[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-uk-beauty-femfresh-wipes":3,"research-sidebar-rollups":698},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":48,"baselines":84,"demand":89,"seasonality":401,"brandShare":413,"products":427,"feedback":476,"searchTerms":614,"related":664,"lastUpdated":34},"b36169a0-f1a2-4d27-9b86-a4f366d65184","uk",{"flag":5,"name":7,"currency":8},"United Kingdom","GBP",{"nodeId":10,"label":11,"slug":12,"href":13},"117333031","Beauty","beauty","\u002Fresearch\u002Fuk\u002Fbeauty",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":20,"avgRating":21,"avgReviewCount":22,"avgPrice":23,"priceMin":24,"priceMax":25,"productCount":26,"unitsSoldMax":27,"sponsoredPct":28,"returnRate":29,"successfulLaunches360":20,"newProducts360":20,"amazonNicheId":4,"title":30,"slug":31,"href":32,"leafCategoryName":33,"scrapedAt":34,"brandCount":35,"brandCountYearAgo":36,"sellerCount":37,"signals":38,"avgBsr":39,"pageQuality":40,"unitsSoldMin":41,"unitsSoldAvgMin":42,"unitsSoldAvgMax":43,"revenueMin":44,"revenueMax":45,"avgBrandAgeMonths":46,"avgSellerAgeDays":47,"top20ClickShare":20,"top20BrandShare":20,"primePct":20,"oosRate":40},214016,295390,1.3764,-0.0269,0.1535,1,4.56,2786,4.72,2,9.47,5,60000,0.8,0.0005,"femfresh wipes","femfresh-wipes","\u002Fresearch\u002Fuk\u002Fbeauty\u002Ffemfresh-wipes","Face","2026-07-21T08:01:42.230573+00:00",4,18,21,[],27,0,50000,4000,5000,236000,283200,58,178,{"score":49,"verdict":50,"components":51},35,"skip",[52,57,60,64,66,68,71,76,79,82],{"key":53,"score":54,"weight":55,"raw":56},"marketSize",41,0.15,214015.96,{"key":58,"score":59,"weight":55,"raw":18},"growth",24,{"key":61,"score":62,"weight":63,"raw":19},"conversion",97,0.1,{"key":65,"score":40,"weight":55,"raw":20},"competition",{"key":67,"score":40,"weight":63,"raw":20},"brandShare",{"key":69,"score":70,"weight":63,"raw":21},"qualityGap",32,{"key":72,"score":73,"weight":74,"raw":75},"reviewMoat",37,0.05,2786.4,{"key":77,"score":78,"weight":63,"raw":29},"returns",100,{"key":80,"score":81,"weight":74,"raw":23},"avgPrice",13,{"key":83,"score":40,"weight":74,"raw":40},"priceRange",{"avgRating":85,"medianPrice":86,"medianReturnRate":87,"nichesTracked":88},4.36,12.12,0.0064,27606,{"points":90,"droppedPartialWeek":400},[91,94,97,100,103,106,109,112,115,118,121,124,127,130,133,136,139,142,145,148,150,153,156,159,162,165,168,171,174,177,180,183,186,189,192,195,198,200,203,206,209,212,215,218,221,224,227,230,233,236,239,242,245,248,251,254,257,260,263,266,269,272,275,278,281,284,287,290,293,296,299,301,304,307,310,313,316,319,322,325,328,331,334,337,340,343,346,349,352,355,358,361,364,367,370,373,376,379,382,385,388,391,394,397],{"week":92,"volume":93},"2024-07-21",1707,{"week":95,"volume":96},"2024-07-28",1693,{"week":98,"volume":99},"2024-08-04",1801,{"week":101,"volume":102},"2024-08-11",1873,{"week":104,"volume":105},"2024-08-18",1859,{"week":107,"volume":108},"2024-08-25",1821,{"week":110,"volume":111},"2024-09-01",1653,{"week":113,"volume":114},"2024-09-08",1702,{"week":116,"volume":117},"2024-09-15",1448,{"week":119,"volume":120},"2024-09-22",1303,{"week":122,"volume":123},"2024-09-29",1285,{"week":125,"volume":126},"2024-10-06",1998,{"week":128,"volume":129},"2024-10-13",2339,{"week":131,"volume":132},"2024-10-20",1891,{"week":134,"volume":135},"2024-10-27",2207,{"week":137,"volume":138},"2024-11-03",1957,{"week":140,"volume":141},"2024-11-10",2249,{"week":143,"volume":144},"2024-11-17",2019,{"week":146,"volume":147},"2024-11-24",1954,{"week":149,"volume":132},"2024-12-01",{"week":151,"volume":152},"2024-12-08",1964,{"week":154,"volume":155},"2024-12-15",1897,{"week":157,"volume":158},"2024-12-22",1816,{"week":160,"volume":161},"2024-12-29",1486,{"week":163,"volume":164},"2025-01-05",2358,{"week":166,"volume":167},"2025-01-12",2767,{"week":169,"volume":170},"2025-01-19",2484,{"week":172,"volume":173},"2025-01-26",2524,{"week":175,"volume":176},"2025-02-02",2606,{"week":178,"volume":179},"2025-02-09",2599,{"week":181,"volume":182},"2025-02-16",2529,{"week":184,"volume":185},"2025-02-23",2341,{"week":187,"volume":188},"2025-03-02",2276,{"week":190,"volume":191},"2025-03-09",2190,{"week":193,"volume":194},"2025-03-16",2218,{"week":196,"volume":197},"2025-03-23",1942,{"week":199,"volume":147},"2025-03-30",{"week":201,"volume":202},"2025-04-06",1402,{"week":204,"volume":205},"2025-04-13",1506,{"week":207,"volume":208},"2025-04-20",1334,{"week":210,"volume":211},"2025-04-27",1529,{"week":213,"volume":214},"2025-05-04",1641,{"week":216,"volume":217},"2025-05-11",1627,{"week":219,"volume":220},"2025-05-18",1674,{"week":222,"volume":223},"2025-05-25",1947,{"week":225,"volume":226},"2025-06-01",2287,{"week":228,"volume":229},"2025-06-08",6488,{"week":231,"volume":232},"2025-06-15",5519,{"week":234,"volume":235},"2025-06-22",4968,{"week":237,"volume":238},"2025-06-29",4370,{"week":240,"volume":241},"2025-07-06",4405,{"week":243,"volume":244},"2025-07-13",5288,{"week":246,"volume":247},"2025-07-20",4359,{"week":249,"volume":250},"2025-07-27",3714,{"week":252,"volume":253},"2025-08-03",3695,{"week":255,"volume":256},"2025-08-10",5215,{"week":258,"volume":259},"2025-08-17",5081,{"week":261,"volume":262},"2025-08-24",5388,{"week":264,"volume":265},"2025-08-31",5372,{"week":267,"volume":268},"2025-09-07",5743,{"week":270,"volume":271},"2025-09-14",5118,{"week":273,"volume":274},"2025-09-21",4834,{"week":276,"volume":277},"2025-09-28",4985,{"week":279,"volume":280},"2025-10-05",4935,{"week":282,"volume":283},"2025-10-12",4910,{"week":285,"volume":286},"2025-10-19",5314,{"week":288,"volume":289},"2025-10-26",4531,{"week":291,"volume":292},"2025-11-02",4488,{"week":294,"volume":295},"2025-11-09",4893,{"week":297,"volume":298},"2025-11-16",4794,{"week":300,"volume":283},"2025-11-23",{"week":302,"volume":303},"2025-11-30",4841,{"week":305,"volume":306},"2025-12-07",4991,{"week":308,"volume":309},"2025-12-14",4649,{"week":311,"volume":312},"2025-12-21",5641,{"week":314,"volume":315},"2025-12-28",5301,{"week":317,"volume":318},"2026-01-04",7037,{"week":320,"volume":321},"2026-01-11",8140,{"week":323,"volume":324},"2026-01-18",6552,{"week":326,"volume":327},"2026-01-25",6178,{"week":329,"volume":330},"2026-02-01",5610,{"week":332,"volume":333},"2026-02-08",5650,{"week":335,"volume":336},"2026-02-15",5896,{"week":338,"volume":339},"2026-02-22",5801,{"week":341,"volume":342},"2026-03-01",6080,{"week":344,"volume":345},"2026-03-08",5796,{"week":347,"volume":348},"2026-03-15",6375,{"week":350,"volume":351},"2026-03-22",5959,{"week":353,"volume":354},"2026-03-29",6019,{"week":356,"volume":357},"2026-04-05",5876,{"week":359,"volume":360},"2026-04-12",4917,{"week