[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-uk-beauty-fake-tan-light":3,"research-sidebar-rollups":600},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":49,"baselines":83,"demand":88,"seasonality":277,"brandShare":290,"products":302,"feedback":393,"searchTerms":532,"related":566,"lastUpdated":36},"7a720279-d349-488a-9a2d-9fa7c12470a4","uk",{"flag":5,"name":7,"currency":8},"United Kingdom","GBP",{"nodeId":10,"label":11,"slug":12,"href":13},"117333031","Beauty","beauty","\u002Fresearch\u002Fuk\u002Fbeauty",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":21,"avgRating":22,"avgReviewCount":23,"avgPrice":24,"priceMin":25,"priceMax":26,"productCount":27,"unitsSoldMax":28,"sponsoredPct":29,"returnRate":30,"successfulLaunches360":31,"newProducts360":31,"amazonNicheId":4,"title":32,"slug":33,"href":34,"leafCategoryName":35,"scrapedAt":36,"brandCount":37,"brandCountYearAgo":38,"sellerCount":39,"signals":40,"avgBsr":41,"pageQuality":31,"unitsSoldMin":42,"unitsSoldAvgMin":43,"unitsSoldAvgMax":44,"revenueMin":45,"revenueMax":46,"avgBrandAgeMonths":47,"avgSellerAgeDays":48,"top20ClickShare":21,"top20BrandShare":21,"primePct":29,"oosRate":31},37301,53075,1.0889,0.9607,0.0893,0.8505,1,4.5,3622,7.87,3.56,12.1,9,10000,0.7778,0.0004,0,"fake tan light","fake-tan-light","\u002Fresearch\u002Fuk\u002Fbeauty\u002Ffake-tan-light","Body","2026-07-21T06:12:42.92448+00:00",3,4,85,[],117,8000,1000,1250,62960,78700,62,148,{"score":50,"verdict":51,"components":52},42,"skip",[53,57,60,64,67,69,71,75,78,81],{"key":54,"score":27,"weight":55,"raw":56},"marketSize",0.15,37300.63,{"key":58,"score":59,"weight":55,"raw":18},"growth",89,{"key":61,"score":62,"weight":63,"raw":19},"conversion",83,0.1,{"key":65,"score":66,"weight":55,"raw":20},"competition",12,{"key":68,"score":31,"weight":63,"raw":21},"brandShare",{"key":70,"score":50,"weight":63,"raw":22},"qualityGap",{"key":72,"score":73,"weight":74,"raw":23},"reviewMoat",29,0.05,{"key":76,"score":77,"weight":63,"raw":30},"returns",100,{"key":79,"score":80,"weight":74,"raw":24},"avgPrice",22,{"key":82,"score":31,"weight":74,"raw":31},"priceRange",{"avgRating":84,"medianPrice":85,"medianReturnRate":86,"nichesTracked":87},4.36,12.12,0.0064,27606,{"points":89,"droppedPartialWeek":276},[90,93,96,99,102,105,108,111,114,117,120,123,126,129,132,135,138,141,144,147,150,153,156,159,162,165,168,171,174,176,179,182,185,188,191,193,196,198,201,204,207,210,213,216,219,222,225,228,231,234,237,240,243,246,249,252,255,258,261,264,267,270,273],{"week":91,"volume":92},"2025-05-04",2247,{"week":94,"volume":95},"2025-05-11",1593,{"week":97,"volume":98},"2025-05-18",2117,{"week":100,"volume":101},"2025-05-25",1606,{"week":103,"volume":104},"2025-06-01",1178,{"week":106,"volume":107},"2025-06-08",1169,{"week":109,"volume":110},"2025-06-15",1395,{"week":112,"volume":113},"2025-06-22",2014,{"week":115,"volume":116},"2025-06-29",1539,{"week":118,"volume":119},"2025-07-06",1831,{"week":121,"volume":122},"2025-07-13",2334,{"week":124,"volume":125},"2025-07-20",1520,{"week":127,"volume":128},"2025-07-27",987,{"week":130,"volume":131},"2025-08-03",792,{"week":133,"volume":134},"2025-08-10",953,{"week":136,"volume":137},"2025-08-17",967,{"week":139,"volume":140},"2025-08-24",791,{"week":142,"volume":143},"2025-08-31",815,{"week":145,"volume":146},"2025-09-07",655,{"week":148,"volume":149},"2025-09-14",487,{"week":151,"volume":152},"2025-09-21",467,{"week":154,"volume":155},"2025-09-28",474,{"week":157,"volume":158},"2025-10-05",468,{"week":160,"volume":161},"2025-10-12",574,{"week":163,"volume":164},"2025-10-19",425,{"week":166,"volume":167},"2025-10-26",441,{"week":169,"volume":170},"2025-11-02",577,{"week":172,"volume":173},"2025-11-09",478,{"week":175,"volume":149},"2025-11-16",{"week":177,"volume":178},"2025-11-23",456,{"week":180,"volume":181},"2025-11-30",564,{"week":183,"volume":184},"2025-12-07",548,{"week":186,"volume":187},"2025-12-14",497,{"week":189