---
title: "Search terms — keracare shampoo - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/keracare-shampoo/search-terms"
last_updated: "2026-08-09T21:14:07.114Z"
locale: en
meta:
  description: "Niche score 42/100 · £30K/yr market · 52K searches/yr · £8.77 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 42/100 · £30K/yr market · 52K searches/yr · £8.77 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — keracare shampoo - Flapen"
---

# **keracare shampoo**

**Skip it**

Prices mostly outside the sweet spot ($5.70–$14.06) — this niche doesn't clear our bar today.

Market size 7Growth 24Conversion 71Competition 66Returns 100Price range 0Avg price 24Brand share 2Review moat 61Quality gap 55

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Good****6.5%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Good****45%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Good****1,071.38**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-1.3%**

90-day search growth — must beat 0% to launch

**Avg price**

**Bad****£8.77**

avg listing price — sweet spot $15–$100

**Market size**

**Bad****£30K**

£30K/yr · 52K searches

**Brand share**

**Bad****99%**

top-5 brand share — brand-locked demand

**Price range**

**Bad****£5.70–£14.06**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## Search terms