":362,"volume":363},"2026-04-19",5384,{"week":365,"volume":366},"2026-04-26",5470,{"week":368,"volume":369},"2026-05-03",5828,{"week":371,"volume":372},"2026-05-10",5579,{"week":374,"volume":375},"2026-05-17",5669,{"week":377,"volume":378},"2026-05-24",6021,{"week":380,"volume":381},"2026-05-31",5636,{"week":383,"volume":384},"2026-06-07",6252,{"week":386,"volume":387},"2026-06-14",5890,{"week":389,"volume":390},"2026-06-21",5874,{"week":392,"volume":393},"2026-06-28",6263,{"week":395,"volume":396},"2026-07-05",6036,{"week":398,"volume":399},"2026-07-12",6332,false,[402,403,404,405,406,407,408,409,410,411,409,412],1.2168067557725242,1.0566130587980551,1.0443042459794099,0.8770349008877778,1.0128540776756363,1.3622719587759644,1.072670813566662,0.9128538589572821,0.7981535796539437,0.8996501053128875,0.8426518288135184,{"top":414,"otherBrandCount":40,"otherClickShare":40},[415,418,421,424],{"brand":416,"clickShare":417},"Femfresh",0.8015,{"brand":419,"clickShare":420},"Generic",0.0872,{"brand":422,"clickShare":423},"Vagisil",0.0612,{"brand":425,"clickShare":426},"Rael",0.0501,[428,438,449,458,467],{"asin":429,"title":430,"brand":416,"imageUrl":431,"price":24,"rating":432,"reviews":433,"clickShare90":434,"clickShare360":435,"launchDate":436,"amazonUrl":437},"B004ZWLWBA","Femfresh Intimate Wipes Flushable & Biodegradable Feminine Wipes with Aloe Vera & Calendula pH Balanced & Hypoallergenic 25 Count","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31gs2AYVdaL.jpg",4.7,7706,0.6423,0.6314,"2012-03-21","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB004ZWLWBA",{"asin":439,"title":440,"brand":416,"imageUrl":441,"price":442,"rating":443,"reviews":444,"clickShare90":445,"clickShare360":446,"launchDate":447,"amazonUrl":448},"B0GL8VZHV8","Femfresh Soothing Intimate Wipes Flushable & Biodegradable Feminine Wipes with Aloe Vera & Calendula pH Balanced & Hypoallergenic 25 Count","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41lwDOJQUPL.jpg",2.41,4.3,70,0.1592,0.0582,"2026-02-03","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0GL8VZHV8",{"asin":450,"title":451,"brand":419,"imageUrl":452,"price":453,"rating":432,"reviews":454,"clickShare90":420,"clickShare360":455,"launchDate":456,"amazonUrl":457},"B0DDYSCSDD","Feminine Intimate Hygiene Wipes 4 Pack (80 Wipes Total) Soft & Gentle Cleansing Alcohol-Free Soap-Free Travel-Friendly","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41gibn9K77L.jpg",6.25,113,0.1434,"2024-08-22","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0DDYSCSDD",{"asin":459,"title":460,"brand":422,"imageUrl":461,"price":462,"rating":463,"reviews":129,"clickShare90":423,"clickShare360":464,"launchDate":465,"amazonUrl":466},"B01AXYLCWW","VAGISIL Soothing Oatmeal Intimate Wipes for Burning & Irritation 12 Wipes Sachet","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41wxG7w5HWL.jpg",3.49,4.6,0.0867,"2013-11-14","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB01AXYLCWW",{"asin":468,"title":469,"brand":425,"imageUrl":470,"price":25,"rating":471,"reviews":472,"clickShare90":426,"clickShare360":473,"launchDate":474,"amazonUrl":475},"B078RYNNPS","Rael Flushable Feminine Intimate Wipes - pH-Balanced Unscented Aloe Vera Extract Safe for Sensitive Skin Vegan & Cruelty Free Travel Size (10 Count Pack of 