,"volume":190},"2025-12-21",605,{"week":192,"volume":167},"2025-12-28",{"week":194,"volume":195},"2026-01-04",512,{"week":197,"volume":152},"2026-01-11",{"week":199,"volume":200},"2026-01-18",557,{"week":202,"volume":203},"2026-01-25",651,{"week":205,"volume":206},"2026-02-01",704,{"week":208,"volume":209},"2026-02-08",719,{"week":211,"volume":212},"2026-02-15",735,{"week":214,"volume":215},"2026-02-22",842,{"week":217,"volume":218},"2026-03-01",919,{"week":220,"volume":221},"2026-03-08",988,{"week":223,"volume":224},"2026-03-15",1147,{"week":226,"volume":227},"2026-03-22",1405,{"week":229,"volume":230},"2026-03-29",1134,{"week":232,"volume":233},"2026-04-05",1150,{"week":235,"volume":236},"2026-04-12",1420,{"week":238,"volume":239},"2026-04-19",1472,{"week":241,"volume":242},"2026-04-26",1693,{"week":244,"volume":245},"2026-05-03",1845,{"week":247,"volume":248},"2026-05-10",1465,{"week":250,"volume":251},"2026-05-17",1596,{"week":253,"volume":254},"2026-05-24",1987,{"week":256,"volume":257},"2026-05-31",2312,{"week":259,"volume":260},"2026-06-07",1435,{"week":262,"volume":263},"2026-06-14",1373,{"week":265,"volume":266},"2026-06-21",1393,{"week":268,"volume":269},"2026-06-28",2649,{"week":271,"volume":272},"2026-07-05",2224,{"week":274,"volume":275},"2026-07-12",2812,false,[278,279,280,281,282,283,284,285,286,287,288,289],0.4777559710394186,0.6553579849649089,0.9774445893089961,1.2528260145912509,1.6280063247246803,1.3733390662709093,1.705095841770923,0.7546228744209271,0.45503689422730176,0.41680767843768207,0.44774057532802575,0.4567845155205415,{"top":291,"otherBrandCount":31,"otherClickShare":301},[292,295,298],{"brand":293,"clickShare":294},"Dove",0.8120999999999998,{"brand":296,"clickShare":297},"ST. MORIZ",0.1293,{"brand":299,"clickShare":300},"Bondi Sands",0.0586,2.220446049250313e-16,[303,312,323,333,343,353,364,374,384],{"asin":304,"title":305,"brand":293,"imageUrl":306,"price":25,"rating":22,"reviews":307,"clickShare90":308,"clickShare360":309,"launchDate":310,"amazonUrl":311},"B0152X4G5E","Dove Light to Medium Self Tan Lotion 1 Gradual Tan Lotion For Sun-Kissed Skin Tanning Lotion For All Skin Types 200 ml","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31zpNwRuDKL.jpg",18170,0.531,0.5676,"2015-09-08","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0152X4G5E",{"asin":313,"title":314,"brand":293,"imageUrl":315,"price":316,"rating":317,"reviews":318,"clickShare90":319,"clickShare360":320,"launchDate":321,"amazonUrl":322},"B087XJJH24","Dove Summer Revived Light to Medium Gradual Tan Mousse fast-absorbing self tanning for a natural-looking streak-free tan and 48h visibly moisturised skin 150 ml","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31z-+KNXeYL.jpg",4.67,4.3,3844,0.1173,0.0862,"2020-04-30","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB087XJJH24",{"asin":324,"title":325,"brand":296,"imageUrl":326,"price":327,"rating":22,"reviews":328,"clickShare90":329,"clickShare360":330,"launchDate":331,"amazonUrl":332},"B09692JLGQ","St Moriz Advanced Colour Correcting Tanning Mousse in Light | With Hyaluronic Acid Vitamin B5 & Advanced Skin Care Benefits | Adds Warmth to Fair Skin | Fast-Drying Vegan Fake Tan Mousse | 200ml","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31hn0LE6-QL.jpg",6.14,369,0.0928,0.109,"2021-05-12","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB09692JLGQ",{"asin":334,"title":335,"brand":299,"imageUrl":336,"price":337,"rating":338,"reviews":339,"clickShare90":300,"clickShare360":340,"launchDate":341,"amazonUrl":342},"B013WVAHJ2","Bondi Sands Light\u002FMedium Self-Tanning Foam - Lightweight Buildable Formula Gives a Sun-Kissed Glow for a Flawless Finish; 200 mL\u002F7.04 Oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31TPW0itAZL.jpg",9.6,4.6,9340,0.0662,"2015-08-14","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB013WVAHJ2",{"asin":344,"title":345,"brand":293,"imageUrl":346,"price":347,"rating":338,"reviews":348,"clickShare90":349,"clickShare360":350,"launchDate":351,"amazonUrl":352},"B083SLHZHR","3x