---
title: "Grease — £97K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/automotive/grease"
last_updated: "2026-08-09T09:48:52.390Z"
locale: en
meta:
description: "Niche score 40/100 · £97K/yr market · 262K searches/yr · £9.54 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 40/100 · £97K/yr market · 262K searches/yr · £9.54 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Grease — £97K/yr Amazon UK Niche (2026) - Flapen"
---
# **grease**
**Skip it**
Strong incumbent ratings (4.6★) — this niche doesn't clear our bar today.
Market size 24Growth 34Conversion 49Competition 25Returns 99Price range 66Avg price 29Brand share 32Review moat 61Quality gap 23
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Price range**
**Good****£2.57–£39.65**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****1,062.19**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Okay****3.9%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Okay****+7.0%**
90-day search growth — must beat 0% to launch
**Brand share**
**Okay****86%**
top-5 brand share — brands hold most of the demand
**Avg price**
**Okay****£9.54**
avg listing price — sweet spot $15–$100
**Competition**
**Okay****70%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Bad****£97K**
£97K/yr · 262K searches
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United Kingdom niche tracking, grease is a £97K/yr Amazon United Kingdom market (262K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Aug–Oct–Nov–Dec. Verdict: Skip it — 40/100.
Data updated Jul 18, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **grease market data**
- **Units sold / yr**
- **13K–15K**
- avg 500–750/product
- **Revenue / yr**
- **£119K–£143K**
- units × avg price
- **Conversion rate**
- **3.9%**
- **Avg BSR**
- **#31**
- **Page quality**
- **0%**
- **Prime**
- **81%**
- **Sponsored**
- **44%**
- **Out of stock**
- **12.0%**
- **Avg brand age**
- **73 months**
- **Avg seller age**
- **182 days**
## **Competition & brand share**
The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**11 **▼falling
**Sellers**
**61**
**Top-5 brand share**
**86%**
Top 20: 100%
**Top-5 click share**
**70%**
Top 20: 100%
**Open market**
**10%**
- Carlube40% - Comma30% - SILVERHOOK6% - AstraVox5% - Peaty's5% - Atkinson Oil Co.4% - Open — no brand owns it (5 brands, 10%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +7.0% search growth over the last 90 days.
50K30KSpike '24Spike '25Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Oct, Nov, Dec · busiest ÷ quietest = 4.2×
[**Open Trend **](https://flapen.com/research/uk/automotive/grease/trend)
## **Top grease search terms**
- **grease**194K/yr+6.2%3.6% conv. - **bearing grease**15K/yr+11.4%9.7% conv. - **car grease lubricant**8K/yr+8.7%2.4% conv. - **greace**8K/yr+28.3%0.7% conv. - **lubricant grease automotive**7K/yr+13.0%0.1% conv. - **wheel bearing grease**6K/yr+18.4%9.8% conv. - **multi purpose grease**6K/yr+2.5%10.2% conv. - **car grease**5K/yr-11.2%10.1% conv. - **multipurpose grease**4K/yr-1.4%8.2% conv. - **greese**7K/yr+6.3%8.0% conv. [**All search terms **](https://flapen.com/research/uk/automotive/grease/search-terms)
## **Top grease products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£10K20%£19K30%£29K40%£39K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**TETROSYL LTD Carlube Xmg070 Lithium Multi-Purpose Grease**Carlube**£2.57**4.6★869 rev](https://www.amazon.co.uk/dp/B004NE8448) [2**Comma BG2500G High Performance Bearing Grease 500 g**Comma**£8.03**4.8★1,797 rev](https://www.amazon.co.uk/dp/B007WR38TY) [3**AstraVox White Lithium Grease Multi-Purpose Lubricant Lithium Grease with Brush for Hinges Bearings Gears Ideal for Automotive Marine Industrial and Household Use (1.06oz) (1)**AstraVox**£6.19**4.6★424 rev](https://www.amazon.co.uk/dp/B0F4L1MRBB) [4**Carlube XMG500 Lithium Multi-Purpose Grease 500G**Carlube**£8.19**4.6★1,844 rev](https://www.amazon.co.uk/dp/B001CIZ3GK) [5**Peatys Bike Assembly Grease - Readily Biodegradable Bicycle Grease Long-Lasting Bike Lubricant with Anti-Corrosion Protection For all Bicycle Builds General Maintenance & Carbon Safe 100 g**Peaty's**£6.73**4.7★1,048 rev](https://www.amazon.co.uk/dp/B097C9SQD9)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**White Lithium Grease Multi-Purpose Lubricant Lithium Grease Tube with Brush Garage Door Lubricant for Hinges Bearings Gears Track