---
title: "Ford Transit Custom Floor Mats — £40K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/automotive/ford-transit-custom-floor-mats"
last_updated: "2026-08-09T07:24:08.101Z"
locale: en
meta:
description: "Niche score 50/100 · £40K/yr market · 42K searches/yr · £24.17 avg price. A small market ($40K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · £40K/yr market · 42K searches/yr · £24.17 avg price. A small market ($40K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Ford Transit Custom Floor Mats — £40K/yr Amazon UK Niche (2026) - Flapen"
---
# **ford transit custom floor mats**
**Worth a look**
Shows low returns (0.5%), but a small market ($40K/yr) keeps it on the watch list.
Market size 10Growth 13Conversion 49Competition 45Returns 98Price range 95Avg price 95Brand share 21Review moat 95Quality gap 86
**Returns**
**Incredible****0.5%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****107.5**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Incredible****£24.17**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****£15.74–£56.52**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Okay****3.9%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Okay****58%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Bad****92%**
top-5 brand share — brand-locked demand
**Growth**
**Bad****-23.6%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£40K**
£40K/yr · 42K searches
According to Flapen's Amazon United Kingdom niche tracking, ford transit custom floor mats is a £40K/yr Amazon United Kingdom market (42K searches/yr). The top 5 brands hold 92% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **ford transit custom floor mats market data**
- **Units sold / yr**
- **1K–2K**
- avg 0–100/product
- **Revenue / yr**
- **£30K–£36K**
- units × avg price
- **Conversion rate**
- **3.9%**
- **Avg BSR**
- **#497**
- **Page quality**
- **0%**
- **Prime**
- **20%**
- **Sponsored**
- **70%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **50 months**
- **Avg seller age**
- **225 days**
## **Competition & brand share**
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**10 **▲rising
**Sellers**
**13**
**Top-5 brand share**
**92%**
Top 20: 100%
**Top-5 click share**
**58%**
Top 20: 100%
**Open market**
**5%**
- Van Demon35% - GCM24% - FSW15% - Prestige Floor Mats Ltd14% - 3W4% - Carsio3% - Open — no brand owns it (4 brands, 5%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -23.6% search growth over the last 90 days.
1K600Spike '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/uk/automotive/ford-transit-custom-floor-mats/trend)
## **Top ford transit custom floor mats search terms**
- **ford transit custom floor mats**27K/yr-20.9%3.2% conv. - **transit custom floor mats**11K/yr-31.8%4.0% conv. - **ford transit floor mats**4K/yr-15.0%2.2% conv. [**All search terms **](https://flapen.com/research/uk/automotive/ford-transit-custom-floor-mats/search-terms)
## **Top ford transit custom floor mats products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£4K20%£8K30%£12K40%£16K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 20 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1![Ford Transit Custom (2013-2023) [Manual] Rubber Van Mats Accessories Tailored Fit Compatible Accessory Waterproof Protection Non-Slip Car Floor Mats 3mm Thick Full Coverage Durable Coverage with Clips](https://m.media-amazon.com/images/I/31tbiQcjsgL.jpg)**Ford Transit Custom (2013-2023) \[Manual\] Rubber Van Mats Accessories Tailored Fit Compatible Accessory Waterproof Protection Non-Slip Car Floor Mats 3mm Thick Full Coverage Durable Coverage with Clips**Van Demon**£19.22**4.5★300 rev](https://www.amazon.co.uk/dp/B01M12N8P2) [2**GCM - Car Floor Mats for Ford Transit Custom 2013 To 2023 Full Coverage Floor Protection - Anti Slip & Fit Car Mat with Clips Easy to Clean Car Carpet for All-Weather- Black Edging Carpet**GCM**£17.85**3.4★49 rev](https://www.amazon.co.uk/dp/B09B7K7CRV) [3**GCM - Floor Mats for Ford Transit Custom 2024 to Present Full Coverage Floor Protection - Anti Slip & Fit Van Mat with Clips Easy to Clean Van Carpet for