222},"2024-07-28",2057,{"week":224,"volume":225},"2024-08-04",1998,{"week":227,"volume":228},"2024-08-11",2158,{"week":230,"volume":231},"2024-08-18",2103,{"week":233,"volume":234},"2024-08-25",1979,{"week":236,"volume":237},"2024-09-01",2175,{"week":239,"volume":240},"2024-09-08",2638,{"week":242,"volume":243},"2024-09-15",2499,{"week":245,"volume":246},"2024-09-22",2458,{"week":248,"volume":249},"2024-09-29",2372,{"week":251,"volume":252},"2024-10-06",2174,{"week":254,"volume":255},"2024-10-13",3191,{"week":257,"volume":258},"2024-10-20",1825,{"week":260,"volume":261},"2024-10-27",2062,{"week":263,"volume":264},"2024-11-03",2048,{"week":266,"volume":267},"2024-11-10",2797,{"week":269,"volume":270},"2024-11-17",2456,{"week":272,"volume":273},"2024-11-24",2670,{"week":275,"volume":276},"2024-12-01",3772,{"week":278,"volume":279},"2024-12-08",2930,{"week":281,"volume":282},"2024-12-15",2120,{"week":284,"volume":285},"2024-12-22",2704,{"week":287,"volume":288},"2024-12-29",1766,{"week":290,"volume":291},"2025-01-05",1921,{"week":293,"volume":294},"2025-01-12",1641,{"week":296,"volume":297},"2025-01-19",2220,{"week":299,"volume":300},"2025-01-26",1969,{"week":302,"volume":303},"2025-02-02",1815,{"week":305,"volume":306},"2025-02-09",1656,{"week":308,"volume":309},"2025-02-16",1610,{"week":311,"volume":312},"2025-02-23",1607,{"week":314,"volume":315},"2025-03-02",1633,{"week":317,"volume":318},"2025-03-09",1448,{"week":320,"volume":321},"2025-03-16",1411,{"week":323,"volume":324},"2025-03-23",1489,{"week":326,"volume":327},"2025-03-30",1674,{"week":329,"volume":330},"2025-04-06",1403,{"week":332,"volume":333},"2025-04-13",1452,{"week":335,"volume":336},"2025-04-20",1442,{"week":338,"volume":339},"2025-04-27",1695,{"week":341,"volume":342},"2025-05-04",1721,{"week":344,"volume":345},"2025-05-11",1805,{"week":347,"volume":306},"2025-05-18",{"week":349,"volume":350},"2025-05-25",1599,{"week":352,"volume":353},"2025-06-01",1687,{"week":355,"volume":356},"2025-06-08",1679,{"week":358,"volume":359},"2025-06-15",1677,{"week":361,"volume":362},"2025-06-22",1337,{"week":364,"volume":365},"2025-06-29",1397,{"week":367,"volume":368},"2025-07-06",1566,{"week":370,"volume":371},"2025-07-13",3284,{"week":373,"volume":374},"2025-07-20",1726,{"week":376,"volume":377},"2025-07-27",1579,{"week":379,"volume":380},"2025-08-03",1368,{"week":382,"volume":303},"2025-08-10",{"week":384,"volume":385},"2025-08-17",1720,{"week":387,"volume":388},"2025-08-24",1635,{"week":390,"volume":391},"2025-08-31",1724,{"week":393,"volume":394},"2025-09-07",1748,{"week":396,"volume":397},"2025-09-14",1626,{"week":399,"volume":400},"2025-09-21",1505,{"week":402,"volume":403},"2025-09-28",1761,{"week":405,"volume":406},"2025-10-05",1746,{"week":408,"volume":409},"2025-10-12",2927,{"week":411,"volume":412},"2025-10-19",1494,{"week":414,"volume":415},"2025-10-26",1691,{"week":417,"volume":72},"2025-11-02",{"week":419,"volume":420},"2025-11-09",1803,{"week":422,"volume":423},"2025-11-16",1855,{"week":425,"volume":426},"2025-11-23",2373,{"week":428,"volume":429},"2025-11-30",3619,{"week":431,"volume":432},"2025-12-07",2660,{"week":434,"volume":435},"2025-12-14",2188,{"week":437,"volume":438},"2025-12-21",2192,{"week":440,"volume":441},"2025-12-28",1680,{"week":443,"volume":339},"2026-01-04",{"week":445,"volume":446},"2026-01-11",1681,{"week":448,"volume":449},"2026-01-18",1802,{"week":451,"volume":452},"2026-01-25",1919,{"week":454,"volume":455},"2026-02-01",1948,{"week":457,"volume":458},"2026-02-08",1887,{"week":460,"volume":461},"2026-02-15",1858,{"week":463,"volume":464},"2026-02-22",1747,{"week":466,"volume":467},"2026-03-01",1935,{"week":469,"volume":470},"2026-03-08",2073,{"week":472,"volume":473},"2026-03-15",2345,{"week":475,"volume":476},"2026-03-22",1842,{"week":478,"volume":479},"2026-03-29",1789,{"week":481,"volume":482},"2026-04-05",1938,{"week":484,"volume":485},"2026