---
title: "Weighted Straw Cup — £276K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/baby-products/weighted-straw-cup"
last_updated: "2026-08-11T09:30:30.706Z"
locale: en
meta:
description: "Niche score 47/100 · £276K/yr market · 421K searches/yr · £9.27 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · £276K/yr market · 421K searches/yr · £9.27 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Weighted Straw Cup — £276K/yr Amazon UK Niche (2026) - Flapen"
---
# **weighted straw cup**
**Skip it**
Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Market size 50Growth 23Conversion 75Competition 55Returns 97Price range 14Avg price 27Brand share 4Review moat 46Quality gap 62
**Returns**
**Incredible****0.7%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****7.1%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Competition**
**Good****52%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Good****£276K**
£276K/yr · 421K searches
**Review moat**
**Okay****1,932.93**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Okay****£9.27**
avg listing price — sweet spot $15–$100
**Growth**
**Bad****-3.7%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****£5.25–£16.61**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, weighted straw cup is a £276K/yr Amazon United Kingdom market (421K searches/yr). The top 5 brands hold 98% of demand. Verdict: Skip it — 47/100.
Data updated Jul 18, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **weighted straw cup market data**
- **Units sold / yr**
- **20K–25K**
- avg 750–1,000/product
- **Revenue / yr**
- **£185K–£232K**
- units × avg price
- **Conversion rate**
- **7.1%**
- **Avg BSR**
- **#28**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **89%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **46 months**
- **Avg seller age**
- **179 days**
## **Competition & brand share**
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**7 **▲rising
**Sellers**
**18**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**52%**
Top 20: 94%
**Open market**
**1%**
- TUM TUM73% - Munchkin17% - Tommee Tippee5% - Nuby2% - NUK1% - PandaEar1% - Open — no brand owns it (1 brand, 1%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -3.7% search growth over the last 90 days.
13K8KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/uk/baby-products/weighted-straw-cup/trend)
## **Top weighted straw cup search terms**
- **tum tum straw cup**169K/yr-1.6%7.1% conv. - **baby straw cup**37K/yr-1.4%4.3% conv. - **tum tum**52K/yr-22.0%4.6% conv. - **munchkin straw cup**20K/yr+120.2%8.2% conv. - **tum tum cup**48K/yr-29.2%5.8% conv. - **baby cup with straw**18K/yr-3.6%4.2% conv. - **straw cup baby**14K/yr+8.6%4.3% conv. - **weighted straw cup baby**14K/yr+6.5%4.8% conv. - **weighted straw cup**9K/yr+12.8%3.3% conv. - **tumtum**12K/yr-18.1%2.7% conv. [**All search terms **](https://flapen.com/research/uk/baby-products/weighted-straw-cup/search-terms)
## **Top weighted straw cup products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%£11K8%£22K12%£33K16%£44K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**TUM TUM Tippy Up Free Flow Sippy Cup (No Valve) Sippy Cup for Toddlers 200ml BPA Free (Kev Koala S3)**TUM TUM**£8.26**4.6★3,762 rev](https://www.amazon.co.uk/dp/B0C5XP448Q) [2**TUM TUM Tippy Up Free Flow Sippy Cup (No Valve) Sippy Cup for Toddlers 200ml BPA Free (Boris Bear S3)**TUM TUM**£8.27**4.6★3,762 rev](https://www.amazon.co.uk/dp/B0C5XN883H) [3**TUM TUM Tippy Up Free Flow Sippy Cup (No Valve) Sippy Cup for Toddlers 200ml BPA Free (Pip Panda 300ml)**TUM TUM**£10.68**4.6★3,780 rev](https://www.amazon.co.uk/dp/B0D96L8CKZ) [4**TUM TUM Tippy Up Free Flow Sippy Cup (No Valve) Sippy Cup for Toddlers 200ml BPA Free (Betsy Bear S3)**TUM TUM**£8.27**4.6★3,780 rev](https://www.amazon.co.uk/dp/B0C5XJQG4Z) [5**TUM TUM Tippy Up Free Flow Sippy Cup (No Valve) Sippy Cup for Toddlers BPA Free (Kev Koala 300ml)**TUM TUM**£10.67**4.6★3,762 rev](https://www.amazon.co.uk/dp/B0CFFGNTG1)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Munchkin Any Angle Spill Proof Weighted Straw Trainer Cup | Dog Design**Munchkin**£6.44**199 rev6mo ago](https://www.amazon.co.uk/dp/B0GGJ8MH4R) [**Munchkin Any Angle Spill Proof Weighted Straw Trainer Cup| Cat Design**Munchkin**£6.25**199 rev6mo ago](https://www.amazon.co.uk/dp/B0GGJLTXR4) [**Nuby Character Sippy Cup Water Bottle - Weighted Straw | 240ml / 8oz | Carry Handle | Trainer Cup | Suitable