---
title: "Hair Bows — £117K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/baby-products/hair-bows"
last_updated: "2026-08-11T06:00:03.506Z"
locale: en
meta:
description: "Niche score 35/100 · £117K/yr market · 574K searches/yr · £11.80 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 35/100 · £117K/yr market · 574K searches/yr · £11.80 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Hair Bows — £117K/yr Amazon UK Niche (2026) - Flapen"
---
# **hair bows**
**Skip it**
A concentrated shelf (top 5 take 93% of clicks) — this niche doesn't clear our bar today.
Market size 27Growth 18Conversion 22Competition 6Returns 95Price range 73Avg price 48Brand share 9Review moat 48Quality gap 58
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Price range**
**Good****£2.92–£47.61**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****1,715.43**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Okay****£11.80**
avg listing price — sweet spot $15–$100
**Market size**
**Okay****£117K**
£117K/yr · 574K searches
**Conversion**
**Bad****1.7%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-14.4%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****97%**
top-5 brand share — brand-locked demand
**Competition**
**Bad****93%**
top-5 click share — a locked-up shelf
According to Flapen's Amazon United Kingdom niche tracking, hair bows is a £117K/yr Amazon United Kingdom market (574K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 35/100.
Data updated Jul 18, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **hair bows market data**
- **Units sold / yr**
- **13K–15K**
- avg 250–500/product
- **Revenue / yr**
- **£148K–£177K**
- units × avg price
- **Conversion rate**
- **1.7%**
- **Avg BSR**
- **#34**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **86%**
- **Out of stock**
- **7.5%**
- **Avg brand age**
- **23 months**
- **Avg seller age**
- **171 days**
## **Competition & brand share**
The top 5 products capture 93% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **▼falling
**Sellers**
**11**
**Top-5 brand share**
**97%**
Top 20: 100%
**Top-5 click share**
**93%**
Top 20: 100%
**Open market**
**0%**
- URAQT64% - D&Q10% - JOYOYO9% - AYNKH8% - Tweruna5% - Yoosit3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -14.4% search growth over the last 90 days.
50K30KHoliday '24Spike '25Black Friday '25Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 3.3×
[**Open Trend **](https://flapen.com/research/uk/baby-products/hair-bows/trend)
## **Top hair bows search terms**
- **hair bows**150K/yr-16.9%0.9% conv. - **bows**122K/yr-9.9%0.3% conv. - **bow**105K/yr-15.2%0.1% conv. - **hair bow**68K/yr-15.3%0.8% conv. - **hair bows for women**35K/yr-0.4%0.6% conv. - **bow hair clip**27K/yr-10.2%0.1% conv. - **bows for hair**16K/yr-21.2%1.1% conv. - **hairbows**13K/yr-10.5%0.3% conv. - **bow clip**7K/yr-30.4%0.6% conv. - **satin bows**5K/yr-26.0%0.1% conv. [**All search terms **](https://flapen.com/research/uk/baby-products/hair-bows/search-terms)
## **Top hair bows products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%20%£23K40%£47K60%£70K80%£94K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 7 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**URAQT Mens Bow Tie Classic Solid Color Pre-Tied Bow Tie for Men Satin Tux Bowtie Adjustable Formal Neck Bowtie for Parties Wedding (Black)**URAQT**£2.92**4.4★4,394 rev](https://www.amazon.co.uk/dp/B0BN1NPSRR) [2**D&Q Archery Set Adult Bow and Arrow Set Adult Takedown Recurve Bow Hunting Bow Target Practice Competition Survival Longbow Right Hand 50 30lbs 40lbs with 6pcs Mixed Carbon Arrow (Silver 40lb)**D&Q**£47.61**4.1★611 rev](https://www.amazon.co.uk/dp/B0874R2RLK) [3**AYNKH 2 PCS Big Bow Hair Clips with Long Silky Satin Solid Color French Barrette Simple Hair Fastener Accessories for Women Girls**AYNKH**£3.41**4.2★1,011 rev](https://www.amazon.co.uk/dp/B0BK7Z15H9) [4**JOYOYO 40 Pcs Hair Bows for Girls Hair Clips for Girls Toddlers - Grosgrain Ribbon Craft Pinwheel Bows In Pairs Medium Size 3.5 Inch**JOYOYO**£5.94**4.7★4,850 rev](https://www.amazon.co.uk/dp/B01LZTY1AK) [5**6 PCS Satin Hair Bows for Women 6 Colors Ribbon Bows with Long Tail Ribbon Hair Clip for Women Girls Toddler**Tweruna**£4.99**4.2★22 rev](https://www.amazon.co.uk/dp/B0FPGC3HJG)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**6 PCS Satin Hair Bows for Women 6 Colors Ribbon Bows with Long Tail Ribbon Hair Clip for Women Girls Toddler**Tweruna**£4.99**22 rev10mo