---
title: "Colour Shampoo and Conditioner Set — £84K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/colour-shampoo-and-conditioner-set"
last_updated: "2026-08-10T17:22:20.158Z"
locale: en
meta:
description: "Niche score 50/100 · £84K/yr market · 130K searches/yr · £11.81 avg price. A small market ($84K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · £84K/yr market · 130K searches/yr · £11.81 avg price. A small market ($84K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Colour Shampoo and Conditioner Set — £84K/yr Amazon UK Niche (2026) - Flapen"
---
# **colour shampoo and conditioner set**
**Worth a look**
Shows low returns (0.1%), but a small market ($84K/yr) keeps it on the watch list.
Market size 21Growth 25Conversion 62Competition 55Returns 100Price range 47Avg price 48Brand share 76Review moat 33Quality gap 43
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Brand share**
**Great****59%**
top-5 brand share — no brand owns this niche
**Conversion**
**Good****5.5%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Good****52%**
top-5 click share — leaders hold, buyers still browse
**Avg price**
**Okay****£11.81**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****£1.75–£26.61**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****3,195.88**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-0.5%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£84K**
£84K/yr · 130K searches
According to Flapen's Amazon United Kingdom niche tracking, colour shampoo and conditioner set is a £84K/yr Amazon United Kingdom market (130K searches/yr). The top 5 brands hold 59% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **colour shampoo and conditioner set market data**
- **Units sold / yr**
- **6K–8K**
- avg 100–250/product
- **Revenue / yr**
- **£71K–£94K**
- units × avg price
- **Conversion rate**
- **5.5%**
- **Avg BSR**
- **#109**
- **Page quality**
- **0%**
- **Prime**
- **92%**
- **Sponsored**
- **44%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **68 months**
- **Avg seller age**
- **149 days**
## **Competition & brand share**
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**19 **▼falling
**Sellers**
**210**
**Top-5 brand share**
**59%**
Top 20: 100%
**Top-5 click share**
**52%**
Top 20: 94%
**Open market**
**35%**
- TIGI21% - Aveeno13% - Garnier10% - Pantene8% - OGX7% - L'Oréal Professionnel Paris7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -0.5% search growth over the last 90 days.
4K3KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.3×
[**Open Trend **](https://flapen.com/research/uk/beauty/colour-shampoo-and-conditioner-set/trend)
## **Top colour shampoo and conditioner set search terms**
- **colour protect shampoo and conditioner**38K/yr+5.0%4.6% conv. - **colour shampoo and conditioner**36K/yr-8.6%4.0% conv. - **shampoo and conditioner for coloured hair**26K/yr+10.3%3.1% conv. - **coloured hair shampoo and conditioner**16K/yr-7.7%4.0% conv. - **colour care shampoo and conditioner**6K/yr+13.3%5.5% conv. - **shampoo and conditioner sets coloured hair**5K/yr-11.4%3.5% conv. - **colour shampoo and conditioner set**3K/yr-23.2%1.9% conv. [**All search terms **](https://flapen.com/research/uk/beauty/colour-shampoo-and-conditioner-set/search-terms)
## **Top colour shampoo and conditioner set products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%£4K10%£8K15%£13K20%£17K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Bed Head by TIGI Colour Goddess Shampoo and Conditioner Set 2x 750ml Hair Treatment for Coloured Dry & Damaged Hair Moisturising Shea Butter & Keratin for Smooth Frizz-Free Locks**TIGI**£11.57**4.6★19,066 rev](https://www.amazon.co.uk/dp/B0127XF0CA) [2**Garnier Whole Blends Color Care Shampoo and Conditioner Set with Argan Oil and Cranberry Extracts 12.5 oz Each**Garnier**£10.12**4.5★202 rev](https://www.amazon.co.uk/dp/B01COTNW86) [3**Aveeno Scalp Soothing Haircare Colour Protect Shampoo Blackberry & Quinoa Blend for Colour Treated Hair Soothes Dry Itchy & Flaky Scalp Clinically Proven Sulfate Free 300ml**Aveeno**£4.58**4.6★972 rev](https://www.amazon.co.uk/dp/B0BQTX44S5) [4**Pantene Colour Shampoo and Conditioner Set + Leave-In Conditioner Spray with Biotin and Niacinamide Transform Damaged Coloured Hair from Dull to Glossy in 1 Use 400/275/145ml**Pantene**£12.54**4.6★928 rev](https://www.amazon.co.uk/dp/B0C6FJJQN2) [5**LOréal Professionnel Serie Expert Vitamino Color Shampoo 300ml and Conditioner 200ml Duo**L'Oréal Professionnel Paris**£24.13**4.8★358 