---
title: "Jimmy Choo I Want Choo Perfume — £42K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/jimmy-choo-i-want-choo-perfume"
last_updated: "2026-08-07T21:27:27.121Z"
locale: en
meta:
description: "Niche score 36/100 · £42K/yr market · 55K searches/yr · £34.07 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 36/100 · £42K/yr market · 55K searches/yr · £34.07 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Jimmy Choo I Want Choo Perfume — £42K/yr Amazon UK Niche (2026) - Flapen"
---
# **jimmy choo i want choo perfume**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 11Growth 29Conversion 28Competition 12Returns 99Price range 90Avg price 95Brand share 0Review moat 40Quality gap 47
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****£34.07**
avg listing price — sweet spot $15–$100
**Price range**
**Great****£12.47–£52.49**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****2,519.44**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+3.6%**
90-day search growth — must beat 0% to launch
**Conversion**
**Okay****2.3%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Bad****86%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****£42K**
£42K/yr · 55K searches
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, jimmy choo i want choo perfume is a £42K/yr Amazon United Kingdom market (55K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 36/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **jimmy choo i want choo perfume market data**
- **Units sold / yr**
- **2K–3K**
- avg 100–250/product
- **Revenue / yr**
- **£68K–£85K**
- units × avg price
- **Conversion rate**
- **2.3%**
- **Avg BSR**
- **#248**
- **Page quality**
- **0%**
- **Prime**
- **89%**
- **Sponsored**
- **89%**
- **Out of stock**
- **7.2%**
- **Avg brand age**
- **63 months**
- **Avg seller age**
- **164 days**
## **Competition & brand share**
The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**2 **▲rising
**Sellers**
**3**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**86%**
Top 20: 100%
**Open market**
**0%**
- Jimmy Choo98% - Amour Scents2% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +3.6% search growth over the last 90 days.
4K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 5.5×
[**Open Trend **](https://flapen.com/research/uk/beauty/jimmy-choo-i-want-choo-perfume/trend)
## **Top jimmy choo i want choo perfume search terms**
- **jimmy choo i want choo**38K/yr+2.3%3.1% conv. - **i want choo perfume jimmy choo**11K/yr+7.1%3.5% conv. - **i want choo**5K/yr-2.3%3.5% conv. - **jimmy choo i want choo perfume**1K/yr+49.2%1.1% conv. [**All search terms **](https://flapen.com/research/uk/beauty/jimmy-choo-i-want-choo-perfume/search-terms)
## **Top jimmy choo i want choo perfume products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£4K20%£8K30%£13K40%£17K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**JIMMY CHOO 316-19276 Fragrance I Want Choo EDP Spray 40 ml for adults designed for long-lasting everyday fragrance wear 40 ml**Jimmy Choo**£27.53**4.8★6,114 rev](https://www.amazon.co.uk/dp/B08M2PP78L) [2**Jimmy Choo I Want Choo Eau de Parfum 60ml**Jimmy Choo**£39.01**4.8★6,114 rev](https://www.amazon.co.uk/dp/B08M2PY6J5) [3**Jimmy Choo I Want Choo Eau de Parfum 100ml**Jimmy Choo**£48.40**4.8★6,114 rev](https://www.amazon.co.uk/dp/B08M2T1NS1) [4**Jimmy Choo I Want Choo Le Parfum 40 ml**Jimmy Choo**£30.16**4.7★703 rev](https://www.amazon.co.uk/dp/B0D4QZFNRM) [5**Jimmy Choo I Want Choo Forever Eau de Parfum 40 ml**Jimmy Choo**£24.45**4.7★1,406 rev](https://www.amazon.co.uk/dp/B0B18W8269)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**I Want Choo - Inspired by Alternative Perfume Extrait De Parfum Luxurious Long Lasting Fragrance for Women - I Want You (50ml)**Amour Scents**£12.47**2 rev3mo ago](https://www.amazon.co.uk/dp/B0GVLRZLLJ) [**Jimmy Choo I Want Choo With Love Eau de Parfum 40ml**Jimmy Choo**£36.18**113 rev10mo ago](https://www.amazon.co.uk/dp/B0FB66SX17) [**Jimmy Choo I Want Choo Le Parfum 40 ml**Jimmy Choo**£30.16**703 rev1y ago](https://www.amazon.co.uk/dp/B0D4QZFNRM) [**Jimmy Choo I Want Choo Le Parfum 60 ml**Jimmy Choo**£52.49**703 rev1y ago](https://www.amazon.co.uk/dp/B0D4QZT4G5) [**Jimmy Choo I Want Choo Forever Eau de Parfum 40 ml**Jimmy Choo**£24.45**1,406 rev3y ago](https://www.amazon.co.uk/dp/B0B18W8269)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**I Want Choo - Inspired by Alternative Perfume Extrait De Parfum Luxurious Long Lasting Fragrance for Women - I Want You (50ml)**Amour Scents**£12.47**2.5★**▲ 402%**](https://www.amazon.co.uk/dp/B0GVLRZLLJ) [**Jimmy Choo I Want Choo Eau de Parfum 60ml**Jimmy Choo**£39.01**4.8★**▲ 35%**](https://www.amazon.co.uk/dp/B08M2PY6J5) [**Jimmy Choo I Want Choo Forever Eau de Parfum 60 ml**Jimmy Choo**£35.92**4.7★**▲ 34%**](https://www.amazon.co.uk/dp/B0B18XXH58) [**JIMMY CHOO 316-19276 Fragrance I Want Choo EDP Spray 40 ml for adults designed for long-lasting everyday fragrance wear 40 ml**Jimmy Choo**£27.53**4.8★**▲ 22%**](https://www.amazon.co.uk/dp/B08M2PP78L) [**Jimmy Choo I Want Choo Forever Eau de Parfum 40 ml**Jimmy Choo**£24.45**4.7★**▲ 17%**](https://www.amazon.co.uk/dp/B0B18W8269)
**~~View all trending →~~**
## **What buyers say about jimmy choo i want choo perfume**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**74%
*“Gorgeous Smell Long Lasting too”*
**Value For Money**11%
*“Definitely worth it”*
**Durability**6%
*“Long lasting”*
**Quality-Overall**4%
*“Excellent product”*
**Size-Overall**2%
*“Size good”*
**Advertised Vs Actual Product**2%
*“As expected”*
### **What buyers complain about **
**Smell**67%
*“Smell doesn't last as long as 50ml”*
**Durability**17%
*“Isnt as good as the original doesnt last”*
### **Top return reasons **
**Smell**78%
**Size-Overall**11%
**Advertised Vs Actual Product**11%
## **Common questions**
- **Is jimmy choo i want choo perfume profitable to sell on Amazon United Kingdom?**
- The niche generates £42K/yr across 9 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +3.6%. Flapen's verdict: Skip it (36/100).
- **How competitive is the jimmy choo i want choo perfume niche?**
- 2 brands and 3 sellers compete. The top 5 products take 86% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in jimmy choo i want choo perfume?**
- Top complaints mined from reviews: Smell, Durability. The return rate is 0.3%.
- **When does demand for jimmy choo i want choo perfume peak?**
- Demand peaks in Nov–Dec; the busiest month runs 5.5× the quietest.
- **What does it cost to enter the jimmy choo i want choo perfume niche?**
- Listings span £12.47–£52.49; the average listing price is £34.07 (sweet spot $15–$100). The average incumbent carries 2,519 reviews — the moat a new listing must climb.
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