All-Weather (Black Edging Carpet)**GCM**£18.03**4.2★17 rev](https://www.amazon.co.uk/dp/B09HXSX2B4) [4**FSW - Tailored Mats - Fits Ford Transit Mk8 2016-On - 1 Piece Front Mat - Black Trimming - 3mm Heavy Duty Rubber - Anti Slip Van Floor Mat Anti Slip Backing - 1Pc Rubber Floor Mat**FSW**£21.61**4.5★381 rev](https://www.amazon.co.uk/dp/B07PP4CJ7C) [5**Ford Transit Custom 2015-2023 Tailored Van Floor Mats - Black Carpet Anti-Slip UK-Made with Black Cloth-Bound Edge - Prestige Mats**Prestige Floor Mats Ltd**£21.51**4.4★138 rev](https://www.amazon.co.uk/dp/B0BWFLF3N5)
**~~View all top sellers →~~**
### **Newest**
by launch date
[![3W 1st Floor Mats Fit for Ford Transit Custom 2023-2026 [Manual & Fuel-Power] Odorless Thoex Dog Friendly All Weather Premium Car Mat Waterproof Anti-Slip Easy Clean Heavy Duty Accessories](https://m.media-amazon.com/images/I/41c25zn0pAL.jpg)**3W 1st Floor Mats Fit for Ford Transit Custom 2023-2026 \[Manual & Fuel-Power\] Odorless Thoex Dog Friendly All Weather Premium Car Mat Waterproof Anti-Slip Easy Clean Heavy Duty Accessories**3W**£56.52**3 rev7mo ago](https://www.amazon.co.uk/dp/B0G4167FBQ) [![Rubber Floor Mats Fits for Ford Transit Custom (2024+) [Auto] 4 Clips - Custom Van Accessory Tailored fit Non Slip Mat - Anti Slip Backing and Edged With Black Nylon Binding - 1 Floor Mat Only](https://m.media-amazon.com/images/I/41LQjOqDSLL.jpg)**Rubber Floor Mats Fits for Ford Transit Custom (2024+) \[Auto\] 4 Clips - Custom Van Accessory Tailored fit Non Slip Mat - Anti Slip Backing and Edged With Black Nylon Binding - 1 Floor Mat Only**PRIME CAR MAT .CO.UK**£27.54**14 rev1y ago](https://www.amazon.co.uk/dp/B0F7GT9JP2) [**Ford Transit Custom Floor Mats Tailored Van Mats with Rubber Waterproof Protection Suitable for All Weather to Fit Manual Transmission 2023 Onwards by UK Custom Covers (3mm Manual)**UK Custom Covers**£40.59**4 rev1y ago](https://www.amazon.co.uk/dp/B0F8QVQS62) [**MatTrax - Car Mats for Ford Transit Custom 2013 to 2023 Tailored Car Carpet Car Mats Set with Accessories Anti-Slip Car Floor Mats Waterproof Easy to Clean - Black Edging Carpet**mattrax**£19.86**1 rev1y ago](https://www.amazon.co.uk/dp/B0DRW65K3M) [![Ford Transit Custom [Dual Passenger Bench] (2024+) Rubber Van Mats Compatible Accessories Tailored Fit Heavy-Duty Floor Mats Waterproof Durable Custom Fit Water Resistant Easy-Clean](https://m.media-amazon.com/images/I/31I1cTe8XrL.jpg)**Ford Transit Custom \[Dual Passenger Bench\] (2024+) Rubber Van Mats Compatible Accessories Tailored Fit Heavy-Duty Floor Mats Waterproof Durable Custom Fit Water Resistant Easy-Clean**Van Demon**£19.46**89 rev2y ago](https://www.amazon.co.uk/dp/B0D2J9PWLS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[![3W 1st Floor Mats Fit for Ford Transit Custom 2023-2026 [Manual & Fuel-Power] Odorless Thoex Dog Friendly All Weather Premium Car Mat Waterproof Anti-Slip Easy Clean Heavy Duty Accessories](https://m.media-amazon.com/images/I/41c25zn0pAL.jpg)**3W 1st Floor Mats Fit for Ford Transit Custom 2023-2026 \[Manual & Fuel-Power\] Odorless Thoex Dog Friendly All Weather Premium Car Mat Waterproof Anti-Slip Easy Clean Heavy Duty Accessories**3W**£56.52**3.5★**▲ 292%**](https://www.amazon.co.uk/dp/B0G4167FBQ) [![Ford Transit Custom (2013-2023) Heavy Duty Rubber Car Mats Van Accessories [MANUAL] [GEN1] Tailored Fit Front Set Compatible Accessory Waterproof Durable Non-Slip 5mm Thick Full Coverage Protection](https://m.media-amazon.com/images/I/31ok2cdsKFL.jpg)**Ford Transit Custom (2013-2023) Heavy Duty Rubber Car Mats Van Accessories \[MANUAL\] \[GEN1\] Tailored Fit Front Set Compatible Accessory Waterproof Durable Non-Slip 5mm Thick Full Coverage Protection**Van Demon**£28.99**4.5★**▲ 84%**](https://www.amazon.co.uk/dp/B0CBBLVCZ2) [**Ford Transit Custom Floor Mats Tailored Van Mats with Rubber Waterproof Protection Suitable for All Weather to Fit Manual Transmission 2023 Onwards by UK Custom Covers (3mm Manual)**UK Custom Covers**£40.59**3.6★**▲ 53%**](https://www.amazon.co.uk/dp/B0F8QVQS62) [![Rubber Floor Mats Fits for Ford Transit Custom (2024+) [Auto] 4 Clips - Custom Van