[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-uk-beauty-nouveau-lash-serum":3,"research-sidebar-rollups":516},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":48,"baselines":86,"demand":91,"seasonality":229,"brandShare":230,"products":250,"feedback":306,"searchTerms":442,"related":482,"lastUpdated":35},"d79d6b45-d3a2-48a3-b659-3a09d2361251","uk",{"flag":5,"name":7,"currency":8},"United Kingdom","GBP",{"nodeId":10,"label":11,"slug":12,"href":13},"117333031","Beauty","beauty","\u002Fresearch\u002Fuk\u002Fbeauty",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":20,"avgRating":21,"avgReviewCount":22,"avgPrice":23,"priceMin":24,"priceMax":25,"productCount":26,"unitsSoldMax":27,"sponsoredPct":28,"returnRate":29,"successfulLaunches360":30,"newProducts360":30,"amazonNicheId":4,"title":31,"slug":32,"href":33,"leafCategoryName":34,"scrapedAt":35,"brandCount":26,"brandCountYearAgo":36,"sellerCount":37,"signals":38,"avgBsr":39,"pageQuality":30,"unitsSoldMin":40,"unitsSoldAvgMin":41,"unitsSoldAvgMax":42,"revenueMin":43,"revenueMax":44,"avgBrandAgeMonths":45,"avgSellerAgeDays":46,"top20ClickShare":47,"top20BrandShare":47,"primePct":47,"oosRate":30},62260,55864,1.8771,0.127,0.1167,0.9637,4.22,2852,9.55,3.69,15.31,6,8000,0.5,0.0006,0,"nouveau lash serum","nouveau-lash-serum","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fnouveau-lash-serum","Make-up","2026-07-21T02:53:49.018738+00:00",5,22,[],33,6000,1000,1250,57300,76400,46,155,1,{"score":49,"verdict":50,"components":51},41,"skip",[52,57,59,63,66,69,72,77,80,83],{"key":53,"score":54,"weight":55,"raw":56},"marketSize",16,0.15,62259.59,{"key":58,"score":49,"weight":55,"raw":18},"growth",{"key":60,"score":61,"weight":62,"raw":19},"conversion",94,0.1,{"key":64,"score":65,"weight":55,"raw":20},"competition",3,{"key":67,"score":68,"weight":62,"raw":20},"brandShare",9,{"key":70,"score":71,"weight":62,"raw":21},"qualityGap",80,{"key":73,"score":74,"weight":75,"raw":76},"reviewMoat",36,0.05,2851.67,{"key":78,"score":79,"weight":62,"raw":29},"returns",100,{"key":81,"score":82,"weight":75,"raw":23},"avgPrice",30,{"key":84,"score":65,"weight":75,"raw":85},"priceRange",0.026678141135972503,{"avgRating":87,"medianPrice":88,"medianReturnRate":89,"nichesTracked":90},4.36,12.12,0.0064,27606,{"points":92,"droppedPartialWeek":228},[93,96,99,102,105,108,111,114,117,120,123,126,129,132,135,138,141,144,147,150,153,156,159,162,165,168,171,174,177,180,183,186,189,192,195,198,201,204,207,210,213,216,219,222,225],{"week":94,"volume":95},"2025-08-24",382,{"week":97,"volume":98},"2025-09-14",480,{"week":100,"volume":101},"2025-09-21",551,{"week":103,"volume":104},"2025-09-28",219,{"week":106,"volume":107},"2025-10-05",716,{"week":109,"volume":110},"2025-10-12",853,{"week":112,"volume":113},"2025-10-19",837,{"week":115,"volume":116},"2025-10-26",801,{"week":118,"volume":119},"2025-11-02",1002,{"week":121,"volume":122},"2025-11-09",944,{"week":124,"volume":125},"2025-11-16",831,{"week":127,"volume":128},"2025-11-23",870,{"week":130,"volume":131},"2025-11-30",957,{"week":133,"volume":134},"2025-12-07",883,{"week":136,"volume":137},"2025-12-14",908,{"week":139,"volume":140},"2025-12-21",936,{"week":142,"volume":143},"2025-12-28",620,{"week":145,"volume":146},"2026-01-04",694,{"week":148,"volume":149},"2026-01-11",804,{"week":151,"volume":152},"2026-01-18",817,{"week":154,"volume":155},"2026-01-25",752,{"week":157,"volume":158},"2026-02-01",873,{"week":160,"volume":161},"2026-02-08