[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-uk-beauty-grooming":3,"research-sidebar-rollups":460},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":50,"baselines":86,"demand":91,"seasonality":145,"brandShare":146,"products":158,"feedback":239,"searchTerms":401,"related":426,"lastUpdated":34},"0a01cfee-0c47-4121-a9dc-87c1ea270aec","uk",{"flag":5,"name":7,"currency":8},"United Kingdom","GBP",{"nodeId":10,"label":11,"slug":12,"href":13},"117333031","Beauty","beauty","\u002Fresearch\u002Fuk\u002Fbeauty",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":21,"avgRating":22,"avgReviewCount":23,"avgPrice":24,"priceMin":25,"priceMax":26,"productCount":27,"unitsSoldMax":28,"sponsoredPct":29,"returnRate":30,"successfulLaunches360":21,"newProducts360":21,"amazonNicheId":4,"title":31,"slug":31,"href":32,"leafCategoryName":33,"scrapedAt":34,"brandCount":35,"brandCountYearAgo":36,"sellerCount":37,"signals":38,"avgBsr":40,"pageQuality":41,"unitsSoldMin":42,"unitsSoldAvgMin":43,"unitsSoldAvgMax":44,"revenueMin":45,"revenueMax":46,"avgBrandAgeMonths":47,"avgSellerAgeDays":48,"top20ClickShare":21,"top20BrandShare":21,"primePct":21,"oosRate":49},147048,37402,0.6749,0.1403,0.0633,0.8871,1,4.15,2473,62.11,19.22,98.19,8,2000,0.875,0.01,"grooming","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fgrooming","Hair Cutting Tools","2026-07-20T22:26:44.331671+00:00",3,4,19,[39],"high_price",61,0,1500,100,250,93165,124220,40,170,0.0385,{"score":51,"verdict":52,"components":53},49,"skip",[54,59,62,66,69,71,74,78,81,84],{"key":55,"score":56,"weight":57,"raw":58},"marketSize",32,0.15,147048.32,{"key":60,"score":61,"weight":57,"raw":18},"growth",43,{"key":63,"score":64,"weight":65,"raw":19},"conversion",69,0.1,{"key":67,"score":68,"weight":57,"raw":20},"competition",9,{"key":70,"score":41,"weight":65,"raw":21},"brandShare",{"key":72,"score":73,"weight":65,"raw":22},"qualityGap",85,{"key":75,"score":47,"weight":76,"raw":77},"reviewMoat",0.05,2473.25,{"key":79,"score":80,"weight":65,"raw":30},"returns",95,{"key":82,"score":83,"weight":76,"raw":24},"avgPrice",89,{"key":85,"score":80,"weight":76,"raw":21},"priceRange",{"avgRating":87,"medianPrice":88,"medianReturnRate":89,"nichesTracked":90},4.36,12.12,0.0064,27606,{"points":92,"droppedPartialWeek":144},[93,96,99,102,105,108,111,114,117,120,123,126,129,132,135,138,141],{"week":94,"volume":95},"2026-03-22",482,{"week":97,"volume":98},"2026-03-29",445,{"week":100,"volume":101},"2026-04-05",498,{"week":103,"volume":104},"2026-04-12",477,{"week":106,"volume":107},"2026-04-19",521,{"week":109,"volume":110},"2026-04-26",489,{"week":112,"volume":113},"2026-05-03",651,{"week":115,"volume":116},"2026-05-10",657,{"week":118,"volume":119},"2026-05-17",604,{"week":121,"volume":122},"2026-05-24",615,{"week":124,"volume":125},"2026-05-31",627,{"week":127,"volume":128},"2026-06-07",626,{"week":130,"volume":131},"2026-06-14",682,{"week":133,"volume":134},"2026-06-21",681,{"week":136,"volume":137},"2026-06-28",895,{"week":139,"volume":140},"2026-07-05",686,{"week":142,"volume":143},"2026-07-12",648,false,null,{"top":147,"otherBrandCount":41,"otherClickShare":157},[148,151,154],{"brand":149,"clickShare":150},"Manscaped Refining The Gentleman",0.8536999999999999,{"brand":152,"clickShare":153},"houpoo",0.1012,{"brand":155,"clickShare":156},"VIKICON",0.045,0.00010000000000010001,[159,170,180,189,198,208,217,228],{"asin":160,"title":161,"brand":149,"imageUrl":162,"price":163,"rating":164,"reviews":165,"clickShare90":166,"clickShare360":167,"launchDate":168,"amazonUrl":169},"B0C2BDGDYK","MANSCAPED