---
title: "Collagen Face Mask — £471K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/collagen-face-mask"
last_updated: "2026-08-07T18:18:47.696Z"
locale: en
meta:
description: "Niche score 42/100 · £471K/yr market · 810K searches/yr · £8.37 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · £471K/yr market · 810K searches/yr · £8.37 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Collagen Face Mask — £471K/yr Amazon UK Niche (2026) - Flapen"
---
# **collagen face mask**
**Skip it**
Prices mostly outside the sweet spot ($5.49–$11.90) — this niche doesn't clear our bar today.
Market size 59Growth 6Conversion 75Competition 14Returns 100Price range 0Avg price 23Brand share 30Review moat 23Quality gap 76
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Good****6.9%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Good****£471K**
£471K/yr · 810K searches
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Bad****7,064.33**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Bad****£8.37**
avg listing price — sweet spot $15–$100
**Competition**
**Bad****84%**
top-5 click share — a locked-up shelf
**Growth**
**Bad****-37.0%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****£5.49–£11.90**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, collagen face mask is a £471K/yr Amazon United Kingdom market (810K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Jan–Feb–Mar–Nov. Verdict: Skip it — 42/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **collagen face mask market data**
- **Units sold / yr**
- **60K–80K**
- avg 5,000–6,000/product
- **Revenue / yr**
- **£502K–£670K**
- units × avg price
- **Conversion rate**
- **6.9%**
- **Avg BSR**
- **#77**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **92%**
- **Out of stock**
- **1.9%**
- **Avg brand age**
- **31 months**
- **Avg seller age**
- **156 days**
## **Competition & brand share**
The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**11 **▼falling
**Sellers**
**139**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**84%**
Top 20: 100%
**Open market**
**10%**
- BIODANCE37% - medicube36% - Yargkos6% - Bukamkom5% - Vortexonix3% - Unerder3% - Open — no brand owns it (5 brands, 10%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -37.0% search growth over the last 90 days.
70K50KSpike '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Feb, Mar, Nov · busiest ÷ quietest = 2.4×
[**Open Trend **](https://flapen.com/research/uk/beauty/collagen-face-mask/trend)
## **Top collagen face mask search terms**
- **collagen face mask**425K/yr-45.6%7.1% conv. - **collagen mask**101K/yr-24.7%6.5% conv. - **overnight face mask**42K/yr-27.9%3.3% conv. - **dr jart face mask**28K/yr-18.5%2.1% conv. - **collagen face masks**42K/yr-50.8%6.0% conv. - **collagen masks**23K/yr-42.0%8.6% conv. - **overnight mask**17K/yr-15.3%2.1% conv. - **anua face mask**12K/yr+22.2%0.6% conv. - **collagen mask overnight korean**13K/yr-14.0%6.5% conv. - **korean face mask overnight glass skin**10K/yr-27.3%4.1% conv. [**All search terms **](https://flapen.com/research/uk/beauty/collagen-face-mask/search-terms)
## **Top collagen face mask products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£47K20%£94K30%£141K40%£188K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**BIODANCE Bio-Collagen Real Deep Face Mask 4 Pcs | Hydrogel Overnight Mask | Pore Minimizing and Elasticity Improvement | Korean Face Mask for Glass Skin | Korean Skincare**BIODANCE**£9.02**4.4★47,678 rev](https://www.amazon.co.uk/dp/B0B2RM68G2) [2**medicube Salmon DNA PDRN pink collagen jelly gel mask | overnight face mask for glass glow skin- elasticity hydrating firming and moisturising | korean skincare 28g 4ea**medicube**£9.27**4.4★12,889 rev](https://www.amazon.co.uk/dp/B0DGTMR754) [3**medicube Wrapping Mask Collagen Overnight Peel Off Facial Mask | Elasticity & Hydration Care For Firmer-Looking Radiant Skin | Hydrolyzed Collagen For Glowing Skin | Korean Skin Care 2.53 fl.oz**medicube**£11.90**4.4★21,585 rev](https://www.amazon.co.uk/dp/B0BRMYHMS5) [4**Yargkos 8 Pcs Collagen Facial Mask Real Deep Hydrogel Face Sheet Mask Skincare Moisturizing Hydrating Jelly Gel Mask Elasticity Improvement Pore Minimizing Self Care Gifts for Women**Yargkos**£7.33**4.1★245 rev](https://www.amazon.co.uk/dp/B0FQP89QRY) [5**Bukamkom 8pcs Collagen Face Mask Hydrogel Overnight Face Mask for Hydration & Soothing Hydrogel Collagen Facial Mask Face Masks Facial Masks Skincare**Bukamkom**£7.84**4.3★309 rev](https://www.amazon.co.uk/dp/B0F3D7PRHV)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Dr.Jart+ Cryo Rubber Hydrogel Face Mask with Moisturising Hyaluronic Acid | Korean Skin Care**Dr. Jart**£10.57**110 rev6mo ago](https://www.amazon.co.uk/dp/B0FX3BBXYR) [**Yargkos 8 Pcs Collagen Facial Mask Real Deep Hydrogel Face Sheet Mask Skincare Moisturizing Hydrating Jelly Gel Mask Elasticity Improvement Pore Minimizing Self Care Gifts for Women**Yargkos**£7.33**245 rev7mo ago](https://www.amazon.co.uk/dp/B0FQP89QRY) [**LOreal Paris Glass Skin Korean Face Mask 4 Pcs Revitalift Filler Hydrogel Glow Mask Korean Inspired Skincare Visibly Transform Skin Dewy Plumped and Refreshed Look**L'Oreal Paris**£8.87**593 rev9mo ago](https://www.amazon.co.uk/dp/B0FXLX85D7) [**YZ&YL Bio Collagen Face Mask Overnight Bio Collagen Real Deep Mask for Glass Skin Glow Elasticity Pore Minimizing Facemasks for Women After Sun Care Travel Essentials 34g x 5pcs**YZ&YL**£8.98**149 rev11mo ago](https://www.amazon.co.uk/dp/B0FMDWCNKG) [**Bukamkom 8pcs Collagen Face Mask Hydrogel Overnight Face Mask for Hydration & Soothing Hydrogel Collagen Facial Mask Face Masks Facial Masks Skincare**Bukamkom**£7.84**309 rev1y ago](https://www.amazon.co.uk/dp/B0F3D7PRHV)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Bio Collagen Face Mask 6pcs Intense Hydration Reduce Fine Lines & Wrinkles Soothing & Hydrating Overnight Hydrogel Mask Pore Minimizing Elasticity Improvement Anti Aging and Rejuvinating Sheets**CiAIplw**£6.72**4.1★**▲ 191%**](https://www.amazon.co.uk/dp/B0DC6T9JZF) [**Dr.Jart+ Cryo Rubber Hydrogel Face Mask with Moisturising Hyaluronic Acid | Korean Skin Care**Dr. Jart**£10.57**4.5★**▲ 155%**](https://www.amazon.co.uk/dp/B0FX3BBXYR) [**LOreal Paris Glass Skin Korean Face Mask 4 Pcs Revitalift Filler Hydrogel Glow Mask Korean Inspired Skincare Visibly Transform Skin Dewy Plumped and Refreshed Look**L'Oreal Paris**£8.87**4.2★**▲ 74%**](https://www.amazon.co.uk/dp/B0FXLX85D7) [**medicube Salmon DNA PDRN pink collagen jelly gel mask | overnight face mask for glass glow skin- elasticity hydrating firming and moisturising | korean skincare 28g 4ea**medicube**£9.27**4.4★**▲ 52%**](https://www.amazon.co.uk/dp/B0DGTMR754) [**Bio Collagen Face Mask 6Pcs Collagen Face Mask Bio Collagen Deep Hydrating Firming Overnight Reduce Fine Lines & Wrinkles Anti Aging and Rejuvinating Sheets Collagen Night Wrapping Mask**Vortexonix**£5.49**4.3★**▲ 45%**](https://www.amazon.co.uk/dp/B0DQL5ZWK5)
**~~View all trending →~~**
## **What buyers say about collagen face mask**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Moist/Dry**14%
*“Super hydrating”*
**Suitability Combination Skin**14%
*“has done wonders for my skin”*
**Quality-Overall**13%
*“Excellent Quality Cream”*
**Soft Feel**10%
*“Soft skin”*
**Value For Money**8%
*“Excellent value”*
**Brightness/Shine/Glow**7%
*“Glowing skin”*
**Suitability Dry Skin**6%
*“A Saviour For My Dry Skin”*
**Ease Of Use**4%
*“Ease of use”*
**Ease Of Application**3%
*“soothing when applied”*
**Advertised Vs Actual Product**2%
*“Does what it says”*
### **What buyers complain about **
**Allergies**17%
*“Allergic Reaction”*
**Skin Health**7%
*“My face is red and burning”*
**Moist/Dry**7%
*“is very dry”*
**Durability**5%
*“Just fall apart in pieces”*
**Value For Money**5%
*“Definitely not worth the cost”*
**Quality-Overall**4%
*“Cheap quality”*
**Suitability Dry Skin**4%
*“the next day my skin felt tight, dry, and uncomfortable”*
**Ease Of Use**3%
*“difficult to remove”*
**Adhesion/Stickiness**3%
*“then barely sticks”*
**Ease Of Application**3%
*“Difficult to apply”*
### **Top return reasons **
**Advertised Vs Actual Product**21%
**Skin Health**9%
**Functionality-Overall**8%
**Quality-Overall**7%
**Ingredients-Overall**6%
**Value For Money**6%
**Adhesion/Stickiness**5%
**Smell**4%
**Suitability Combination Skin**3%
**Size-Overall**3%
## **Common questions**
- **Is collagen face mask profitable to sell on Amazon United Kingdom?**
- The niche generates £471K/yr across 12 tracked products. 3 of 4 products launched in the last 360 days are still selling. 90-day search growth is -37.0%. Flapen's verdict: Skip it (42/100).
- **How competitive is the collagen face mask niche?**
- 11 brands and 139 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in collagen face mask?**
- Top complaints mined from reviews: Allergies, Skin Health, Moist/Dry. The return rate is 0.1%.
- **When does demand for collagen face mask peak?**
- Demand peaks in Jan–Feb–Mar–Nov; the busiest month runs 2.4× the quietest.
- **What does it cost to enter the collagen face mask niche?**
- Listings span £5.49–£11.90; the average listing price is £8.37 (sweet spot $15–$100). The average incumbent carries 7,064 reviews — the moat a new listing must climb.
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