Beaker for 6 Months Plus (Giraffe)**Nuby**£5.25**292 rev9mo ago](https://www.amazon.co.uk/dp/B0DJ1T5ZGL) [**Perfect Match Learner Straw Bottle | 8+ Months | 150ml | Leak Proof Baby Straw Cup | Anti-Slip Handles | Penguin | 1 Count**NUK**£7.40**88 rev9mo ago](https://www.amazon.co.uk/dp/B0FP5HQ8FL) [**Tommee Tippee Trainer Straw Cup 240ml Easy Transition Toddler Cup for 6 Months+ with Silicone Weighted Straw and Easy-Hold Handles Blue and Orange 2 Pack**Tommee Tippee**£8.46**1,208 rev1y ago](https://www.amazon.co.uk/dp/B0DTQCFMLT)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Munchkin Any Angle Spill Proof Weighted Straw Trainer Cup| Cat Design**Munchkin**£6.25**4.2★**▲ 156%**](https://www.amazon.co.uk/dp/B0GGJLTXR4) [**Perfect Match Learner Straw Bottle | 8+ Months | 150ml | Leak Proof Baby Straw Cup | Anti-Slip Handles | Penguin | 1 Count**NUK**£7.40**4.8★**▲ 104%**](https://www.amazon.co.uk/dp/B0FP5HQ8FL) [**Munchkin Any Angle Spill Proof Weighted Straw Trainer Cup | Dog Design**Munchkin**£6.44**4.2★**▲ 90%**](https://www.amazon.co.uk/dp/B0GGJ8MH4R) [**Munchkin 2 Pack Tip&Sip Toddler Weighted Straw Cups | 296ml | Green/Blue**Munchkin**£10.69**4.2★**▲ 59%**](https://www.amazon.co.uk/dp/B0BGQ6Y8YT) [**Munchkin 2 Pack Simple Clean Baby Set with Straws Cups| 296ml | Green/Blue**Munchkin**£10.32**4.1★**▲ 55%**](https://www.amazon.co.uk/dp/B09QL7QWCN)
**~~View all trending →~~**
## **What buyers say about weighted straw cup**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Leak-Proof**21%
*“leak free”*
**Ease Of Use**13%
*“Easy to use”*
**Quality-Overall**11%
*“Excellent product”*
**Ease Of Cleaning**9%
*“This cup cleans very easily”*
**Design-Overall**7%
*“Cute design”*
**Value For Money**6%
*“Good price”*
**Size-Overall**5%
*“Size is good”*
**Ease Of Feeding**3%
*“makes feeding time much easier”*
**Durability**3%
*“We found them to be quite durable as he will throw them across the kitchen”*
**Handle Quality**3%
*“The handles are easy to grip”*
### **What buyers complain about **
**Leak-Proof**34%
*“Not leak proof”*
**Durability**11%
*“Breaks when it comes off”*
**Ease Of Cleaning**6%
*“difficult to clean”*
**Quality-Overall**3%
*“Not as good as tum tum cup”*
**Ease Of Use**3%
*“difficult to use”*
**Functionality-Overall**3%
*“Dont work”*
**Water Resistance**3%
*“when he drops it the water always goes everywhere”*
**Value For Money**3%
*“They are slightly expensive”*
**Washability**2%
*“washing them every day is a bit of a task”*
**Strength**2%
*“Unfortunately its not so robust as I hoped”*
### **Top return reasons **
**Leak-Proof**37%
**Size-Overall**16%
**Functionality-Overall**10%
**Defective Material/Parts**5%
**Ease Of Use**5%
**Age Suitability**4%
**Water Resistance**2%
**Value For Money**2%
**Color**2%
**Advertised Vs Actual Product**2%
## **Common questions**
- **Is weighted straw cup profitable to sell on Amazon United Kingdom?**
- The niche generates £276K/yr across 27 tracked products. 2 of 6 products launched in the last 360 days are still selling. 90-day search growth is -3.7%. Flapen's verdict: Skip it (47/100).
- **How competitive is the weighted straw cup niche?**
- 7 brands and 18 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in weighted straw cup?**
- Top complaints mined from reviews: Leak-Proof, Durability, Ease Of Cleaning. The return rate is 0.7%.
- **When does demand for weighted straw cup peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the weighted straw cup niche?**
- Listings span £5.25–£16.61; the average listing price is £9.27 (sweet spot $15–$100). The average incumbent carries 1,933 reviews — the moat a new listing must climb.
## **Related niches in Baby Products**
- 63 [**baby toys**](https://flapen.com/research/uk/baby-products/baby-toys)£1.5M/yr+4.3%**Launch it**- 63 [**buggy fan**](https://flapen.com/research/uk/baby-products/buggy-fan)£133K/yr>1,000%**Worth a look**- 63 [**car seat travel bag**](https://flapen.com/research/uk/baby-products/car-seat-travel-bag)£184K/yr+80.2%**Worth a look**- 63 [**retractable stair gate**](https://flapen.com/research/uk/baby-products/retractable-stair-gate)£469K/yr+11.0%**Worth a look**- 63 [**christening gifts for girls**](https://flapen.com/research/uk/baby-products/christening-gifts-for-girls)£323K/yr+34.9%**Worth a look**- 64 [**playpen**](https://flapen.com/research/uk/baby-products/playpen)£963K/yr+15.6%**Launch it**[**All Baby Products niches **](https://flapen.com/research/uk/baby-products)