---
title: "Beauty of Joseon Eye Patches — £69K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/beauty-of-joseon-eye-patches"
last_updated: "2026-08-09T13:44:59.794Z"
locale: en
meta:
description: "Niche score 48/100 · £69K/yr market · 171K searches/yr · £13.28 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · £69K/yr market · 171K searches/yr · £13.28 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Beauty of Joseon Eye Patches — £69K/yr Amazon UK Niche (2026) - Flapen"
---
# **beauty of joseon eye patches**
**Skip it**
A small market ($69K/yr) — this niche doesn't clear our bar today.
Market size 17Growth 57Conversion 38Competition 46Returns 100Price range 36Avg price 61Brand share 30Review moat 24Quality gap 73
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Good****£13.28**
avg listing price — sweet spot $15–$100
**Growth**
**Good****+31.3%**
90-day search growth — must beat 0% to launch
**Competition**
**Okay****58%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Okay****3.0%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Okay****£8.87–£18.45**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Bad****6,701.48**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****£69K**
£69K/yr · 171K searches
According to Flapen's Amazon United Kingdom niche tracking, beauty of joseon eye patches is a £69K/yr Amazon United Kingdom market (171K searches/yr). The top 5 brands hold 87% of demand. Verdict: Skip it — 48/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **beauty of joseon eye patches market data**
- **Units sold / yr**
- **5K–6K**
- avg 100–250/product
- **Revenue / yr**
- **£66K–£80K**
- units × avg price
- **Conversion rate**
- **3.0%**
- **Avg BSR**
- **#474**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **70%**
- **Out of stock**
- **2.5%**
- **Avg brand age**
- **37 months**
- **Avg seller age**
- **147 days**
## **Competition & brand share**
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**10 **▲rising
**Sellers**
**211**
**Top-5 brand share**
**87%**
Top 20: 99%
**Top-5 click share**
**58%**
Top 20: 98%
**Open market**
**8%**
- Abib30% - medicube21% - Beauty of Joseon16% - BIODANCE14% - Lumiter6% - COSRX6% - Open — no brand owns it (4 brands, 8%)
## **Demand**
Weekly Amazon search volume, last 24 weeks — +31.3% search growth over the last 90 days.
9K7KSpike '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/uk/beauty/beauty-of-joseon-eye-patches/trend)
## **Top beauty of joseon eye patches search terms**
- **medicube eye patches**36K/yr+196.8%3.5% conv. - **beauty of joseon eye patches**55K/yr-29.9%3.9% conv. - **abib**46K/yr+14.9%2.6% conv. - **medicube eye patch**8K/yr+741.6%1.9% conv. - **medicube under eye patches**5K/yr+145.9%3.2% conv. - **medicine eye patches**3K/yr+251.2%3.1% conv. - **eye patches medicube**3K/yr+181.5%2.9% conv. - **abib pdrn**2K/yr+124.0%2.7% conv. - **beauty of joseon under eye patches**5K/yr-56.6%3.0% conv. - **abib mask**3K/yr-8.3%1.5% conv. [**All search terms **](https://flapen.com/research/uk/beauty/beauty-of-joseon-eye-patches/search-terms)
## **Top beauty of joseon eye patches products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%£3K8%£6K12%£8K16%£11K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 23 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Beauty of Joseon Revive Under Eye Patch Retinal Ginseng for Puffy Under Eye Bag Masks Collagen Peptide Korean Skincare for Women and Men 60 Sheets 30 Pairs**Beauty of Joseon**£13.50**4.4★865 rev](https://www.amazon.co.uk/dp/B0FHH37MZJ) [2**BIODANCE Collagen Peptide Under Eye Patches 60 Counts. Advanced Hydrogel Eye Patches for Dark Circles & Puffy Eyes. Under Eye Mask for Fine Lines. Eye Bags & Wrinkles. Korean Skincare.**BIODANCE**£16.03**4.6★1,710 rev](https://www.amazon.co.uk/dp/B0GD6R7CFJ) [3**Abib PDRN Retinal Eye Patch Glow jelly 60 Patches Korean Under Eye Patches for Puffy Eyes and Dark Circles AntiWrinkle Collagen Caffeine Niacinamide**Abib**£15.91**4.6★1,486 rev](https://www.amazon.co.uk/dp/B0F8TV2MNB) [4**medicube Salmon DNA PDRN Pink Collagen Jelly Pad | Korean Gel Toner Pads with Niacinamide Madecassoside Retinol | Soothing Radiance & Uneven Skin Tone | Korean Skin Care | 70Pads**medicube**£11.61**4.5★2,074 rev](https://www.amazon.co.uk/dp/B0DX74CWSQ) [5**Abib Collagen Eye Patch Jericho Rose Jelly 60 Patches Korean Under Eye Patches for Puffy Eyes and Dark Circles Anti-Wrinkle Collagen Caffeine Niacinamide Ceramide Antioxidant Skin Care**Abib**£15.79**4.5★3,141 rev](https://www.amazon.co.uk/dp/B01CVXSPBO)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Beauty of Joseon Revive Under Eye Patch Retinal Ginseng for Puffy Under Eye Bag Masks Collagen Peptide Korean Skincare for Women and Men 60 Sheets 30 Pairs**Beauty of Joseon**£13.50**865 rev3mo ago](https://www.amazon.co.uk/dp/B0FHH37MZJ) [**30 Pairs Eye Patches with Hyaluronic Acid Biodance Under Eye Gel Patches with a Stainless Steel Eye Massager for Dark Circles Puffiness Bags & Wrinkles**Abnaok**£8.87**3 rev3mo ago](https://www.amazon.co.uk/dp/B0GLG6952J) [**BIODANCE Collagen Peptide Under Eye Patches 60 Counts. Advanced Hydrogel Eye Patches for Dark Circles & Puffy Eyes. Under Eye Mask for Fine Lines. Eye Bags & Wrinkles. Korean Skincare.