The Beard Hedger Premium Mens Beard Trimmer 20 Length Adjustable Blade Wheel Stainless Steel T-Blade for Precision Facial Hair Trimming Cordless Waterproof Wet\u002FDry Clipper","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41N12gsOxnL.jpg",73.72,4.3,1006,0.5458,0.5995,"2023-04-19","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0C2BDGDYK",{"asin":171,"title":172,"brand":149,"imageUrl":173,"price":174,"rating":36,"reviews":175,"clickShare90":176,"clickShare360":177,"launchDate":178,"amazonUrl":179},"B0GQ6MBT5C","MANSCAPED The Beard Hedger PLUS Mens Adjustable Beard & Mustache Trimmer with 14 Length Settings (120mm) Stainless Steel Blade Waterproof Cordless Grooming Travel Lock USB-C Rechargeable","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41jBlxaKGLL.jpg",61.82,88,0.1263,0.0306,"2026-05-11","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0GQ6MBT5C",{"asin":181,"title":182,"brand":152,"imageUrl":183,"price":25,"rating":184,"reviews":185,"clickShare90":153,"clickShare360":186,"launchDate":187,"amazonUrl":188},"B0CXXTVGTL","Body Trimmer Men 3 in 1 Pubic & Ball Trimmer Man IPX7 Waterproof Rechargeable Body Shavers for Men with 2 Combs Painless Nose Hairs Trimmer for Man Wet & Dry","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41l2idDzfgL.jpg",4.4,4296,0.1359,"2024-06-08","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0CXXTVGTL",{"asin":190,"title":191,"brand":149,"imageUrl":192,"price":26,"rating":36,"reviews":193,"clickShare90":194,"clickShare360":195,"launchDate":196,"amazonUrl":197},"B0CG2MX98W","MANSCAPED The Face Grooming Duo Contains: The Beard Hedger Premium Precision Beard Trimmer and The Weed Whacker 2.0 Nose and Ear Hair Trimmer","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41Gbl1pIbML.jpg",146,0.0653,0.0475,"2023-08-18","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0CG2MX98W",{"asin":199,"title":200,"brand":149,"imageUrl":201,"price":202,"rating":164,"reviews":203,"clickShare90":204,"clickShare360":205,"launchDate":206,"amazonUrl":207},"B0C9LKH31T","MANSCAPED The Handyman Compact Face Shaver Portable Mens Travel Facial Hair Groomer USB-C Rechargeable Razor Electric Foil Face Shaver Waterproof Cordless Dual-Action SkinSafe Foil Blades","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41ZlVWglSbL.jpg",46.69,4485,0.0484,0.0527,"2023-07-24","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0C9LKH31T",{"asin":209,"title":210,"brand":155,"imageUrl":211,"price":212,"rating":164,"reviews":213,"clickShare90":156,"clickShare360":214,"launchDate":215,"amazonUrl":216},"B091CP5YC5","Manscape Body Trimmer Men Painless Pubic & Balls Trimmer Men Body Shavers w\u002FCeramic Blade&LED Light IPX7 Waterproof Electric Razor Male Grooming Kit USB-C Rechargeable Gifts for Husband","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41JpEZ-oEZL.jpg",19.94,8364,0.0264,"2021-07-05","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB091CP5YC5",{"asin":218,"title":219,"brand":149,"imageUrl":220,"price":221,"rating":222,"reviews":223,"clickShare90":224,"clickShare360":225,"launchDate":226,"amazonUrl":227},"B0CKWGQMNP","MANSCAPED The Lawn Mower 5.0 Ultra Groin & Body Hair Trimmer Dual-Head SkinSafe Trimmer & Foil Blades