[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-sidebar-rollups":3,"research-niche-uk-baby-products-baby-books-0-6-months":137},[4,11,18,25,32,39,46,53,60,67,74,81,88,95,102,109,116,123,130],{"nodeId":5,"label":6,"slug":7,"href":8,"nichesTracked":9,"marketSizeTotal":10},"11052591","Home & Garden","home-garden","\u002Fresearch\u002Fuk\u002Fhome-garden",5777,1496729572,{"nodeId":12,"label":13,"slug":14,"href":15,"nichesTracked":16,"marketSizeTotal":17},"344155031","Grocery","grocery","\u002Fresearch\u002Fuk\u002Fgrocery",2977,930144869,{"nodeId":19,"label":20,"slug":21,"href":22,"nichesTracked":23,"marketSizeTotal":24},"66280031","Health & Personal Care","health-personal-care","\u002Fresearch\u002Fuk\u002Fhealth-personal-care",2063,840581432,{"nodeId":26,"label":27,"slug":28,"href":29,"nichesTracked":30,"marketSizeTotal":31},"560800","Electronics & Photo","electronics-photo","\u002Fresearch\u002Fuk\u002Felectronics-photo",1488,662299037,{"nodeId":33,"label":34,"slug":35,"href":36,"nichesTracked":37,"marketSizeTotal":38},"117333031","Beauty","beauty","\u002Fresearch\u002Fuk\u002Fbeauty",2481,653104681,{"nodeId":40,"label":41,"slug":42,"href":43,"nichesTracked":44,"marketSizeTotal":45},"79904031","DIY & Tools","diy-tools","\u002Fresearch\u002Fuk\u002Fdiy-tools",2225,502438109,{"nodeId":47,"label":48,"slug":49,"href":50,"nichesTracked":51,"marketSizeTotal":52},"340832031","Computers & Accessories","computers-accessories","\u002Fresearch\u002Fuk\u002Fcomputers-accessories",1028,445978821,{"nodeId":54,"label":55,"slug":56,"href":57,"nichesTracked":58,"marketSizeTotal":59},"11961408031","Fashion","fashion","\u002Fresearch\u002Fuk\u002Ffashion",2461,370780225,{"nodeId":61,"label":62,"slug":63,"href":64,"nichesTracked":65,"marketSizeTotal":66},"340841031","Pet Supplies","pet-supplies","\u002Fresearch\u002Fuk\u002Fpet-supplies",875,283781189,{"nodeId":68,"label":69,"slug":70,"href":71,"nichesTracked":72,"marketSizeTotal":73},"595314","Toys & Games","toys-games","\u002Fresearch\u002Fuk\u002Ftoys-games",1773,238165752,{"nodeId":75,"label":76,"slug":77,"href":78,"nichesTracked":79,"marketSizeTotal":80},"319530011","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fuk\u002Fsports-outdoors",792,192105477,{"nodeId":82,"label":83,"slug":84,"href":85,"nichesTracked":86,"marketSizeTotal":87},"192414031","Stationery & Office Supplies","stationery-office-supplies","\u002Fresearch\u002Fuk\u002Fstationery-office-supplies",835,166331511,{"nodeId":89,"label":90,"slug":91,"href":92,"nichesTracked":93,"marketSizeTotal":94},"60032031","Baby Products","baby-products","\u002Fresearch\u002Fuk\u002Fbaby-products",638,162171515,{"nodeId":96,"label":97,"slug":98,"href":99,"nichesTracked":100,"marketSizeTotal":101},"248878031","Automotive","automotive","\u002Fresearch\u002Fuk\u002Fautomotive",811,162029817,{"nodeId":103,"label":104,"slug":105,"href":106,"nichesTracked":107,"marketSizeTotal":108},"5866055031","Business, Industry & Science","business-industry-science","\u002Fresearch\u002Fuk\u002Fbusiness-industry-science",741,147753245,{"nodeId":110,"label":111,"slug":112,"href":113,"nichesTracked":114,"marketSizeTotal":115},"213078031","Lighting","lighting","\u002Fresearch\u002Fuk\u002Flighting",370,66322056,{"nodeId":117,"label":118,"slug":119,"href":120,"nichesTracked":121,"marketSizeTotal":122},"908799031","Large Appliances","large-appliances","\u002Fresearch\u002Fuk\u002Flarge-appliances",75,45125377,{"nodeId":124,"label":125,"slug":126,"href":127,"nichesTracked":128,"marketSizeTotal":129},"340838031","Musical