ago](https://www.amazon.co.uk/dp/B0FPGC3HJG) [**Yoosit 9 Pack Oversized Satin Hair Bows White Pink Red Blue Green Black Hair Accessories Bowknot with Long Tail Ribbon Giant Hair Bow Clips French Barrettes for Women Girls Ponytails and Buns**Yoosit**£8.39**385 rev2y ago](https://www.amazon.co.uk/dp/B0CJJ7P2C1) [**URAQT Mens Bow Tie Classic Solid Color Pre-Tied Bow Tie for Men Satin Tux Bowtie Adjustable Formal Neck Bowtie for Parties Wedding (Black)**URAQT**£2.92**4,394 rev3y ago](https://www.amazon.co.uk/dp/B0BN1NPSRR) [**AYNKH 2 PCS Big Bow Hair Clips with Long Silky Satin Solid Color French Barrette Simple Hair Fastener Accessories for Women Girls**AYNKH**£3.41**1,011 rev3y ago](https://www.amazon.co.uk/dp/B0BK7Z15H9) [**D&Q Archery Set Adult Bow and Arrow Set Adult Takedown Recurve Bow Hunting Bow Target Practice Competition Survival Longbow Right Hand 50 30lbs 40lbs with 6pcs Mixed Carbon Arrow (Silver 40lb)**D&Q**£47.61**611 rev6y ago](https://www.amazon.co.uk/dp/B0874R2RLK)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**D&Q Archery Set Adult Bow and Arrow Set Adult Takedown Recurve Bow Hunting Bow Target Practice Competition Survival Longbow Right Hand 50 30lbs 40lbs with 6pcs Mixed Carbon Arrow (Silver 40lb)**D&Q**£47.61**4.1★**▲ 148%**](https://www.amazon.co.uk/dp/B0874R2RLK) [**URAQT Mens Bow Tie Classic Solid Color Pre-Tied Bow Tie for Men Satin Tux Bowtie Adjustable Formal Neck Bowtie for Parties Wedding (Black)**URAQT**£2.92**4.4★**▲ 62%**](https://www.amazon.co.uk/dp/B0BN1NPSRR) [**6 PCS Satin Hair Bows for Women 6 Colors Ribbon Bows with Long Tail Ribbon Hair Clip for Women Girls Toddler**Tweruna**£4.99**4.2★**▼ 20%**](https://www.amazon.co.uk/dp/B0FPGC3HJG) [**JOYOYO 40 Pcs Girls Hair Bows Craft Ribbon Bows for Girls - Medium Size Bright Colors 4.5 Inch Hair Bow Clips for Toddlers Little Girl**JOYOYO**£9.34**4.6★**▼ 28%**](https://www.amazon.co.uk/dp/B0827QBNZ7) [**Yoosit 9 Pack Oversized Satin Hair Bows White Pink Red Blue Green Black Hair Accessories Bowknot with Long Tail Ribbon Giant Hair Bow Clips French Barrettes for Women Girls Ponytails and Buns**Yoosit**£8.39**4.6★**▼ 42%**](https://www.amazon.co.uk/dp/B0CJJ7P2C1)
**~~View all trending →~~**
## **What buyers say about hair bows**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**34%
*“These were cheap and looked it”*
**Quality-Overall**22%
*“Good quality bows”*
**Durability**9%
*“Very durable and beautiful colours”*
**Wrinkle**7%
*“theyre crinkle free. used on a low setting”*
**Ease Of Use**7%
*“Really easy to put on”*
**Size-Overall**6%
*“The size of these are perfect”*
**Color**3%
*“most of the colours are nice”*
**Suitability Beginner**2%
*“An absolutely great bit of kit for a newbie”*
**Advertised Vs Actual Product**2%
*“Its better than anticipated”*
**Strap/String Quality**1%
*“the adjustable strap makes it easy to get a comfortable fit around the neck without fuss”*
### **What buyers complain about **
**Durability**25%
*“even then they break easily”*
**Material Quality**15%
*“the clip itself isn't backed by the same material so they look really cheap”*
**Value For Money**13%
*“Waste of money”*
**Quality-Overall**13%
*“Poor quality”*
**Advertised Vs Actual Product**8%
*“False advertisement”*
**Size-Overall**8%
*“Easily half the size”*
**Damage/Burn Hair**6%
*“will cause damage to hair”*
### **Top return reasons **
**Size-Overall**40%
**Quality-Overall**9%
**Material Quality**8%
**Color**7%
**Defective Material/Parts**7%
**Adhesion/Stickiness**4%
**Brightness/Shine/Glow**4%
**Value For Money**4%
**Neck Fit**2%
**Soft Feel**2%
## **Common questions**
- **Is hair bows profitable to sell on Amazon United Kingdom?**
- The niche generates £117K/yr across 7 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -14.4%. Flapen's verdict: Skip it (35/100).
- **How competitive is the hair bows niche?**
- 6 brands and 11 sellers compete. The top 5 products take 93% of clicks and top 5 brands hold 97% of demand.
- **What do buyers complain about in hair bows?**
- Top complaints mined from reviews: Durability, Material Quality, Value For Money. The return rate is 0.9%.
- **When does demand for hair bows peak?**
- Demand peaks in Nov–Dec; the busiest month runs 3.3× the quietest.
- **What does it cost to enter the hair bows niche?**
- Listings span £2.92–£47.61; the average listing price is £11.80 (sweet spot $15–$100). The average incumbent carries 1,715 reviews — the moat a new listing must climb.
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