",836,{"week":163,"volume":164},"2026-02-15",859,{"week":166,"volume":167},"2026-02-22",1014,{"week":169,"volume":170},"2026-03-01",906,{"week":172,"volume":173},"2026-03-08",827,{"week":175,"volume":176},"2026-03-15",1978,{"week":178,"volume":179},"2026-03-22",897,{"week":181,"volume":182},"2026-03-29",992,{"week":184,"volume":185},"2026-04-05",1119,{"week":187,"volume":188},"2026-04-12",1015,{"week":190,"volume":191},"2026-04-19",1098,{"week":193,"volume":194},"2026-04-26",929,{"week":196,"volume":197},"2026-05-03",1034,{"week":199,"volume":200},"2026-05-10",1191,{"week":202,"volume":203},"2026-05-17",1216,{"week":205,"volume":206},"2026-05-24",1105,{"week":208,"volume":209},"2026-05-31",1044,{"week":211,"volume":212},"2026-06-07",1335,{"week":214,"volume":215},"2026-06-14",1334,{"week":217,"volume":218},"2026-06-21",1234,{"week":220,"volume":221},"2026-06-28",1333,{"week":223,"volume":224},"2026-07-05",1372,{"week":226,"volume":227},"2026-07-12",1303,false,null,{"top":231,"otherBrandCount":30,"otherClickShare":30},[232,235,238,241,244,247],{"brand":233,"clickShare":234},"Nouveau Lashes",0.683,{"brand":236,"clickShare":237},"RB RENATA BEAUTY",0.1439,{"brand":239,"clickShare":240},"EVELINE COSMETICS",0.0568,{"brand":242,"clickShare":243},"The Ordinary",0.0416,{"brand":245,"clickShare":246},"RapidLash",0.0384,{"brand":248,"clickShare":249},"Eyeluvlashes PROFESSIONAL EYELASH EXTENSIONS",0.0363,[251,261,271,280,289,297],{"asin":252,"title":253,"brand":233,"imageUrl":254,"price":255,"rating":256,"reviews":257,"clickShare90":234,"clickShare360":258,"launchDate":259,"amazonUrl":260},"B071K6Q14V","Nouveau Lashes Lash & Brow Conditioning Serum Suitable for Use on Lash Extensions Contains Powerful Antioxidants and Multi Vitamin Complex Vegan 8 ml","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F21gWhsklSLL.jpg",13.27,4.3,730,0.6578,"2020-03-18","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB071K6Q14V",{"asin":262,"title":263,"brand":236,"imageUrl":264,"price":265,"rating":266,"reviews":267,"clickShare90":237,"clickShare360":268,"launchDate":269,"amazonUrl":270},"B09ZVG1ZNB","RB RENATA BEAUTY Lash & Brow Deep Conditioning Cream Serum Rich Conditioning Cream for Brows & Lashes Nourish Repair & Protect Brow Lamination & Lash Lift Aftercare + Daily Care","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31skSLVIvuL.jpg",8.07,4.2,862,0.1474,"2022-07-04","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB09ZVG1ZNB",{"asin":272,"title":273,"brand":239,"imageUrl":274,"price":24,"rating":275,"reviews":276,"clickShare90":240,"clickShare360":277,"launchDate":278,"amazonUrl":279},"B01KQWAX58","Eveline Cosmetics Sos Lash Booster 5-in-1 Lash Serum with Argan Oil - SOS LASH BOOSTER for Nourishing Thickening & Repairing Eyelashes","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F411rPQW25mL.jpg",4,8869,0.0858,"2014-04-11","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB01KQWAX58",{"asin":281,"title":282,"brand":242,"imageUrl":283,"price":284,"rating":266,"reviews":285,"clickShare90":243,"clickShare360":286,"launchDate":287,"amazonUrl":288},"B0B5DYY1HQ","The Ordinary Multi-Peptide Lash and Brow Serum Peptide-Powered Formula for Thicker Fuller Looking Lashes & Brows 5ml","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F21DjjS+4l8L.jpg",10.9,6076,0.0248,"2023-01-16","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0B5DYY1HQ",{"asin":290,"title":291,"brand":245,"imageUrl":292,"price":25,"rating":256,"reviews":293,"clickShare90":246,"clickShare360":294,"launchDate":295,"amazonUrl":296},"B00B5EK62W","RapidShield