Instruments & DJ","musical-instruments-dj","\u002Fresearch\u002Fuk\u002Fmusical-instruments-dj",171,40128933,{"nodeId":131,"label":132,"slug":133,"href":134,"nichesTracked":135,"marketSizeTotal":136},"72954031","Everything Else","everything-else","\u002Fresearch\u002Fuk\u002Feverything-else",25,1318358,{"amazonNicheId":138,"marketplaceFlag":139,"country":140,"category":143,"niche":144,"verdict":182,"baselines":221,"demand":226,"seasonality":541,"brandShare":554,"products":576,"feedback":780,"searchTerms":931,"related":982,"lastUpdated":167},"797932edc5b58d9563e6d1876f4b98e0","uk",{"flag":139,"name":141,"currency":142},"United Kingdom","GBP",{"nodeId":89,"label":90,"slug":91,"href":92},{"marketSize":145,"searchVolume":146,"growth360":147,"growth90":148,"searchConversion":149,"top5ClickShare":150,"top5BrandShare":151,"avgRating":152,"avgReviewCount":153,"avgPrice":154,"priceMin":155,"priceMax":156,"productCount":157,"unitsSoldMax":158,"sponsoredPct":159,"returnRate":160,"successfulLaunches360":161,"newProducts360":162,"amazonNicheId":138,"title":163,"slug":164,"href":165,"leafCategoryName":166,"scrapedAt":167,"brandCount":168,"brandCountYearAgo":169,"sellerCount":170,"signals":171,"avgBsr":172,"pageQuality":161,"unitsSoldMin":173,"unitsSoldAvgMin":174,"unitsSoldAvgMax":175,"revenueMin":176,"revenueMax":177,"avgBrandAgeMonths":178,"avgSellerAgeDays":179,"top20ClickShare":180,"top20BrandShare":180,"primePct":180,"oosRate":181},55188,172272,1.9815,0.0571,0.0405,0.5804,0.5828,4.57,2573,7.91,4.68,15.73,20,8000,0.8,0.008,0,2,"baby books 0-6 months","baby-books-0-6-months","\u002Fresearch\u002Fuk\u002Fbaby-products\u002Fbaby-books-0-6-months","Activity & Entertainment","2026-07-18T03:24:52.474891+00:00",17,29,24,[],149,6000,250,500,47460,63280,39,205,1,0.0318,{"score":183,"verdict":184,"components":185},42,"skip",[186,191,194,198,201,204,207,211,214,217],{"key":187,"score":188,"weight":189,"raw":190},"marketSize",14,0.15,55188.2,{"key":192,"score":193,"weight":189,"raw":148},"growth",32,{"key":195,"score":196,"weight":197,"raw":149},"conversion",50,0.1,{"key":199,"score":200,"weight":189,"raw":150},"competition",45,{"key":202,"score":203,"weight":197,"raw":151},"brandShare",77,{"key":205,"score":206,"weight":197,"raw":152},"qualityGap",30,{"key":208,"score":178,"weight":209,"raw":210},"reviewMoat",0.05,2572.7,{"key":212,"score":213,"weight":197,"raw":160},"returns",96,{"key":215,"score":216,"weight":209,"raw":154},"avgPrice",22,{"key":218,"score":219,"weight":209,"raw":220},"priceRange",7,0.06606334841628962,{"avgRating":222,"medianPrice":223,"medianReturnRate":224,"nichesTracked":225},4.36,12.12,0.0064,27606,{"points":227,"droppedPartialWeek":540},[228,231,234,237,240,243,246,249,252,255,258,261,264,267,270,273,276,279,282,285,288,291,294,297,300,303,306,309,312,315,318,321,324,327,330,333,336,339,342,345,348,351,354,357,360,363,366,369,372,375,378,381,384,387,390,393,396,399,402,405,408,411,414,417,420,423,426,429,432,435,438,441,444,447,450,453,456,459,462,465,468,471,474,477,480,483,486,489,492,495,498,501,504,507,510,513,516,519,522,525,528,531,534,537],{"week":229,"volume":230},"2024-07-21",13470,{"week":232,"volume":233},"2024-07-28",9548,{"week":235,"volume":236},"2024-08-04",8998,{"week":238,"volume":239},"2024-08-11",10512,{"week":241,"volume":242},"2024-08-18",9482,{"week":244,"volume":245},"2024-08-25",10062,{"week":247,"volume":248},"2024-09-01",11221,{"week":250,"volume":251},"2024