Rail Ideal for Marine Automotive Industrial (30ML)**Bellisinno**£6.69**222 rev4mo ago](https://www.amazon.co.uk/dp/B0GQZTMYVZ) [**AstraVox White Lithium Grease Multi-Purpose Lubricant Lithium Grease with Brush for Hinges Bearings Gears Ideal for Automotive Marine Industrial and Household Use (1.06oz) (1)**AstraVox**£6.19**424 rev1y ago](https://www.amazon.co.uk/dp/B0F4L1MRBB) [**High Temp Lithium Grease for Bikes Lithium Grease Multi-Purpose Bike Gre-ase White Lith-ium Gre-ase Anti Seize Grea-se Anti-Seize Copper Silicone O-Ring Brake Assembly Lithi-um Thread Lubricant**Siyinzu**£3.86**16 rev1y ago](https://www.amazon.co.uk/dp/B0F8C66MVY) [**Peatys Bike Assembly Grease - Readily Biodegradable Bicycle Grease Long-Lasting Bike Lubricant with Anti-Corrosion Protection For all Bicycle Builds General Maintenance & Carbon Safe 100 g**Peaty's**£6.73**1,048 rev5y ago](https://www.amazon.co.uk/dp/B097C9SQD9) [**Grease Cartridges Box of 12 EP2 General Purpose Lithium-based Brown Grease lubricant in 400g/14oz Cartridge for Grease Gun by Agri-Linc**Agri-Linc**£39.65**211 rev6y ago](https://www.amazon.co.uk/dp/B083JPQ1PV)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**White Lithium Grease Multi-Purpose Lubricant Lithium Grease Tube with Brush Garage Door Lubricant for Hinges Bearings Gears Track Rail Ideal for Marine Automotive Industrial (30ML)**Bellisinno**£6.69**4.7★**▲ 233%**](https://www.amazon.co.uk/dp/B0GQZTMYVZ) [**Peatys Bike Assembly Grease - Readily Biodegradable Bicycle Grease Long-Lasting Bike Lubricant with Anti-Corrosion Protection For all Bicycle Builds General Maintenance & Carbon Safe 100 g**Peaty's**£6.73**4.7★**▲ 89%**](https://www.amazon.co.uk/dp/B097C9SQD9) [**White Grease Water Repellent With Zinc Oxide For Auto & Marine Use 500g Tin**SILVERHOOK**£7.59**4.6★**▲ 87%**](https://www.amazon.co.uk/dp/B007D59CCC) [**High Temp Lithium Grease for Bikes Lithium Grease Multi-Purpose Bike Gre-ase White Lith-ium Gre-ase Anti Seize Grea-se Anti-Seize Copper Silicone O-Ring Brake Assembly Lithi-um Thread Lubricant**Siyinzu**£3.86**4.5★**▲ 85%**](https://www.amazon.co.uk/dp/B0F8C66MVY) [**Carlube XMG030 Lithium Multi-Purpose Grease Cartridge**Carlube**£6.17**4.6★**▲ 72%**](https://www.amazon.co.uk/dp/B004NIRDL4)
**~~View all trending →~~**
## **What buyers say about grease**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**26%
*“Well worth the money”*
**Lubrication**20%
*“The perfect cartridges recommended to go with the Grease gun”*
**Advertised Vs Actual Product**20%
*“Did what it said it would do”*
**Quality-Overall**15%
*“No complaints”*
**Ease Of Use**6%
*“Ease of use”*
**Efficiency**3%
*“Works well for my drill”*
**Ease Of Cleaning**2%
*“No mess”*
**Size-Overall**2%
*“Good size”*
**Durability**1%
*“Durable only one application is needed”*
**Strength**1%
*“Staying power”*
### **What buyers complain about **
**Size-Overall**38%
*“very small”*
**Noise Level**19%
*“My car boot was making a noise when I opened it”*
**Value For Money**13%
*“So it is expensive for what you get”*
**Functionality-Overall**13%
*“Doesnt work out of the box”*
**Thickness**3%
*“It's very thick”*
**Rusts/Corrodes**3%
*“I find by the end of the summer, they rust and are difficult to turn”*
### **Top return reasons **
**Size-Overall**26%
**Defective Material/Parts**23%
**Compatibility-Overall**8%
**Functionality-Overall**6%
**Lubrication**6%
**Leak-Proof**6%
**Advertised Vs Actual Product**5%
**Ease Of Use**3%
**Material Quality**3%
**Stain Resistance**3%
## **Common questions**
- **Is grease profitable to sell on Amazon United Kingdom?**
- The niche generates £97K/yr across 16 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +7.0%. Flapen's verdict: Skip it (40/100).
- **How competitive is the grease niche?**
- 11 brands and 61 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 86% of demand.
- **What do buyers complain about in grease?**
- Top complaints mined from reviews: Size-Overall, Noise Level, Value For Money. The return rate is 0.2%.
- **When does demand for grease peak?**
- Demand peaks in Aug–Oct–Nov–Dec; the busiest month runs 4.2× the quietest.
- **What does it cost to enter the grease niche?**
- Listings span £2.57–£39.65; the average listing price is £9.54 (sweet spot $15–$100). The average incumbent carries 1,062 reviews — the moat a new listing must climb.
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