---
title: "Trend — fire extinguisher - Flapen"
canonical_url: "https://flapen.com/research/uk/automotive/fire-extinguisher/trend"
last_updated: "2026-07-21T09:09:30.593Z"
locale: en
meta:
  description: "fire extinguisher clears our launch bar: a $889K/yr market growing +1.6% this quarter with returns at 0.3%. Data updated Jul 2026."
  "og:description": "fire extinguisher clears our launch bar: a $889K/yr market growing +1.6% this quarter with returns at 0.3%. Data updated Jul 2026."
  "og:title": "Trend — fire extinguisher - Flapen"
---

# **fire extinguisher**

**Launch it**

A $889K/yr market growing +1.6% this quarter with returns at 0.3% — clears our launch bar.

Market size 76Growth 27Conversion 77Competition 62Returns 99Price range 60Avg price 77Brand share 62Review moat 68Quality gap 24

**Returns**

**Incredible****0.3%**

return rate — above 6% kills the launch gate

**Conversion**

**Great****7.5%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****£15.64**

avg listing price — sweet spot $15–$100

**Market size**

**Great****£889K**

£889K/yr · 759K searches

**Review moat**

**Good****777.73**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Good****48%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****68%**

top-5 brand share — brands hold most of the demand

**Price range**

**Good****£5.14–£30.07**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Okay****+1.6%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality