---
title: "Search terms — obd2 code reader - Flapen"
canonical_url: "https://flapen.com/research/uk/automotive/obd2-code-reader/search-terms"
last_updated: "2026-08-09T20:38:51.357Z"
locale: en
meta:
  description: "Niche score 45/100 · £1.4M/yr market · 1.2M searches/yr · £26.10 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 45/100 · £1.4M/yr market · 1.2M searches/yr · £26.10 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — obd2 code reader - Flapen"
---

# **obd2 code reader**

**Skip it**

Brand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.

Market size 84Growth 19Conversion 52Competition 19Returns 33Price range 80Avg price 95Brand share 11Review moat 22Quality gap 70

**Avg price**

**Incredible****£26.10**

avg listing price — sweet spot $15–$100

**Market size**

**Great****£1.4M**

£1.4M/yr · 1.2M searches

**Price range**

**Great****£6.85–£111.02**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Good****4.2%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Okay****4.4%**

return rate — above 5% kills the launch gate

**Review moat**

**Bad****10,408.31**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-11.2%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****77%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****95%**

top-5 brand share — brand-locked demand

## Search terms