---
title: "Aleppo Soap — £24K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/aleppo-soap"
last_updated: "2026-08-09T09:48:56.667Z"
locale: en
meta:
description: "Niche score 42/100 · £24K/yr market · 36K searches/yr · £11.96 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · £24K/yr market · 36K searches/yr · £11.96 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Aleppo Soap — £24K/yr Amazon UK Niche (2026) - Flapen"
---
# **aleppo soap**
**Skip it**
A small market ($24K/yr) — this niche doesn't clear our bar today.
Market size 6Growth 51Conversion 63Competition 27Returns 99Price range 38Avg price 50Brand share 27Review moat 57Quality gap 30
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Conversion**
**Good****5.6%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****1,205**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Good****+21.1%**
90-day search growth — must beat 0% to launch
**Avg price**
**Good****£11.96**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****£6.97–£20.02**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****69%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****89%**
top-5 brand share — brands hold most of the demand
**Market size**
**Bad****£24K**
£24K/yr · 36K searches
According to Flapen's Amazon United Kingdom niche tracking, aleppo soap is a £24K/yr Amazon United Kingdom market (36K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Feb. Verdict: Skip it — 42/100.
Data updated Jul 18, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **aleppo soap market data**
- **Units sold / yr**
- **2K–2K**
- avg 100–250/product
- **Revenue / yr**
- **£18K–£24K**
- units × avg price
- **Conversion rate**
- **5.6%**
- **Avg BSR**
- **#960**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **87%**
- **Out of stock**
- **4.6%**
- **Avg brand age**
- **56 months**
- **Avg seller age**
- **167 days**
## **Competition & brand share**
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**8 **▲rising
**Sellers**
**12**
**Top-5 brand share**
**89%**
Top 20: 100%
**Top-5 click share**
**69%**
Top 20: 100%
**Open market**
**5%**
- Pure Now26% - Dr.Ancient20% - Natura Germania17% - Khoya Naturals14% - Mhana11% - Green Bear6% - Open — no brand owns it (2 brands, 5%)
## **Demand & seasonality**
Weekly Amazon search volume, last 76 weeks — +21.1% search growth over the last 90 days.
2K1KSpike '25Spike '26 seasonFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Feb · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/uk/beauty/aleppo-soap/trend)
## **Top aleppo soap products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£2K20%£5K30%£7K40%£10K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 15 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Pure Now Aleppo Soap 3 x ca 200g 85% Olive oil 15% Laurel oil PH Neutral Detox Handmade**Pure Now**£13.88**4.6★2,155 rev](https://www.amazon.co.uk/dp/B082HY3HJG) [2**Dr.Ancient Aleppo Laurel Soap Bar Natural Soap Bars Handcrafted the Traditional Way Chemical-Free Vegan Used for Face Wash Body Wash Hand Cleansing and Daily Skin Care Gentle Cleanser**Dr.Ancient**£6.97**4.3★7,141 rev](https://www.amazon.co.uk/dp/B07P5ZNYCJ) [3**MHANA Authentic Aleppo Soap Bar 77% Olive Oil & 15% Laurel Oil Handmade Natural Soap for Sensitive Skin Eczema & Acne Face Body & Hair Vegan SLS-Free Paraben-Free (200g)**Mhana**£7.64**4.7★26 rev](https://www.amazon.co.uk/dp/B0GC6MRHL7) [4**Aleppo Soap Set 3x 60% Olive Oil 40% Laurel Oil (each ca. 200gr total ca. 600 gr) + 1x Sisal Soap Bag | hair soap shaving handmade vegan**Natura Germania**£14.41**4.5★1,686 rev](https://www.amazon.co.uk/dp/B07VH51NRS) [5**Natural Aleppo Soap 1% Laurel Oil 99% Olive Oil 190 gr | Natural Gentle & Moisturizing | Traditional & Handmade by Zanabili Family.**Khoya Naturals**£7.60**4.7★25 rev](https://www.amazon.co.uk/dp/B0DJ7WC6KZ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**MHANA Authentic Aleppo Soap Bar 77% Olive Oil & 15% Laurel Oil Handmade Natural Soap for Sensitive Skin Eczema & Acne Face Body & Hair Vegan SLS-Free Paraben-Free (200g)**Mhana**£7.64**26 rev6mo ago](https://www.amazon.co.uk/dp/B0GC6MRHL7) [**MHANA Authentic Aleppo Soap Bar 77% Olive Oil & 15% Laurel Oil Handmade Natural Soap for Sensitive Skin Eczema & Acne Face Body & Hair Vegan SLS-Free Paraben-Free (3 x 200g)**Mhana**£18.98**26 rev6mo ago](https://www.amazon.co.uk/dp/B0GC788XRS) [**Aleppo Soap 40% Laurel oil 60% Olive oil | Deep Cleansing & Soothing | Aged 5 Years | Vegan Fragrance-Free & Handmade by Zanabili family. aprox 130-140 gr**Khoya Naturals**£10.08**25 rev1y ago](https://www.amazon.co.uk/dp/B0DVPXKRJ3) [**Aleppo Soap 5% Laurel Oil 95% Olive Oil 165 gr | Traditional Natural Soap | Mild Nourishing & Moisturizing | For Face Body & All Skin Types. Handmade and Aged 5 Years by Zanabili Family.