---
title: "Monday Shampoo and Conditioner — £105K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/monday-shampoo-and-conditioner"
last_updated: "2026-08-09T18:17:16.358Z"
locale: en
meta:
  description: "Niche score 39/100 · £105K/yr market · 144K searches/yr · £9.85 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 39/100 · £105K/yr market · 144K searches/yr · £9.85 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Monday Shampoo and Conditioner — £105K/yr Amazon UK Niche (2026) - Flapen"
---

# **monday shampoo and conditioner**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 26Growth 19Conversion 77Competition 24Returns 100Price range 7Avg price 32Brand share 0Review moat 74Quality gap 55

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****7.4%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****560**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Okay****£9.85**

avg listing price — sweet spot $15–$100

**Market size**

**Okay****£105K**

£105K/yr · 144K searches

**Competition**

**Bad****72%**

top-5 click share — a locked-up shelf

**Growth**

**Bad****-11.5%**

90-day search growth — must beat 0% to launch

**Price range**

**Bad****£4.33–£15.84**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, monday shampoo and conditioner is a £105K/yr Amazon United Kingdom market (144K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 39/100.

Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **monday shampoo and conditioner market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**6K–8K**</dd><dd>avg 100–250/product</dd>

<dt>**Revenue / yr**</dt><dd>**£59K–£79K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**7.4%**</dd>

<dt>**Avg BSR**</dt><dd>**#3,680**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**38%**</dd>

<dt>**Sponsored**</dt><dd>**0%**</dd>

<dt>**Out of stock**</dt><dd>**6.5%**</dd>

<dt>**Avg brand age**</dt><dd>**59 months**</dd>

<dt>**Avg seller age**</dt><dd>**157 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**1 **▼falling

**Sellers**

**31**

**Top-5 brand share**

**100%**

Top 20: 100%

**Top-5 click share**

**72%**

Top 20: 100%

**Open market**

**0%**

- MONDAY HAIRCARE100% - Open — no brand owns it (0%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -11.5% search growth over the last 90 days.

5K4KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

[**Open Trend **](https://flapen.com/research/uk/beauty/monday-shampoo-and-conditioner/trend)

## **Top monday shampoo and conditioner search terms**

- **monday shampoo and conditioner**87K/yr-16.2%4.5% conv. - **monday shampoo**43K/yr-4.9%3.8% conv. - **monday haircare**11K/yr-3.7%1.3% conv. - **monday hair care**2K/yr+9.4%1.1% conv. - **monday shampoo and conditioner sets**246/yr+17.5%4.3% conv. [**All search terms **](https://flapen.com/research/uk/beauty/monday-shampoo-and-conditioner/search-terms)

