---
title: "Biore Sunscreen — £106K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/biore-sunscreen"
last_updated: "2026-08-09T11:39:56.593Z"
locale: en
meta:
description: "Niche score 54/100 · £106K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 54/100 · £106K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Biore Sunscreen — £106K/yr Amazon UK Niche (2026) - Flapen"
---
# **biore sunscreen**
**Worth a look**
Shows low returns (0.1%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Market size 26Growth 96Conversion 82Competition 14Returns 100Price range 41Avg price 45Brand share 0Review moat 69Quality gap 76
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Growth**
**Incredible****+138.5%**
90-day search growth — must beat 0% to launch
**Conversion**
**Great****8.6%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****745.5**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Okay****£11.41**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****£8.85–£19.21**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Okay****£106K**
£106K/yr · 107K searches
**Competition**
**Bad****83%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)")
According to Flapen's Amazon United Kingdom niche tracking, biore sunscreen is a £106K/yr Amazon United Kingdom market (107K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 54/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **biore sunscreen market data**
- **Units sold / yr**
- **8K–10K**
- avg 500–750/product
- **Revenue / yr**
- **£91K–£114K**
- units × avg price
- **Conversion rate**
- **8.6%**
- **Avg BSR**
- **#188**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **70%**
- **Out of stock**
- **10.4%**
- **Avg brand age**
- **39 months**
- **Avg seller age**
- **150 days**
## **Competition & brand share**
The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**5 **▲rising
**Sellers**
**65**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**83%**
Top 20: 100%
**Open market**
**0%**
- Bioré68% - SKIN AQUA17% - Biore UV9% - COSRX3% - KAO3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +138.5% search growth over the last 90 days.
7K5KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun, Jul · busiest ÷ quietest = 3.7×
[**Open Trend **](https://flapen.com/research/uk/beauty/biore-sunscreen/trend)
## **Top biore sunscreen search terms**
- **biore sunscreen**31K/yr+410.3%6.7% conv. - **biore uv**14K/yr+142.2%5.6% conv. - **biore uv aqua rich watery essence spf 50**19K/yr+48.9%9.8% conv. - **skin aqua sunscreen spf 50**14K/yr+40.1%6.3% conv. - **japanese sunscreen**8K/yr+140.0%3.0% conv. - **skin aqua sunscreen**5K/yr+114.1%4.7% conv. - **skin aqua**5K/yr+62.4%5.1% conv. - **biore spf**3K/yr+101.7%7.1% conv. - **biore sunscreen spf 50**4K/yr+29.3%6.1% conv. - **aqua sunscreen spf 50**3K/yr-40.5%3.7% conv. [**All search terms **](https://flapen.com/research/uk/beauty/biore-sunscreen/search-terms)
## **Top biore sunscreen products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%£16K30%£32K45%£48K60%£63K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Biore Aqua Rich UV Watery Essence SPF 50 Sunscreen 50ml**Bioré**£9.01**4.2★229 rev](https://www.amazon.co.uk/dp/B0BVG3Z5BW) [2**Biore SPF 50 Aqua Rich UV Glowy Weightless Moisturiser 3in1 High Protection Hydration Glow Primer Under Makeup 1% Niacinamide No White Cast Non Oily Sun Cream Japanese Sunscreen 50ml**Bioré**£9.86**4.1★41 rev](https://www.amazon.co.uk/dp/B0GGCCC5XT) [3**UV Aqua Rich Watery Essence Sunscreen SPF50+ PA++++ 70g Sunscreen Made in Japan Pack of 2**Biore UV**£19.21**4.1★14 rev](https://www.amazon.co.uk/dp/B0BVQ7JGCN) [4**Skin Aqua Super Moisture UV Gel 140g - SPF50+/PA++++**SKIN AQUA**£14.82**4.4★2,913 rev](https://www.amazon.co.uk/dp/B0BSFK1RRP) [5**Rohto Skin AQUA UV Super Moisture Gel Sunscreen SPF50+/PA++++ 110g**SKIN AQUA**£10.81**4.6★1,397 rev](https://www.amazon.co.uk/dp/B0BSFS7QJS)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Kao Biore UV Aqua Rich Water Essence - 70g**KAO**£10.72**16 rev3mo ago](https://www.amazon.co.uk/dp/B0DXPL7ZFZ) [**Biore SPF 50 Aqua Rich UV Glowy Weightless Moisturiser 3in1 High Protection Hydration Glow Primer Under Makeup 1% Niacinamide No White Cast Non Oily Sun Cream Japanese Sunscreen 50ml**Bioré**£9.86**41 rev6mo ago](https://www.amazon.co.uk/dp/B0GGCCC5XT) [**Biore Aqua Rich UV Invisible Face Mist SPF 50 60ml**Bioré**£10.60**109 rev1y