-09-08",10798,{"week":253,"volume":254},"2024-09-15",10244,{"week":256,"volume":257},"2024-09-22",10023,{"week":259,"volume":260},"2024-09-29",11378,{"week":262,"volume":263},"2024-10-06",11312,{"week":265,"volume":266},"2024-10-13",15863,{"week":268,"volume":269},"2024-10-20",11033,{"week":271,"volume":272},"2024-10-27",10838,{"week":274,"volume":275},"2024-11-03",12091,{"week":277,"volume":278},"2024-11-10",13671,{"week":280,"volume":281},"2024-11-17",14886,{"week":283,"volume":284},"2024-11-24",17502,{"week":286,"volume":287},"2024-12-01",21230,{"week":289,"volume":290},"2024-12-08",21189,{"week":292,"volume":293},"2024-12-15",20282,{"week":295,"volume":296},"2024-12-22",20929,{"week":298,"volume":299},"2024-12-29",7317,{"week":301,"volume":302},"2025-01-05",7195,{"week":304,"volume":305},"2025-01-12",8475,{"week":307,"volume":308},"2025-01-19",7937,{"week":310,"volume":311},"2025-01-26",8231,{"week":313,"volume":314},"2025-02-02",8777,{"week":316,"volume":317},"2025-02-09",9549,{"week":319,"volume":320},"2025-02-16",9112,{"week":322,"volume":323},"2025-02-23",8474,{"week":325,"volume":326},"2025-03-02",6386,{"week":328,"volume":329},"2025-03-09",8120,{"week":331,"volume":332},"2025-03-16",8243,{"week":334,"volume":335},"2025-03-23",8183,{"week":337,"volume":338},"2025-03-30",8839,{"week":340,"volume":341},"2025-04-06",7953,{"week":343,"volume":344},"2025-04-13",9062,{"week":346,"volume":347},"2025-04-20",10220,{"week":349,"volume":350},"2025-04-27",8435,{"week":352,"volume":353},"2025-05-04",6994,{"week":355,"volume":356},"2025-05-11",7241,{"week":358,"volume":359},"2025-05-18",6875,{"week":361,"volume":362},"2025-05-25",7233,{"week":364,"volume":365},"2025-06-01",4351,{"week":367,"volume":368},"2025-06-08",4465,{"week":370,"volume":371},"2025-06-15",3738,{"week":373,"volume":374},"2025-06-22",3098,{"week":376,"volume":377},"2025-06-29",3755,{"week":379,"volume":380},"2025-07-06",3526,{"week":382,"volume":383},"2025-07-13",4583,{"week":385,"volume":386},"2025-07-20",3640,{"week":388,"volume":389},"2025-07-27",3584,{"week":391,"volume":392},"2025-08-03",2585,{"week":394,"volume":395},"2025-08-10",3848,{"week":397,"volume":398},"2025-08-17",3647,{"week":400,"volume":401},"2025-08-24",3511,{"week":403,"volume":404},"2025-08-31",3856,{"week":406,"volume":407},"2025-09-07",3326,{"week":409,"volume":410},"2025-09-14",3255,{"week":412,"volume":413},"2025-09-21",3520,{"week":415,"volume":416},"2025-09-28",3205,{"week":418,"volume":419},"2025-10-05",3794,{"week":421,"volume":422},"2025-10-12",4256,{"week":424,"volume":425},"2025-10-19",3843,{"week":427,"volume":428},"2025-10-26",3707,{"week":430,"volume":431},"2025-11-02",4294,{"week":433,"volume":434},"2025-11-09",4633,{"week":436,"volume":437},"2025-11-16",5671,{"week":439,"volume":440},"2025-11-23",5034,{"week":442,"volume":443},"2025-11-30",6392,{"week":445,"volume":446},"2025-12-07",5634,{"week":448,"volume":449},"2025-12-14",6129,{"week":451,"volume":452},"2025-12-21",6136,{"week":454,"volume":455},"2025-12-28",3064,{"week":457,"volume":458},"2026-01-04",1986,{"week":460,"volume":461},"2026-01-11",1902,{"week":463,"volume":464},"2026-01-18",2385,{"week":466,"volume":467},"2026-01-25",2314,{"week":469,"volume":470},"2026-02-01",2529,{"week":472,"volume":473},"2026-02-08",2851,{"week":475,"volume":476},"2026-02-15",2493,{"week":478,"volume":479},"2026-02-22",2705,{"week":481,"volume":482},"2026-03-01",2694,{"week":484,"volume":485},"2026-03-08",2749,{"week":487,"volume":488},"2026-03-15",