3)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41JrOsOqrRL.jpg",4.5,3704,0.0803,"2018-02-04","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB078RYNNPS",{"love":477,"hate":547,"returnReasons":602},[478,485,492,499,506,513,519,526,533,540],{"topic":479,"percentOfMentions":480,"verbatims":481},"Cleansing",0.1127,[482,483,484],"Cleans as expected","Good wipes","clean feeling without irritation",{"topic":486,"percentOfMentions":487,"verbatims":488},"Smell",0.1107,[489,490,491],"Fragrance is subtle and pleasing","Fragrance free","Subtle Fragrance",{"topic":493,"percentOfMentions":494,"verbatims":495},"Ease Of Use",0.095,[496,497,498],"Easy to use","Very handy to have","overall they are very handy",{"topic":500,"percentOfMentions":501,"verbatims":502},"Quality-Overall",0.09210000000000002,[503,504,505],"The quality of the wipes themselves is good","Excellent product","A reliable product that does exactly what it promises",{"topic":507,"percentOfMentions":508,"verbatims":509},"Soft Feel",0.062,[510,511,512],"soft to the touch","very soft","soft as the ones I regularly buy from my local store",{"topic":514,"percentOfMentions":515,"verbatims":516},"Ease Of Cleaning",0.0605,[482,517,518],"Great wipes","These wipes are easy to dispense from the packet",{"topic":520,"percentOfMentions":521,"verbatims":522},"Moist\u002FDry",0.0572,[523,524,525],"Theyre moist enough to work well","The packet is robust and seals well, keeping them moist","they have a good moistness and i'm using these for a daily refresh and they work well",{"topic":527,"percentOfMentions":528,"verbatims":529},"Value For Money",0.0564,[530,531,532],"Good value for money","Good price","But it is value for money",{"topic":534,"percentOfMentions":535,"verbatims":536},"Size-Overall",0.047,[537,538,539],"However, they are a good size","Size is generous","They are big enough to cover most intimate care situations so you don't find you have to use lots at one time",{"topic":541,"percentOfMentions":542,"verbatims":543},"Allergies",0.043899999999999995,[544,545,546],"no irritation for me","havent caused any irritation","they don't irritate my sensitive skin",[548,554,560,566,572,577,583,588,594,598],{"topic":534,"percentOfMentions":549,"verbatims":550},0.1317,[551,552,553],"Size is also not the best","They are small","it was just a small pack of wipes",{"topic":520,"percentOfMentions":555,"verbatims":556},0.0873,[557,558,559],"They are not as moist","It was very dry and flimsy,","A bit dry",{"topic":500,"percentOfMentions":561,"verbatims":562},0.0754,[563,564,565],"Not the best","They're similar price so based on the quality difference I'm not sure if worth the price","Fab product",{"topic":486,"percentOfMentions":567,"verbatims":568},0.0592,[569,570,571],"These wipes dont have a nice smell","Out of the pack they have a slight scent","The scent is barely there",{"topic":573,"percentOfMentions":574,"verbatims":575},"Hard Feel",0.047599999999999996,[576],"Harsh",{"topic":527,"percentOfMentions":578,"verbatims":579},0.035699999999999996,[580,581,582],"The price is expensive for 25 wipes","because of this they become expensive","But they are a little pricey for how many you get in one pack",{"topic":514,"percentOfMentions":584,"verbatims":585},0.0333,[586,587],"they are not as strong as some wipes","a bit small for wiping someone