ago](https://www.amazon.co.uk/dp/B0DSPYQ461) [**Skin Aqua Super Moisture UV Gel 140g - SPF50+/PA++++**SKIN AQUA**£14.82**2,913 rev2y ago](https://www.amazon.co.uk/dp/B0BSFK1RRP) [**Skin Aqua Super Moisture Essence Sunscreen SPF50+ PA+++ 2.8 oz (80 g)**SKIN AQUA**£10.66**593 rev2y ago](https://www.amazon.co.uk/dp/B0BSFK47H3)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Kao Biore UV Aqua Rich Water Essence - 70g**KAO**£10.72**4.4★**▲ 66%**](https://www.amazon.co.uk/dp/B0DXPL7ZFZ) [**Biore SPF 50 Aqua Rich UV Glowy Weightless Moisturiser 3in1 High Protection Hydration Glow Primer Under Makeup 1% Niacinamide No White Cast Non Oily Sun Cream Japanese Sunscreen 50ml**Bioré**£9.86**4.1★**▲ 55%**](https://www.amazon.co.uk/dp/B0GGCCC5XT) [**UV Aqua Rich Watery Essence Sunscreen SPF50+ PA++++ 70g Sunscreen Made in Japan Pack of 2**Biore UV**£19.21**4.1★**▲ 12%**](https://www.amazon.co.uk/dp/B0BVQ7JGCN) [**Biore Aqua Rich UV Watery Essence SPF 50 Sunscreen 50ml**Bioré**£9.01**4.2★**— 8%**](https://www.amazon.co.uk/dp/B0BVG3Z5BW) [**Biore Aqua Rich UV Invisible Face Mist SPF 50 60ml**Bioré**£10.60**3.7★**— 4%**](https://www.amazon.co.uk/dp/B0DSPYQ461)
**~~View all trending →~~**
## **What buyers say about biore sunscreen**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Suitability Combination Skin**12%
*“suitable for sensitive skin”*
**Weight Light**11%
*“A very lightweight cream”*
**Moist/Dry**7%
*“Its hydrating”*
**Quality-Overall**7%
*“Good performance”*
**Absorbency**6%
*“Easily absorbed”*
**Soft Feel**4%
*“It goes on so smooth”*
**Brightness/Shine/Glow**4%
*“Perfect glow”*
**Smell**4%
*“smells so nice”*
**Protection**4%
*“Good skin protection”*
**Suitability Dry Skin**3%
*“it makes my skin look moisturised while still feeling protected”*
### **What buyers complain about **
**Allergies**7%
*“Redness and irritation”*
**Skin Health**7%
*“my face was burnt to a crisp despite reapplying it every 2 hours”*
**Smell**5%
*“has a weird chemical smell”*
**Suitability Dry Skin**4%
*“Unfortunately, it's astringent/ drying, and makes pores/ fine lines/ dry patches more obvious”*
**Oily/Greasy**4%
*“on me i feel it just makes me look greasy”*
**Sensitivity-Overall**3%
*“If you have sensitive skin avoid this product”*
**Suitability Oily Skin**3%
*“on me i feel it just makes me look greasy”*
**Color**2%
*“Darker than my skintone”*
**Adhesion/Stickiness**2%
*“no stickiness or white marks”*
**Suitability Combination Skin**2%
*“Anyway, other types of sun protection products were incompatible with my skin - until I found this”*
### **Top return reasons **
**Ingredients-Overall**12%
**Suitability Combination Skin**9%
**Size-Overall**9%
**Functionality-Overall**8%
**Value For Money**8%
**Advertised Vs Actual Product**5%
**Skin Health**4%
**Leak-Proof**4%
**Oily/Greasy**3%
**Quality-Overall**3%
## **Common questions**
- **Is biore sunscreen profitable to sell on Amazon United Kingdom?**
- The niche generates £106K/yr across 10 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +138.5%. Flapen's verdict: Worth a look (54/100).
- **How competitive is the biore sunscreen niche?**
- 5 brands and 65 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in biore sunscreen?**
- Top complaints mined from reviews: Allergies, Skin Health, Smell. The return rate is 0.1%.
- **When does demand for biore sunscreen peak?**
- Demand peaks in May–Jun–Jul; the busiest month runs 3.7× the quietest.
- **What does it cost to enter the biore sunscreen niche?**
- Listings span £8.85–£19.21; the average listing price is £11.41 (sweet spot $15–$100). The average incumbent carries 746 reviews — the moat a new listing must climb.
## **Related niches in Beauty**
- 68 [**cellulite massager**](https://flapen.com/research/uk/beauty/cellulite-massager)£199K/yr+31.0%**Worth a look**- 68 [**anti chafing stick**](https://flapen.com/research/uk/beauty/anti-chafing-stick)£446K/yr+174.2%**Worth a look**- 68 [**mens aftershave**](https://flapen.com/research/uk/beauty/mens-aftershave)£5.0M/yr+20.0%**Launch it**- 68 [**face gems**](https://flapen.com/research/uk/beauty/face-gems)£156K/yr+184.1%**Worth a look**- 68 [**england face paint**](https://flapen.com/research/uk/beauty/england-face-paint)£20K/yr>1,000%**Worth a look**- 68 [**primus aged garlic**](https://flapen.com/research/uk/beauty/primus-aged-garlic)£18K/yr+144.2%**Worth a look**[**All Beauty niches **](https://flapen.com/research/uk/beauty)