**BIODANCE**£16.03**1,710 rev4mo ago](https://www.amazon.co.uk/dp/B0GD6R7CFJ) [**60PCS Ginseng+Retinol Under Eye Masks for Puffy Eyes Revive Under Eye Patches Eye Patches for Dark Circles Eye Bags Removal Wrinkles Niacinamide & Collagen Revitalizing Eyes Care**AlbSKNBlue**£9.38**12 rev4mo ago](https://www.amazon.co.uk/dp/B0G42B83RG) [**Ginseng + Retinal Under Eye Patches for Puffy Eyes Revive Under Eye Masks Skincare Under Eye Gel Patches Brightens Dark Circles Smooth Wrinkles & Fine Lines Korean Skincare 60Patches**Lumiter**£10.15**34 rev7mo ago](https://www.amazon.co.uk/dp/B0G7X59F5L)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**30 Pairs Eye Patches with Hyaluronic Acid Biodance Under Eye Gel Patches with a Stainless Steel Eye Massager for Dark Circles Puffiness Bags & Wrinkles**Abnaok**£8.87**3.4★**▲ 90%**](https://www.amazon.co.uk/dp/B0GLG6952J) [**Beauty of Joseon Revive Under Eye Patch Retinal Ginseng for Puffy Under Eye Bag Masks Collagen Peptide Korean Skincare for Women and Men 60 Sheets 30 Pairs**Beauty of Joseon**£13.50**4.4★**▲ 89%**](https://www.amazon.co.uk/dp/B0FHH37MZJ) [**BIODANCE Collagen Peptide Under Eye Patches 60 Counts. Advanced Hydrogel Eye Patches for Dark Circles & Puffy Eyes. Under Eye Mask for Fine Lines. Eye Bags & Wrinkles. Korean Skincare.**BIODANCE**£16.03**4.6★**▲ 89%**](https://www.amazon.co.uk/dp/B0GD6R7CFJ) [**Dr.Melaxin Cemenrete Calcium Volume Eye Patches (60 Patches) Under Eye Patches for Dark Circles & Puffiness Anti-Wrinkle Eye Mask for Fine Lines Firming & Elasticity Boosting K-Beauty Skincare**DR.MELAXIN**£15.25**4.5★**▲ 87%**](https://www.amazon.co.uk/dp/B0CYKRBVWC) [**medicube Salmon DNA PDRN Pink Collagen Jelly Pad | Korean Gel Toner Pads with Niacinamide Madecassoside Retinol | Soothing Radiance & Uneven Skin Tone | Korean Skin Care | 70Pads**medicube**£11.61**4.5★**▲ 74%**](https://www.amazon.co.uk/dp/B0DX74CWSQ)
**~~View all trending →~~**
## **What buyers say about beauty of joseon eye patches**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Moist/Dry**16%
*“Great moisturiser”*
**Quality-Overall**14%
*“The price for the quality of product is brilliant”*
**Suitability Combination Skin**10%
*“Works really well for sensitive or compromised skin”*
**Value For Money**10%
*“Excellent value for money”*
**Soft Feel**7%
*“Skin smooth”*
**Brightness/Shine/Glow**6%
*“give a glow”*
**Suitability Dry Skin**5%
*“For my dry skin, these have been very helpful as there is no feeling of tightness after use; instead, the skin looks nourished and smoother”*
**Ease Of Use**3%
*“Easy to use”*
**Smell**2%
*“Smells amazing”*
**Advertised Vs Actual Product**2%
*“Just like advertised”*
### **What buyers complain about **
**Allergies**21%
*“Allergic reaction”*
**Moist/Dry**6%
*“Some of the packs were dry inside”*
**Value For Money**5%
*“Waste of money”*
**Adhesion/Stickiness**5%
*“The dont stick well”*
**Skin Health**4%
*“Burnt my face”*
**Functionality-Overall**4%
*“Didnt work for me”*
**Grip**4%
*“Slip off so easily”*
**Sensitivity-Overall**3%
*“Not for sensitive skin”*
**Suitability Dry Skin**3%
*“the next day my skin felt tight, dry, and uncomfortable”*
**Quality-Overall**3%
*“Concernly poor quality assurance control”*
### **Top return reasons **
**Motor Power**14%
**Functionality-Overall**11%
**Value For Money**10%
**Advertised Vs Actual Product**7%
**Skin Health**6%
**Quality-Overall**4%
**Leak-Proof**4%
**Ingredients-Overall**4%
**Adhesion/Stickiness**4%
**Moist/Dry**3%
## **Common questions**
- **Is beauty of joseon eye patches profitable to sell on Amazon United Kingdom?**
- The niche generates £69K/yr across 23 tracked products. 5 of 8 products launched in the last 360 days are still selling. 90-day search growth is +31.3%. Flapen's verdict: Skip it (48/100).
- **How competitive is the beauty of joseon eye patches niche?**
- 10 brands and 211 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in beauty of joseon eye patches?**
- Top complaints mined from reviews: Allergies, Moist/Dry, Value For Money. The return rate is 0.1%.
- **What does it cost to enter the beauty of joseon eye patches niche?**
- Listings span £8.87–£18.45; the average listing price is £13.28 (sweet spot $15–$100). The average incumbent carries 6,701 reviews — the moat a new listing must climb.
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