---
title: "Products — benzoyl peroxide body wash - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/benzoyl-peroxide-body-wash/products"
last_updated: "2026-08-07T18:15:18.658Z"
locale: en
meta:
  description: "Niche score 45/100 · £145K/yr market · 496K searches/yr · £12.55 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 45/100 · £145K/yr market · 496K searches/yr · £12.55 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Products — benzoyl peroxide body wash - Flapen"
---

# **benzoyl peroxide body wash**

**Skip it**

Weak search conversion (2.3%) — this niche doesn't clear our bar today.

Market size 31Growth 49Conversion 29Competition 41Returns 99Price range 64Avg price 55Brand share 38Review moat 30Quality gap 33

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Price range**

**Good****£6.26–£30.49**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****£12.55**

avg listing price — sweet spot $15–$100

**Growth**

**Okay****+19.0%**

90-day search growth — must beat 0% to launch

**Competition**

**Okay****61%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****82%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****£145K**

£145K/yr · 496K searches

**Review moat**

**Okay****3,494.07**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****2.3%**

search→purchase rate — share of searches ending in a sale

**Signals**[** Out of Stock**](https://flapen.com/research/niches?market=uk&signal=out_of_stock "OOS rate > 10%")

## Products