3006,{"week":490,"volume":491},"2026-03-22",2845,{"week":493,"volume":494},"2026-03-29",3121,{"week":496,"volume":497},"2026-04-05",3361,{"week":499,"volume":500},"2026-04-12",2524,{"week":502,"volume":503},"2026-04-19",2789,{"week":505,"volume":506},"2026-04-26",2505,{"week":508,"volume":509},"2026-05-03",2721,{"week":511,"volume":512},"2026-05-10",2917,{"week":514,"volume":515},"2026-05-17",3438,{"week":517,"volume":518},"2026-05-24",3066,{"week":520,"volume":521},"2026-05-31",2699,{"week":523,"volume":524},"2026-06-07",3237,{"week":526,"volume":527},"2026-06-14",3412,{"week":529,"volume":530},"2026-06-21",3352,{"week":532,"volume":533},"2026-06-28",3211,{"week":535,"volume":536},"2026-07-05",3603,{"week":538,"volume":539},"2026-07-12",3136,false,[542,543,544,545,546,547,548,549,550,551,552,553],0.7582851882420164,0.8720514137630512,0.8131293251222146,0.8787854739381626,0.7200338089805426,0.5438769640407632,0.8457904548628947,0.9420764690906269,1.1166326460593492,1.212618535042508,1.4034856853725497,1.8659453400104788,{"top":555,"otherBrandCount":574,"otherClickShare":575},[556,559,562,565,568,571],{"brand":557,"clickShare":558},"Dr.Rapeti",0.2904,{"brand":560,"clickShare":561},"URMYWO",0.0935,{"brand":563,"clickShare":564},"Tweens",0.0702,{"brand":566,"clickShare":567},"Galt",0.06520000000000001,{"brand":569,"clickShare":570},"hahaland",0.0635,{"brand":572,"clickShare":573},"Heyu-Lotus",0.0628,11,0.35440000000000005,[577,587,596,605,615,624,635,646,656,666,677,688,698,706,716,727,738,749,760,770],{"asin":578,"title":579,"brand":557,"imageUrl":580,"price":581,"rating":582,"reviews":583,"clickShare90":558,"clickShare360":584,"launchDate":585,"amazonUrl":586},"B0B14TWGQY","Dr.Rapeti 6 Pack Soft Books Crinkle Sensory Toy Bath Book Washable Nontoxic Educational Learning Toy for Baby Infant Toddler Kids","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F61h2Mlcj1gL.jpg",9.9,4.6,5804,0.2354,"2022-05-21","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0B14TWGQY",{"asin":588,"title":589,"brand":560,"imageUrl":590,"price":591,"rating":582,"reviews":592,"clickShare90":561,"clickShare360":593,"launchDate":594,"amazonUrl":595},"B0CNRHV94B","URMYWO Baby Toys 0-6 Months Black and White Sensory Toys Brain Development Tummy Time Toys Soft Baby Book Baby Essentials for Newborn 0-6-12 Months Montessori Toy Gifts","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51NtGsKPj5L.jpg",6.47,10130,0.1158,"2022-10-26","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0CNRHV94B",{"asin":597,"title":598,"brand":563,"imageUrl":599,"price":156,"rating":600,"reviews":601,"clickShare90":564,"clickShare360":602,"launchDate":603,"amazonUrl":604},"B0FH2KR5ZV","Tweens Montessori Busy Board for Toddlers 8 Pages Preschool Busy Book Felt Sensory Activity Board for Fine Motor Skills Educational Travel Toy for Kids Baby Boys & Girls Autism Learning Toy","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51oRXZSetaL.jpg",3.8,6,0.0258,"2025-07-08","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0FH2KR5ZV",{"asin":606,"title":607,"brand":569,"imageUrl":608,"price":609,"rating":610,"reviews":611,"clickShare90":570,"clickShare360":612,"launchDate":613,"amazonUrl":614},"B0C4GL9RS3","hahaland 2 Pack Baby Toys 0-6 Months High Contrast Soft Baby Books Hangable Sensory Toys Crinkle Cloth Books Folding Infant Toys Newborn Toys 0-3 6 9 12 Months Boys Girls