Waterproof Wet\u002FDry Groomer USB-C Rechargeable with Travel Case Mens Ball Shaver Black","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41iTQEfOwdL.jpg",82.18,4.1,1362,0.0363,0.0637,"2023-11-07","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0CKWGQMNP",{"asin":229,"title":230,"brand":149,"imageUrl":231,"price":232,"rating":233,"reviews":234,"clickShare90":235,"clickShare360":236,"launchDate":237,"amazonUrl":238},"B0C6YLY96H","MANSCAPED The Beard Hedger Advanced Kit Includes Our Premium Precision Beard & Mustache Trimmer Hydrating Shampoo Softening Conditioner Moisturizing Oil & Facial Hair Comb","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F4102M8o2pYL.jpg",95.15,3.8,39,0.0316,0.0437,"2023-06-02","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0C6YLY96H",{"love":240,"hate":311,"returnReasons":377},[241,248,255,262,269,276,283,290,297,304],{"topic":242,"percentOfMentions":243,"verbatims":244},"Quality-Overall",0.223,[245,246,247],"Excellent product","The build quality is solid","Great product, as described",{"topic":249,"percentOfMentions":250,"verbatims":251},"Value For Money",0.16870000000000002,[252,253,254],"very affordable","Great deal","Excellent value",{"topic":256,"percentOfMentions":257,"verbatims":258},"Ease Of Use",0.10289999999999999,[259,260,261],"Very easy to use","easy to handle","easy to hold",{"topic":263,"percentOfMentions":264,"verbatims":265},"Battery Life",0.0694,[266,267,268],"Longer battery life","Battery life is brilliant","Decent battery life",{"topic":270,"percentOfMentions":271,"verbatims":272},"Advertised Vs Actual Product",0.0676,[273,274,275],"Exactly what i wanted","Exactly as advertised","As Described",{"topic":277,"percentOfMentions":278,"verbatims":279},"Add-Ons\u002FAttachments",0.053899999999999997,[280,281,282],"The attachments are very good","comes with lots of attachments","All attachments are great and very affordable",{"topic":284,"percentOfMentions":285,"verbatims":286},"Charging",0.0447,[287,288,289],"charge lasts long","Easy to charge","charged very quickly",{"topic":291,"percentOfMentions":292,"verbatims":293},"Soft Feel",0.0364,[294,295,296],"Very smooth","Gentle on ur skin","Smooth Shaver",{"topic":298,"percentOfMentions":299,"verbatims":300},"Weight Light",0.022099999999999998,[301,302,303],"Lightweight","An excellent light weight gift for a friend","Fantastic lightweight trimmer",{"topic":305,"percentOfMentions":306,"verbatims":307},"Ease Of Cleaning",0.020099999999999996,[308,309,310],"Easy to clean","Rinses well","The results are impressive too — it gives a clean",[312,319,325,331,338,344,351,357,364,370],{"topic":313,"percentOfMentions":314,"verbatims":315},"Durability",0.1634,[316,317,318],"Broke after 6 months","doesnt last","Didnt even last a year",{"topic":284,"percentOfMentions":320,"verbatims":321},0.13369999999999999,[322,323,324],"Doesn't Charge","Stopped Charging","Won't charge",{"topic":242,"percentOfMentions":326,"verbatims":327},0.1213,[328,329,330],"Extremely poor cut quality","Poor quality","VERY POOR PRODUCT",{"topic":332,"percentOfMentions":333,"verbatims":334},"Allergies",0.057800000000000004,[335,336,337],"It just irritates the skin","Pinches your skin","one day it started cutting me practically every time I touched it to my skin",{"topic":249,"percentOfMentions":339,"verbatims":340},0.0528,[341,342,343],"Waste of money","Expensive,","Not worth