---
title: "Mens Shaver and Beard Trimmer — £38K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/mens-shaver-and-beard-trimmer"
last_updated: "2026-08-10T01:38:32.113Z"
locale: en
meta:
description: "Niche score 55/100 · £38K/yr market · 32K searches/yr · £25.90 avg price. A small market ($38K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 55/100 · £38K/yr market · 32K searches/yr · £25.90 avg price. A small market ($38K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Mens Shaver and Beard Trimmer — £38K/yr Amazon UK Niche (2026) - Flapen"
---
# **mens shaver and beard trimmer**
**Worth a look**
Shows a sweet-spot price point ($25.90 avg), but a small market ($38K/yr) keeps it on the watch list.
Market size 9Growth 33Conversion 55Competition 64Returns 86Price range 86Avg price 95Brand share 68Review moat 24Quality gap 76
**Avg price**
**Incredible****£25.90**
avg listing price — sweet spot $15–$100
**Returns**
**Great****1.4%**
return rate — above 5% kills the launch gate
**Price range**
**Great****£7.41–£73.72**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Good****64%**
top-5 brand share — brands hold most of the demand
**Competition**
**Good****47%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Good****4.6%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Okay****+6.3%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****5,401.79**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****£38K**
£38K/yr · 32K searches
According to Flapen's Amazon United Kingdom niche tracking, mens shaver and beard trimmer is a £38K/yr Amazon United Kingdom market (32K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Jul–Aug–Sep. Verdict: Worth a look — 55/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **mens shaver and beard trimmer market data**
- **Units sold / yr**
- **1K–2K**
- avg 0–100/product
- **Revenue / yr**
- **£32K–£39K**
- units × avg price
- **Conversion rate**
- **4.6%**
- **Avg BSR**
- **#22**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **97%**
- **Out of stock**
- **3.3%**
- **Avg brand age**
- **32 months**
- **Avg seller age**
- **162 days**
## **Competition & brand share**
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**20 **▲rising
**Sellers**
**203**
**Top-5 brand share**
**64%**
Top 20: 100%
**Top-5 click share**
**47%**
Top 20: 88%
**Open market**
**30%**
- PHILIPS22% - Solati20% - Remington8% - Ufree7% - Birch7% - tiovara6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +6.3% search growth over the last 90 days.
13K8KHoliday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jul, Aug, Sep · busiest ÷ quietest = 5.1×
[**Open Trend **](https://flapen.com/research/uk/beauty/mens-shaver-and-beard-trimmer/trend)
## **Top mens shaver and beard trimmer search terms**
- **mens shaver and beard trimmer**20K/yr+23.0%3.8% conv. - **shaving clippers for men**6K/yr-8.1%3.2% conv. - **electric shavers men beard trimmer**2K/yr+11.2%2.5% conv. - **shavers for men beard trimmer**4K/yr-58.1%3.4% conv. [**All search terms **](https://flapen.com/research/uk/beauty/mens-shaver-and-beard-trimmer/search-terms)
## **Top mens shaver and beard trimmer products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%£2K10%£4K15%£6K20%£8K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Beard Trimmer Hair Clippers Men Cordless Rechargeable Hair Trimmer for Men Premium Professional Barber Grooming Set with Zero Gapped T Blade Shaver & LCD Display Gift**Solati**£15.87**4.3★10,146 rev](https://www.amazon.co.uk/dp/B0D6YPGQ8D) [2**Philips Multigroom 3000 Series All-in-One 7-Piece Trimmer - Shaver and Clipper for Beard and Hair Self-Sharpening Skin-Friendly Blades 10 Length Settings Model MG3930/15**PHILIPS**£22.51**4.4★808 rev](https://www.amazon.co.uk/dp/B0F79XWF8H) [3**Beard Trimmer Men Hair Clippers Men Electric Shavers with Zoom Wheel(1-10mm) Cordless Hair Clippers with Battery Indicator Electric Razor USB Rechargeable Facial Hair Trimmer Body Hair Grooming Kits**Birch**£16.93**4.3★2,315 rev](https://www.amazon.co.uk/dp/B0DP5W8FCV) [4**Body Trimmer Men 3 in 1 Pubic & Ball Trimmer Man IPX7 Waterproof Rechargeable Body Shavers for Men with 2 Combs Painless Nose Hairs Trimmer for Man Wet & Dry**houpoo**£19.22**4.4★4,296 rev](https://www.amazon.co.uk/dp/B0CXXTVGTL) [5**Remington All-in-One Grooming Kit Beard Trimmer (4 Attachments Beard & Hair Comb Nose & Ear Detail Trimmer Mini Foil Shaver 3 Combs Stainless Steel Blades 40-Minute Run Time Cordless) PG6020**Remington**£16.55**4.3★2,257 rev](https://www.amazon.co.uk/dp/B096KX2WZT)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Solati Beard Trimmer for Men Professional Hair Clippers & Electric Shaver Grooming Kit Precision T-Blade Cordless Hair Trimmer with LCD Display Mens Gifts**Solati**£17.48**125 rev4mo ago](https://www.amazon.co.uk/dp/B0GQSGMZRX) [**Gillette Fusion One Face and Body Electric Beard Trimmer Men with One Blade**Gillette**£21.44**62 rev5mo ago](https://www.amazon.co.uk/dp/B0GLQY8J5Q) [**Beard Trimmer for Men Electric Razor & Nose Hair Trimmer - IPX7 Waterproof All-in-One Body Grooming Kit for Wet/Dry Use on Beard Chest Legs & More (Black.)