---
title: "Nappies Size 6 — £985K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/baby-products/nappies-size-6"
last_updated: "2026-07-21T11:20:44.443Z"
locale: en
meta:
description: "Niche score 57/100 · £985K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 57/100 · £985K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Nappies Size 6 — £985K/yr Amazon UK Niche (2026) - Flapen"
---
# **nappies size 6**
**Worth a look**
Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 77Growth 24Conversion 95Competition 49Returns 100Price range 74Avg price 81Brand share 8Review moat 38Quality gap 47
**Returns**
**Incredible****0.1%**
return rate — above 6% kills the launch gate
**Conversion**
**Incredible****12.7%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Great****£17.49**
avg listing price — sweet spot $15–$100
**Market size**
**Great****£985K**
£985K/yr · 442K searches
**Price range**
**Good****£5.18–£42.60**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Okay****56%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****2,743.61**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-2.6%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****97%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, nappies size 6 is a £985K/yr Amazon United Kingdom market (442K searches/yr). The top 5 brands hold 97% of demand. Verdict: Worth a look — 57/100.
Data updated Jul 18, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **nappies size 6 market data**
- **Units sold / yr**
- **50K–60K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **£875K–£1.0M**
- units × avg price
- **Launch success**
- **—**
- 0 of 0 new (360d)
- **Conversion rate**
- **12.7%**
- **Avg BSR**
- **#137**
- **Page quality**
- **0%**
- **Prime**
- **96%**
- **Sponsored**
- **43%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **46 months**
- **Avg seller age**
- **157 days**
## **Competition & brand share**
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**8 **▼falling
**Sellers**
**97**
**Top-5 brand share**
**97%**
Top 20: 100%
**Top-5 click share**
**56%**
Top 20: 93%
**Open market**
**2%**
- Pampers66% - by Amazon26% - Nutmeg2% - Naty2% - Mama Bear2% - HUGGIES1% - Open — no brand owns it (2 brands, 2%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -2.6% search growth over the last 90 days.
10K6KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.2×
[**Open Trend **](https://flapen.com/research/uk/baby-products/nappies-size-6/trend)
## **Top nappies size 6 search terms**
- **pampers size 6**113K/yr+5.2%9.9% conv. - **nappies size 6**88K/yr-4.9%11.7% conv. - **size 6 nappies**47K/yr-12.2%12.2% conv. - **nappy pants size 6**26K/yr+2.6%10.7% conv. - **size 6 nappy pants**18K/yr-0.4%14.5% conv. - **pampers pants size 6**16K/yr+30.7%7.6% conv. - **pull ups size 6**16K/yr-12.7%9.6% conv. - **pampers premium protection size 6**12K/yr+2.9%5.8% conv. - **pampers pants**11K/yr+35.6%1.1% conv. - **mama bear nappies**19K/yr-43.7%0.9% conv. [**All search terms **](https://flapen.com/research/uk/baby-products/nappies-size-6/search-terms)
## **Top nappies size 6 products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%£39K8%£79K12%£118K16%£158K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 28 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Pampers Baby-Dry Paw Patrol Edition Size 6 164 Nappies 13kg-18kg Monthly Pack Up to a 100% Leak-Free & Comfortable Night**Pampers**£36.58**4.5★1,762 rev](https://www.amazon.co.uk/dp/B0C74ST3J1) [2**Pampers Baby-Dry Characters Paw Patrol Nappy Pants S6**Pampers**£36.80**4.7★2,617 rev](https://www.amazon.co.uk/dp/B0BLW7Z2RF) [3**by Amazon Disney Nappy Pants Size 6 (15+ kg) 60 Count White (Previously a Mama Bear brand same product)**by Amazon**£11.54**4.2★7,048 rev](https://www.amazon.co.uk/dp/B092DT65KS) [4**By Amazon - 70 Ultra Dry Nappies - Size 6 (15+ kg) (Previously a Mama Bear Brand Same Product)**by Amazon**£10.90**4.1★13,268 