Gifts","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51JKyeTEXPL.jpg",9.19,4.8,4922,0.0747,"2023-06-29","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0C4GL9RS3",{"asin":616,"title":617,"brand":572,"imageUrl":618,"price":591,"rating":619,"reviews":620,"clickShare90":573,"clickShare360":621,"launchDate":622,"amazonUrl":623},"B0BZHYM9J6","Heyu-Lotus Baby Books Toy 0-6 months Newborn Sensory Soft Books Toy High Contrast Touch & Feel Crinkle Cloth Books with Squeaker Early Development Bath Toys Gift (Lion)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41346ntbNLL.jpg",4.5,144,0.0847,"2023-03-24","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0BZHYM9J6",{"asin":625,"title":626,"brand":627,"imageUrl":628,"price":629,"rating":582,"reviews":630,"clickShare90":631,"clickShare360":632,"launchDate":633,"amazonUrl":634},"B07NDD2YBQ","Baby Einstein Curious Explorers Teether Book Take-Along Toy Ages Newborn +","Baby Einstein","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51p-mrtgFaL.jpg",5.41,10350,0.0504,0.0364,"2019-02-26","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB07NDD2YBQ",{"asin":636,"title":637,"brand":638,"imageUrl":639,"price":640,"rating":610,"reviews":641,"clickShare90":642,"clickShare360":643,"launchDate":644,"amazonUrl":645},"B0B88QK41T","Mamas & Papas Interactive Activity Book with Crinkly Pages Squeaker Teething Ring Grateful Garden","Mamas & Papas","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41jv5qjOx+L.jpg",11.11,38,0.041,0.0448,"2022-08-01","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0B88QK41T",{"asin":647,"title":648,"brand":566,"imageUrl":649,"price":650,"rating":651,"reviews":652,"clickShare90":149,"clickShare360":653,"launchDate":654,"amazonUrl":655},"B00BP1RM0O","Galt Toys Teether Soft Book - Farm Baby Teether & Soft Book Toy Ages 0 Months Plus","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51CfUP3VkzL.jpg",5.34,4.7,327,0.0441,"2013-04-09","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB00BP1RM0O",{"asin":657,"title":658,"brand":659,"imageUrl":660,"price":601,"rating":582,"reviews":661,"clickShare90":662,"clickShare360":663,"launchDate":664,"amazonUrl":665},"B0B7WX4LNT","Dacitiery Baby Soft Cloth Book Washable Sensory Book Toy for 0-24 Months Nontoxic Fabric Educational Learning Toy for Birthday Party","Dacitiery","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51XEs3ZsYML.jpg",126,0.0367,0.0641,"2022-07-28","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0B7WX4LNT",{"asin":667,"title":668,"brand":669,"imageUrl":670,"price":671,"rating":582,"reviews":672,"clickShare90":673,"clickShare360":674,"launchDate":675,"amazonUrl":676},"B09YXNF6S5","OKOOKO 12 Pack Soft Baby Book Sensory Bath Toys Cloth Books for Babies Crinkle Books High Contrast Book Washable Nontoxic Educational Learning Toy","OKOOKO","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F61asvOHlLuL.jpg",12.73,1600,0.0342,0.0558,"2022-11-04","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB09YXNF6S5",{"asin":678,"title":679,"brand":680,"imageUrl":681,"price":155,"rating":682,"reviews":683,"clickShare90":684,"clickShare360":685,"launchDate":686,"amazonUrl":687},"B08VDTCS4K","Vicloon Baby Soft Books Baby Bath Cloth Book Quiet Books for 0-3 Year Old Toddlers Kids First Year 3D Animals Tails Crinkle Sensory Touch and Feel Book","Vicloon","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F515KucBrzNL.jpg",4.4,1996,0.0337,0.0631,"2024-05-30","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB08VDTCS4K",{"asin":689,"title":690,"brand":691,"imageUrl":692,"price":693,"rating":582,"reviews":694,"clickShare90":695,"clickShare360":181,"launchDate":696,"amazonUrl":697},"B0DSLP842G","Bright