---
title: "Bath Colour Tablets for Kids — £34K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/bath-colour-tablets-for-kids"
last_updated: "2026-08-09T14:01:44.529Z"
locale: en
meta:
description: "Niche score 42/100 · £34K/yr market · 29K searches/yr · £7.30 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · £34K/yr market · 29K searches/yr · £7.30 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Bath Colour Tablets for Kids — £34K/yr Amazon UK Niche (2026) - Flapen"
---
# **bath colour tablets for kids**
**Skip it**
Prices mostly outside the sweet spot ($0.84–$13.95) — this niche doesn't clear our bar today.
Market size 8Growth 17Conversion 98Competition 20Returns 99Price range 0Avg price 20Brand share 44Review moat 51Quality gap 73
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****16.3%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****1,445**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****79%**
top-5 brand share — brands hold most of the demand
**Competition**
**Bad****76%**
top-5 click share — a locked-up shelf
**Avg price**
**Bad****£7.30**
avg listing price — sweet spot $15–$100
**Growth**
**Bad****-16.4%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£34K**
£34K/yr · 29K searches
**Price range**
**Bad****£0.84–£13.95**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, bath colour tablets for kids is a £34K/yr Amazon United Kingdom market (29K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 42/100.
Data updated Jul 18, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **bath colour tablets for kids market data**
- **Units sold / yr**
- **3K–3K**
- avg 100–250/product
- **Revenue / yr**
- **£18K–£22K**
- units × avg price
- **Conversion rate**
- **16.3%**
- **Avg BSR**
- **#100**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **83%**
- **Out of stock**
- **6.7%**
- **Avg brand age**
- **41 months**
- **Avg seller age**
- **195 days**
## **Competition & brand share**
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**10 **▼falling
**Sellers**
**31**
**Top-5 brand share**
**79%**
Top 20: 100%
**Top-5 click share**
**76%**
Top 20: 100%
**Open market**
**15%**
- Tub Works32% - Elfinbay22% - ZIMPLI10% - CRAYOLA7% - Munchkin7% - Fidton7% - Open — no brand owns it (4 brands, 15%)
## **Demand & seasonality**
Weekly Amazon search volume, last 83 weeks — -16.4% search growth over the last 90 days.
1K750Spike '25Prime Day '25Black Friday '25Spike '26 seasonJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Nov, Dec · busiest ÷ quietest = 2.9×
[**Open Trend **](https://flapen.com/research/uk/beauty/bath-colour-tablets-for-kids/trend)
## **Top bath colour tablets for kids search terms**
- **bath colour tablets for kids**17K/yr-14.3%10.5% conv. - **bath colour drops**4K/yr-2.3%10.1% conv. - **bath colours**3K/yr-19.3%8.4% conv. - **bath drops**2K/yr-35.1%5.5% conv. - **colour bath drops for kids**2K/yr-56.1%9.9% conv. - **crayola bath dropz**778/yr+80.0%6.0% conv. [**All search terms **](https://flapen.com/research/uk/beauty/bath-colour-tablets-for-kids/search-terms)
## **Top bath colour tablets for kids products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£3K20%£7K30%£10K40%£14K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Tub Works Bath Color Fizzies 150 Count | Nontoxic & Fragrance-Free | Fizzy Bath Color Tablets for Kids | Create Colorful Water | Water Tablets in 7 Colors for Variety | Bath Bombs for Kids Bathtub**Tub Works**£9.62**4.4★5,192 rev](https://www.amazon.co.uk/dp/B0C7JCXX7K) [2**Bath Color Tablets for Kids 180 Count Color Changing Bath Fizzies for Kids Boys Girls (6 Pack 30 Tablets Each) Fizzy Water Color Drops for Bathtub in 6 Bright Colors Non-Toxic & Fragrance Free**Elfinbay**£8.32**4.6★325 rev](https://www.amazon.co.uk/dp/B0CSZ19FVW) [3**Crayola Color Bath Dropz 60 Tablets 3.59 Ounce Jar**CRAYOLA**£9.23**4.4★6,075 rev](https://www.amazon.co.uk/dp/B00009KWTB) [4**Munchkin 40 Pack Colour Buddies Baby Bath Bombs Dispenser Bath Set**Munchkin**£6.15**4.6★1,216 rev](https://www.amazon.co.uk/dp/B09HVB443F) [5**Fidton Bath Colour Tablets - 160 Counts Water Colours Changing Tablets No Fragrance Food Grade Skin - Friendly 7 Vivid Colours Bath Paints**Fidton**£10.82**4.1★30 rev](https://www.amazon.co.uk/dp/B0FD9KH6GJ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Bath Colour Tablets - 120 Count Food Grade Ingredients Kids Bath Bombs 7 Colours Water Tablets for Kids Childrens Bubble Bathe Bombs Create Fun Shower Colors**SigWong**£10.18**10 rev4mo ago](https://www.amazon.co.uk/dp/B0GQ3SY98Z) [**Fidton Bath Colour Tablets - 160 Counts Water Colours Changing Tablets No Fragrance Food Grade Skin - Friendly 7 Vivid Colours Bath Paints**Fidton**£10.82**30 rev1y ago](https://www.amazon.co.uk/dp/B0FD9KH6GJ) [**ZIMPLI - Baff Water Colours Party Bag Filler 3 tabs in each bag Blue Red or Yellow Childrens Colour Changing Bath Tab Drops Pass the Parcel Gifts**ZIMPLI**£0.84**150 rev1y ago](https://www.amazon.co.uk/dp/B0DP5CLHYB) [**Bath Color Tablets for Kids 180 Count Color Changing Bath Fizzies for Kids Boys Girls (6 Pack 30 Tablets Each) Fizzy Water Color Drops for Bathtub in 6 Bright Colors Non-Toxic & Fragrance Free**Elfinbay**£8.32**325 rev1y ago](https://www.amazon.co.uk/dp/B0CSZ19FVW) [**Bath Colour Tablets - 6 Colors 48 Count Coloured Bath Tablets Food Grade Kids Bath Bombs Set - No Stains & Gentle on Skin**HXDZFX**£6.32**65 rev2y ago](https://www.amazon.co.uk/dp/B0CSYDB8RX)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Tub Works Bath Color Fizzies 150 Count | Nontoxic & Fragrance-Free | Fizzy Bath Color Tablets for Kids | Create Colorful Water | Water Tablets in 7 Colors for Variety | Bath Bombs for Kids Bathtub**Tub Works**£9.62**4.4★**▲ 385%**](https://www.amazon.co.uk/dp/B0C7JCXX7K) [**Bath Colour Tablets - 120 Count Food Grade Ingredients Kids Bath Bombs 7 Colours Water Tablets for Kids Childrens Bubble Bathe Bombs Create Fun Shower Colors**SigWong**£10.18**3.6★**▲ 157%**](https://www.amazon.co.uk/dp/B0GQ3SY98Z) [**ZIMPLI - 18 Use Baff Water Colours Bathing Drops Childrens Development Mind Bath Toys Unusual Unique Gifts for Boys & Girls**ZIMPLI**£3.36**4.4★**▲ 146%**](https://www.amazon.co.uk/dp/B0BJVXGPQ6) [**Munchkin 40 Pack Colour Buddies Baby Bath Bombs Dispenser Bath Set**Munchkin**£6.15**4.6★**▲ 36%**](https://www.amazon.co.uk/dp/B09HVB443F) [**ZIMPLI - Baff Water Colours Party Bag Filler 3 tabs in each bag Blue Red or Yellow Childrens Colour Changing Bath Tab Drops Pass the Parcel Gifts**ZIMPLI**£0.84**4.4★**▲ 26%**](https://www.amazon.co.uk/dp/B0DP5CLHYB)
**~~View all trending →~~**
## **What buyers say about bath colour tablets for kids**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**51%
*“Great colours”*
**Value For Money**15%
*“Great value for money”*
**Fun/Entertainment Experience**6%
*“They make bath time much more fun”*
**Quality-Overall**5%
*“Great quality”*
**Allergies**5%
*“she has never had a problem from these causing any irritation so to be able to find something like this is amazing”*
**Advertised Vs Actual Product**3%
*“thats absolutely true”*
**Water Resistance**2%
*“Blue water 👍 Lovely, just what I was looking for, lovely blu water”*
**Ease Of Use**1%
*“Really easy to use”*
**Residue**1%
*“theres no residue left behind”*
**Size-Overall**1%
*“Not bad, small, see video”*
### **What buyers complain about **
**Allergies**24%
*“Irritated skin”*
**Size-Overall**14%
*“Very small”*
**Color**14%
*“Colours arent great”*
**Stain Resistance**11%
*“Stains skin”*
**Value For Money**7%
*“Theyre expensive”*
**Advertised Vs Actual Product**4%
*“This is misleading and discriminatory, as a products country of origin alone does not determine its safety, quality, or environmental impact”*
**Certifications**4%
*“does not align with Amazons standards for respectful”*
**Smell**2%
*“fragrance free which is obviously not true”*
**Strength**2%
*“are quite weak”*
**Pain Relief-Overall**2%
### **Top return reasons **
**Color**25%
**Size-Overall**15%
**Stain Resistance**13%
**Ease Of Use**10%
**Quality-Overall**8%
**Value For Money**5%
**Advertised Vs Actual Product**5%
**Defective Material/Parts**5%
**Moist/Dry**5%
**Age Suitability**5%
## **Common questions**
- **Is bath colour tablets for kids profitable to sell on Amazon United Kingdom?**
- The niche generates £34K/yr across 12 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -16.4%. Flapen's verdict: Skip it (42/100).
- **How competitive is the bath colour tablets for kids niche?**
- 10 brands and 31 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 79% of demand.
- **What do buyers complain about in bath colour tablets for kids?**
- Top complaints mined from reviews: Allergies, Size-Overall, Color. The return rate is 0.2%.
- **When does demand for bath colour tablets for kids peak?**
- Demand peaks in Nov–Dec; the busiest month runs 2.9× the quietest.
- **What does it cost to enter the bath colour tablets for kids niche?**
- Listings span £0.84–£13.95; the average listing price is £7.30 (sweet spot $15–$100). The average incumbent carries 1,445 reviews — the moat a new listing must climb.
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