Eyelash Daily Conditioner Hexatein 3 Complex 4 ml (Pack of 1)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41NoWTme4bL.jpg",258,0.0445,"2013-01-24","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB00B5EK62W",{"asin":298,"title":299,"brand":248,"imageUrl":300,"price":301,"rating":256,"reviews":302,"clickShare90":249,"clickShare360":303,"launchDate":304,"amazonUrl":305},"B097RSMR9H","Lash Lift Serum 10ml - Nourishing Growth Strengthens Lashes Brows Aftercare Natural Oils (Castor Oil\u002FSweet Almond Oil\u002FVitamin E Oil) Vegan Eyelash Serum Eyeluvlashes","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51HN0li7olL.jpg",6.04,315,0.0398,"2021-04-15","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB097RSMR9H",{"love":307,"hate":369,"returnReasons":424},[308,315,322,329,336,343,348,352,356,363],{"topic":309,"percentOfMentions":310,"verbatims":311},"Quality-Overall",0.23809999999999998,[312,313,314],"Serum is great","Great product","Usually a company with great products",{"topic":316,"percentOfMentions":317,"verbatims":318},"Eyelash Quality",0.2302,[319,320,321],"Absolutely brilliant eyelash primer","Great for maintaining lash lift","Honestly, it's so good, I have my eyelashes lifted and people. even my lash tech",{"topic":323,"percentOfMentions":324,"verbatims":325},"Moist\u002FDry",0.0992,[326,327,328],"Dries quickly enough and seems effective","it moisturises them well","Very hydrating",{"topic":330,"percentOfMentions":331,"verbatims":332},"Ease Of Application",0.0873,[333,334,335],"the application is very easy","Its easy to apply","Super easy to apply",{"topic":337,"percentOfMentions":338,"verbatims":339},"Value For Money",0.0833,[340,341,342],"Good value eyelash serum","Great value for money","Good price",{"topic":344,"percentOfMentions":345,"verbatims":346},"Soft Feel",0.047599999999999996,[347],"they seem as soft as before so in my opinion",{"topic":349,"percentOfMentions":345,"verbatims":350},"Ease Of Use",[351],"Easy to use",{"topic":353,"percentOfMentions":345,"verbatims":354},"Color",[355],"Colour is good",{"topic":357,"percentOfMentions":358,"verbatims":359},"Allergies",0.0397,[360,361,362],"I did not experience any irritation","hasn't caused any irritation to my eyes","I didn't have any skin irritation",{"topic":364,"percentOfMentions":365,"verbatims":366},"Advertised Vs Actual Product",0.0159,[367,368],"Does what it says on the tin","This product does what it says in the tin",[370,376,382,388,395,399,403,407,413,418],{"topic":323,"percentOfMentions":371,"verbatims":372},0.2097,[373,374,375],"Product is dry","they were dry","once I opened the tube it was so dry",{"topic":337,"percentOfMentions":377,"verbatims":378},0.129,[379,380,381],"waste of money","Expensive","Expensive and",{"topic":357,"percentOfMentions":383,"verbatims":384},0.11289999999999999,[385,386,387],"Caused eye irritation","Everytime I use on my eyebrows it makes my eyelids really itchy and dry","Made my eyes feel very itchy",{"topic":389,"percentOfMentions":390,"verbatims":391},"Smell",0.0645,[392,393,394],"Really not a fan of the smell, smells cheap and really not pleasant","Awful smell","smells badly",{"topic":349,"percentOfMentions":390,"verbatims":396},[397,398],"doesnt go on easily & stings","really struggling to get anything out of it",{"topic":316,"percentOfMentions":390,"verbatims":400},[401,402],"there