Starts Safari Buddies Baby Soft Book Stroller Toy Crinkle Plush Pages with Lion Monkey Elephant & More Babys First Book Unisex Ages 0+","Bright Starts","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31UHELNsdHL.jpg",4.79,828,0.0289,"2025-04-10","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0DSLP842G",{"asin":699,"title":700,"brand":669,"imageUrl":701,"price":702,"rating":619,"reviews":703,"clickShare90":704,"clickShare360":642,"launchDate":675,"amazonUrl":705},"B0CT7DJNDP","OKOOKO 6 Pack Soft Baby Book Bath Book Sennsory Toy Crinkle Baby Bath Toys Black and White High Contrast Washable Nontoxic Educational Learning Toy","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51Ccb3B7gWL.jpg",9.31,945,0.0268,"https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0CT7DJNDP",{"asin":707,"title":708,"brand":566,"imageUrl":709,"price":710,"rating":651,"reviews":711,"clickShare90":712,"clickShare360":713,"launchDate":714,"amazonUrl":715},"B07MJTQ18N","Galt Toys Teether Soft Book - Jungle Baby Teether & Soft Book Toy Ages 0 Months Plus","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F514J44v0sgL.jpg",5.33,326,0.0247,0.0171,"2019-01-11","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB07MJTQ18N",{"asin":717,"title":718,"brand":719,"imageUrl":720,"price":721,"rating":682,"reviews":722,"clickShare90":723,"clickShare360":724,"launchDate":725,"amazonUrl":726},"B0GTXJ5M43","Evoceler Baby Books Newborn Sensory Soft Books Toy High Contrast Touch Crinkle Cloth Books Early Development Baby Bath Toy Gift for 0+ Months Infant Boy Girl Sea","evoceler","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41HH-sqgtEL.jpg",11.8,23,0.0224,0.0065,"2026-03-26","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0GTXJ5M43",{"asin":728,"title":729,"brand":730,"imageUrl":731,"price":732,"rating":619,"reviews":733,"clickShare90":734,"clickShare360":735,"launchDate":736,"amazonUrl":737},"B0BZCR7H3T","Firtink Baby Books Soft Crinkle Cloth Sensory Toy High Contrast Soft Book Fabric Touch and Feel Activity Early Development Toy Infant Boy Girl Shower Present(Elephant)","Firtink","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41VGWK1wq7L.jpg",5.57,196,0.0182,0.0235,"2023-08-30","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0BZCR7H3T",{"asin":739,"title":740,"brand":741,"imageUrl":742,"price":743,"rating":651,"reviews":744,"clickShare90":745,"clickShare360":746,"launchDate":747,"amazonUrl":748},"B0DJBZNLK8","Infatot Crinkle Sheets Teething Toys for Baby 2-Pack BPA-Free Safe Chew Toys with Crinkle Sound Sensory Toy for 0-6 Months Newborns Baby Teething Toy for Infants Caramel","Infatot","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51VPJ8swSrL.jpg",4.83,59,0.0166,0.0066,"2024-10-01","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0DJBZNLK8",{"asin":750,"title":751,"brand":752,"imageUrl":753,"price":754,"rating":651,"reviews":755,"clickShare90":756,"clickShare360":757,"launchDate":758,"amazonUrl":759},"B0G5WH4429","HECCEI Baby Books Sensory Toys Touch Feel Soft Cloth Book with Animals Tail Crinkle Books Early Learning Toy for Babies Toddler Gifts 0 3 6 12 Months (Jungle Cloth Book)","HECCEI","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51iE6bGApZL.jpg",9.86,224,0.0158,0.0057,"2025-12-09","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0G5WH4429",{"asin":761,"title":762,"brand":691,"imageUrl":763,"price":764,"rating":651,"reviews":765,"clickShare90":766,"clickShare360":767,"launchDate":768,"amazonUrl":769},"B07R1YM6QF","Bright