---
title: "Products — dr squatch deodorant uk - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/dr-squatch-deodorant-uk/products"
last_updated: "2026-07-21T07:16:21.530Z"
locale: en
meta:
  description: "dr squatch deodorant uk shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "dr squatch deodorant uk shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — dr squatch deodorant uk - Flapen"
---

# **dr squatch deodorant uk**

**Worth a look**

Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 58Growth 36Conversion 54Competition 79Returns 99Price range 78Avg price 89Brand share 0Review moat 61Quality gap 86

**Returns**

**Incredible****0.2%**

return rate — above 6% kills the launch gate

**Avg price**

**Great****£20.48**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.1★**

avg incumbent rating — lower means beatable quality

**Competition**

**Great****36%**

top-5 click share — an open shelf

**Price range**

**Great****£6.73–£44.66**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****1,068.33**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Good****£453K**

£453K/yr · 491K searches

**Conversion**

**Good****4.5%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Okay****+8.7%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand