---
title: "Clarins Cleanser — £63K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/clarins-cleanser"
last_updated: "2026-08-10T15:34:05.327Z"
locale: en
meta:
description: "Niche score 43/100 · £63K/yr market · 22K searches/yr · £18.53 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · £63K/yr market · 22K searches/yr · £18.53 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Clarins Cleanser — £63K/yr Amazon UK Niche (2026) - Flapen"
---
# **clarins cleanser**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 16Growth 24Conversion 97Competition 10Returns 99Price range 89Avg price 84Brand share 0Review moat 86Quality gap 32
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****15.9%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Great****£14.11–£25.90**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****279.44**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Great****£18.53**
avg listing price — sweet spot $15–$100
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-1.6%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£63K**
£63K/yr · 22K searches
**Competition**
**Bad****88%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, clarins cleanser is a £63K/yr Amazon United Kingdom market (22K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Feb–Nov–Dec. Verdict: Skip it — 43/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **clarins cleanser market data**
- **Units sold / yr**
- **3K–3K**
- avg 250–500/product
- **Revenue / yr**
- **£46K–£56K**
- units × avg price
- **Conversion rate**
- **15.9%**
- **Avg BSR**
- **#231**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **89%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **77 months**
- **Avg seller age**
- **148 days**
## **Competition & brand share**
The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**1 **▼falling
**Sellers**
**2**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**88%**
Top 20: 100%
**Open market**
**0%**
- CLARINS100%
## **Demand & seasonality**
Weekly Amazon search volume, last 76 weeks — -1.6% search growth over the last 90 days.
900700Prime Day '25Spike '25Black Friday '25Spike '26 seasonFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Feb, Nov, Dec · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/uk/beauty/clarins-cleanser/trend)
## **Top clarins cleanser search terms**
- **clarins face wash**18K/yr+0.0%13.2% conv. - **clarins foaming cleanser**2K/yr-3.2%13.8% conv. - **clarins gentle foaming cleanser**1K/yr-19.8%16.7% conv. [**All search terms **](https://flapen.com/research/uk/beauty/clarins-cleanser/search-terms)
## **Top clarins cleanser products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£6K20%£13K30%£19K40%£25K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Clarins Hydrating Foaming Cleanser 125ml**CLARINS**£18.34**4.6★271 rev](https://www.amazon.co.uk/dp/B0D6S2ZT58) [2**Clarins Soothing Foaming Cleanser 125ml | Gentle Hydrating Cleanser for Sensitive Skin | Removes Makeup & Impurities Without Drying**CLARINS**£16.50**4.6★300 rev](https://www.amazon.co.uk/dp/B0D6S38PKC) [3**Clarins Purifying Gentle Foaming Cleanser 125ml**CLARINS**£18.96**4.6★481 rev](https://www.amazon.co.uk/dp/B08TVD8PS7) [4**Clarins Gentle Renewing Cleansing Mousse 150ml**CLARINS**£19.84**4.6★157 rev](https://www.amazon.co.uk/dp/B08TV9LG6P) [5**Clarins One-Step Gentle Exfoliating Cleanser 125ml | 3-in-1 Makeup Remover Cleanser & Exfoliator with Kiwi & Organic Extracts | Suitable for All Skin Types**CLARINS**£20.68**4.6★540 rev](https://www.amazon.co.uk/dp/B0CRYH42MM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Clarins Cleansing Essentials Oily Skin**CLARINS**£25.90**5 rev6mo ago](https://www.amazon.co.uk/dp/B0FZW2KM98) [**Clarins Hydrating Foaming Cleanser 125ml**CLARINS**£18.34**271 rev2y ago](https://www.amazon.co.uk/dp/B0D6S2ZT58) [**Clarins Soothing Foaming Cleanser 125ml | Gentle Hydrating Cleanser for Sensitive Skin | Removes Makeup & Impurities Without Drying**CLARINS**£16.50**300 rev2y ago](https://www.amazon.co.uk/dp/B0D6S38PKC) [**Clarins My Clarins RE-MOVE Purifying Cleansing Gel 125ml**CLARINS**£14.11**22 rev2y ago](https://www.amazon.co.uk/dp/B0CSZ1H8HM) [**Clarins One-Step Gentle Exfoliating Cleanser 125ml | 3-in-1 Makeup Remover Cleanser & Exfoliator with Kiwi & Organic Extracts | Suitable for All Skin Types**CLARINS**£20.68**540 rev2y ago](https://www.amazon.co.uk/dp/B0CRYH42MM)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Clarins Cleansing Essentials Oily Skin**CLARINS**£25.90**4.0★**▲ 69%**](https://www.amazon.co.uk/dp/B0FZW2KM98) [**Clarins Purifying Gentle Foaming Cleanser 125ml**CLARINS**£18.96**4.6★**▲ 45%**](https://www.amazon.co.uk/dp/B08TVD8PS7) [**Clarins Hydrating Foaming Cleanser 125ml**CLARINS**£18.34**4.6★**▲ 14%**](https://www.amazon.co.uk/dp/B0D6S2ZT58) [**ClarinsMen Active Foaming Gel 125ml | Energising Face Wash for Men Removes Dirt & Oil Non-Drying Formula | Suitable for All Skin Types**CLARINS**£16.04**4.6★**— 5%**](https://www.amazon.co.uk/dp/B0BNWLKHWS) [**Clarins Velvet Cleansing Milk 200ml |Gentle Makeup Remover & Hydrating Cleanser for Soft and Clean Skin | Ideal for Sensitive Skin**CLARINS**£16.41**4.7★**— 7%**](https://www.amazon.co.uk/dp/B08B873WM5)
**~~View all trending →~~**
## **What buyers say about clarins cleanser**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Cleansing**23%
*“cleanses very well”*
**Value For Money**17%
*“Fantastic price this was on a deal”*
**Quality-Overall**12%
*“Good quality item”*
**Soft Feel**12%
*“It is very gentler”*
**Smell**9%
*“love clarins and this is a fave, cleanses and smells great”*
**Suitability Combination Skin**7%
*“Very nice on my skin”*
**Ease Of Cleaning**5%
*“very clean”*
**Durability**3%
*“Used for years”*
**Suitability Oily Skin**3%
*“has definitely improved my oily skin”*
**Moist/Dry**2%
*“does not leave face feeling dry”*
### **What buyers complain about **
**Smell**42%
*“the smell the texture, everything was different”*
**Size-Overall**17%
*“Small amount required”*
**Texture/Consistency-Overall**13%
*“the consistency is more like soap with very few exfoliation beads”*
**Color**8%
*“The colour, the smell the texture, everything was different”*
**Advertised Vs Actual Product**8%
*“The product is definitely not the same”*
### **Top return reasons **
**Product Condition**23%
**Suitability Combination Skin**15%
**Suitability Dry Skin**15%
**Smell**12%
**Instructions/User Manual/Troubleshooting**8%
**Skin Health**8%
**Ethical Trade/Fair Trade**8%
**Defective Material/Parts**4%
**Texture/Consistency-Overall**4%
**Hard Feel**4%
## **Common questions**
- **Is clarins cleanser profitable to sell on Amazon United Kingdom?**
- The niche generates £63K/yr across 9 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -1.6%. Flapen's verdict: Skip it (43/100).
- **How competitive is the clarins cleanser niche?**
- 1 brands and 2 sellers compete. The top 5 products take 88% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in clarins cleanser?**
- Top complaints mined from reviews: Smell, Size-Overall, Texture/Consistency-Overall. The return rate is 0.1%.
- **When does demand for clarins cleanser peak?**
- Demand peaks in Feb–Nov–Dec; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the clarins cleanser niche?**
- Listings span £14.11–£25.90; the average listing price is £18.53 (sweet spot $15–$100). The average incumbent carries 279 reviews — the moat a new listing must climb.
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