---
title: "Spray Paint — £107K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/automotive/spray-paint"
last_updated: "2026-08-09T09:05:35.552Z"
locale: en
meta:
  description: "Niche score 53/100 · £107K/yr market · 677K searches/yr. Prices mostly outside the sweet spot ($3.24–$16.88) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · £107K/yr market · 677K searches/yr. Prices mostly outside the sweet spot ($3.24–$16.88) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Spray Paint — £107K/yr Amazon UK Niche (2026) - Flapen"
---

# **spray paint**

**Worth a look**

Shows low returns (0.3%), but prices mostly outside the sweet spot ($3.24–$16.88) keeps it on the watch list.

Market size 26Growth 54Conversion 26Competition 68Returns 99Price range 14Avg price 21Brand share 63Review moat 57Quality gap 72

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****44%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****67%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Good****1,229.1**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Good****+25.8%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****£107K**

£107K/yr · 677K searches

**Conversion**

**Okay****2.1%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Bad****£7.62**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****£3.24–£16.88**

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, spray paint is a £107K/yr Amazon United Kingdom market (677K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Apr–May–Sep. Verdict: Worth a look — 53/100.

Data updated Jul 18, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **spray paint market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**15K–20K**</dd><dd>avg 500–750/product</dd>

<dt>**Revenue / yr**</dt><dd>**£114K–£152K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**2.1%**</dd>

<dt>**Avg BSR**</dt><dd>**#119**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**68%**</dd>

<dt>**Sponsored**</dt><dd>**48%**</dd>

<dt>**Out of stock**</dt><dd>**1.0%**</dd>

<dt>**Avg brand age**</dt><dd>**59 months**</dd>

<dt>**Avg seller age**</dt><dd>**180 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**18 **▼falling

**Sellers**

**97**

**Top-5 brand share**

**67%**

Top 20: 100%

**Top-5 click share**

**44%**

Top 20: 89%

**Open market**

**27%**

- SuperGift.com30% - Classic Signature12% - AlezyB9% - Hycote8% - ZOPPER8% - Hammerite6%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +25.8% search growth over the last 90 days.

23K18KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Apr, May, Sep · busiest ÷ quietest = 2.1×

[**Open Trend **](https://flapen.com/research/uk/automotive/spray-paint/trend)

## **Top spray paint search terms**

- **spray paint**356K/yr+23.7%1.4% conv. - **spray paint for metal**60K/yr+49.0%1.5% conv. - **spray paint for plastic**44K/yr+36.8%1.2% conv. - **metal spray paint**42K/yr+18.4%1.7% conv. - **spray paint for wood**47K/yr+24.2%1.2% conv. - **plastic spray paint**25K/yr+18.5%1.1% conv. - **acrylic spray paint**24K/yr+6.3%0.9% conv. - **wood spray paint**16K/yr+10.7%0.9% conv. - **outdoor spray paint**10K/yr+39.3%0.4% conv. - **spray paint cans**8K/yr+60.7%1.4% conv. [**All search terms **](https://flapen.com/research/uk/automotive/spray-paint/search-terms)

