---
title: "Search terms — lady million perfume for women - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/lady-million-perfume-for-women/search-terms"
last_updated: "2026-08-09T07:38:14.770Z"
locale: en
meta:
  description: "Niche score 58/100 · £1.2M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 58/100 · £1.2M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — lady million perfume for women - Flapen"
---

# **lady million perfume for women**

**Worth a look**

Shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 81Growth 24Conversion 57Competition 73Returns 98Price range 92Avg price 94Brand share 0Review moat 74Quality gap 24

**Returns**

**Incredible****0.4%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****£48.94**

avg listing price — sweet spot $15–$100

**Price range**

**Great****£12.28–£79.71**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Great****£1.2M**

£1.2M/yr · 509K searches

**Review moat**

**Good****554.79**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Good****41%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Good****4.8%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-2.8%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## Search terms