Dove Nourishing Body Care Self Tanning Lotion 250ml each Fair to Medium","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41ju2AJS89L.jpg",11.3,284,0.0508,0.0528,"2020-01-13","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB083SLHZHR",{"asin":354,"title":355,"brand":293,"imageUrl":356,"price":357,"rating":358,"reviews":359,"clickShare90":360,"clickShare360":361,"launchDate":362,"amazonUrl":363},"B096574X64","3 Packs of Dove Derma Spa Summer Revived Fair to Medium Face Cream with Cell Moisturisers 75ml","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41gfq6CZTFL.jpg",8.11,4.4,165,0.0478,0.0473,"2021-05-29","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB096574X64",{"asin":365,"title":366,"brand":296,"imageUrl":367,"price":368,"rating":22,"reviews":369,"clickShare90":370,"clickShare360":371,"launchDate":372,"amazonUrl":373},"B0CGF2QQ5W","St Moriz Professional Extra Large 1 Hour Fast Tan Mousse | Fast Drying Vegan Express Fake Tan With Aloe Vera & Vitamin E | 1 Hour for Light Glow 2 Hours for Medium Glow 3 Hours for Dark Glow | 300ml","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F210FNgZPPoL.jpg",5.66,135,0.0365,0.0307,"2023-08-23","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0CGF2QQ5W",{"asin":375,"title":376,"brand":293,"imageUrl":377,"price":378,"rating":22,"reviews":379,"clickShare90":380,"clickShare360":381,"launchDate":382,"amazonUrl":383},"B0D93LTRWJ","Dove Summer Revived Gradual Self-Tanning Lotion for Face and Body Light to Medium Natural Tan Non-Sticky Feel Suitable for All Skin Types 2-Pack 200 ml + 75 ml 275 ml Total","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31iYyP7TT9L.jpg",9.66,64,0.0355,0.0256,"2024-07-23","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0D93LTRWJ",{"asin":385,"title":386,"brand":293,"imageUrl":387,"price":26,"rating":338,"reviews":388,"clickShare90":389,"clickShare360":390,"launchDate":391,"amazonUrl":392},"B096B8QP21","2 Pack of Dove Nourishing Body Care Visible Glow Gradual Self-Tan Fair to Medium Body Lotion 400ml","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41EqKCj8MXS.jpg",227,0.0297,0.0147,"2021-06-01","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB096B8QP21",{"love":394,"hate":465,"returnReasons":517},[395,402,409,416,423,430,437,444,451,458],{"topic":396,"percentOfMentions":397,"verbatims":398},"Color",0.1561,[399,400,401],"Good colour","PERFECT shade","Brilliant lovely light colour",{"topic":403,"percentOfMentions":404,"verbatims":405},"Smell",0.1144,[406,407,408],"Great scent","No nasty fragrance","the smell is quite strong",{"topic":410,"percentOfMentions":411,"verbatims":412},"Value For Money",0.1014,[413,414,415],"Great value","Good value",".it was half price what a buy this was",{"topic":417,"percentOfMentions":418,"verbatims":419},"Quality-Overall",0.0833,[420,421,422],"Im very fair skinned so chose this one as its got decent reviews","Excellent tanner","Quality Product",{"topic":424,"percentOfMentions":425,"verbatims":426},"Ease Of Application",0.0729,[427,428,429],"Applies well","Easy to apply","Easy application",{"topic":431,"percentOfMentions":432,"verbatims":433},"Moist\u002FDry",0.0675,[434,435,436],"Goes on easy, dries quickly and gives a good colour","rich body moisturizer","Is a lovely Moisturiser",{"topic":438,"percentOfMentions":439,"verbatims":440},"Ease Of Use",0.0655,[441,442,443],"Easy to use","Easy to put on","easy to do",{"topic":445,"percentOfMentions":446,"verbatims":447},"Brightness\u002FShine\u002FGlow",0.056799999999999996,[448,449,450],"a lovely glow","Im very pleasantly surprised how natural it looks given me a nice healthily glow ready for my holiday in the uk was very easy to apply","Leaves a subtle glow",{"topic":452,"percentOfMentions":453,"verbatims":454},"Suitability Combination Skin",0.0443,[455,456,457],"Turns