## **Top spray paint products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%£4K8%£9K12%£13K16%£17K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![SuperGift.com Black Matt All Purpose Aerosol Spray Paint 250ml Quick Drying Spray Fast Dry and Excellent Coverage for Metal Wood Plastic and More by Diva Gift](https://m.media-amazon.com/images/I/71eDN0FmHVL.jpg)**SuperGift.com Black Matt All Purpose Aerosol Spray Paint 250ml Quick Drying Spray Fast Dry and Excellent Coverage for Metal Wood Plastic and More by Diva Gift**SuperGift.com**£4.15**4.1★378 rev](https://www.amazon.co.uk/dp/B0BQ3MMVLR) [2![8 Cans Gloss Finish 250ml Multipurpose Aerosol Spray Paint Can For All Purpose Quick Drying Paint](https://m.media-amazon.com/images/I/51SI-FM6MCL.jpg)**8 Cans Gloss Finish 250ml Multipurpose Aerosol Spray Paint Can For All Purpose Quick Drying Paint**SuperGift.com**£16.41**4.4★212 rev](https://www.amazon.co.uk/dp/B0B97RZ1DP) [3![Classic Signature - 1 x Proper Purple All Purpose Aerosol Spray Paint 400ml Quick Drying Spray Fast Dry and Excellent Coverage for Metal Wood Plastic and More](https://m.media-amazon.com/images/I/51hMCWjjKOL.jpg)**Classic Signature - 1 x Proper Purple All Purpose Aerosol Spray Paint 400ml Quick Drying Spray Fast Dry and Excellent Coverage for Metal Wood Plastic and More**Classic Signature**£5.14**4.1★2,333 rev](https://www.amazon.co.uk/dp/B09GKM97YH) [4![Hycote Fast Drying Aerosol Car Spray Paint Satin Black 400 ml](https://m.media-amazon.com/images/I/41pIvYZGPiL.jpg)**Hycote Fast Drying Aerosol Car Spray Paint Satin Black 400 ml**Hycote**£4.84**4.6★1,998 rev](https://www.amazon.co.uk/dp/B000LD6MVW) [5![AlezyB - Forest Green 400ml All Purpose Spray Paint | Use on Metal Wood Plastic and Multipurpose Aerosol Professional Quality Perfect Finish for Interior Exterior and Excellent Coverage](https://m.media-amazon.com/images/I/51Ij3BdvBsL.jpg)**AlezyB - Forest Green 400ml All Purpose Spray Paint | Use on Metal Wood Plastic and Multipurpose Aerosol Professional Quality Perfect Finish for Interior Exterior and Excellent Coverage**AlezyB**£5.02**3.8★288 rev](https://www.amazon.co.uk/dp/B0BJ7BHDWW)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![ZOPPER Multi-Colour Spray Paint Set 8 Pack (250ml Cans) Gloss Aerosol Paint Bundle for DIY Crafts Home & Décor (All-Purpose Multi-Surface)](https://m.media-amazon.com/images/I/51qvlj7AqBL.jpg)**ZOPPER Multi-Colour Spray Paint Set 8 Pack (250ml Cans) Gloss Aerosol Paint Bundle for DIY Crafts Home & Décor (All-Purpose Multi-Surface)**ZOPPER**£16.58**4 rev2mo ago](https://www.amazon.co.uk/dp/B0GXVJTPG1) [![Dekton Quick-Dry Aerosol Spray Paint Interior And Exterior Usage Graphite Grey for Metal Wood and Plastic |Rust Prevention|Ideal for Fixtures Furnitures Components Projects](https://m.media-amazon.com/images/I/41l3uckbY9L.jpg)**Dekton Quick-Dry Aerosol Spray Paint Interior And Exterior Usage Graphite Grey for Metal Wood and Plastic |Rust Prevention|Ideal for Fixtures Furnitures Components Projects**DEKTON**£4.34**55 rev1y ago](https://www.amazon.co.uk/dp/B0DH4XH6K3) [![DEKTON Quick-Dry Aerosol Spray Paint Interior And Exterior Usage Traffic Grey for Metal Wood and Plastic |Rust Prevention|Ideal for Fixtures Furnitures Components Projects](https://m.media-amazon.com/images/I/41srbqF3OCL.jpg)**DEKTON Quick-Dry Aerosol Spray Paint Interior And Exterior Usage Traffic Grey for Metal Wood and Plastic |Rust Prevention|Ideal for Fixtures Furnitures Components Projects**DEKTON**£3.84**37 rev1y ago](https://www.amazon.co.uk/dp/B0DH4WYTJ2) [![ZOPPER 7 x Neon Spray Paint Graffiti 200ml DIY Extra Bright Assorted Colours Creative Art Fluorescent Paint Blue Green Orange Pink Yellow Red Purple Multicolours](https://m.media-amazon.com/images/I/41cnHacN0DL.jpg)**ZOPPER 7 x Neon Spray Paint Graffiti 200ml DIY Extra Bright Assorted Colours Creative Art Fluorescent Paint Blue Green Orange Pink Yellow Red Purple Multicolours**ZOPPER**£11.64**67 rev2y ago](https://www.amazon.co.uk/dp/B0D1VMW5RX) [![SuperGift.com Black Matt All Purpose Aerosol Spray Paint 250ml Quick Drying Spray Fast Dry and Excellent Coverage for Metal Wood Plastic and More by Diva Gift](https://m.media-amazon.com/images/I/71eDN0FmHVL.jpg)**SuperGift.com Black Matt All Purpose Aerosol Spray Paint 250ml Quick Drying Spray Fast Dry and Excellent Coverage for Metal Wood Plastic and More by Diva Gift**SuperGift.com**£4.15**378 rev3y ago](https://www.amazon.co.uk/dp/B0BQ3MMVLR)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![ZOPPER Multi-Colour Spray Paint Set 8 Pack (250ml Cans) Gloss Aerosol Paint Bundle for DIY Crafts Home & Décor (All-Purpose Multi-Surface)](https://m.media-amazon.com/images/I/51qvlj7AqBL.jpg)**ZOPPER Multi-Colour Spray Paint Set 8 Pack (250ml Cans) Gloss Aerosol Paint Bundle for DIY Crafts Home & Décor (All-Purpose Multi-Surface)**ZOPPER**£16.58**4.7★**▲ 220%**](https://www.amazon.co.uk/dp/B0GXVJTPG1) [![Dekton Quick-Dry Aerosol Spray Paint Interior And Exterior Usage Graphite Grey for Metal Wood and Plastic |Rust Prevention|Ideal for Fixtures Furnitures Components Projects](https://m.media-amazon.com/images/I/41l3uckbY9L.jpg)**Dekton Quick-Dry Aerosol Spray Paint Interior And Exterior Usage Graphite Grey for Metal Wood and Plastic |Rust Prevention|Ideal for Fixtures Furnitures Components Projects**DEKTON**£4.34**4.7★**▲ 160%**](https://www.amazon.co.uk/dp/B0DH4XH6K3) [![DEKTON Quick-Dry Aerosol Spray Paint Interior And Exterior Usage Traffic Grey for Metal Wood and Plastic |Rust Prevention|Ideal for Fixtures Furnitures Components Projects](https://m.media-amazon.com/images/I/41srbqF3OCL.jpg)**DEKTON Quick-Dry Aerosol Spray Paint Interior And Exterior Usage Traffic Grey for Metal Wood and Plastic |Rust Prevention|Ideal for Fixtures Furnitures Components Projects**DEKTON**£3.84**4.6★**▲ 85%**](https://www.amazon.co.uk/dp/B0DH4WYTJ2) [![Tetrion All-Purpose White Spray Paint for Wood Metal Plastic & Ceramic - Quick-Drying & Durable for Interior & Exterior Use 400 ML](https://m.media-amazon.com/images/I/31qtdSOqf5L.jpg)**Tetrion All-Purpose White Spray Paint for Wood Metal Plastic & Ceramic - Quick-Drying & Durable for Interior & Exterior Use 400 ML**Tetrion**£5.20**4.3★**▲ 84%**](https://www.amazon.co.uk/dp/B006T22OGQ) [![Rust-Oleum 400ml Painters Touch Spray Paint Aerosol - Sage Green Gloss](https://m.media-amazon.com/images/I/41a+XlkPYPL.jpg)**Rust-Oleum 400ml Painters Touch Spray Paint Aerosol - Sage Green Gloss**Rust-Oleum**£7.28**4.5★**▲ 54%**](https://www.amazon.co.uk/dp/B001W03PEU)

