---
title: "hair extension tapes — £279K/yr Amazon United Kingdom Niche, Score 56/100 - Flapen"
canonical_url: "https://flapen.com/research/uk/automotive/hair-extension-tapes"
last_updated: "2026-07-20T18:44:55.345Z"
locale: en
meta:
description: "hair extension tapes shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "hair extension tapes shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "hair extension tapes — £279K/yr Amazon United Kingdom Niche, Score 56/100 - Flapen"
---
# **hair extension tapes**
**Worth a look**
Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 50Growth 29Conversion 97Competition 26Returns 99Price range 44Avg price 19Brand share 48Review moat 70Quality gap 92
**Returns**
**Incredible****0.2%**
return rate — above 6% kills the launch gate
**Conversion**
**Incredible****15.8%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Great****4.0★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****702**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Good****£279K**
£279K/yr · 260K searches
**Brand share**
**Okay****76%**
top-5 brand share — brands hold most of the demand
**Price range**
**Okay****£2.87–£24.45**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Okay****+3.1%**
90-day search growth — must beat 0% to launch
**Competition**
**Okay****70%**
top-5 click share — leaders hold, buyers still browse
**Avg price**
**Bad****£6.78**
avg listing price — sweet spot $15–$100
According to Flapen's Amazon United Kingdom niche tracking, hair extension tapes is a £279K/yr Amazon United Kingdom market (260K searches/yr). The top 5 brands hold 76% of demand. Verdict: Worth a look — 56/100.
Data updated Jul 18, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **Market data**
- **Units sold / yr**
- **40K–50K**
- avg 2,000–2,500/product
- **Revenue / yr**
- **£271K–£339K**
- units × avg price
- **Launch success**
- **—**
- 0 of 1 new (360d)
- **Conversion rate**
- **15.8%**
- **Avg BSR**
- **#22**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **79%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **31 months**
- **Avg seller age**
- **192 days**
## **Competition**
The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**12 **▼falling
**Sellers**
**24**
**Top-5 brand share**
**76%**
Top 20: 100%
**Top-5 click share**
**70%**
Top 20: 100%
**Open market**
**17%**
- LUMORIA36% - GOO GOO13% - Walker Tape11% - Smukdoo9% - ZHAOYANG7% - SUYYA7% - Open — no brand owns it (6 brands, 17%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +3.1% search growth over the last 90 days.
6K4KHoliday '24Prime Day '25Spike '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.2×
[**Open Trend **](https://flapen.com/research/uk/automotive/hair-extension-tapes/trend)
## **Product shelf**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£28K20%£56K30%£84K40%£112K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 14 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**LUMORIA 144 Pcs Hair Extension Tapes Double Sided Ultra Hold - Tape Hair Extensions Tape Extensions Hair Tape Hair Tapes Tape-In Extension Retape 4 x 0.8cm Pre Cut Tabs**LUMORIA**£5.39**4.1★451 rev](https://www.amazon.co.uk/dp/B0F8HSW8PZ) [2**Hair Adhesive Brand Walker Tape Model Beautify No Shine Hair Extension Tape**Walker Tape**£7.75**4.2★1,465 rev](https://www.amazon.co.uk/dp/B07PRZPQFS) [3**Smukdoo Double Sided Hair Extension Tape Tabs Double Sided Adhesive Tapes in Hair Extensions Human Hair Weft Replacement 60PCS.**Smukdoo**£3.80**4.2★462 rev](https://www.amazon.co.uk/dp/B0B5KQXCN6) [4**Hair Extension Tape Tabs 60 Pcs Double Sided Adhesive Human Hair Tape for Replacement 4 x 0.8cm**ZHAOYANG**£3.33**4.2★837 rev](https://www.amazon.co.uk/dp/B08C26F1RB) [5**SUYYA Hair Extension Tapes Hair Tapes for Extensions Double Sided Tapes for Extensions Replacement Tape Size:4cm x0.8cm (Blue 60 PCS)**SUYYA**£6.11**4.0★1,837 rev](https://www.amazon.co.uk/dp/B089SM9WWN)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**1 Roll Hair Extension Tapes Tabs Double Sided Ultra Hold Hair Tapes For Extensions Strong Waterproof Hold Easy Clean Up - 8mm*2.7m**Lafefe**£2.87**15 rev5mo ago](https://www.amazon.co.uk/dp/B0GJ4ZK7DS) [**benlidoner 204 PCS Hair Extension Tapes 4 x 0.8CM Tapes for Hair Extensions Wig Tape Double Sided Extra Strong for Hair Extensions Wigs and Hairpieces Replacement**benlidoner**£5.11**13 rev1y ago](https://www.amazon.co.uk/dp/B0FGJNG1R2) [**LUMORIA 