---
title: "neom gift sets for women — £658K/yr Amazon United Kingdom Niche, Score 55/100 - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/neom-gift-sets-for-women"
last_updated: "2026-07-20T18:45:08.428Z"
locale: en
meta:
description: "neom gift sets for women shows low returns (0.3%), but brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:description": "neom gift sets for women shows low returns (0.3%), but brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:title": "neom gift sets for women — £658K/yr Amazon United Kingdom Niche, Score 55/100 - Flapen"
---
# **neom gift sets for women**
**Worth a look**
Shows low returns (0.3%), but brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list.
Market size 67Growth 14Conversion 48Competition 76Returns 98Price range 81Avg price 92Brand share 8Review moat 61Quality gap 42
**Returns**
**Incredible****0.3%**
return rate — above 6% kills the launch gate
**Avg price**
**Great****£21.80**
avg listing price — sweet spot $15–$100
**Price range**
**Great****£3.28–£68.36**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Great****39%**
top-5 click share — an open shelf
**Market size**
**Good****£658K**
£658K/yr · 784K searches
**Review moat**
**Good****1,079.57**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Okay****3.9%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-21.6%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****97%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, neom gift sets for women is a £658K/yr Amazon United Kingdom market (784K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 55/100.
Data updated Jul 18, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **Market data**
- **Units sold / yr**
- **30K–40K**
- avg 500–750/product
- **Revenue / yr**
- **£654K–£872K**
- units × avg price
- **Launch success**
- **—**
- 2 of 3 new (360d)
- **Conversion rate**
- **3.9%**
- **Avg BSR**
- **#73**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **96%**
- **Out of stock**
- **13.7%**
- **Avg brand age**
- **54 months**
- **Avg seller age**
- **155 days**
## **Competition**
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.
**Brands**
**9 **▲rising
**Sellers**
**96**
**Top-5 brand share**
**97%**
Top 20: 100%
**Top-5 click share**
**39%**
Top 20: 77%
**Open market**
**2%**
- Neom77% - Neal's Yard Remedies11% - Neom Organics London6% - Miniml3% - IMYSTI1% - NEOM Wellbeing London1% - Open — no brand owns it (3 brands, 2%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -21.6% search growth over the last 90 days.
60K40KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 6.7×
[**Open Trend **](https://flapen.com/research/uk/beauty/neom-gift-sets-for-women/trend)
## **Product shelf**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%£20K6%£39K9%£59K12%£79K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 47 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**NEOM- Perfect Nights Sleep Bath Foam 200ml | Lavender Chamomile& Patchouli**Neom**£18.29**4.7★1,419 rev](https://www.amazon.co.uk/dp/B00LDYHIWA) [2**NEOM Oh Mg! Better Sleep Duo Gift Set | Perfect Nights Sleep Magnesium Bath Milk & Magnesium Body Butter I 100% Natural I Feel relaxed and ready for bed**Neom**£15.08**4.4★426 rev](https://www.amazon.co.uk/dp/B0DVC91S4S) [3**Neom Feel Good Mood Boost Duo Gift Set I Contains: Happiness Travel Candle 75g Great Day Magnesium Body Butter 30ml I 100% Natural Scent I Sprinkle happy vibes I Mothers Day Gift**Neom**£18.69**4.4★426 rev](https://www.amazon.co.uk/dp/B0DVC8QYDV) [4**Neom- Happiness Scented Candle Travel Size | Essential Oil Aromatherapy Candle | Neroli Mimosa & Lemon | Scent to Make You Happy White 1101175**Neom**£12.85**4.5★5,463 rev](https://www.amazon.co.uk/dp/B00LC6KR8Q) [5**NEOM - Real Luxury Bath Foam (200ml) | 100% Natural Fragrance | Lavender Jasmine & Sandalwood | Essential Oil | Scent To De-Stress**Neom**£18.21**4.6★861 rev](https://www.amazon.co.uk/dp/B00LDYD5W2)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**NEOM Its All Rosy Duo Gift Set**Neom**£22.44**0 rev2mo ago](https://www.amazon.co.uk/dp/B0GFFTWK3J) [**NEOM Its All Rosy Scented Candle 75g (Travel) I Rose Geranium and Orange I 100% Naturally Derived Wax I 11 Essential Oils I Uplift Your Mood I Gift