my fair skin into one that looks like I've come back a weeks holiday","Gives a nice glow to your skin","It suits all skin types",{"topic":459,"percentOfMentions":460,"verbatims":461},"Soft Feel",0.0325,[462,463,464],"leaves my skin feeling really soft","Feels smooth on skin","Smooth to put on",[466,472,478,483,488,495,500,504,509,513],{"topic":403,"percentOfMentions":467,"verbatims":468},0.1679,[469,470,471],"Does have that biscuit smell","doesnt smell like some","smelly",{"topic":396,"percentOfMentions":473,"verbatims":474},0.10490000000000001,[475,476,477],"dont expect an actual tan","It looks dark when you apply it","After application it turned green",{"topic":417,"percentOfMentions":479,"verbatims":480},0.0741,[481,482],"not good","Absolutely crap, not sure why its got such good reviews",{"topic":410,"percentOfMentions":484,"verbatims":485},0.0556,[486,487],"Waste of money","Utter waste of money",{"topic":489,"percentOfMentions":490,"verbatims":491},"Adhesion\u002FStickiness",0.049400000000000006,[492,493,494],"felt extremely sticky","However I do find it sticky after use","Builds up really nicely however it is sticky so let it dry for a bit of time before getting dressed",{"topic":496,"percentOfMentions":497,"verbatims":498},"Thickness",0.037000000000000005,[499],"This is definitely NOT light medium",{"topic":501,"percentOfMentions":497,"verbatims":502},"Color Fading\u002FDiscoloration",[503],"has left as pale as I started",{"topic":505,"percentOfMentions":506,"verbatims":507},"Oily\u002FGreasy",0.018500000000000003,[508],"extremely oily on the skin when applying",{"topic":510,"percentOfMentions":506,"verbatims":511},"Functionality-Overall",[512],"Did literally nothing",{"topic":514,"percentOfMentions":506,"verbatims":515},"Stain Resistance",[516],"despite doing it well before going to bed I woke up to stained white sheets wont be buying again",[518,521,523,526,528,531],{"reason":519,"pct":520},"Size-Overall",0.4118,{"reason":396,"pct":522},0.3824,{"reason":524,"pct":525},"Advertised Vs Actual Product",0.0882,{"reason":403,"pct":527},0.0588,{"reason":529,"pct":530},"Leak-Proof",0.0294,{"reason":514,"pct":530},[533,538,543,548,551,556,561],{"term":534,"volume":535,"growthQoq":536,"conversionRate":537},"dove gradual tan light to medium",14331,0.8404,0.1377,{"term":539,"volume":540,"growthQoq":541,"conversionRate":542},"dove summer revived light to medium",12515,1.4694,0.1701,{"term":544,"volume":545,"growthQoq":546,"conversionRate":547},"light fake tan",7923,0.6902,0.0548,{"term":32,"volume":549,"growthQoq":550,"conversionRate":300},7345,0.7766,{"term":552,"volume":553,"growthQoq":554,"conversionRate":555},"dove tanning moisturiser light to medium",3805,1.2766,0.1089,{"term":557,"volume":558,"growthQoq":559,"conversionRate":560},"dove light to medium self tan lotion",3687,1.0118,0.18,{"term":562,"volume":563,"growthQoq":564,"conversionRate":565},"light tan",3469,0.6246,0.0392,[567,574,579,585,590,595],{"title":568,"href":569,"score":570,"verdict":571,"marketSize":572,"growth90":573},"cellulite massager","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fcellulite-massager",68,"watch",199354.35,0.3101,{"title":575,"href":576,"score":570,"verdict":571,"marketSize":577,"growth90":578},"anti chafing stick","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fanti-chafing-stick",446298.88,1.742,{"title":580,"href":581,"score":570,"verdict":582,"marketSize":583,"growth90":584},"mens aftershave","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fmens-aftershave","launch",4994254.67,0.1999,{"title":586,"href":587,"score":570,"verdict":571,"marketSize":588,"growth90":589},"face gems","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fface-gems",155770.32,1.8406,{"title":591,"href":592,"score":570,"verdict":571,"marketSize":593,"growth90":594},"england face