## **Top monday shampoo and conditioner products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£10K20%£21K30%£31K40%£42K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![MONDAY HAIRCARE Smooth Shampoo + Conditioner Bathroom Set (2 Pack) 12 oz Each for Frizzy Coarse and Curly Hair Made from Coconut Oil Shea Butter & Vitamin E 100% Recyclable Bottles](https://m.media-amazon.com/images/I/31U63rfUW5L.jpg)**MONDAY HAIRCARE Smooth Shampoo + Conditioner Bathroom Set (2 Pack) 12 oz Each for Frizzy Coarse and Curly Hair Made from Coconut Oil Shea Butter & Vitamin E 100% Recyclable Bottles**MONDAY HAIRCARE**£15.84**4.4★1,999 rev](https://www.amazon.co.uk/dp/B0B93XDF8V) [2![MONDAY Haircare 4 x 354 ml REPAIR Shampoo with Keratin Argan Oil & Cocoa Butter for Dry to Damaged Hair](https://m.media-amazon.com/images/I/31DhRZasZqL.jpg)**MONDAY Haircare 4 x 354 ml REPAIR Shampoo with Keratin Argan Oil & Cocoa Butter for Dry to Damaged Hair**MONDAY HAIRCARE**£12.54**4.6★59 rev](https://www.amazon.co.uk/dp/B0DSDVSNBG) [3![MONDAY Haircare Shampoo Moisture Moisture 350 ml](https://m.media-amazon.com/images/I/21-F3aJqGKL.jpg)**MONDAY Haircare Shampoo Moisture Moisture 350 ml**MONDAY HAIRCARE**£4.52**4.4★63 rev](https://www.amazon.co.uk/dp/B0B1HZG5YH) [4![MONDAY Haircare 4 x 350 ml MOISTURE Shampoo with Hyaluronic Acid & Shea Butter for Dry & Dull Hair](https://m.media-amazon.com/images/I/31kImHAAbTL.jpg)**MONDAY Haircare 4 x 350 ml MOISTURE Shampoo with Hyaluronic Acid & Shea Butter for Dry & Dull Hair**MONDAY HAIRCARE**£12.12**4.7★81 rev](https://www.amazon.co.uk/dp/B0DQ5TLHH1) [5![MONDAY-AMAZON Combi Pack Regular Moisture 12 oz Liquid (1 Shampoo 1 Conditioner)](https://m.media-amazon.com/images/I/31oOcX5yigL.jpg)**MONDAY-AMAZON Combi Pack Regular Moisture 12 oz Liquid (1 Shampoo 1 Conditioner)**MONDAY HAIRCARE**£15.15**4.3★4,704 rev](https://www.amazon.co.uk/dp/B0B941XTDZ)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![MONDAY 4 x 350 ml Haircare MOISTURE Conditioner with Hyaluronic Acid Coconut Oil & Shea Butter for Dry & Dull Hair](https://m.media-amazon.com/images/I/31MrU3NxE5L.jpg)**MONDAY 4 x 350 ml Haircare MOISTURE Conditioner with Hyaluronic Acid Coconut Oil & Shea Butter for Dry & Dull Hair**MONDAY HAIRCARE**£11.96**81 rev1y ago](https://www.amazon.co.uk/dp/B0DQ7QB2PN) [![MONDAY Haircare 4 x 354 ml REPAIR Conditioner with Keratin Coconut Oil Shea Butter Argan Oil & Cocoa Butter for Dry to Damaged Hair](https://m.media-amazon.com/images/I/3177qT9cvmL.jpg)**MONDAY Haircare 4 x 354 ml REPAIR Conditioner with Keratin Coconut Oil Shea Butter Argan Oil & Cocoa Butter for Dry to Damaged Hair**MONDAY HAIRCARE**£12.73**59 rev1y ago](https://www.amazon.co.uk/dp/B0DSF3LXM8) [![MONDAY Haircare 4 x 354 ml REPAIR Shampoo with Keratin Argan Oil & Cocoa Butter for Dry to Damaged Hair](https://m.media-amazon.com/images/I/31DhRZasZqL.jpg)**MONDAY Haircare 4 x 354 ml REPAIR Shampoo with Keratin Argan Oil & Cocoa Butter for Dry to Damaged Hair**MONDAY HAIRCARE**£12.54**59 rev1y ago](https://www.amazon.co.uk/dp/B0DSDVSNBG) [![MONDAY Haircare 4 x 350 ml MOISTURE Shampoo with Hyaluronic Acid & Shea Butter for Dry & Dull Hair](https://m.media-amazon.com/images/I/31kImHAAbTL.jpg)**MONDAY Haircare 4 x 350 ml MOISTURE Shampoo with Hyaluronic Acid & Shea Butter for Dry & Dull Hair**MONDAY HAIRCARE**£12.12**81 rev1y ago](https://www.amazon.co.uk/dp/B0DQ5TLHH1) [![MONDAY Haircare 4 x 350 ml VOLUME Shampoo with Hydrolysed Collagen & Macadamia Oil for Thin Fine & Flat Hair](https://m.media-amazon.com/images/I/31zWdvHgnjL.jpg)**MONDAY Haircare 4 x 350 ml VOLUME Shampoo with Hydrolysed Collagen & Macadamia Oil for Thin Fine & Flat Hair**MONDAY HAIRCARE**£12.75**64 rev1y ago](https://www.amazon.co.uk/dp/B0DSF2VHCT)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![MONDAY-AMAZON Combi Pack Regular Moisture 12 oz Liquid (1 Shampoo 1 Conditioner)](https://m.media-amazon.com/images/I/31oOcX5yigL.jpg)**MONDAY-AMAZON Combi Pack Regular Moisture 12 oz Liquid (1 Shampoo 1 Conditioner)**MONDAY HAIRCARE**£15.15**4.3★**▲ 239%**](https://www.amazon.co.uk/dp/B0B941XTDZ) [![MONDAY HAIRCARE Smooth Shampoo + Conditioner Bathroom Set (2 Pack) 12 oz Each for Frizzy Coarse and Curly Hair Made from Coconut Oil Shea Butter & Vitamin E 100% Recyclable Bottles](https://m.media-amazon.com/images/I/31U63rfUW5L.jpg)**MONDAY HAIRCARE Smooth Shampoo + Conditioner Bathroom Set (2 Pack) 12 oz Each for Frizzy Coarse and Curly Hair Made from Coconut Oil Shea Butter & Vitamin E 100% Recyclable Bottles**MONDAY HAIRCARE**£15.84**4.4★**▲ 142%**](https://www.amazon.co.uk/dp/B0B93XDF8V) [![MONDAY Haircare 4 x 354 ml REPAIR Conditioner with Keratin Coconut Oil Shea Butter Argan Oil & Cocoa Butter for Dry to Damaged Hair](https://m.media-amazon.com/images/I/3177qT9cvmL.jpg)**MONDAY Haircare 4 x 354 ml REPAIR Conditioner with Keratin Coconut Oil Shea Butter Argan Oil & Cocoa Butter for Dry to Damaged Hair**MONDAY HAIRCARE**£12.73**4.6★**▲ 20%**](https://www.amazon.co.uk/dp/B0DSF3LXM8) [![MONDAY Haircare Shampoo Moisture Moisture 350 ml](https://m.media-amazon.com/images/I/21-F3aJqGKL.jpg)**MONDAY Haircare Shampoo Moisture Moisture 350 ml**MONDAY HAIRCARE**£4.52**4.4★**▲ 16%**](https://www.amazon.co.uk/dp/B0B1HZG5YH) [![MONDAY Haircare 4 x 354 ml REPAIR Shampoo with Keratin Argan Oil & Cocoa Butter for Dry to Damaged Hair](https://m.media-amazon.com/images/I/31DhRZasZqL.jpg)**MONDAY Haircare 4 x 354 ml REPAIR Shampoo with Keratin Argan Oil & Cocoa Butter for Dry to Damaged Hair**MONDAY HAIRCARE**£12.54**4.6★**— 4%**](https://www.amazon.co.uk/dp/B0DSDVSNBG)

