---
title: "Trend — coco chanel perfume - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/coco-chanel-perfume/trend"
last_updated: "2026-08-10T15:35:28.240Z"
locale: en
meta:
  description: "Niche score 59/100 · £1.0M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · £1.0M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — coco chanel perfume - Flapen"
---

# **coco chanel perfume**

**Worth a look**

Shows low returns (1.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 78Growth 22Conversion 17Competition 81Returns 92Price range 48Avg price 80Brand share 39Review moat 82Quality gap 63

**Returns**

**Great****1.2%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****363.54**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Great****34%**

top-5 click share — an open shelf

**Avg price**

**Great****£87.41**

avg listing price — sweet spot $15–$100

**Market size**

**Great****£1.0M**

£1.0M/yr · 854K searches

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Price range**

**Okay****£12.16–£187.79**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****82%**

top-5 brand share — brands hold most of the demand

**Growth**

**Bad****-5.7%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.4%**

search→purchase rate — share of searches ending in a sale

**Signals**[** High Price**](https://flapen.com/research/niches?market=uk&signal=high_price "Avg price > $50") [** Out of Stock**](https://flapen.com/research/niches?market=uk&signal=out_of_stock "OOS rate > 10%")

## Trend