**~~View all trending →~~**

## **What buyers say about spray paint**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Paint Quality**18%

*“Excellent Seller, quality paint, very pleased with results”*

**Quality-Overall**17%

*“Good quality spray that goes on well & drys quick”*

**Spray/Flow**14%

*“Easy to spray”*

**Value For Money**11%

*“Good value for money”*

**Ease Of Use**8%

*“Easy to use”*

**Color**7%

*“Good colour”*

**Advertised Vs Actual Product**6%

*“As advertised”*

**Coverage**3%

*“Covers well”*

**Efficiency**3%

*“Very effective”*

**Moist/Dry**2%

*“Drys fast goes on really well e”*

### **What buyers complain about **

**Spray/Flow**25%

*“Very difficult to spray”*

**Paint Quality**17%

*“Got more paint on myself than what I was trying to paint”*

**Quality-Overall**10%

*“Absolute Garbage”*

**Smell**6%

*“The smell is overpowering”*

**Durability**6%

*“stops working after very little use”*

**Color**4%

*“the colour isn't as bright as I thought”*

**Rusts/Corrodes**2%

*“Rust reappeared”*

**Leak-Proof**2%

*“it still leaked”*

**Metal Quality**2%

*“only one star because it wont do the job for all metals”*

**Size-Overall**2%

*“For smaller things”*

### **Top return reasons **

**Color**25%

**Spray/Flow**23%

**Paint Quality**15%

**Defective Material/Parts**6%

**Functionality-Overall**5%

**Leak-Proof**3%

**Quality-Overall**3%

**Product Condition**2%

**Compatibility-Overall**2%

**Material Quality**2%

## **Common questions**

<dl>

<dt>**Is spray paint profitable to sell on Amazon United Kingdom?**</dt><dd>The niche generates £107K/yr across 31 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +25.8%. Flapen's verdict: Worth a look (53/100).</dd>

<dt>**How competitive is the spray paint niche?**</dt><dd>18 brands and 97 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 67% of demand.</dd>

<dt>**What do buyers complain about in spray paint?**</dt><dd>Top complaints mined from reviews: Spray/Flow, Paint Quality, Quality-Overall. The return rate is 0.3%.</dd>

<dt>**When does demand for spray paint peak?**</dt><dd>Demand peaks in Apr–May–Sep; the busiest month runs 2.1× the quietest.</dd>

<dt>**What does it cost to enter the spray paint niche?**</dt><dd>Listings span £3.24–£16.88; the average listing price is £7.62 (sweet spot $15–$100). The average incumbent carries 1,229 reviews — the moat a new listing must climb.</dd>

</dl>

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