down",{"topic":589,"percentOfMentions":590,"verbatims":591},"Durability",0.023799999999999998,[592,593],"they break up easily","I dont think that will last forever",{"topic":595,"percentOfMentions":590,"verbatims":596},"Thin",[597],"Very thin",{"topic":493,"percentOfMentions":599,"verbatims":600},0.011899999999999999,[601],"However, when I started using them I found it difficult to grab one and three came out at once",[603,606,607,610,611,612],{"reason":604,"pct":605},"Advertised Vs Actual Product",0.25,{"reason":486,"pct":605},{"reason":608,"pct":609},"Adhesion\u002FStickiness",0.125,{"reason":534,"pct":609},{"reason":595,"pct":609},{"reason":613,"pct":609},"Ingredients-Overall",[615,619,624,629,634,639,644,649,654,659],{"term":30,"volume":616,"growthQoq":617,"conversionRate":618},80307,0.1702,0.1206,{"term":620,"volume":621,"growthQoq":622,"conversionRate":623},"feminine wipes",72941,-0.0742,0.0786,{"term":625,"volume":626,"growthQoq":627,"conversionRate":628},"intimate wipes",55047,-0.1179,0.0546,{"term":630,"volume":631,"growthQoq":632,"conversionRate":633},"intimate wipes for women",17681,-0.0166,0.0604,{"term":635,"volume":636,"growthQoq":637,"conversionRate":638},"fem fresh wipes",13345,0.2886,0.1683,{"term":640,"volume":641,"growthQoq":642,"conversionRate":643},"feminine wipes for women",11669,-0.0944,0.0797,{"term":645,"volume":646,"growthQoq":647,"conversionRate":648},"vagisil wipes",6174,-0.2173,0.1068,{"term":650,"volume":651,"growthQoq":652,"conversionRate":653},"vaginal wipes",6889,-0.2301,0.0906,{"term":655,"volume":656,"growthQoq":657,"conversionRate":658},"vagisil wipes women",4585,0.1024,0.1774,{"term":660,"volume":661,"growthQoq":662,"conversionRate":663},"fem wipes",3834,0.2091,0.1523,[665,672,677,683,688,693],{"title":666,"href":667,"score":668,"verdict":669,"marketSize":670,"growth90":671},"cellulite massager","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fcellulite-massager",68,"watch",199354.35,0.3101,{"title":673,"href":674,"score":668,"verdict":669,"marketSize":675,"growth90":676},"anti chafing stick","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fanti-chafing-stick",446298.88,1.742,{"title":678,"href":679,"score":668,"verdict":680,"marketSize":681,"growth90":682},"mens aftershave","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fmens-aftershave","launch",4994254.67,0.1999,{"title":684,"href":685,"score":668,"verdict":669,"marketSize":686,"growth90":687},"face gems","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fface-gems",155770.32,1.8406,{"title":689,"href":690,"score":668,"verdict":669,"marketSize":691,"growth90":692},"england face paint","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fengland-face-paint",19880.84,23.8723,{"title":694,"href":695,"score":668,"verdict":669,"marketSize":696,"growth90":697},"primus aged garlic","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fprimus-aged-garlic",17916.43,1.4424,[699,706,713,720,727,730,737,744,751,758,765,772,779,786,793,800,807,814,821],{"nodeId":700,"label":701,"slug":702,"href":703,"nichesTracked":704,"marketSizeTotal":705},"11052591","Home & Garden","home-garden","\u002Fresearch\u002Fuk\u002Fhome-garden",5777,1496729572,{"nodeId":707,"label":708,"slug":709,"href":710,"nichesTracked":711,"marketSizeTotal":712},"344155031","Grocery","grocery","\u002Fresearch\u002Fuk\u002Fgrocery",2977,930144869,{"nodeId":714,"label":715,"slug":716,"href":717,"nichesTracked":718,"marketSizeTotal":719},"66280031","Health & Personal Care","health-personal-care","\u002Fresearch\u002Fuk\u002Fhealth-personal-care",2063,840581432,{"nodeId":721,"label":722,"slug":723,"href":724,"nichesTracked":725,"marketSizeTotal":726},"560800","Electronics & Photo","electronics-photo","\u002Fresearch\u002Fuk\u002Felectronics-photo",1488,662299037,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":728,"marketSizeTotal":729},2481,653104681,{"nodeId":731,"label":732,"slug":733,"href":734,"nichesTracked":735,"marketSizeTotal":736},"79904031","DIY & Tools","diy-tools","\u002Fresearch\u002Fuk\u002Fdiy-tools",2225,502438109,{"nodeId":738,"label":739,"slug":740,"href":741,"nichesTracked":742,"marketSizeTotal":743},"340832031","Computers & Accessories","computers-accessories","\u002Fresearch\u002Fuk\u002Fcomputers-accessories",1028,445978821,{"nodeId":745,"label":746,"slug":747,"href":748,"nichesTracked":749,"marketSizeTotal":750},"11961408031","Fashion","fashion","\u002Fresearch\u002Fuk\u002Ffashion",2461,370780225,{"nodeId":752,"label":753,"slug":754,"href":755,"nichesTracked":756,"marketSizeTotal":757},"340841031","Pet Supplies","pet-supplies","\u002Fresearch\u002Fuk\u002Fpet-supplies",875,283781189,{"nodeId":759,"label":760,"slug":761,"href":762,"nichesTracked":763,"marketSizeTotal":764},"595314","Toys & Games","toys-games","\u002Fresearch\u002Fuk\u002Ftoys-games",1773,238165752,{"nodeId":766,"label":767,"slug":768,"href":769,"nichesTracked":770,"marketSizeTotal":771},"319530011","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fuk\u002Fsports-outdoors",792,192105477,{"nodeId":773,"label":774,"slug":775,"href":776,"nichesTracked":777,"marketSizeTotal":778},"192414031","Stationery & Office Supplies","stationery-office-supplies","\u002Fresearch\u002Fuk\u002Fstationery-office-supplies",835,166331511,{"nodeId":780,"label":781,"slug":782,"href":783,"nichesTracked":784,"marketSizeTotal":785},"60032031","Baby Products","baby-products","\u002Fresearch\u002Fuk\u002Fbaby-products",638,162171515,{"nodeId":787,"label":788,"slug":789,"href":790,"nichesTracked":791,"marketSizeTotal":792},"248878031","Automotive","automotive","\u002Fresearch\u002Fuk\u002Fautomotive",811,162029817,{"nodeId":794,"label":795,"slug":796,"href":797,"nichesTracked":798,"marketSizeTotal":799},"5866055031","Business, Industry & Science","business-industry-science","\u002Fresearch\u002Fuk\u002Fbusiness-industry-science",741,147753245,{"nodeId":801,"label":802,"slug":803,"href":804,"nichesTracked":805,"marketSizeTotal":806},"213078031","Lighting","lighting","\u002Fresearch\u002Fuk\u002Flighting",370,66322056,{"nodeId":808,"label":809,"slug":810,"href":811,"nichesTracked":812,"marketSizeTotal":813},"908799031","Large Appliances","large-appliances","\u002Fresearch\u002Fuk\u002Flarge-appliances",75,45125377,{"nodeId":815,"label":816,"slug":817,"href":818,"nichesTracked":819,"marketSizeTotal":820},"340838031","Musical Instruments & DJ","musical-instruments-dj","\u002Fresearch\u002Fuk\u002Fmusical-instruments-dj",171,40128933,{"nodeId":822,"label":823,"slug":824,"href":825,"nichesTracked":826,"marketSizeTotal":827},"72954031","Everything Else","everything-else","\u002Fresearch\u002Fuk\u002Feverything-else",25,1318358]