rev](https://www.amazon.co.uk/dp/B08Y6RS3L7) [5**Pampers Premium Protection Nappy Pants Size 6 132 Nappies 13kg-19kg Monthly Pack + Pampers Harmonie Aqua Baby Wipes 1 pack of 10 Wipes**Pampers**£34.69**4.7★3,057 rev](https://www.amazon.co.uk/dp/B097JTBFW6)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Rascals Premium Baby Diapers Comfortable & Leakproof Baby Diapers for 30-44 lbs Babies Soft & Soft Diapers Size 6 Pack of 30**Rascals**£5.72**30 rev1y ago](https://www.amazon.co.uk/dp/B0DL6BFNFQ) [**Pampers Pants Nappies Pull-On Size 6 Giant 52 Pack**Pampers**£16.85**1 rev1y ago](https://www.amazon.co.uk/dp/B0DDL7HV7D) [**Pura Nappy Pants Size 6 18 Count 15kg+ 360 Stretch Fit Potty Training Pants for Hypoallergenic & Sensitive Skin Up to 12 Hours Overnight Leak Protection Totally Chlorine Free**Pura**£6.80**88 rev2y ago](https://www.amazon.co.uk/dp/B0D6G39PPF) [**Pampers Premium Protection S6 x24**Pampers**£7.54**11 rev2y ago](https://www.amazon.co.uk/dp/B0D1GDXVH8) [**Pampers Baby-Dry Paw Patrol Edition Size 6 164 Nappies 13kg-18kg Monthly Pack Up to a 100% Leak-Free & Comfortable Night**Pampers**£36.58**1,762 rev3y ago](https://www.amazon.co.uk/dp/B0C74ST3J1)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Pampers Night Nappy Pants Size 6 138 Nappies 13kg-19kg**Pampers**£39.56**4.5★**▲ 280%**](https://www.amazon.co.uk/dp/B0BLVYPKLJ) [**Nutmeg Baby Ultra Dry Size 6 16kg+/35lbs+ 32 Pants**Nutmeg**£5.18**4.3★**▲ 140%**](https://www.amazon.co.uk/dp/B084MZJ98W) [**Amazon Brand - Mama Bear Disney Ultra Dry Nappies Size 4 (8-14 kg) 168 Count (2 Packs of 84) White Monthly Pack**Mama Bear**£20.30**4.3★**▲ 100%**](https://www.amazon.co.uk/dp/B084W8G8VB) [**Pampers Premium Protection Size 6 13 kg + Essential Pack 28 Nappies**Pampers**£5.88**4.1★**▲ 72%**](https://www.amazon.co.uk/dp/B0CBRKFGYX) [**Pampers Baby-Dry Size 6 27 Nappies up to 12 Hours Full Protection 13-18kg 831g**Pampers**£12.28**4.7★**▲ 53%**](https://www.amazon.co.uk/dp/B084FKVWLS)
**~~View all trending →~~**
## **What buyers say about nappies size 6**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**32%
*“Brilliant quality”*
**Leak-Proof**16%
*“haven't leaked through”*
**Size-Overall**8%
*“Comfy good fit”*
**Value For Money**8%
*“plus they are way cheaper than other brands”*
**Absorbency**4%
*“Absorbent”*
**Soft Feel**3%
*“Soft and fit snug,”*
**Thickness**2%
*“thick”*
**Design-Overall**2%
*“Love the Disney design on them too”*
**Image/Picture Clarity**1%
*“the pictures are cute too”*
**Storage Capacity**1%
*“holds a lot”*
### **What buyers complain about **
**Leak-Proof**27%
*“constantly would leak out the gels inside too”*
**Allergies**26%
*“Skin rash”*
**Value For Money**9%
*“Price is bad”*
**Advertised Vs Actual Product**6%
*“priced- picture is misleading”*
**Thickness**4%
*“Very thin nappy pants”*
**Quality-Overall**3%
*“Downgraded”*
**Moist/Dry**2%
*“my son has been wet EVERY NIGHT”*
**Absorbency**2%
*“Not very absorbant”*
**Side Effects**2%
*“Bad reactions”*
**Skin Health**2%
*“Awful and major skin irritation to my baby”*
## **Common questions**
- **Is nappies size 6 profitable to sell on Amazon United Kingdom?**
- The niche generates £985K/yr across 28 tracked products. 90-day search growth is -2.6%. Flapen's verdict: Worth a look (57/100).
- **How competitive is the nappies size 6 niche?**
- 8 brands and 97 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 97% of demand.
- **What do buyers complain about in nappies size 6?**
- Top complaints mined from reviews: Leak-Proof, Allergies, Value For Money. The return rate is 0.1%.
- **When does demand for nappies size 6 peak?**
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- **What does it cost to enter the nappies size 6 niche?**
- Listings span £5.18–£42.60; the average listing price is £17.49 (sweet spot $15–$100). The average incumbent carries 2,744 reviews — the moat a new listing must climb.
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