I Cruelty Free**Neom**£14.95**26 rev7mo ago](https://www.amazon.co.uk/dp/B0G59V3L2Z) [**IMYSTI Birthday Pamper Gifts for Women - Luxury Hamper Spa Bath Set Gifts for Her - Ladies Box Gift Ideas for Christmas Anniversary Valentines Mothers Day Self Care Relaxation (Standard)**IMYSTI**£31.30**134 rev9mo ago](https://www.amazon.co.uk/dp/B0FR52RY8M) [**Neals Yard Remedies Sweet Dreams Ritual Gift Set Pillow Mist & Foaming Bath Wash With Essential Oils Vegan & Cruelty-Free Set of 2**Neal's Yard Remedies**£11.99**58 rev1y ago](https://www.amazon.co.uk/dp/B0FFB967CL) [**NEOM Real Luxury Reed Diffuser 100ml | Lavender Jasmine & Sandalwood I 100% Natural Fragrances I Last up to 12 weeks I Refillable and Reusable**Neom**£37.13**30 rev1y ago](https://www.amazon.co.uk/dp/B0F9LMCL84)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**NEOM Its All Rosy Duo Gift Set**Neom**£22.44**0.0★**▲ 720%**](https://www.amazon.co.uk/dp/B0GFFTWK3J) [**medicube Salmon DNA PDRN pink collagen jelly gel mask | overnight face mask for glass glow skin- elasticity hydrating firming and moisturising | korean skincare 28g 4ea**medicube**£9.27**4.4★**▲ 663%**](https://www.amazon.co.uk/dp/B0DGTMR754) [**IMYSTI Birthday Pamper Gifts for Women - Luxury Hamper Spa Bath Set Gifts for Her - Ladies Box Gift Ideas for Christmas Anniversary Valentines Mothers Day Self Care Relaxation (Standard)**IMYSTI**£31.30**4.7★**▲ 489%**](https://www.amazon.co.uk/dp/B0FR52RY8M) [**Miniml All Natural Body Wash and Bubble Bath - 5L Refill Moisturising Pink Grapefruit and Aloe Vera Sensitive Skin Eco Shower Gel Bath Soak - Vegan Friendly Hand Face & Body High Foam Scrub**Miniml**£22.97**4.4★**▲ 457%**](https://www.amazon.co.uk/dp/B0B1Z4DGV2) [**ELEMIS Midnight Glow Skincare Gift Set for Women Travel Size Face Care Essentials for Radiance & Hydration Luxury Self-Care & Birthday Gift for Women**Elemis**£34.96**4.7★**▲ 233%**](https://www.amazon.co.uk/dp/B0DYPLGSZQ)
**~~View all trending →~~**
## **Reviews**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**21%
*“Really interesting smell”*
**Quality-Overall**13%
*“Excellent product”*
**Value For Money**9%
*“Excellent value for money”*
**Moist/Dry**9%
*“Excellent masks for hydrating”*
**Gifting Purpose**8%
*“Cute gift”*
**Suitability Combination Skin**7%
*“is lovely on the skin”*
**Soft Feel**5%
*“softens skin”*
**Brightness/Shine/Glow**4%
*“Glowing skin”*
**Suitability Dry Skin**3%
*“No dry patches”*
**Ease Of Use**3%
*“Easy to use”*
### **What buyers complain about **
**Allergies**24%
*“Allergic reaction”*
**Smell**12%
*“Not very strong smell”*
**Skin Health**7%
*“Burnt my face”*
**Value For Money**7%
*“Not worth the money at all”*
**Durability**4%
*“Broken straight away”*
**Size-Overall**3%
*“The mask was way too small for my face”*
**Moist/Dry**3%
*“now my skin is extremely dry”*
**Suitability Dry Skin**3%
*“the next day my skin felt tight, dry, and uncomfortable”*
**Quality-Overall**3%
*“Absolutely rubbish”*
**Sensitivity-Overall**3%
*“If you have sensitive skin DO NOT use this”*
### **Top return reasons **
**Smell**23%
**Size-Overall**20%
**Value For Money**7%
**Functionality-Overall**6%
**Advertised Vs Actual Product**4%
**Leak-Proof**3%
**Diffuse Mechanism**3%
**Defective Material/Parts**3%
**Skin Health**3%
**Product Condition**3%
## **Common questions**
- **Is neom gift sets for women profitable to sell on Amazon United Kingdom?**
- The niche generates £658K/yr across 47 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -21.6%. Flapen's verdict: Worth a look (55/100).
- **How competitive is the neom gift sets for women niche?**
- 9 brands and 96 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 97% of demand.
- **What do buyers complain about in neom gift sets for women?**
- Top complaints mined from reviews: Allergies, Smell, Skin Health. The return rate is 0.3%.
- **When does demand for neom gift sets for women peak?**
- Demand peaks in Nov–Dec; the busiest month runs 6.7× the quietest.
- **What does it cost to enter the neom gift sets for women niche?**
- Listings span £3.28–£68.36; the average listing price is £21.80 (sweet spot $15–$100). The average incumbent carries 1,080 reviews — the moat a new listing must climb.
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