Starts Snuggle & Teethe BPA-Free Crinkle Teething Plush Baby Toy - Elephant","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F4105ubPuNkL.jpg",5.3,12269,0.0151,0.0152,"2019-08-04","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB07R1YM6QF",{"asin":771,"title":772,"brand":773,"imageUrl":774,"price":775,"rating":582,"reviews":776,"clickShare90":777,"clickShare360":160,"launchDate":778,"amazonUrl":779},"B0D8W5XGYL","BBWOO Baby Books 0-6 Months Sensory Toys for Babies Touch & Feel Tummy Time Books Baby Gifts for 0 3 4 6 Months Boys Girls","BBWOO","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F518bdgQzk4L.jpg",8.47,1141,0.0146,"2024-07-08","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0D8W5XGYL",{"love":781,"hate":851,"returnReasons":910},[782,789,796,802,809,816,823,830,837,844],{"topic":783,"percentOfMentions":784,"verbatims":785},"Fun\u002FEntertainment Experience",0.1932,[786,787,788],"Keeps baby entertained","Very engaging","Fun",{"topic":790,"percentOfMentions":791,"verbatims":792},"Quality-Overall",0.171,[793,794,795],"But they look very well made","Excellent product","The quality is thick",{"topic":797,"percentOfMentions":798,"verbatims":799},"Value For Money",0.1244,[800,800,801],"Good value for money","Good value",{"topic":803,"percentOfMentions":804,"verbatims":805},"Advertised Vs Actual Product",0.0934,[806,807,808],"Products look as advertised","As expected","Just what I wanted",{"topic":810,"percentOfMentions":811,"verbatims":812},"Color",0.0855,[813,814,815],"Bright colours","vibrant colors","Great colours",{"topic":817,"percentOfMentions":818,"verbatims":819},"Soft Feel",0.0634,[820,821,822],"soft to the touch","Material is soft","Its also really soft",{"topic":824,"percentOfMentions":825,"verbatims":826},"Developmental Needs",0.0385,[827,828,829],"Good for babys","Useful product for little kids for sensory","Great for sensory needs",{"topic":831,"percentOfMentions":832,"verbatims":833},"Gifting Purpose",0.0275,[834,835,836],"Great gift","Great present for 1st birthday","Lovely gift",{"topic":838,"percentOfMentions":839,"verbatims":840},"Design-Overall",0.025699999999999997,[841,842,843],"The design is gorgeous too","I liked the fact that it has a different design on each side as my baby found this interesting","It's a fun design and my baby does like it as black and white",{"topic":845,"percentOfMentions":846,"verbatims":847},"Ease Of Use",0.0231,[848,849,850],"Easy to use and safe","Easy to pop in bag","easy to manipulate",[852,857,864,871,877,883,889,894,899,903],{"topic":790,"percentOfMentions":189,"verbatims":853},[854,855,856],"Looked very cheap compared to previous ones purchased","Cheap looking","poor quality",{"topic":858,"percentOfMentions":859,"verbatims":860},"Size-Overall",0.10830000000000001,[861,862,863],"Smaller than I thought","Small books","Small squares",{"topic":865,"percentOfMentions":866,"verbatims":867},"Strength",0.0964,[868,869,870],"Flimsy","very flimsy","as pretty flimsy",{"topic":803,"percentOfMentions":872,"verbatims":873},0.07980000000000001,[874,875,876],"Doesnt look anything like the picture","The picture of the baby looking into the mirror is quite misleading","Not as pictured",{"topic":797,"percentOfMentions":878,"verbatims":879},0.07780000000000001,[880,881,882],"A bit too expensive","However I feel they are over priced","all