is no difference in my eyelashes","Leaves a white film on your lashes looks ridiculous",{"topic":353,"percentOfMentions":390,"verbatims":404},[405,406],"Product isnt black as stated","Not Black",{"topic":408,"percentOfMentions":409,"verbatims":410},"Functionality-Overall",0.0484,[411,412],"Eye dont see. Not sure its doing anything","Not work",{"topic":414,"percentOfMentions":409,"verbatims":415},"Symptom Reduction",[416,417],"there was no difference sadly","No improvement in lash or eyebrow",{"topic":419,"percentOfMentions":420,"verbatims":421},"Product Condition",0.0323,[422,423],"Straight away she thought it was empty & had been used","It definitely seems like someone has already used it",[425,427,429,432,433,435,436,438,440],{"reason":389,"pct":426},0.25,{"reason":364,"pct":428},0.1563,{"reason":430,"pct":431},"Size-Overall",0.125,{"reason":419,"pct":431},{"reason":434,"pct":431},"Add-Ons\u002FAttachments",{"reason":353,"pct":431},{"reason":323,"pct":437},0.0313,{"reason":439,"pct":437},"Adhesion\u002FStickiness",{"reason":441,"pct":437},"Texture\u002FConsistency-Overall",[443,448,453,458,463,468,472,477],{"term":444,"volume":445,"growthQoq":446,"conversionRate":447},"lash conditioner",11429,0.2634,0.066,{"term":449,"volume":450,"growthQoq":451,"conversionRate":452},"nouveau lash and brow conditioning serum",12777,-0.0679,0.2297,{"term":454,"volume":455,"growthQoq":456,"conversionRate":457},"eyelash conditioner",7808,0.0154,0.0641,{"term":459,"volume":460,"growthQoq":461,"conversionRate":462},"lash conditioning serum",6774,0.2006,0.0574,{"term":464,"volume":465,"growthQoq":466,"conversionRate":467},"lash lift aftercare serum",6122,0.5567,0.0539,{"term":31,"volume":469,"growthQoq":470,"conversionRate":471},4876,-0.1278,0.1926,{"term":473,"volume":474,"growthQoq":475,"conversionRate":476},"eyelash conditioner for lash lift",3094,0.1627,0.1217,{"term":478,"volume":479,"growthQoq":480,"conversionRate":481},"lash conditioner post lash lift",2984,0.4662,0.08,[483,490,495,501,506,511],{"title":484,"href":485,"score":486,"verdict":487,"marketSize":488,"growth90":489},"cellulite massager","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fcellulite-massager",68,"watch",199354.35,0.3101,{"title":491,"href":492,"score":486,"verdict":487,"marketSize":493,"growth90":494},"anti chafing stick","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fanti-chafing-stick",446298.88,1.742,{"title":496,"href":497,"score":486,"verdict":498,"marketSize":499,"growth90":500},"mens aftershave","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fmens-aftershave","launch",4994254.67,0.1999,{"title":502,"href":503,"score":486,"verdict":487,"marketSize":504,"growth90":505},"face gems","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fface-gems",155770.32,1.8406,{"title":507,"href":508,"score":486,"verdict":487,"marketSize":509,"growth90":510},"england face paint","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fengland-face-paint",19880.84,23.8723,{"title":512,"href":513,"score":486,"verdict":487,"marketSize":514,"growth90":515},"primus aged garlic","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fprimus-aged-garlic",17916.43,1.4424,[517,524,531,538,545,548,555,562,569,576,583,590,597,604,611,618,625,632,639],{"nodeId":518,"label":519,"slug":520,"href":521,"nichesTracked":522,"marketSizeTotal":523},"11052591","Home & Garden","home-garden","\u002Fresearch\u002Fuk\u002Fhome-garden",5777,1496729572,{"nodeId":525,"label":526,"slug":527,"href":528,"nichesTracked":529,"marketSizeTotal":530},"344155031","Grocery","grocery","\u002Fresearch\u002Fuk\u002Fgrocery",2977,930144869,{"nodeId":532,"label":533,"slug":534,"href":535,"nichesTracked":536,"marketSizeTotal":537},"66280031","Health & Personal Care","health-personal-care","\u002Fresearch\u002Fuk\u002Fhealth-personal-care",2063,840581432,{"nodeId":539,"label":540,"slug":541,"href":542,"nichesTracked":543,"marketSizeTotal":544},"560800","Electronics & Photo","electronics-photo","\u002Fresearch\u002Fuk\u002Felectronics-photo",1488,662299037,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":546,"marketSizeTotal":547},2481,653104681,{"nodeId":549,"label":550,"slug":551,"href":552,"nichesTracked":553,"marketSizeTotal":554},"79904031","DIY & Tools","diy-tools","\u002Fresearch\u002Fuk\u002Fdiy-tools",2225,502438109,{"nodeId":556,"label":557,"slug":558,"href":559,"nichesTracked":560,"marketSizeTotal":561},"340832031","Computers & Accessories","computers-accessories","\u002Fresearch\u002Fuk\u002Fcomputers-accessories",1028,445978821,{"nodeId":563,"label":564,"slug":565,"href":566,"nichesTracked":567,"marketSizeTotal":568},"11961408031","Fashion","fashion","\u002Fresearch\u002Fuk\u002Ffashion",2461,370780225,{"nodeId":570,"label":571,"slug":572,"href":573,"nichesTracked":574,"marketSizeTotal":575},"340841031","Pet Supplies","pet-supplies","\u002Fresearch\u002Fuk\u002Fpet-supplies",875,283781189,{"nodeId":577,"label":578,"slug":579,"href":580,"nichesTracked":581,"marketSizeTotal":582},"595314","Toys & Games","toys-games","\u002Fresearch\u002Fuk\u002Ftoys-games",1773,238165752,{"nodeId":584,"label":585,"slug":586,"href":587,"nichesTracked":588,"marketSizeTotal":589},"319530011","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fuk\u002Fsports-outdoors",792,192105477,{"nodeId":591,"label":592,"slug":593,"href":594,"nichesTracked":595,"marketSizeTotal":596},"192414031","Stationery & Office Supplies","stationery-office-supplies","\u002Fresearch\u002Fuk\u002Fstationery-office-supplies",835,166331511,{"nodeId":598,"label":599,"slug":600,"href":601,"nichesTracked":602,"marketSizeTotal":603},"60032031","Baby Products","baby-products","\u002Fresearch\u002Fuk\u002Fbaby-products",638,162171515,{"nodeId":605,"label":606,"slug":607,"href":608,"nichesTracked":609,"marketSizeTotal":610},"248878031","Automotive","automotive","\u002Fresearch\u002Fuk\u002Fautomotive",811,162029817,{"nodeId":612,"label":613,"slug":614,"href":615,"nichesTracked":616,"marketSizeTotal":617},"5866055031","Business, Industry & Science","business-industry-science","\u002Fresearch\u002Fuk\u002Fbusiness-industry-science",741,147753245,{"nodeId":619,"label":620,"slug":621,"href":622,"nichesTracked":623,"marketSizeTotal":624},"213078031","Lighting","lighting","\u002Fresearch\u002Fuk\u002Flighting",370,66322056,{"nodeId":626,"label":627,"slug":628,"href":629,"nichesTracked":630,"marketSizeTotal":631},"908799031","Large Appliances","large-appliances","\u002Fresearch\u002Fuk\u002Flarge-appliances",75,45125377,{"nodeId":633,"label":634,"slug":635,"href":636,"nichesTracked":637,"marketSizeTotal":638},"340838031","Musical Instruments & DJ","musical-instruments-dj","\u002Fresearch\u002Fuk\u002Fmusical-instruments-dj",171,40128933,{"nodeId":640,"label":641,"slug":642,"href":643,"nichesTracked":644,"marketSizeTotal":645},"72954031","Everything Else","everything-else","\u002Fresearch\u002Fuk\u002Feverything-else",25,1318358]