---
title: "Search terms — loving tan - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/loving-tan/search-terms"
last_updated: "2026-08-10T07:30:19.442Z"
locale: en
meta:
  description: "Niche score 59/100 · £234K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · £234K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — loving tan - Flapen"
---

# **loving tan**

**Worth a look**

Shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 44Growth 60Conversion 68Competition 57Returns 99Price range 89Avg price 94Brand share 0Review moat 37Quality gap 72

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****£22.41**

avg listing price — sweet spot $15–$100

**Price range**

**Great****£12.67–£45.55**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Good****6.2%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Good****+35.8%**

90-day search growth — must beat 0% to launch

**Competition**

**Good****51%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Okay****£234K**

£234K/yr · 169K searches

**Review moat**

**Okay****2,781.84**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## Search terms