rather expensive",{"topic":884,"percentOfMentions":209,"verbatims":885},"Smell",[886,887,888],"Smells of chemicals","Terrible quality - had a strong synthetic\u002Fchemical smell","Avoid strongly smells of chemicals",{"topic":890,"percentOfMentions":209,"verbatims":891},"Functionality-Overall",[892,893],"Doesn't stand up","the squeaker on the front doesn't work",{"topic":895,"percentOfMentions":896,"verbatims":897},"Safety Standards",0.0333,[898],"Safety issues",{"topic":900,"percentOfMentions":896,"verbatims":901},"Balance\u002FStability",[902],"It didn't even stand, you can only put on your cot not potable and keep falling",{"topic":904,"percentOfMentions":905,"verbatims":906},"Age Suitability",0.025,[907,908,909],"Not fit for a baby","not fit for a baby","not stand up for baby to look at as I intended",[911,913,915,917,919,921,922,924,926,928],{"reason":790,"pct":912},0.2774,{"reason":803,"pct":914},0.16940000000000002,{"reason":858,"pct":916},0.0888,{"reason":890,"pct":918},0.0806,{"reason":920,"pct":663},"Material Quality",{"reason":865,"pct":663},{"reason":831,"pct":923},0.0537,{"reason":797,"pct":925},0.0263,{"reason":884,"pct":927},0.024700000000000003,{"reason":929,"pct":930},"Flexibility",0.023,[932,937,942,947,952,957,962,967,972,977],{"term":933,"volume":934,"growthQoq":935,"conversionRate":936},"sensory books for babies",34790,0.0592,0.0111,{"term":938,"volume":939,"growthQoq":940,"conversionRate":941},"crinkle books for babies",10494,2.5232,0.0204,{"term":943,"volume":944,"growthQoq":945,"conversionRate":946},"baby sensory book",27265,0.0127,0.0113,{"term":948,"volume":949,"growthQoq":950,"conversionRate":951},"baby crinkle book",9055,0.2539,0.0279,{"term":953,"volume":954,"growthQoq":955,"conversionRate":956},"baby soft books",11662,-0.0733,0.0197,{"term":958,"volume":959,"growthQoq":960,"conversionRate":961},"cloth books for babies",11042,-0.2418,0.0159,{"term":963,"volume":964,"growthQoq":965,"conversionRate":966},"soft baby books",10286,-0.0723,0.021,{"term":968,"volume":969,"growthQoq":970,"conversionRate":971},"crinkle toys baby",5718,0.2301,0.0207,{"term":973,"volume":974,"growthQoq":975,"conversionRate":976},"baby sensory books",7379,-0.0938,0.0076,{"term":978,"volume":979,"growthQoq":980,"conversionRate":981},"soft books for babies 0-6 months",7106,-0.1728,0.0201,[983,990,995,1000,1005,1010],{"title":984,"href":985,"score":986,"verdict":987,"marketSize":988,"growth90":989},"buggy fan","\u002Fresearch\u002Fuk\u002Fbaby-products\u002Fbuggy-fan",63,"watch",133021.89,14.0382,{"title":991,"href":992,"score":986,"verdict":987,"marketSize":993,"growth90":994},"car seat travel bag","\u002Fresearch\u002Fuk\u002Fbaby-products\u002Fcar-seat-travel-bag",183943.88,0.802,{"title":996,"href":997,"score":986,"verdict":987,"marketSize":998,"growth90":999},"retractable stair gate","\u002Fresearch\u002Fuk\u002Fbaby-products\u002Fretractable-stair-gate",468832.81,0.1104,{"title":1001,"href":1002,"score":986,"verdict":987,"marketSize":1003,"growth90":1004},"christening gifts for girls","\u002Fresearch\u002Fuk\u002Fbaby-products\u002Fchristening-gifts-for-girls",323234.42,0.349,{"title":1006,"href":1007,"score":986,"verdict":987,"marketSize":1008,"growth90":1009},"portable bath","\u002Fresearch\u002Fuk\u002Fbaby-products\u002Fportable-bath",212465.23,0.146,{"title":1011,"href":1012,"score":1013,"verdict":1014,"marketSize":1015,"growth90":1016},"playpen","\u002Fresearch\u002Fuk\u002Fbaby-products\u002Fplaypen",64,"launch",962836.91,0.1563]