---
title: "Search terms — half lashes - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/half-lashes/search-terms"
last_updated: "2026-08-09T18:27:28.680Z"
locale: en
meta:
  description: "Niche score 55/100 · £98K/yr market · 234K searches/yr. Prices mostly outside the sweet spot ($3.30–$6.85) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · £98K/yr market · 234K searches/yr. Prices mostly outside the sweet spot ($3.30–$6.85) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — half lashes - Flapen"
---

# **half lashes**

**Worth a look**

Shows low returns (0.2%), but prices mostly outside the sweet spot ($3.30–$6.85) keeps it on the watch list.

Market size 24Growth 27Conversion 81Competition 75Returns 99Price range 0Avg price 14Brand share 62Review moat 44Quality gap 86

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Quality gap**

**Great****4.1★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Great****8.5%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Great****40%**

top-5 click share — an open shelf

**Brand share**

**Good****68%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****2,088.15**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+1.5%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****£98K**

£98K/yr · 234K searches

**Avg price**

**Bad****£4.88**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****£3.30–£6.85**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## Search terms