---
title: "Trend — daisy - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/daisy/trend"
last_updated: "2026-08-09T18:13:12.991Z"
locale: en
meta:
  description: "Niche score 50/100 · £338K/yr market · 597K searches/yr · £51.42 avg price. Weak search conversion (1.1%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · £338K/yr market · 597K searches/yr · £51.42 avg price. Weak search conversion (1.1%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — daisy - Flapen"
---

# **daisy**

**Worth a look**

Shows low returns (0.3%), but weak search conversion (1.1%) keeps it on the watch list.

Market size 53Growth 21Conversion 14Competition 70Returns 99Price range 57Avg price 93Brand share 30Review moat 67Quality gap 35

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****£51.42**

avg listing price — sweet spot $15–$100

**Competition**

**Good****43%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Good****802.77**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****£3.86–£152.11**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****£338K**

£338K/yr · 597K searches

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****87%**

top-5 brand share — brands hold most of the demand

**Growth**

**Bad****-8.7%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.1%**

search→purchase rate — share of searches ending in a sale

**Signals**[** High Price**](https://flapen.com/research/niches?market=uk&signal=high_price "Avg price > $50")

## Trend