---
title: "Dior Addict Perfume Women — £27K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/dior-addict-perfume-women"
last_updated: "2026-08-09T14:28:50.319Z"
locale: en
meta:
description: "Niche score 39/100 · £27K/yr market · 19K searches/yr · £51.61 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · £27K/yr market · 19K searches/yr · £51.61 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Dior Addict Perfume Women — £27K/yr Amazon UK Niche (2026) - Flapen"
---
# **dior addict perfume women**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 7Growth 19Conversion 35Competition 13Returns 96Price range 92Avg price 93Brand share 0Review moat 70Quality gap 77
**Returns**
**Incredible****0.7%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****£51.61**
avg listing price — sweet spot $15–$100
**Price range**
**Great****£12.24–£101.09**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****684.9**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Okay****2.8%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-12.9%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****85%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****£27K**
£27K/yr · 19K searches
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=uk&signal=high_price "Avg price > $50")
According to Flapen's Amazon United Kingdom niche tracking, dior addict perfume women is a £27K/yr Amazon United Kingdom market (19K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 39/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **dior addict perfume women market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **£26K–£39K**
- units × avg price
- **Conversion rate**
- **2.8%**
- **Avg BSR**
- **#1,158**
- **Page quality**
- **0%**
- **Prime**
- **70%**
- **Sponsored**
- **30%**
- **Out of stock**
- **15.4%**
- **Avg brand age**
- **72 months**
- **Avg seller age**
- **168 days**
## **Competition & brand share**
The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **▼falling
**Sellers**
**20**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**85%**
Top 20: 100%
**Open market**
**0%**
- Dior90% - Amour Scents8% - Scent by 72% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 83 weeks — -12.9% search growth over the last 90 days.
1K600Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Nov, Dec · busiest ÷ quietest = 3.5×
[**Open Trend **](https://flapen.com/research/uk/beauty/dior-addict-perfume-women/trend)
## **Top dior addict perfume women search terms**
- **dior addict perfume**13K/yr-18.6%2.1% conv. - **dior addict**6K/yr+2.1%1.3% conv. - **dior addict perfume women**378/yr+100.0%0.0% conv. [**All search terms **](https://flapen.com/research/uk/beauty/dior-addict-perfume-women/search-terms)
## **Top dior addict perfume women products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£3K20%£5K30%£8K40%£11K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Christian Dior Dior Addict Eau de Parfum Spray For Unisex 100 ML**Dior**£100.33**4.5★323 rev](https://www.amazon.co.uk/dp/B000195ELK) [2**Dior Addict Eau de Parfum Spray 50ml Womens Fragrance**Dior**£72.82**4.6★1,838 rev](https://www.amazon.co.uk/dp/B0009OAGRO) [3**DIOR Addict Eau de Parfum Spray 30ml Womens Fragrance**Dior**£55.01**4.6★1,838 rev](https://www.amazon.co.uk/dp/B00N3XN1EI) [4**Dior Addict Eau de Parfum Spray 100ml**Dior**£101.09**4.6★1,838 rev](https://www.amazon.co.uk/dp/B000C1UCCS) [5**DIOR Addict Eau de Toilette Spray 100ml**Dior**£93.48**4.4★345 rev](https://www.amazon.co.uk/dp/B00L9X5ZDY)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**DIOR Addict Lip Glow No.038 Soft Nude (3.2 g)**Dior**£25.19**63 rev1y ago](https://www.amazon.co.uk/dp/B0DST7W62C) [**Noir Addict Eau De Parfum Spray For Women -(Blk Opuime) Amber Vanilla Fragrance - Long-Lasting Luxury Perfume with Orange Blossom Pear Vanilla and Cashmere Wood (50ml)**Scent by 7**£15.09**36 rev2y ago](https://www.amazon.co.uk/dp/B0D76X2QQ3) [**DIOR Addict Lip Maximizer - 001 Pink 6 ml**Dior**£24.44**498 rev3y ago](https://www.amazon.co.uk/dp/B0BSRYFNB3) [**Addict - Ultra Long Lasting Designer Inspired Dupe Fragrances - 30% Oil Concentration Perfume Luxury Extrait De Parfum Scents for Women Aftershave Cologne - Devoted (50ml)**Amour Scents**£12.24**35 rev4y ago](https://www.amazon.co.uk/dp/B0C2241NYS) [**Addict - Ultra Long Lasting Designer Inspired Dupe Fragrances - 30% Oil Concentration Perfume Luxury Extrait De Parfum Scents for Women Aftershave Cologne - Devoted (100ml)**Amour Scents**£16.42**35 rev4y ago](https://www.amazon.co.uk/dp/B0CHGV5J8D)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Addict - Ultra Long Lasting Designer Inspired Dupe Fragrances - 30% Oil Concentration Perfume Luxury Extrait De Parfum Scents for Women Aftershave Cologne - Devoted (100ml)**Amour Scents**£16.42**3.7★**▲ 172%**](https://www.amazon.co.uk/dp/B0CHGV5J8D) [**DIOR Addict Lip Glow No.038 Soft Nude (3.2 g)**Dior**£25.19**4.1★**▲ 126%**](https://www.amazon.co.uk/dp/B0DST7W62C) [**DIOR Addict Eau de Toilette Spray 100ml**Dior**£93.48**4.4★**▲ 51%**](https://www.amazon.co.uk/dp/B00L9X5ZDY) [**Noir Addict Eau De Parfum Spray For Women -(Blk Opuime) Amber Vanilla Fragrance - Long-Lasting Luxury Perfume with Orange Blossom Pear Vanilla and Cashmere Wood (50ml)**Scent by 7**£15.09**4.0★**▲ 41%**](https://www.amazon.co.uk/dp/B0D76X2QQ3) [**Christian Dior Dior Addict Eau de Parfum Spray For Unisex 100 ML**Dior**£100.33**4.5★**▲ 32%**](https://www.amazon.co.uk/dp/B000195ELK)
**~~View all trending →~~**
## **What buyers say about dior addict perfume women**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**63%
*“this is my favourite perfume a treat from me for my birthday”*
**Durability**25%
*“It's also long lasting”*
### **What buyers complain about **
**Value For Money**50%
*“then and again its not the same price tag either”*
### **Top return reasons **
**Smell**67%
**Functionality-Overall**17%
**Texture/Consistency-Overall**17%
## **Common questions**
- **Is dior addict perfume women profitable to sell on Amazon United Kingdom?**
- The niche generates £27K/yr across 10 tracked products. 90-day search growth is -12.9%. Flapen's verdict: Skip it (39/100).
- **How competitive is the dior addict perfume women niche?**
- 3 brands and 20 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in dior addict perfume women?**
- Top complaints mined from reviews: Value For Money. The return rate is 0.7%.
- **When does demand for dior addict perfume women peak?**
- Demand peaks in Nov–Dec; the busiest month runs 3.5× the quietest.
- **What does it cost to enter the dior addict perfume women niche?**
- Listings span £12.24–£101.09; the average listing price is £51.61 (sweet spot $15–$100). The average incumbent carries 685 reviews — the moat a new listing must climb.
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