it",{"topic":345,"percentOfMentions":346,"verbatims":347},"Sharpness",0.0416,[348,349,350],"not sharp enough","Just beware the comb guides are razor sharp","Poor sharpeness",{"topic":263,"percentOfMentions":352,"verbatims":353},0.0375,[354,355,356],"Poor battery life","the battery pretty much drains after 10 minutes despite a full charge","Had to let the battery drain",{"topic":358,"percentOfMentions":359,"verbatims":360},"Skin Health",0.0281,[361,362,363],"still nicked the skin causing small cuts and bleeding","cuts my skin","It nicks the skin",{"topic":277,"percentOfMentions":365,"verbatims":366},0.027200000000000002,[367,368,369],"trimmer attachment broke","Need more attachments and accessories","Different attachments",{"topic":371,"percentOfMentions":372,"verbatims":373},"Functionality-Overall",0.0248,[374,375,376],"Doesnt do the job at all","Doesnt do the job properly","none was working",[378,380,382,384,387,389,392,395,397,399],{"reason":371,"pct":379},0.2552,{"reason":284,"pct":381},0.1304,{"reason":242,"pct":383},0.1185,{"reason":385,"pct":386},"Defective Material\u002FParts",0.0754,{"reason":270,"pct":388},0.0635,{"reason":390,"pct":391},"Size-Overall",0.0629,{"reason":393,"pct":394},"Damage\u002FBurn Hair",0.0384,{"reason":249,"pct":396},0.0351,{"reason":277,"pct":398},0.0245,{"reason":345,"pct":400},0.0229,[402,407,411,416,421],{"term":403,"volume":404,"growthQoq":405,"conversionRate":406},"manscaped beard trimmer",21536,0.2191,0.0513,{"term":31,"volume":408,"growthQoq":409,"conversionRate":410},5698,0.0767,0.0022,{"term":412,"volume":413,"growthQoq":414,"conversionRate":415},"neck shaver",3633,0.1865,0.0021,{"term":417,"volume":418,"growthQoq":419,"conversionRate":420},"waterproof shavers for men",3714,-0.0601,0.0263,{"term":422,"volume":423,"growthQoq":424,"conversionRate":425},"manscaped beard hedger",2821,-0.0316,0.0845,[427,434,439,445,450,455],{"title":428,"href":429,"score":430,"verdict":431,"marketSize":432,"growth90":433},"cellulite massager","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fcellulite-massager",68,"watch",199354.35,0.3101,{"title":435,"href":436,"score":430,"verdict":431,"marketSize":437,"growth90":438},"anti chafing stick","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fanti-chafing-stick",446298.88,1.742,{"title":440,"href":441,"score":430,"verdict":442,"marketSize":443,"growth90":444},"mens aftershave","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fmens-aftershave","launch",4994254.67,0.1999,{"title":446,"href":447,"score":430,"verdict":431,"marketSize":448,"growth90":449},"face gems","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fface-gems",155770.32,1.8406,{"title":451,"href":452,"score":430,"verdict":431,"marketSize":453,"growth90":454},"england face paint","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fengland-face-paint",19880.84,23.8723,{"title":456,"href":457,"score":430,"verdict":431,"marketSize":458,"growth90":459},"primus aged garlic","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fprimus-aged-garlic",17916.43,1.4424,[461,468,475,482,489,492,499,506,513,520,527,534,541,548,555,562,569,576,583],{"nodeId":462,"label":463,"slug":464,"href":465,"nichesTracked":466,"marketSizeTotal":467},"11052591","Home & Garden","home-garden","\u002Fresearch\u002Fuk\u002Fhome-garden",5777,1496729572,{"nodeId":469,"label":470,"slug":471,"href":472,"nichesTracked":473,"marketSizeTotal":474},"344155031","Grocery","grocery","\u002Fresearch\u002Fuk\u002Fgrocery",2977,930144869,{"nodeId":476,"label":477,"slug":478,"href":479,"nichesTracked":480,"marketSizeTotal":481},"66280031","Health & Personal Care","health-personal-care","\u002Fresearch\u002Fuk\u002Fhealth-personal-care",2063,840581432,{"nodeId":483,"label":484,"slug":485,"href":486,"nichesTracked":487,"marketSizeTotal":488},"560800","Electronics & Photo","electronics-photo","\u002Fresearch\u002Fuk\u002Felectronics-photo",1488,662299037,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":490,"marketSizeTotal":491},2481,653104681,{"nodeId":493,"label":494,"slug":495,"href":496,"nichesTracked":497,"marketSizeTotal":498},"79904031","DIY & Tools","diy-tools","\u002Fresearch\u002Fuk\u002Fdiy-tools",2225,502438109,{"nodeId":500,"label":501,"slug":502,"href":503,"nichesTracked":504,"marketSizeTotal":505},"340832031","Computers & Accessories","computers-accessories","\u002Fresearch\u002Fuk\u002Fcomputers-accessories",1028,445978821,{"nodeId":507,"label":508,"slug":509,"href":510,"nichesTracked":511,"marketSizeTotal":512},"11961408031","Fashion","fashion","\u002Fresearch\u002Fuk\u002Ffashion",2461,370780225,{"nodeId":514,"label":515,"slug":516,"href":517,"nichesTracked":518,"marketSizeTotal":519},"340841031","Pet Supplies","pet-supplies","\u002Fresearch\u002Fuk\u002Fpet-supplies",875,283781189,{"nodeId":521,"label":522,"slug":523,"href":524,"nichesTracked":525,"marketSizeTotal":526},"595314","Toys & Games","toys-games","\u002Fresearch\u002Fuk\u002Ftoys-games",1773,238165752,{"nodeId":528,"label":529,"slug":530,"href":531,"nichesTracked":532,"marketSizeTotal":533},"319530011","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fuk\u002Fsports-outdoors",792,192105477,{"nodeId":535,"label":536,"slug":537,"href":538,"nichesTracked":539,"marketSizeTotal":540},"192414031","Stationery & Office Supplies","stationery-office-supplies","\u002Fresearch\u002Fuk\u002Fstationery-office-supplies",835,166331511,{"nodeId":542,"label":543,"slug":544,"href":545,"nichesTracked":546,"marketSizeTotal":547},"60032031","Baby Products","baby-products","\u002Fresearch\u002Fuk\u002Fbaby-products",638,162171515,{"nodeId":549,"label":550,"slug":551,"href":552,"nichesTracked":553,"marketSizeTotal":554},"248878031","Automotive","automotive","\u002Fresearch\u002Fuk\u002Fautomotive",811,162029817,{"nodeId":556,"label":557,"slug":558,"href":559,"nichesTracked":560,"marketSizeTotal":561},"5866055031","Business, Industry & Science","business-industry-science","\u002Fresearch\u002Fuk\u002Fbusiness-industry-science",741,147753245,{"nodeId":563,"label":564,"slug":565,"href":566,"nichesTracked":567,"marketSizeTotal":568},"213078031","Lighting","lighting","\u002Fresearch\u002Fuk\u002Flighting",370,66322056,{"nodeId":570,"label":571,"slug":572,"href":573,"nichesTracked":574,"marketSizeTotal":575},"908799031","Large Appliances","large-appliances","\u002Fresearch\u002Fuk\u002Flarge-appliances",75,45125377,{"nodeId":577,"label":578,"slug":579,"href":580,"nichesTracked":581,"marketSizeTotal":582},"340838031","Musical Instruments & DJ","musical-instruments-dj","\u002Fresearch\u002Fuk\u002Fmusical-instruments-dj",171,40128933,{"nodeId":584,"label":585,"slug":586,"href":587,"nichesTracked":588,"marketSizeTotal":589},"72954031","Everything Else","everything-else","\u002Fresearch\u002Fuk\u002Feverything-else",25,1318358]