**~~View all trending →~~**

## **What buyers say about monday shampoo and conditioner**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Soft Feel**23%

*“feels nice in the hair”*

**Value For Money**20%

*“I was paying over £40 previously well worth a go highly rated x”*

**Quality-Overall**12%

*“Great value for money abd good quality problem”*

**Advertised Vs Actual Product**10%

*“Items as expected”*

**Hair Styling**7%

*“Love the Monday Haircare”*

**Suitability Wavy Hair**7%

*“Perfect for fluffy hair”*

**Smell**7%

*“Smells great”*

**Ingredients-Overall**7%

*“Sulphite free shampoo”*

**Efficiency**3%

*“Works well”*

**Suitability Straight Hair**2%

*“my hair love it”*

### **What buyers complain about **

**Smell**25%

*“Smells Devine”*

**Allergies**25%

*“Stopped using it - itchy scalp”*

**Oily/Greasy**13%

*“I have been using this for quite awhile now which I'm not sure why I have as unfortunately it leaves my hair quite greasy”*

**Suitability Curly Hair**13%

*“I have curly, thick and frizzy hair”*

**Ease Of Use**8%

*“dunno why its so difficult to get”*

### **Top return reasons **

**Leak-Proof**25%

**Advertised Vs Actual Product**21%

**Moist/Dry**11%

**Suitability Straight Hair**7%

**Smell**7%

**Value For Money**7%

**Size-Overall**7%

**Suitability Curly Hair**7%

**Ease Of Use**4%

**Motor Power**4%

## **Common questions**

<dl>

<dt>**Is monday shampoo and conditioner profitable to sell on Amazon United Kingdom?**</dt><dd>The niche generates £105K/yr across 13 tracked products. 90-day search growth is -11.5%. Flapen's verdict: Skip it (39/100).</dd>

<dt>**How competitive is the monday shampoo and conditioner niche?**</dt><dd>1 brands and 31 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 100% of demand.</dd>

<dt>**What do buyers complain about in monday shampoo and conditioner?**</dt><dd>Top complaints mined from reviews: Smell, Allergies, Oily/Greasy. The return rate is 0.0%.</dd>

<dt>**When does demand for monday shampoo and conditioner peak?**</dt><dd>Demand is steady year-round — the busiest month runs 1.5× the quietest.</dd>

<dt>**What does it cost to enter the monday shampoo and conditioner niche?**</dt><dd>Listings span £4.33–£15.84; the average listing price is £9.85 (sweet spot $15–$100). The average incumbent carries 560 reviews — the moat a new listing must climb.</dd>

</dl>

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