144 Pcs Hair Extension Tapes Double Sided Ultra Hold - Tape Hair Extensions Tape Extensions Hair Tape Hair Tapes Tape-In Extension Retape 4 x 0.8cm Pre Cut Tabs**LUMORIA**£5.39**451 rev1y ago](https://www.amazon.co.uk/dp/B0F8HSW8PZ) [**SUYYA Hair Extension Tapes Hair Tapes for Extensions Double Sided Tapes for Extensions Replacement Tape Size:4cm x0.8cm (Blue 60 PCS)**SUYYA**£6.11**1,837 rev1y ago](https://www.amazon.co.uk/dp/B089SM9WWN) [**60 Pcs Hair Extension Tape Tabs Hair Extension Tapes Human Hair Weft Replacement Double Sided Adhesive Extension Tapes for Hair Extensions Wigs and Hairpieces Replacement(4 x 0.8cm)**SUHAI**£3.22**107 rev1y ago](https://www.amazon.co.uk/dp/B0DJGYSJKR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**1 Roll Hair Extension Tapes Tabs Double Sided Ultra Hold Hair Tapes For Extensions Strong Waterproof Hold Easy Clean Up - 8mm*2.7m**Lafefe**£2.87**3.3★**▲ 139%**](https://www.amazon.co.uk/dp/B0GJ4ZK7DS) [**GOO GOO Hair Extension Tape Double Sided Adhesive Replacement Tape Professional Strong Tapes for Tape in Hair Extensions 72pcs 1.6 * 0.3inch per Piece**GOO GOO**£8.69**4.1★**▲ 111%**](https://www.amazon.co.uk/dp/B09JSJRH94) [**YILITE Hair Extensions Tape 60Pcs Tape Tabs Double Sided Human Hair Tape for Replacement 4 x 0.8 cm Adhesive (Blue)**YILITE**£4.41**4.3★**▲ 33%**](https://www.amazon.co.uk/dp/B09TZRVPBQ) [**GOO GOO Tape in Hair Extensions Human Hair 20pcs 50g 14inch Balayage Chocolate Brown to Strawberry Blonde Real Remy Hair Extensions Seamless Straight Human Hair Extensions**GOO GOO**£24.45**3.9★**▲ 30%**](https://www.amazon.co.uk/dp/B075NC43WF) [**LUMORIA 144 Pcs Hair Extension Tapes Double Sided Ultra Hold - Tape Hair Extensions Tape Extensions Hair Tape Hair Tapes Tape-In Extension Retape 4 x 0.8cm Pre Cut Tabs**LUMORIA**£5.39**4.1★**▲ 27%**](https://www.amazon.co.uk/dp/B0F8HSW8PZ)
**~~View all trending →~~**
## **Reviews**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**23%
*“they had good reviews”*
**Adhesion/Stickiness**18%
*“They stick pretty well”*
**Ease Of Use**14%
*“Easy to use”*
**Value For Money**11%
*“good value of money”*
**Efficiency**7%
*“Do the job brilliantly”*
**Ease Of Application**4%
*“Great easy to apply”*
**Hair Styling**3%
*“These are the best this is the best tape for hair extensions i have had even when you wash your hair it still stick I'm actually amazed I'm actually gonna get myself more like right now”*
**Durability**3%
*“very durable”*
**Suitability Straight Hair**2%
*“The best for my hair”*
**Advertised Vs Actual Product**2%
*“Do the job”*
### **What buyers complain about **
**Adhesion/Stickiness**41%
*“Not very sticky”*
**Hair Related**10%
*“Dont keep the hair in place at all”*
**Quality-Overall**9%
*“Poor quality was disappointed”*
**Durability**7%
*“Dont last long”*
**Grip**4%
*“slide after a few weeks”*
**Water Resistance**4%
*“they all immediately fell out under the water”*
**Functionality-Overall**3%
*“Didnt work”*
**Ease Of Use**2%
*“made it impossible to remove damaging the Extentions”*
**Strength**2%
*“Not very strong”*
**Add-Ons/Attachments**2%
*“Dont work, extensions fell straight out when brushing”*
### **Top return reasons **
**Adhesion/Stickiness**32%
**Size-Overall**16%
**Add-Ons/Attachments**11%
**Color**10%
**Quality-Overall**9%
**Functionality-Overall**7%
**Compatibility-Overall**4%
**Suitability Short Hair**2%
**Damage/Burn Hair**2%
**Defective Material/Parts**2%
## **Common questions**
- **Is hair extension tapes profitable to sell on Amazon United Kingdom?**
- The niche generates £279K/yr across 14 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +3.1%. Flapen's verdict: Worth a look (56/100).
- **How competitive is the hair extension tapes niche?**
- 12 brands and 24 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 76% of demand.
- **What do buyers complain about in hair extension tapes?**
- Top complaints mined from reviews: Adhesion/Stickiness, Hair Related, Quality-Overall. The return rate is 0.2%.
- **When does demand for hair extension tapes peak?**
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- **What does it cost to enter the hair extension tapes niche?**
- Listings span £2.87–£24.45; the average listing price is £6.78 (sweet spot $15–$100). The average incumbent carries 702 reviews — the moat a new listing must climb.
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