**Khoya Naturals**£7.77**25 rev1y ago](https://www.amazon.co.uk/dp/B0DTKQCCR8) [**Natural Aleppo Soap 1% Laurel Oil 99% Olive Oil 190 gr | Natural Gentle & Moisturizing | Traditional & Handmade by Zanabili Family.**Khoya Naturals**£7.60**25 rev1y ago](https://www.amazon.co.uk/dp/B0DJ7WC6KZ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Aleppo Soap 40% Laurel oil 60% Olive oil | Deep Cleansing & Soothing | Aged 5 Years | Vegan Fragrance-Free & Handmade by Zanabili family. aprox 130-140 gr**Khoya Naturals**£10.08**4.7★**▲ 292%**](https://www.amazon.co.uk/dp/B0DVPXKRJ3) [**MHANA Authentic Aleppo Soap Bar 77% Olive Oil & 15% Laurel Oil Handmade Natural Soap for Sensitive Skin Eczema & Acne Face Body & Hair Vegan SLS-Free Paraben-Free (3 x 200g)**Mhana**£18.98**4.7★**▲ 275%**](https://www.amazon.co.uk/dp/B0GC788XRS) [**MHANA Authentic Aleppo Soap Bar 77% Olive Oil & 15% Laurel Oil Handmade Natural Soap for Sensitive Skin Eczema & Acne Face Body & Hair Vegan SLS-Free Paraben-Free (200g)**Mhana**£7.64**4.7★**▲ 164%**](https://www.amazon.co.uk/dp/B0GC6MRHL7) [**Aleppo Soap 5% Laurel Oil 95% Olive Oil 165 gr | Traditional Natural Soap | Mild Nourishing & Moisturizing | For Face Body & All Skin Types. Handmade and Aged 5 Years by Zanabili Family.**Khoya Naturals**£7.77**4.7★**▲ 129%**](https://www.amazon.co.uk/dp/B0DTKQCCR8) [**Natura Germania Aleppo Soap 3x approx. 200g each (600g total) 100% Olive Oil + Sisal Soap Pouch | Hair Soap Natural Soap Shower Soap | Handmade & Vegan**Natura Germania**£10.39**4.6★**▲ 25%**](https://www.amazon.co.uk/dp/B07YN18CDX)
**~~View all trending →~~**
## **What buyers say about aleppo soap**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**18%
*“I love that I just smell clean”*
**Cleansing**8%
*“just a clean”*
**Soft Feel**8%
*“It feels incredibly gentle”*
**Quality-Overall**7%
*“made with good quality ingredients”*
**Lather**7%
*“The lather feels luxurious”*
**Suitability Combination Skin**6%
*“Good for your skin”*
**Suitability Dry Skin**6%
*“Absolutely amazing and I have recommended this to other family members who suffer with dry skin conditions”*
**Moist/Dry**6%
*“doesnt dry it out at all”*
**Value For Money**6%
*“is, I think, decent value for money for a soap”*
**Ingredients-Overall**5%
*“Hand made and no chemicals used”*
### **What buyers complain about **
**Smell**20%
*“doesnt even smell nice”*
**Suitability Dry Skin**7%
*“not ideal to run directly onto skin”*
**Size-Overall**5%
*“- Large sized bar much bigger”*
**Value For Money**4%
*“Thought it was very expensive”*
**Ease Of Use**4%
*“It is a little cumbersome to use”*
**Lather**4%
*“the soap is a bit harder to get to lather than other bars”*
**Skin Health**2%
*“Its doesnt do anything to help my skin”*
**Sensitivity-Overall**1%
*“I have sensitive skin”*
**Allergies**1%
*“I also suffer from occasional bouts of eczema”*
**Color Fading/Discoloration**1%
*“once lathered the colour changes slightly”*
### **Top return reasons **
**Smell**42%
**Leak-Proof**17%
**Oily/Greasy**17%
**Moist/Dry**8%
**Suitability Dry Skin**8%
**Shape/Style**8%
## **Common questions**
- **Is aleppo soap profitable to sell on Amazon United Kingdom?**
- The niche generates £24K/yr across 15 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +21.1%. Flapen's verdict: Skip it (42/100).
- **How competitive is the aleppo soap niche?**
- 8 brands and 12 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 89% of demand.
- **What do buyers complain about in aleppo soap?**
- Top complaints mined from reviews: Smell, Suitability Dry Skin, Size-Overall. The return rate is 0.1%.
- **When does demand for aleppo soap peak?**
- Demand peaks in Feb; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the aleppo soap niche?**
- Listings span £6.97–£20.02; the average listing price is £11.96 (sweet spot $15–$100). The average incumbent carries 1,205 reviews — the moat a new listing must climb.
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