-04-12",1676,{"week":487,"volume":488},"2026-04-19",1811,{"week":490,"volume":491},"2026-04-26",1698,{"week":493,"volume":494},"2026-05-03",1788,{"week":496,"volume":497},"2026-05-10",1716,{"week":499,"volume":500},"2026-05-17",1756,{"week":502,"volume":503},"2026-05-24",1772,{"week":505,"volume":506},"2026-05-31",1870,{"week":508,"volume":509},"2026-06-07",1965,{"week":511,"volume":512},"2026-06-14",1831,{"week":514,"volume":503},"2026-06-21",{"week":516,"volume":517},"2026-06-28",3431,{"week":519,"volume":374},"2026-07-05",{"week":521,"volume":461},"2026-07-12",false,[524,525,526,527,528,529,530,531,532,533,534,535],0.9401908398805668,0.8945996892398066,0.8935358957248556,0.8304554731299592,0.8827234759247444,0.9442433866041899,1.096467172910284,0.9287086241636345,1.0571518411540233,1.0834230381436218,1.2041692306276848,1.23895359000545,{"top":537,"otherBrandCount":158,"otherClickShare":158},[538],{"brand":539,"clickShare":150},"OLAPLEX",[541,550,560],{"asin":542,"title":543,"brand":539,"imageUrl":544,"price":154,"rating":151,"reviews":545,"clickShare90":546,"clickShare360":547,"launchDate":548,"amazonUrl":549},"B07PW4MTHV","Olaplex N.6 Bond Smoother: Leave-In Styling Treatment | Smooths Conditions & Strengthens | Frizz Control for Up to 72 Hours | For Coily Curly Straight and Wavy 100 mL \u002F 3.3 Fl. Oz.","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41wHWhq63GL.jpg",52838,0.8304,0.8654,"2019-03-22","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB07PW4MTHV",{"asin":551,"title":552,"brand":539,"imageUrl":553,"price":554,"rating":151,"reviews":555,"clickShare90":556,"clickShare360":557,"launchDate":558,"amazonUrl":559},"B0DQ81ZCJG","Olaplex N.5 Leave-In Conditioner: Moisturizes & Mends Split Ends | Reduces Breakage & Repairs Protects Damaged Hair | For Coily Curly Straight and Wavy Stocking Stuffers 100 mL \u002F 3.3 Fl. Oz.","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41brrCK-vRL.jpg",21.64,2322,0.1157,0.1145,"2024-12-18","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0DQ81ZCJG",{"asin":561,"title":562,"brand":539,"imageUrl":563,"price":155,"rating":151,"reviews":564,"clickShare90":565,"clickShare360":566,"launchDate":472,"amazonUrl":567},"B0G6GQDQKH","Olaplex Endless Shine Smooth Hair Styling Gift Set","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31Dl+OJF2dL.jpg",59485,0.0539,0.0201,"https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0G6GQDQKH",{"love":569,"hate":630,"returnReasons":661},[570,577,584,591,598,605,611,615,620,625],{"topic":571,"percentOfMentions":572,"verbatims":573},"Quality-Overall",0.2045,[574,575,576],"Great product","Amazing product","Olaplex no 3, great product",{"topic":578,"percentOfMentions":579,"verbatims":580},"Moist\u002FDry",0.1364,[581,582,583],"this is a great product For fly away hair in humidity","Works amazing with my dry hair","helped a lot with my dry ends",{"topic":585,"percentOfMentions":586,"verbatims":587},"Hair Growth",0.11359999999999999,[588,589,590],"Love this product for my hair","Love these products which keep my hair shiny and healthy looking","Has definitely improved the condition of my hair",{"topic":592,"percentOfMentions":593,"verbatims":594},"Value For Money",0.0909,[595,596,597],"Good value for money I use this all the time it says it does what it says","Worth every penny","Worth the price",{"topic":599,"percentOfMentions":600,"verbatims":601},"Soft Feel",0.0795,[602,603,604],"Great product hair soft and shiny","and leaves hair soft and manageable","soft",{"topic":606,"percentOfMentions":607,"verbatims":608},"Durability",0.0455,[609,610],"Stops breaksges","Im hoping it last for a long time as you only need a squirt to do a full head",{"topic":612,"percentOfMentions":607,"verbatims":613},"Suitability Straight Hair",[614],"Hair is looking at it best",{"topic":616,"percentOfMentions":607,"verbatims":617},"Advertised Vs Actual