paint","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fengland-face-paint",19880.84,23.8723,{"title":596,"href":597,"score":570,"verdict":571,"marketSize":598,"growth90":599},"primus aged garlic","\u002Fresearch\u002Fuk\u002Fbeauty\u002Fprimus-aged-garlic",17916.43,1.4424,[601,608,615,622,629,632,639,646,653,660,667,673,680,687,694,701,708,715,722],{"nodeId":602,"label":603,"slug":604,"href":605,"nichesTracked":606,"marketSizeTotal":607},"11052591","Home & Garden","home-garden","\u002Fresearch\u002Fuk\u002Fhome-garden",5777,1496729572,{"nodeId":609,"label":610,"slug":611,"href":612,"nichesTracked":613,"marketSizeTotal":614},"344155031","Grocery","grocery","\u002Fresearch\u002Fuk\u002Fgrocery",2977,930144869,{"nodeId":616,"label":617,"slug":618,"href":619,"nichesTracked":620,"marketSizeTotal":621},"66280031","Health & Personal Care","health-personal-care","\u002Fresearch\u002Fuk\u002Fhealth-personal-care",2063,840581432,{"nodeId":623,"label":624,"slug":625,"href":626,"nichesTracked":627,"marketSizeTotal":628},"560800","Electronics & Photo","electronics-photo","\u002Fresearch\u002Fuk\u002Felectronics-photo",1488,662299037,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":630,"marketSizeTotal":631},2481,653104681,{"nodeId":633,"label":634,"slug":635,"href":636,"nichesTracked":637,"marketSizeTotal":638},"79904031","DIY & Tools","diy-tools","\u002Fresearch\u002Fuk\u002Fdiy-tools",2225,502438109,{"nodeId":640,"label":641,"slug":642,"href":643,"nichesTracked":644,"marketSizeTotal":645},"340832031","Computers & Accessories","computers-accessories","\u002Fresearch\u002Fuk\u002Fcomputers-accessories",1028,445978821,{"nodeId":647,"label":648,"slug":649,"href":650,"nichesTracked":651,"marketSizeTotal":652},"11961408031","Fashion","fashion","\u002Fresearch\u002Fuk\u002Ffashion",2461,370780225,{"nodeId":654,"label":655,"slug":656,"href":657,"nichesTracked":658,"marketSizeTotal":659},"340841031","Pet Supplies","pet-supplies","\u002Fresearch\u002Fuk\u002Fpet-supplies",875,283781189,{"nodeId":661,"label":662,"slug":663,"href":664,"nichesTracked":665,"marketSizeTotal":666},"595314","Toys & Games","toys-games","\u002Fresearch\u002Fuk\u002Ftoys-games",1773,238165752,{"nodeId":668,"label":669,"slug":670,"href":671,"nichesTracked":131,"marketSizeTotal":672},"319530011","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fuk\u002Fsports-outdoors",192105477,{"nodeId":674,"label":675,"slug":676,"href":677,"nichesTracked":678,"marketSizeTotal":679},"192414031","Stationery & Office Supplies","stationery-office-supplies","\u002Fresearch\u002Fuk\u002Fstationery-office-supplies",835,166331511,{"nodeId":681,"label":682,"slug":683,"href":684,"nichesTracked":685,"marketSizeTotal":686},"60032031","Baby Products","baby-products","\u002Fresearch\u002Fuk\u002Fbaby-products",638,162171515,{"nodeId":688,"label":689,"slug":690,"href":691,"nichesTracked":692,"marketSizeTotal":693},"248878031","Automotive","automotive","\u002Fresearch\u002Fuk\u002Fautomotive",811,162029817,{"nodeId":695,"label":696,"slug":697,"href":698,"nichesTracked":699,"marketSizeTotal":700},"5866055031","Business, Industry & Science","business-industry-science","\u002Fresearch\u002Fuk\u002Fbusiness-industry-science",741,147753245,{"nodeId":702,"label":703,"slug":704,"href":705,"nichesTracked":706,"marketSizeTotal":707},"213078031","Lighting","lighting","\u002Fresearch\u002Fuk\u002Flighting",370,66322056,{"nodeId":709,"label":710,"slug":711,"href":712,"nichesTracked":713,"marketSizeTotal":714},"908799031","Large Appliances","large-appliances","\u002Fresearch\u002Fuk\u002Flarge-appliances",75,45125377,{"nodeId":716,"label":717,"slug":718,"href":719,"nichesTracked":720,"marketSizeTotal":721},"340838031","Musical Instruments & DJ","musical-instruments-dj","\u002Fresearch\u002Fuk\u002Fmusical-instruments-dj",171,40128933,{"nodeId":723,"label":724,"slug":725,"href":726,"nichesTracked":727,"marketSizeTotal":728},"72954031","Everything Else","everything-else","\u002Fresearch\u002Fuk\u002Feverything-else",25,1318358]