Accessory Tailored fit Non Slip Mat - Anti Slip Backing and Edged With Black Nylon Binding - 1 Floor Mat Only](https://m.media-amazon.com/images/I/41LQjOqDSLL.jpg)**Rubber Floor Mats Fits for Ford Transit Custom (2024+) \[Auto\] 4 Clips - Custom Van Accessory Tailored fit Non Slip Mat - Anti Slip Backing and Edged With Black Nylon Binding - 1 Floor Mat Only**PRIME CAR MAT .CO.UK**£27.54**3.5★**▲ 44%**](https://www.amazon.co.uk/dp/B0F7GT9JP2) [![Ford Transit Custom (2013-2023) [Manual] Compatible Car Mats Accessories Carpet Tailored Fit Blue Trim Full Coverage Custom Fit Van Mats Accessory Hand-Finished Floor Mats Full Coverage With Clips](https://m.media-amazon.com/images/I/31AZATTr71L.jpg)**Ford Transit Custom (2013-2023) \[Manual\] Compatible Car Mats Accessories Carpet Tailored Fit Blue Trim Full Coverage Custom Fit Van Mats Accessory Hand-Finished Floor Mats Full Coverage With Clips**Van Demon**£16.75**4.3★**▲ 39%**](https://www.amazon.co.uk/dp/B0C78CBVSW)
**~~View all trending →~~**
## **What buyers say about ford transit custom floor mats**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**55%
*“Excellent fit”*
**Quality-Overall**15%
*“Brilliant mats great quality”*
**Value For Money**10%
*“Value for money”*
**Durability**4%
*“Looks good and are durable and easy to click in place”*
**Ease Of Cleaning**3%
*“Easy to clean”*
**Grip**3%
*“The mat is non slip - no clips came with it however the mat does not slip”*
**Material Quality**3%
*“Good quality mat well pleased”*
**Advertised Vs Actual Product**1%
*“As described”*
**Assembly/Installation**1%
*“Easy to install”*
**Thickness**1%
*“Absolutely spot on, fits well and nice and thick too so should hold up well”*
### **What buyers complain about **
**Size-Overall**27%
*“Bad fit”*
**Quality-Overall**17%
*“Not a quality mat”*
**Smell**16%
*“Only thing I found very strong smell of rubber”*
**Water Resistance**7%
*“caused it to hold loads of water underneath Ive since taken them out”*
**Shape/Style**7%
*“Mats wrong shape”*
**Compatibility-Overall**7%
*“Does not fit ford motorhome cab”*
**Durability**3%
*“Didnt last a year - done 15,000K in the van with this mat”*
**Rubber Quality**2%
*“do not have that rubber stench that I know some can have”*
### **Top return reasons **
**Size-Overall**58%
**Compatibility-Overall**20%
**Smell**6%
**Defective Material/Parts**4%
**Touch/Button Controls**3%
**Shape/Style**2%
**Adhesion/Stickiness**2%
**Thin**1%
**Connectivity-Overall**1%
**Durability**1%
## **Common questions**
- **Is ford transit custom floor mats profitable to sell on Amazon United Kingdom?**
- The niche generates £40K/yr across 20 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -23.6%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the ford transit custom floor mats niche?**
- 10 brands and 13 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 92% of demand.
- **What do buyers complain about in ford transit custom floor mats?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Smell. The return rate is 0.5%.
- **When does demand for ford transit custom floor mats peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the ford transit custom floor mats niche?**
- Listings span £15.74–£56.52; the average listing price is £24.17 (sweet spot $15–$100). The average incumbent carries 108 reviews — the moat a new listing must climb.
## **Related niches in Automotive**
- 66 [**conservatory roof cleaner**](https://flapen.com/research/uk/automotive/conservatory-roof-cleaner)£161K/yr+19.9%**Worth a look**- 66 [**12v water pump**](https://flapen.com/research/uk/automotive/12v-water-pump)£149K/yr+67.3%**Worth a look**- 66 [**car flags**](https://flapen.com/research/uk/automotive/car-flags)£60K/yr>1,000%**Worth a look**- 67 [**ac recharge kit**](https://flapen.com/research/uk/automotive/ac-recharge-kit)£241K/yr>1,000%**Worth a look**- 67 [**jockey wheel**](https://flapen.com/research/uk/automotive/jockey-wheel)£182K/yr+52.3%**Worth a look**- 67 [**car jack**](https://flapen.com/research/uk/automotive/car-jack)£873K/yr+21.6%**Launch it**[**All Automotive niches **](https://flapen.com/research/uk/automotive)