Product",[618,619],"Great product and as described","Does what it says",{"topic":621,"percentOfMentions":607,"verbatims":622},"Brightness\u002FShine\u002FGlow",[623,624],"Healthy shine and no frizz","It has shine",{"topic":626,"percentOfMentions":627,"verbatims":628},"Cleansing",0.0227,[629],"Leaves hair nice and clean",[631,637,642,647,652,657],{"topic":592,"percentOfMentions":632,"verbatims":633},0.3333,[634,635,636],"It might seem expensive","Expensive","its a bit pricey",{"topic":638,"percentOfMentions":639,"verbatims":640},"Smell",0.11109999999999999,[641],"what I received smells like mint which is not the original scent",{"topic":578,"percentOfMentions":643,"verbatims":644},0.0833,[645,646],"not 100% helps firzz it makes hair feel dry","dry or like straw",{"topic":648,"percentOfMentions":649,"verbatims":650},"Oily\u002FGreasy",0.0556,[651],"Even loads of oil leave ins dont",{"topic":653,"percentOfMentions":649,"verbatims":654},"Adhesion\u002FStickiness",[655,656],"Stick to no 3","this makes it stiff and sticky",{"topic":658,"percentOfMentions":649,"verbatims":659},"Hair Related",[660],"My hair was horrible before using it although I have been using hair masks",[662,664,667,669,670,672,674,676,679,680],{"reason":592,"pct":663},0.16670000000000001,{"reason":665,"pct":666},"Functionality-Overall",0.1548,{"reason":571,"pct":668},0.09519999999999999,{"reason":653,"pct":643},{"reason":671,"pct":643},"Suitability Short Hair",{"reason":616,"pct":673},0.07139999999999999,{"reason":675,"pct":673},"Product Condition",{"reason":677,"pct":678},"Damage\u002FBurn Hair",0.047599999999999996,{"reason":658,"pct":678},{"reason":578,"pct":678},[682,686,691,696,701,706,711,716,721,726],{"term":160,"volume":683,"growthQoq":684,"conversionRate":685},54415,0.0085,0.1739,{"term":687,"volume":688,"growthQoq":689,"conversionRate":690},"olaplex leave in conditioner",13848,-0.0359,0.0935,{"term":692,"volume":693,"growthQoq":694,"conversionRate":695},"olaplex 6",12991,0.024,0.143,{"term":697,"volume":698,"growthQoq":699,"conversionRate":700},"olaplex no 6 bond smoother",4330,0.2515,0.1648,{"term":702,"volume":703,"growthQoq":704,"conversionRate":705},"olaplex bond smoother",3503,0.1687,0.1251,{"term":707,"volume":708,"growthQoq":709,"conversionRate":710},"olaplex no.6",2642,0.0028,0.1287,{"term":712,"volume":713,"growthQoq":714,"conversionRate":715},"olaplex 6 bond smoother",2378,-0.0598,0.1924,{"term":717,"volume":718,"growthQoq":719,"conversionRate":720},"olaplex no6",2477,-0.13,0.1357,{"term":722,"volume":723,"growthQoq":724,"conversionRate":725},"olaplex number 6",1652,-0.1708,0.1701,{"term":727,"volume":728,"growthQoq":729,"conversionRate":730},"olaplex no. 6",1101,-0.0659,0.0788,[732,739,744,750,755,760],{"title":733,"href":734,"score":735,"verdict":736,"marketSize":737,"growth90":738},"cellulite massager","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fcellulite-massager",68,"watch",199354.35,0.3101,{"title":740,"href":741,"score":735,"verdict":736,"marketSize":742,"growth90":743},"anti chafing stick","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fanti-chafing-stick",446298.88,1.742,{"title":745,"href":746,"score":735,"verdict":747,"marketSize":748,"growth90":749},"mens aftershave","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fmens-aftershave","launch",4994254.67,0.1999,{"title":751,"href":752,"score":735,"verdict":736,"marketSize":753,"growth90":754},"face gems","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fface-gems",155770.32,1.8406,{"title":756,"href":757,"score":735,"verdict":736,"marketSize":758,"growth90":759},"england face paint","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fengland-face-paint",19880.84,23.8723,{"title":761,"href":762,"score":735,"verdict":736,"marketSize":763,"growth90":764},"primus aged garlic","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fprimus-aged-garlic",17916.43,1.4424]