---
title: "Search terms — iodized salt - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/iodized-salt/search-terms"
last_updated: "2026-08-09T21:05:24.968Z"
locale: en
meta:
  description: "Niche score 38/100 · £42K/yr market · 71K searches/yr · £6.99 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 38/100 · £42K/yr market · 71K searches/yr · £6.99 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — iodized salt - Flapen"
---

# **iodized salt**

**Skip it**

Prices mostly outside the sweet spot ($1.87–$11.93) — this niche doesn't clear our bar today.

Market size 11Growth 31Conversion 81Competition 23Returns 100Price range 0Avg price 19Brand share 43Review moat 50Quality gap 21

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****8.5%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Okay****1,503.85**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****79%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+4.8%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****73%**

top-5 click share — a locked-up shelf

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Bad****£6.99**

avg listing price — sweet spot $15–$100

**Market size**

**Bad****£42K**

£42K/yr · 71K searches

**Price range**

**Bad****£1.87–£11.93**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")

## Search terms