**tiovara**£19.14**115 rev6mo ago](https://www.amazon.co.uk/dp/B0GGZVXMFC) [**Valano Beard Trimmer for Men 3-in-1 Professional Hair Clippers & Grooming Kit Cordless Electric Razor Shaver with T-Blade Nose and Ear Hair Trimmer 9 Guide Combs Type-C Long Battery Life Gift**Valano**£17.79**145 rev6mo ago](https://www.amazon.co.uk/dp/B0GDJKG61X) [**YIDON Beard Trimmer Men Hair Clippers Cordless Electric Razor for Men Hair Trimmer Type-C Charging LCD Screen Zero Gapped T Blade Head Shaver Waterproof Grooming Kit**YIDON**£18.01**2,374 rev8mo ago](https://www.amazon.co.uk/dp/B0G3BGW5VN)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Gillette Fusion One Face and Body Electric Beard Trimmer Men with One Blade**Gillette**£21.44**4.2★**▲ 300%**](https://www.amazon.co.uk/dp/B0GLQY8J5Q) [**Solati Beard Trimmer for Men Professional Hair Clippers & Electric Shaver Grooming Kit Precision T-Blade Cordless Hair Trimmer with LCD Display Mens Gifts**Solati**£17.48**4.7★**▲ 293%**](https://www.amazon.co.uk/dp/B0GQSGMZRX) [**Beard Trimmer for Men Electric Razor & Nose Hair Trimmer - IPX7 Waterproof All-in-One Body Grooming Kit for Wet/Dry Use on Beard Chest Legs & More (Black.)**tiovara**£19.14**4.5★**▲ 283%**](https://www.amazon.co.uk/dp/B0GGZVXMFC) [**Philips Multigroom 7000 Series All-in-One 17-Piece Trimmer - Shaver and Clipper for Beard Nose Hair and Body Self-Sharpening Full Metal Blades 26 Length Settings (0.5-20 mm) Model MG7961/15**PHILIPS**£47.09**4.2★**▲ 267%**](https://www.amazon.co.uk/dp/B0FJM3WXX6) [**Valano Beard Trimmer for Men 3-in-1 Professional Hair Clippers & Grooming Kit Cordless Electric Razor Shaver with T-Blade Nose and Ear Hair Trimmer 9 Guide Combs Type-C Long Battery Life Gift**Valano**£17.79**4.2★**▲ 236%**](https://www.amazon.co.uk/dp/B0GDJKG61X)
**~~View all trending →~~**
## **What buyers say about mens shaver and beard trimmer**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**22%
*“Best quality”*
**Value For Money**18%
*“very affordable”*
**Ease Of Use**11%
*“Easy to handle”*
**Battery Life**7%
*“Longer battery life”*
**Charging**6%
*“Charges up quickly”*
**Advertised Vs Actual Product**5%
*“As advertised”*
**Add-Ons/Attachments**4%
*“The attachments are very good”*
**Weight Light**2%
*“An excellent light weight gift for a friend”*
**Soft Feel**2%
*“gentle on the skin”*
**Efficiency**2%
*“Did the job perfectly”*
### **What buyers complain about **
**Durability**19%
*“Breaks quickly”*
**Charging**17%
*“Didnt charge”*
**Quality-Overall**11%
*“Bad quality”*
**Battery Life**5%
*“Bad battery”*
**Functionality-Overall**4%
*“Did not turn on”*
**Value For Money**4%
*“Quite expensive,”*
**Sharpness**3%
*“Not that sharp”*
**Add-Ons/Attachments**3%
*“the attachments are HORRIBLE”*
**Size-Overall**2%
*“nothing fit it”*
**Product Condition**1%
*“It was clearly used”*
### **Top return reasons **
**Functionality-Overall**21%
**Charging**14%
**Quality-Overall**11%
**Defective Material/Parts**9%
**Size-Overall**5%
**Product Condition**4%
**Advertised Vs Actual Product**4%
**Add-Ons/Attachments**4%
**Durability**4%
**Sharpness**3%
## **Common questions**
- **Is mens shaver and beard trimmer profitable to sell on Amazon United Kingdom?**
- The niche generates £38K/yr across 33 tracked products. 12 of 13 products launched in the last 360 days are still selling. 90-day search growth is +6.3%. Flapen's verdict: Worth a look (55/100).
- **How competitive is the mens shaver and beard trimmer niche?**
- 20 brands and 203 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 64% of demand.
- **What do buyers complain about in mens shaver and beard trimmer?**
- Top complaints mined from reviews: Durability, Charging, Quality-Overall. The return rate is 1.4%.
- **When does demand for mens shaver and beard trimmer peak?**
- Demand peaks in Jul–Aug–Sep; the busiest month runs 5.1× the quietest.
- **What does it cost to enter the mens shaver and beard trimmer niche?**
- Listings span £7.41–£73.72; the average listing price is £25.90 (sweet spot $15–$100). The average incumbent carries 5,402 reviews — the moat a new listing must climb.
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