rev](https://www.amazon.co.uk/dp/B0CCYVCQ7Q)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**LOreal Paris Elvive Colour Protect Haircare Duo 400ml Colour Protecting Shampoo & 300ml Conditioner Set for Coloured Hair (2-Piece Bundle)**L'Oreal Paris**£13.32**11 rev3mo ago](https://www.amazon.co.uk/dp/B0GY5GDB7C) [**Creightons Professional Colour Radiance Conditioner 500ml**Creightons**£3.72**35 rev1y ago](https://www.amazon.co.uk/dp/B0FJ291M6X) [**Creightons Professional Colour Radiance Shampoo 500ml**Creightons**£4.05**34 rev1y ago](https://www.amazon.co.uk/dp/B0FJ285YC3) [**LOréal Professionnel Serie Expert Vitamino Color Shampoo 300ml and Conditioner 200ml Duo**L'Oréal Professionnel Paris**£24.13**358 rev2y ago](https://www.amazon.co.uk/dp/B0CCYVCQ7Q) [**Pantene Colour Shampoo and Conditioner Set + Leave-In Conditioner Spray with Biotin and Niacinamide Transform Damaged Coloured Hair from Dull to Glossy in 1 Use 400/275/145ml**Pantene**£12.54**928 rev3y ago](https://www.amazon.co.uk/dp/B0C6FJJQN2)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**LOreal Paris Elvive Colour Protect Haircare Duo 400ml Colour Protecting Shampoo & 300ml Conditioner Set for Coloured Hair (2-Piece Bundle)**L'Oreal Paris**£13.32**4.4★**▲ 306%**](https://www.amazon.co.uk/dp/B0GY5GDB7C) [**Aveeno Scalp Soothing Haircare Colour Protect Conditioner Blackberry & Quinoa Blend for Colour Treated Hair Soothes Dry Itchy & Flaky Scalp Clinically Proven Sulfate Free 300ml**Aveeno**£4.41**4.5★**▲ 40%**](https://www.amazon.co.uk/dp/B0BQT9HV89) [**Creightons Professional Colour Radiance Conditioner 500ml**Creightons**£3.72**4.0★**▲ 38%**](https://www.amazon.co.uk/dp/B0FJ291M6X) [**NYK1 Salt and Sulphate Free Hair Shampoo And Conditioner Set | 500ml x2**NYK1**£26.61**4.3★**▲ 27%**](https://www.amazon.co.uk/dp/B01LLT7AKG) [**Bed Head by TIGI Colour Goddess Shampoo and Conditioner Set 2x 750ml Hair Treatment for Coloured Dry & Damaged Hair Moisturising Shea Butter & Keratin for Smooth Frizz-Free Locks**TIGI**£11.57**4.6★**▲ 24%**](https://www.amazon.co.uk/dp/B0127XF0CA)
**~~View all trending →~~**
## **What buyers say about colour shampoo and conditioner set**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**20%
*“beautiful fragrance”*
**Quality-Overall**15%
*“Brilliant 👏 Fantastic quality shampoo & conditioner”*
**Value For Money**15%
*“Great deal”*
**Soft Feel**13%
*“feel so soft”*
**Hair Styling**5%
*“Hair feels lovely”*
**Suitability Colored Hair**5%
*“Good for coloured hair”*
**Suitability Straight Hair**3%
*“Great hair care”*
**Hair Growth**2%
*“No more hair breakage”*
**Advertised Vs Actual Product**2%
*“Did the job”*
**Cleansing**1%
*“Cleans hair”*
### **What buyers complain about **
**Moist/Dry**9%
*“its left my hair dry”*
**Smell**8%
*“not mad on the scent. smells like sticky toffee pudding”*
**Value For Money**8%
*“Expensive”*
**Hair Related**6%
*“Hair Burst”*
**Allergies**5%
*“It makes my hair dry scalp very itchy”*
**Thickness**4%
*“The shampoo isn't as thick”*
**Oily/Greasy**4%
*“my hair is mire greasy”*
**Damage/Burn Hair**4%
*“Gd stuff if you damaged hair”*
**Ease Of Use**4%
*“therefore quite difficult to squeeze the product out”*
**Advertised Vs Actual Product**3%
*“False advertisement on the item”*
### **Top return reasons **
**Leak-Proof**58%
**Size-Overall**7%
**Advertised Vs Actual Product**7%
**Ingredients-Overall**7%
**Value For Money**3%
**Weight Heavy**3%
**Functionality-Overall**3%
**Suitability Short Hair**3%
**Smell**3%
**Color**3%
## **Common questions**
- **Is colour shampoo and conditioner set profitable to sell on Amazon United Kingdom?**
- The niche generates £84K/yr across 25 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -0.5%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the colour shampoo and conditioner set niche?**
- 19 brands and 210 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 59% of demand.
- **What do buyers complain about in colour shampoo and conditioner set?**
- Top complaints mined from reviews: Moist/Dry, Smell, Value For Money. The return rate is 0.1%.
- **When does demand for colour shampoo and conditioner set peak?**
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- **What does it cost to enter the colour shampoo and conditioner set niche?**
- Listings span £1.75–£26.61; the average listing price is £11.81 (sweet spot $15–$100). The average incumbent carries 3,196 reviews — the moat a new listing must climb.
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